Corporate Culture

Why organisations work with Matt Mayberry He gives leaders a working blueprint for culture, not a values exercise. Culture Is the Way sets out a Five-Step Culture-Building Process that McKinsey named a 2024 top business book. He has been ranked in the world’s Top 30 leadership thought leaders by Global Gurus on the basis of a 25,000-respondent CEO and MBA survey, which means buyers can defend the booking internally on credentials alone. His client list, JP Morgan Chase, Allstate, the FBI, DuPont, Lowe’s and Southern Glazer’s Wine & Spirits, signals that the material survives contact with regulated, high-pressure operating environments. The NFL backstory is not the act. He uses a career ended by injury in a Chicago Bears preseason opener as the opening case in a serious argument about reinvention and team behaviour, then moves to the management content quickly. He writes for the same audience that books him. Bylines in Harvard Business Review, Forbes, Fortune and Entrepreneur mean a CHRO can hand the keynote thesis to the executive team in printed form before he walks on stage. Biography highlights Wall Street Journal bestselling author of Culture Is the Way (Wiley, 2023), named a 2024 top business book by McKinsey & Company and featured in Malcolm Gladwell’s Next Big Idea Book Club. USA Today bestselling author of The Transformational Leader (Wiley, 2024). Ranked in the Top 30 global leadership thought leaders by Global Gurus. Former Chicago Bears linebacker, signed 2010; college career at Indiana University, recipient of the 2009 Howard Brown Award. Featured in Harvard Business Review, Forbes, Fortune, Inc., Entrepreneur and Chief Executive; broadcast credits with NBC, ABC, Fox Business and ESPN. Client roster includes JP Morgan Chase, Allstate, the FBI, DuPont, Lowe’s, Optum, Fifth Third Bank, Southern Glazer’s Wine & Spirits, Phillips 66 and Mack Trucks. Biography Most culture work fails for the same reason. It treats culture as the warm story an organisation tells itself, not the set of repeated behaviours that determine whether the strategy lands. Mayberry’s Culture Is the Way (Wiley, 2023) is built around that distinction, and it is why McKinsey selected it as a 2024 top business book and Malcolm Gladwell’s Next Big Idea Club picked it up. The argument has a structure. The Five-Step Culture-Building Process forces senior teams to define the behaviours they want to see, hold leaders accountable for them in public, and connect those behaviours to commercial outcomes. The Transformational Leader (Wiley, 2024), a USA Today bestseller, extends the work into how senior leaders model what they ask of others. Both books sit in front of an audience that includes JP Morgan Chase, the FBI, DuPont and Lowe’s. The credibility on stage comes partly from how the path began. Mayberry signed with the Chicago Bears in 2010 and lost the career to an ankle fracture in the preseason opener against the San Diego Chargers. He uses that moment briefly, as a way into the operating point about how teams rebuild after a setback, then moves to the management material. Global Gurus has placed him in the world’s Top 30 leadership thought leaders on the strength of that combined work. What organisations get is a senior practitioner who has translated the language of high-performing teams into something a CHRO, COO or transformation lead can put to work on Monday. The bylines in Harvard Business Review, Forbes, Fortune and Entrepreneur are the public evidence; the Five-Step Process is the working tool. Key speaking topics Workplace culture as an operating system Transformational leadership Employee engagement and team performance Change and disruption Peak performance and resilience Sales performance Leadership in the age of AI Ideal for CHROs and chief people officers leading culture and engagement programmes COOs and transformation leads accountable for cultural execution of a strategy Sales leadership conferences and revenue kickoffs Senior leadership teams running off-sites on team performance and behavioural alignment Audience outcomes A working definition of culture that connects daily behaviour to commercial outcome, drawn from the Five-Step Culture-Building Process A clearer view of what transformational leadership requires from senior leaders, beyond inspirational language Specific moves for rebuilding engagement when the workforce is fatigued by repeated change A vocabulary for how high-performing teams handle setback and recovery A short list of behaviours to take back to the executive team and operationalise

