Michael Cusamano speaker

Michael Cusumano

Professor & Author Specialising in Product Development, Strategy & Entrepreneurship.


The Sloan Management Review Distinguished Professor at MIT Sloan School of Management, Michael Cusamano is a widely cited scholar in both the IT and business strategy fields, and specialises in product development, strategy and entrepreneurship in the consumer electronics, automobile and computer software industries.

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About Michael Cusumano


  • Has consulted for a number of large enterprises, including Alcatel, AOL, Motorola, Nokia and IBM
  • Currently on the advisory board for Fixstars Corp
  • Has published a number of books around management, business and IT, including the bestselling, 'Microsoft Secrets' with Rochard Selby (1995); this has been translated into over 10 languages worldwide
  • Fluent in English, French and Japanese for events

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Books By Michael Cusumano


  • Microsoft Secrets: How the World's Most Powerful Software Company Creates Technology, Shapes Markets and Manages People (1995)
  • Platform Leadership: How Intel, Microsoft, and Cisco Drive Industry Innovation (with Annabelle Gawer) (2002)
  • Strategic Thinking for the Next Economy (with Costa Markides) (2001)
  • The Business of Software: What Every Manager, Programmer, and Entrepreneur Must Know to Thrive and Survive in Good Times and Bad (2004)
  • Competing On Internet Time: Lessons From Netscape And Its Battle With Microsoft (1998)
  • Thinking Beyond Lean: How Multi Project Management is Transforming Product Development at Toyota and O (with Nobeoka Kentaro) (1998)
  • Staying Power: Six Enduring Principles for Managing Strategy and Innovation in an Uncertain World (2010)
  • The Japanese Automobile Industry: Technology and Management at Nissan and Toyota (1989)
  • Japan's Software Factories: A Challenge to U.S. Management (1991)

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