Sasha Qadri

Leadership events convene senior executives at significant cost. The conversations they produce rarely justify it. When a moderator lacks genuine knowledge of the subject – AI adoption, fintech disruption, geopolitical risk – executives default to rehearsed positions. The insight the event was supposed to surface never arrives.

Leadership events at the intersection of technology, finance, and policy need a moderator with more than broadcast confidence – Sasha Qadri, a former Bloomberg Live programming director who anchored for Sky News and reported for CNN and CNBC, brings the editorial intelligence to make them productive.

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Why organisations work with Sasha Qadri

  • Her years as Senior Programming Director at Bloomberg Live mean she approaches moderation as an editorial problem: she understands what a discussion is supposed to achieve before she takes the stage to lead it – not just how to keep it moving.
  • She started her career in investment banking and has worked extensively with financial institutions including Lloyds Bank and the Treasury – giving her genuine financial literacy that shows when chairing sessions on fintech, capital markets, and economic policy.
  • Her live broadcast background – including breaking news on Sky News and production roles at CNN and CNBC – means she is rarely unsettled by format changes, difficult panellists, or unscripted moments in high-profile live environments.
  • She has chaired the Innovate Finance Global Summit, co-hosted London Tech Week and its Global Leaders Summit, and emceed Money 20/20 in Europe: events where the participant list demands more than capable chairmanship.
  • Her interviewee roster spans the Former UK Chancellor, the Head of GCHQ, leading technology CEOs, and AI researchers – giving her substantive range across the full landscape of technology, finance, and public policy that executive audiences expect a moderator to navigate.

Biography highlights

  • Anchored television news for Sky News; produced and reported for CNN, Bloomberg, CNBC, Reuters, and Channel 4 News
  • Former Senior Programming Director, Bloomberg Live – curated and moderated flagship business and technology events
  • Career began in investment banking (UBS cited by multiple bureau sources); subsequent commercial experience at lastminute.com during the dotcom era
  • Social and Political Sciences, University of Cambridge; further study at The Sorbonne
  • Recent events include: co-host, London Tech Week; chair, Innovate Finance Global Summit; emcee, Money 20/20 Middle East; main stage chair, Tech Show London; main stage chair and moderator, Global Health Exhibition; moderator, FII Institute and Cityscape Global
  • Named interviewees include Rt. Hon. Philip Hammond (Former UK Chancellor), Anne Keast-Butler (Head of GCHQ), Mo Gawdat, Martha Lane Fox, Francesca Carlesi (Revolut UK CEO), and Mike Martin (Strava CEO)
  • Recent corporate clients include Palo Alto Networks, Amazon, Akamai, Royal London, and Mastercard

Biography

Leadership events at the intersection of technology, finance, and business policy are only as good as the conversation they produce. Sasha Qadri is a broadcaster and event moderator whose career has run across two disciplines that rarely coexist: live television journalism – anchoring for Sky News, producing for CNN, CNBC, and Bloomberg – and editorial leadership of major live events as Senior Programming Director at Bloomberg Live.

That editorial role is what distinguishes her from the professional host market. At Bloomberg Live, she did not simply chair discussions – she curated them, shaping the content architecture of flagship business and technology events before taking the stage to lead them. The combination of knowing what a conversation is supposed to achieve, then making it happen with senior executives in front of a live audience, is the specific capability organisations are hiring when they book her.

Her professional foundation adds further range. She began her career in investment banking and has since worked regularly with financial institutions including Lloyds Bank and the Treasury. A degree in Social and Political Sciences from Cambridge gives her the grounding to operate across the full space where technology, finance, economics, and public policy intersect – and to interview figures including a former UK Chancellor and the Head of GCHQ with genuine comprehension, not just broadcast fluency.

In 2025, she co-hosted London Tech Week and chaired its Global Leaders Summit, emceed Money 20/20 in Europe, and chaired the Innovate Finance Global Summit (the UK fintech sector’s flagship annual conference). The same year extended her chairing and moderation work across the Middle East, including FII Institute, Cityscape Global, and the Global Health Exhibition. Events that trust her with their main stage consistently feature participant lists where competent chairmanship is insufficient.

Key speaking topics

  • Artificial intelligence and digital transformation
  • Financial services and fintech leadership
  • Cybersecurity and technology risk
  • AI adoption and generative AI
  • Sustainability and energy transition
  • Geopolitics, policy, and economic leadership
  • Business strategy and technology innovation

Ideal for

  • CTOs, CISOs, and technology leadership conferences requiring a moderator with genuine sector depth, not just broadcast presence
  • Financial services and fintech events – CFO, CEO, and C-suite panel formats where moderator literacy on capital markets, regulation, and digital disruption is material
  • Public-private sector summits on technology, national security, and economic strategy, where interviewees include government officials and policymakers
  • Major international conferences requiring anchor-standard broadcast experience combined with editorial event direction

Audience outcomes

  • Executive panel discussions that move past rehearsed positions into substantive exchange
  • Clearer understanding of emerging intersections between technology, finance, and policy – framed for decision-makers, not technical specialists
  • Confident navigation of complex or sensitive topics – AI ethics, geopolitical risk, fintech regulation – without losing audience accessibility
  • A moderated session that maintains engagement and structure across multiple hours, formats, or speakers
  • Conversations shaped by editorial intelligence that understands what the session is supposed to achieve before it begins

Videos

Testimonials

Sasha delivered an exceptional conference for us. She was able to really engage the audience and demonstrated a strong understanding of the subject matter, as well as the key objectives of the day, which all significantly contributed to the success of the event.
Richard Lennard
Economic Partnerships Manager, London Gatwick
Sasha was an absolute joy to work with. Her professionalism both in the lead up to the event and on the day itself was top notch.
George Khachadourian
Content Portfolio Manager, FT Live
Sasha brought fantastic energy and industry expertise to our Global Leaders Innovation Summit at London Tech Week. She was incredibly engaging on-stage, striking the perfect balance between enthusiasm and professionalism alongside an excellent welcome speech which really showcased her industry knowledge. Sasha was an absolute pleasure to work with, and I would highly recommend her as a presenter and host.
Elspeth Garratt
Head of Content, London Tech Week
Whether hosting a live studio event or an in person global summit for thousands of delegates, Sasha is always brilliant. She creates a fantastic rapport with both audiences and speakers, bringing insight and energy to any event she hosts. It’s always an absolute pleasure collaborating with her.
Susannah Philipson
Director, Seven Hills BPI
It is such a privilege to work with Sasha. Her professionalism, positive attitude and warmth combine to conduct an outstanding experience throughout the whole event. In addition to her seasoned and polished hosting during IFGS, our flagship conference for the FInTech sector in the UK, she has moderated panel discussions with C-Suite, skillfully asking the most pressing questions while making panelists feel comfortable to bring forward their best ideas and insights and keeping the audience engaged at all times throughout the event. In short, Sasha is truly outstanding!
Janine Hirt
CEO, Innovate Finance
Sasha moderated a discussion session amongst technology executives for us and was fantastic to work with. Especially notable was her ability to weave conversation amongst the participants and find a way to involve everyone. We had a few adjustments to make on-the-fly during the session and she handled that without issue. We would all love to work with her again—she makes the conversation feel so natural. Thank you Sasha.
David Johnson
Director, Solutions Consulting EMEA, Domo
Sasha was wonderful, our entire team really enjoyed working with her. She is amazing, very professional and also has a warm personality which was not only well received by all of us, but also our audience.
Avania Roopnarain
Oasis Crescent