Why organisations work with Amy Carroll She works on the specific moments leadership training usually skips: board challenges, negotiations that stall, team conversations that tip into defensiveness. Leaders leave with something they can apply on Monday, not a model to file. Her 7 Partner Mindset methodology, built on the licensed Predator, Prey or Partner model from Pat Kirkland Leadership, gives executives a usable vocabulary for power dynamics most leaders feel but cannot name. The client list runs through organisations that do not buy soft skills lightly: Nestle, Novartis, Cisco, UBS, Ernst and Young, the World Economic Forum, the United Nations, the European Stability Mechanism. Thirty years across psychology, executive coaching, and psychiatric and managed-care settings give her range on human behaviour that communications trainers rarely carry. Recognition from Global Gurus, including a Top 20 position in the Communication category, places her among a small group of named practitioners in the field. Biography highlights Author of The Ego Tango: How to Get More of What You Want More Often with Less Hassle, Using These 7 Partner Mindset Techniques Host of Partner Up! with Amy Carroll on VoiceAmerica Business Channel, available on Apple Podcasts and Spotify Ranked among Global Gurus’ Top 30 Communication Professionals, placing #18 in 2023 Professional Certified Coach (PCC) and Master Practitioner of Neuro-Linguistic Programming, with a BA in Psychology Coaching and training clients include Nestle, Novartis, Microsoft, Cisco, UBS, Ernst and Young, Procter and Gamble, Medtronic, the World Economic Forum, the United Nations, and the European Stability Mechanism Licenses the Predator, Prey or Partner model from Pat Kirkland Leadership Inc. and built the 7 Partner Mindset methodology on top of it Biography Most leadership failures happen in conversation. A board member challenges an assumption and the chief executive concedes ground she should have held. A senior partner pushes harder than the client will accept. A team leader in a performance review slips from clarity into apology. The cost is rarely dramatic, but it compounds, and it sits outside what strategy decks or standard communications training address. Amy Carroll works on that gap. Her 7 Partner Mindset methodology, built on the licensed Predator, Prey or Partner model from Pat Kirkland Leadership, gives executives a working vocabulary for the power dynamics they feel in the room but cannot usually name. The framework draws from three decades in psychology, executive coaching, and earlier work in psychiatric and managed-care settings, which is a wider behavioural base than most communications coaches bring. Her book, The Ego Tango, sets out the methodology through cases from the workshops she runs with multinational clients. The client list is instructive: Nestle, Novartis, Cisco, UBS, Ernst and Young, Medtronic, the World Economic Forum, the United Nations, the European Stability Mechanism. These are organisations where a senior leader’s composure under challenge is a measurable commercial asset. She hosts Partner Up! with Amy Carroll on VoiceAmerica Business Channel, and has been named among Global Gurus’ Top 30 Communication Professionals, including a Top 20 placement in 2023. The recognition is useful context; the substance is the work itself, which is a repeatable method for holding authority when the stakes rise. Key speaking topics Leadership communication under pressure Power and influence in senior conversations Executive presence and authority High-stakes negotiation dynamics Emotional intelligence for senior leaders Storytelling and persuasion in business Coaching culture and leadership development Ideal for C-suite and senior leadership teams preparing for board, investor, or regulator-facing conversations Partners and client-facing leaders in professional services and financial services HR and Learning leads building executive development programmes Senior women navigating authority in traditionally male-dominated rooms Audience outcomes A named vocabulary for the power dynamics that sit beneath difficult conversations, so leaders can diagnose what is happening in the moment Specific techniques from the 7 Partner Mindset model to stay composed when challenged and to influence without escalating A sharper read on their own default patterns under stress, including where they concede and where they overreach Language for feedback, negotiation, and disagreement that holds authority without damaging the relationship A practical sense of how senior presence is built through behaviour, not positioning

