Julian Birkinshaw

Thought Leader in Strategy & Entrepreneurship - Rethinking Management From Scratch


Management has lost its way and leaders need to re-learn how to do their jobs - that's why Julian Birkinshaw, fresh no nonsense thinker and Professor at the London Business School is taking management back to first principles.

Author of 12 business books including his latest Becoming a Better Boss - Why good Management is so Difficult, Julian is the co-founder of the Management Innovation Lab where he works with pioneering companies to create genuine management innovation.


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About Julian Birkinshaw


Placing the blame for the latest economic crisis on a fundamental failure of management , Julian connects with his audience by taking a real world approach - often tackling management issues from the perspective of employees in real organisations and the choices they have to make every day.

Professor of Strategy and Entrepreneurship at the London Business School he is also Academic Director of the Deloitte Institute. His main area of expertise is in the strategy and organisation of large corporations, and specifically such issues as innovation, corporate entrepreneurship, strategic agility and headquarters-subsidiary relationships.

He is a Fellow of: the British Academy, the Academy of Social Sciences, the Advanced Institute of Management Research (UK), and the Academy of International Business. He has written 12 books, over 80 articles in leading academic journals and is regularly quoted in international media outlets including CNN, the BBC, The Economist, The Wall Street Journal and The Times. 

He speaks at business conferences in the UK, Europe, North America and Australia.

Current/Past Roles & Positions

  • Professor of Strategy and Entrepreneurship at the London Business School.
  • Co-founder of the Management Innovation Lab (MLab) with bestselling author Gary Hamel
  • Member of the Thinkers 50 leading business gurus
  • Author of 12 books on strategy and management

Speaking Style

Educational, informal, interactive and story-telling.

Speaking Topics


  • Re-inventing Management
  • Innovation and Change
  • Managing Globally
  • Corporate Strategy
  • The Enemies of Agility

Testimonials


"Reinventing Management is a must read for managers who want to build an organization that's truly fit for the future." - Gary Hamel, bestselling author of The Future of Management

"Change isn't just for the rank-and-file anymore; its coming for you. Instant access to information and global resources have changed the world we live and work in. Julian Birkinshaw shows that 19th century industrial management wont work in a 21st century fluid workplace. Read this, or prepare to be game-changed by someone who has." - Jack Hughes, CEO, TopCoder

"Technological and social changes are having an enormous impact on the world of business, and on the way companies are managed. In this book, Julian Birkinshaw provides a roadmap for making sense of how the world of management is changing, and he provides useful advice for companies who want to harness the potential that Web 2.0 has to offer." - PV Kannan, CEO, 24/7 Customer

Testimonial for Becoming a Better Boss: "Nobody else should write about  - or pronounce upon - our management crisis without reading this first." - People Management Magazine

Books By Julian Birkinshaw


  • Fast/Forward: Make Your Company Fit For The Future (with Jonas Ridderstrale)
  • Becoming a Better Boss - Why good Management is so Difficult 2013
  • Reinventing Management 2010
  • Giant Steps in Management 2007
  • Inventuring - Why Big Companies Must Think Small 2003
  • Leadership the Sven Goran Eriksson Way 2002
  • Entrepreneurship in the Global Firm 2001

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