Dean van Leeuwen

Futurist, Thought-Provocateur, Quester, Marketing, Innovation and Strategy Expert

A marketing genius who wants to share his insight into the future of the workplace and promotional strategies.

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Dean van Leeuwen speaker, 2017 Speaker Showreel

Speaker Profile

About Dean van Leeuwen

Dean is the co-founder of TomorrowToday International, an expert in marketing innovation and strategy and works with some of the world's most prestigious business schools and businesses. He believes in challenging people to use the power of business to do remarkable things.

He believes that the most amazing innovations of the 21st century are yet to be invented. But a remarkable century will not just happen, we have to create it.

Dean is on a quest to challenge audiences to unlearn and relearn, mobilising them to forge innovative solutions for the new Age of Discovery.

His deeply researched insights, engaging style and powerful combination of storytelling, multimedia and gentle parody, move audiences to look at a disrupted world differently, embrace change, innovate and do mighty things.

An experienced speaker and an expert in his field, Dean Van Leeuwen is also a great storyteller. He can add intrigue and entertainment to subjects which may otherwise seem dull. He has worked in marketing for more than two decades and specialises in assisting businesses to achieve their best using modern and outside-the-box promotional techniques.

Tomorrow Today

Van Leeuwen co-founded TomorrwToday International in South Africa in 2001, with the aim of providing businesses of all sizes with assistance in their marketing strategies. As the company name implies, TomorrowToday looks to the future and helps companies to look at their marketing from new perspectives and to make the most of modern forms of advertising their services. Speakers (including Van Leeuwen) travel around the globe and give presentations and workshops to management and marketing teams.Due to TomorrowToday's success, they now have offices in several countries, including the UK, the USA and Singapore. In order to ensure they are able to meet demand and to keep up with the very latest research, they have partners at several universities and specialist contacts within numerous businesses. Speaker enthusiasm regarding future workplace changes and marketing innovation is evident and talks and workshops have received excellent reviews from some very well-known companies, including Pricewaterhouse Coopers, Deloitte, RBS, IMS and Harrods.

Van Leeuwen himself is a renowned expert in his field who is often approached by internationally successful brands to assist them using presentations, workshops or to act as a consultant. Some of his most high-profile clients have included Unilever, Procter and Gamble, Coca-Cola and Tesco. Dean has worked more recently with John Lewis, Waitrose, GSK, Superdrug, Unilever, Nestle, Anglo American, Novartis, Richmond Events and Harvard Club of New York.

Education and Other Roles

As well as providing inspirational and informed talks to business, Dean is regularly invited to speak at premier Business School including Henley Business School, Oxford Säid Business School, Centre for European Leadership Development (at INSEAD), London Business School and the Indian School of Business in Hyderabad.

Due to his knowledge and insight, he both helps to develop executive education programs and takes lectures.

Aware of the importance of modern communication methods to business and consumers, Van Leeuwen has a good online presence and regularly contributes to blogs.

Speaking Topics

Achieve Remarkable Things:

A strategic leadership and inspirational look at the importance of thinking big and being successful in the New Age of Discovery

Mind the Gap:

An exciting and motivational exploration of how to engage people across different generations

Tomorrow’s World Today:

Understanding the disruptive forces of change and what it will take to be competitive in tomorrow’s world


Future trends and disruptive forces

Strategy and change

People and talent engagement

The new world of work

Brave New World: Building competitive advantage in the new world of work

Do you work for a star company?

Talent Reboot: Building a talented company requires more than just hiring talented people

Herding Cats: Elevating customer loyalty, sales and retention


"Heard a number of Futurists as Vistage Chair over the years. Dean's was head and shoulders above and beyond. If you want to understand the future you MUST work with Dean" - Chris Hughes Vistage Chairman

"Great speaker very insightful. Funny too, I like that." - Steve Bee, UK Business Communicator of the Year (2014)

"Dean is a fantastic presenter. He is also a great guy to work with." - Jason Wright, Director of UK Operations, BNP Paribas

"Feedback has been off the chart for your session" - Kate Hogben, Director Corporate Communications, Anglo American

"Thank you for a most enriching and wonderful talk" - Nicholas Nicoli, TEDx Curator

"Dean. You are a legend. Do I need to say anymore? I will. Thank you for an awesome presentation and sense of humour. You really engaged the staff so much so that they are using the idea back at work. I am not sure what you have started but I know it’s going to run for a while. So thank you Dean for your time, commitment and passion. We really appreciate it!" - Kerry Franklin, Private Secretary to Peter Wilkinson, MD, Passenger Services, Department for Transport

Books By Dean van Leeuwen

  • Quest: Competitive Advantage and the Art of Leadership in the 21st Century (2015)
  • The New Business SCRIPTS ? How to Build Organisations Fit for the Future (2013)

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