Why organisations work with Jenny Radcliffe She has spent decades being paid to break into client buildings, networks and confidence; the briefings she gives boards are based on what worked, not what theory predicts. She runs Human Factor Security, the consultancy she founded to handle authorised physical-access and social-engineering testing for organisations that want their human layer stress-tested rather than surveyed. Her induction into the Infosecurity Europe Hall of Fame placed her among a small group recognised for shifting the industry’s view of human risk from a training problem to a security discipline. People Hacker, published by Simon and Schuster, gives senior audiences a single readable account of how cons, pretexts and physical infiltration actually work inside corporate environments. She translates attacker behaviour into specific decisions about hiring, access, vendor management and culture, which is what a CISO’s report to the board usually leaves out. Biography highlights Founder and director of Human Factor Security, the consultancy she set up in 2013 to focus on human-factor risk. Inducted into the Infosecurity Europe Hall of Fame in 2022 and delivered that year’s Hall of Fame Annual Lecture. Author of People Hacker: Confessions of a Burglar for Hire, Simon and Schuster. Host of the Human Factor podcast, awarded European Best Security Podcast at the 2018 European Blogger Awards. Multiple TEDx speaker on social engineering, deception and influence. Featured “HQ Hunter” on Channel 4’s Hunted, applying her OSINT and undercover tradecraft on screen. Regular keynote contributor at Infosecurity Europe, RANT, Cisco events, Trend Micro events and the PCI Security Standards Council Community Meetings. Biography The fastest way past most corporate security is to ring the doorbell. Jenny Radcliffe has spent her career proving it, working as an authorised social engineer hired to walk into offices, data centres and executive floors using nothing more than confidence, a cover story and a careful read of the people in front of her. Human Factor Security, the consultancy she founded in 2013, runs that work as a discipline rather than a stunt. Clients commission live infiltration tests, pretext calls and on-site assessments; the findings then feed into board-level guidance on how culture, process and physical design create the openings attackers actually use. Her book People Hacker: Confessions of a Burglar for Hire, published by Simon and Schuster, sets out the playbook in detail, and the Human Factor podcast has built a long-running audience among security and risk professionals, winning European Best Security Podcast at the 2018 European Blogger Awards. Television work on Channel 4’s Hunted and multiple TEDx talks have widened the audience well beyond the cyber industry. In 2022 she was inducted into the Infosecurity Europe Hall of Fame and delivered the Hall of Fame Annual Lecture, “Facta Non Verba: Six Life Lessons from a Social Engineer”. For senior buyers, that recognition matters less than the underlying point: she is one of a small number of voices the security industry now treats as authoritative on the human side of the threat, and she briefs boards in the same plain language she uses to brief her own clients after a successful break-in. Key speaking topics Social engineering and human-factor security Physical-access testing and corporate infiltration Fraud, scams and modern-day con tactics Security culture and workforce behaviour Deception, influence and non-verbal communication Insider threat and pretext attacks Board-level cybersecurity briefing Ideal for CISOs, CSOs and heads of information security commissioning human-risk programmes Boards and executive committees reviewing cyber and operational resilience Heads of risk, compliance and governance overseeing fraud and insider threat Corporate security, facilities and HR leaders responsible for access, vetting and culture Audience outcomes A clear picture of how attackers actually combine pretext, OSINT and physical access against organisations like theirs. Specific control points where human behaviour, not technology, decides whether an attack succeeds. Sharper questions to put to security, HR and facilities teams about access, vetting and incident response. A working vocabulary for discussing social engineering and human risk at board level. Confidence that security awareness can be redesigned around real attacker behaviour rather than generic training.

