Jay Baer Biography
Jay Baer is a New York Times best-selling author. He has also started five multi-million dollar companies and consults for some of the largest global brands.
As a keynote speaker, he engages with his audience drawing on this experience to deliver massively relevant and highly customised presentations that help people to grow their businesses by consistently exceeding customer expectations.
He is the author of five best-selling books including “Hug Your Haters” and “Youtility: Why Smart Marketing is About Help not Help.”
Jay is the founder of Convince & Convert which is a strategy consulting company that helps prominent organisations to gain and retain more customers through the smart intersection of technology, social media and customer service.
He has been named one of the world’s top influencers of Chief Marketing Officers, small business owners, B2B marketers and digital marketers. He has also be named as one of the top customer service thought leaders on the planet.
Speaking and presenting
As a keynote speaker, Jay provides insights about how to use technology to gain an unfair marketing and customer service advantage.
He engages and helps his audiences to rethink their approach to marketing and customer service. Jay helps them gain more customers and keep those they’ve already got. He has given hundreds of insightful, humorous presentations to large audiences around the world.
Jay is a renowned business strategist and also an in-demand emcee and event host. He is also an active venture capitalist and technology advisor.
Since 1994, he has consulted with over 700 organisations including Caterpillar, Nike, The United Nations and 32 FORTUNE 500 companies.
Jay is frequently featured in the press for digital marketing, social media and consumer technology trends. His recent appearances include CNBC, USA Today, AdAge, MSNBC, Fast Company Magazine, The New York Times, Forbes Magazine, Vanity Fair Magazine, The Boston Globe, NPR, CBC, CNBC, and Inc. Magazine.
He is also the host of the popular Social Pros podcast which was named the best marketing podcast in the 2015 Content Marketing Awards.
Jay Baer Videos
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Testimonials for Jay Baer
“Jay’s on-stage delivery and customization for our audience was the most impressive speaker experience I have ever had.”
“Jay is a change agent; his informative, engaging presentation empowers his audience to ‘be social’ with practical tips that are as memorable and distinct as he is. Jay’s ideas are sharp, his ‘can do’ style is infectious, and best of all, his presentation is customized to his audience, with ‘use-it-tomorrow’ information, relevant examples and case studies.”
“Jay is a powerful presenter. He not only positively affected our members, but as a result of his presentation, our own organisation completely changed our approach to marketing.”
“Jay was the host for three days at our global IBM conference and he was fantastic. He was very well prepared and turned a good event into an excellent event.”
“There are some speakers that are great on stage, some that have amazing and relevant content, a very small handful who actually share something that will shift our entire business strategy, and very very few who impress me as having all the above, Jay is that guy.”
“Jay Baer’s keynote had me thinking for days. It was the most helpful presentation I’ve ever sat in on in my career.”
Jay Baer‘s Topics
Talk Triggers: Turn Your Customers Into Volunteer Marketers
Word of mouth is responsible for as much as 50% of all purchases, yet almost nobody has an actual plan to generate it.
In this fast-paced, dynamic, modern presentation Jay Baer presents you with a simple, yet critical choice: do you want to be the same, or do you want to be different?
Same is lame. We ignore average, but we discuss different. When you offer a differentiated, talkable customer experience, it compels conversation. And when customers talk, they recruit new customers…for free.
With hilarious and poignant storytelling, Jay teaches the 4 things that must be true for a differentiator to be a Talk Trigger; the 5 types of word-of-mouth generating Talk Triggers, and the 6-step process for creating Talk Triggers in any organisation.
This powerful presentation creates real change among attendees, helping them to vastly improve their marketing, and customer acquisition approach.
Hug Your Haters: How to Embrace Complaints and Keep Your Customers
Haters aren’t your problem … ignoring them is.
If it feels like there are more complaints than ever, and that you’re spending more time and money dealing with negativity and backlash, you’re right. But the rise of customer complaints is actually an enormous opportunity.
In this eye-opening presentation, Jay reveals brand-new, proprietary research into The Science of Complaints – why and where your customers complain, and how to turn customer service into a marketing advantage.
80% of companies say they deliver exceptional customer service. 8% of their customers agree. Jay teaches the critical steps necessary to retain and delight customers in this disrupted era when customer service has become a spectator sport.
Youtility: Why Smart Marketing is About Help not Hype
Your customers’ expectations are going up and up and up. That’s scary, yes. But it is also the single greatest business opportunity since electricity. Look past the “old ways” of marketing. Look past the old ways of customer service, and what you find is a once in a lifetime opportunity to massively propel your business forward in ways that were unthinkable just a few years ago.
The key to breaking through customer cynicism and competitor messaging clutter isn’t shouting louder, it’s becoming truly, massively relevant.
Relevancy is the coin of the realm, and you’ll find out how to out-relevance your competition in dynamic, hilarious, thought-provoking presentation.