Why organisations work with Frederika Roberts An applied positive psychology MSc and doctoral research base, rather than the wellness-industry credentialling that dominates this space. Author or co-author of five published works on character education and whole-school wellbeing, including titles with Jessica Kingsley Publishers and Sage. European Representative for IPPAed, giving access to current global research on positive education before it filters into mainstream practice. Working content for both education sectors and workplaces, covering character strengths, psychological safety, and Appreciative Inquiry as a change method. Operates in English, Italian, French, and German, which matters for European multi-site organisations and international school groups. Biography highlights MSc in Applied Positive Psychology; doctoral researcher in Education focused on whole-school wellbeing. European Representative for IPPAed, the International Positive Psychology Association’s Positive Education division. Founder of Educate to Flourish CIC, a social enterprise embedding wellbeing into school communities. Co-author, “Character Toolkit for Teachers” (Jessica Kingsley Publishers, 2018) and “Character Toolkit Strength Cards” (2020). Co-editor, “The Big Book of Whole School Wellbeing” (2021); author, “For Flourishing’s Sake” (2020) and “Recipe for Happiness” (2013). Member of the Professional Speaking Association and the Global Speakers Federation; iPPL Expert Member. Biography Wellbeing has become one of the most over-claimed and under-delivered categories in organisational life. Initiatives proliferate; engagement and mental health indicators rarely move with them. The gap is methodological. Most wellbeing work is built on motivational content rather than on the published research that the field of positive psychology has produced over the last two decades. Roberts works inside that research base. She holds an MSc in Applied Positive Psychology and is completing doctoral research on whole-school wellbeing using Appreciative Inquiry, a change methodology that focuses organisational attention on what is already working and how to build from it. As European Representative for IPPAed, the International Positive Psychology Association’s Positive Education division, she connects practitioners with current academic findings before they reach the trade press. Her published output gives organisations a clear sense of how she translates evidence into practice. “Character Toolkit for Teachers” (Jessica Kingsley Publishers, 2018) and the “Character Toolkit Strength Cards” (2020) provide working tools rather than abstract frameworks. “The Big Book of Whole School Wellbeing” (2021), which she co-edited, sits across the major contributors in the field. “For Flourishing’s Sake” sets out how policy and practice can be redesigned to put flourishing at the centre. She founded Educate to Flourish CIC to take this work into schools as a social enterprise, and extends the same practice into workplaces, drawing on character strengths, psychological safety, and strengths-based approaches. The work is unusual in the wellbeing market for being explicitly research-grounded and equally credible in front of educators, HR leaders, and policy audiences. Key speaking topics Positive psychology in organisational and educational settings Whole-school and whole-organisation wellbeing Character education and character strengths Appreciative Inquiry as a change method Psychological safety and strengths-based culture Mental health and flourishing at work Ideal for HR and people leaders responsible for wellbeing strategy beyond surface-level programmes School leaders, MAT executives, and university leadership teams Conference audiences in education, public sector, and not-for-profit Boards or executives in family-owned and values-led organisations rethinking culture Audience outcomes A working understanding of what positive psychology research has actually shown about wellbeing and performance. Specific tools from character strengths, Appreciative Inquiry, and strengths-based practice that can be applied immediately. A sharper distinction between wellbeing programmes that produce change and those that do not. Language and a model for connecting individual flourishing to organisational outcomes.

Why organisations work with Azeem Rafiq Primary-source authority on how a major British institution mishandled a discrimination complaint, with the parliamentary record, Cricket Discipline Commission outcomes, and governance changes to evidence it. A working answer to the question every CHRO privately asks: what happens to the person who reports, after they report? Rafiq describes the years that followed his disclosure, not only the moment of speaking out. Lived credibility on the gap between policy and practice. The policies at Yorkshire existed. They were not implemented. The reform conversation he triggered is now standard reading for sport, regulators, and corporate ER teams. A name that lands with sceptical audiences. Boards and senior teams who have seen too many polished DEI keynotes engage differently with a speaker whose testimony is a matter of parliamentary record. Biography highlights Former professional cricketer for Yorkshire, Derbyshire and Lincolnshire CCC; captained England under-15 and under-19 sides. Appointed Yorkshire CCC’s youngest captain and first of Asian heritage in 2012. Gave evidence to the DCMS Select Committee in November 2021; witness statement published by the committee. Triggered a Cricket Discipline Commission process that upheld charges and led to the resignation of Yorkshire’s chair and a board reset under Lord Kamlesh Patel. Author of It’s Not Banter, It’s Racism (Hachette, 2024), longlisted for the William Hill Sports Book of the Year 2024. Submitted further written evidence to Parliament’s Sport Governance inquiry in 2022. Biography Yorkshire County Cricket Club had policies for racism, bullying and player welfare. They were not enforced. When a complaint was raised internally in 2018, the institutional response was to manage the complainant rather than the complaint. That is the gap most organisations underestimate, and it is the gap Azeem Rafiq has spent the past five years describing in evidence. His professional record is on the public file: junior international captain for England, professional contracts at Yorkshire, Derbyshire and Lincolnshire, and the youngest captain in Yorkshire’s history. The reason senior audiences listen now is not the career. It is the witness statement, published by the Digital, Culture, Media and Sport Select Committee, and the Cricket Discipline Commission findings that followed. The reform consequences are documented. Yorkshire’s chair resigned. Lord Kamlesh Patel was installed to rebuild the board. The England and Wales Cricket Board was forced to confront governance failures it had previously minimised. Rafiq’s 2024 book with Hachette, It’s Not Banter, It’s Racism, was longlisted for the William Hill Sports Book of the Year and remains one of the more honest published accounts of what happens after a whistleblower stops being useful to the institutions briefly aligned with them. What he offers senior audiences now is closer to a case study than a story. He talks about the specific points at which a complaint becomes politically inconvenient, about the role of HR, legal and PR functions in absorbing or deflecting it, and about the human cost on the person at the centre. It is the content most diversity programmes do not have access to. Key speaking topics Institutional racism and culture reform Whistleblowing and speak-up systems in practice Inclusion when policy and practice diverge Governance and accountability in sport Mental health and family impact of public disclosure The aftermath of speaking out Ideal for CHROs, employee relations leads and DEI heads in organisations re-examining their speak-up architecture. Boards and audit committees with whistleblowing oversight responsibilities. Sports governing bodies, regulators and member organisations confronting culture inquiries. Senior leadership offsites where the inclusion conversation has gone stale. Audience outcomes A concrete picture of how a major institution failed to act on its own policies, and the operational reasons why. A more accurate read on what protection a whistleblower actually receives once a complaint enters the system. Specific questions to test inside their own organisation, drawn from cricket’s governance failures. Renewed seriousness about the personal cost of disclosure, useful for anyone designing or sponsoring a speak-up channel.

Why organisations work with Matt Davies He has built positioning work for both regulated giants and founder-led companies, including Nestle, Boots, Specsavers, Virgin, Nikon and Capital One, so the methods have been tested across categories rather than refined inside one. His Brand Strategy Triangle gives executive teams a single shared structure for four arguments they usually have separately: why we exist, who we serve, how we show up, and what we offer. He pushes back hard against generic purpose statements. His “Purpose Fatigue” argument is built for boards tired of green and social washing being mistaken for strategy. He sits inside the practitioner conversation, not above it. Co-hosting the JUST Branding podcast with over 500,000 downloads means the frameworks he brings into a room have been pressure-tested against the working strategists who use them. Operator credibility: he founded, scaled and sold a branding agency, then ran an in-house creative function at Capital One UK. He has been on the buyer’s side of brand work, not only the consultant’s. Biography highlights Author of Storyategy, a six-step process for building a brand strategy on story foundations. Co-host of the JUST Branding Podcast with Jacob Cass; 500,000-plus downloads, guests including Marty Neumeier, David Aaker, Denise Lee Yohn and Chris Do. Named Top 50 UK Advisor by Enterprise Nation in 2019, 2020 and 2021, in the branding and design category. Certified Level C Brand Specialist, Strategist and Architect; Silver Star recipient in the 2020 LEVEL C Metaskills Challenge. Founder of Matt Davies Consultancy Ltd; advisory and fractional roles at Newfound, Motto and ikon. Earlier career: founder of Attitude Design (2008 to 2017, acquired); Creative Department Manager at Capital One UK, where he established the in-house Creative Studio. Biography Most companies do not have a positioning problem. They have a clarity problem. The leadership team cannot agree, in plain language, on the answer to why we exist, who we serve, how we show up and what we sell. Marketing fills the gap with purpose statements that could belong to any competitor in the category. That is the gap Matt Davies works in. His Brand Strategy Triangle reduces a year of internal debate to four questions a board can actually answer in a room together. His book Storyategy sets out the six-step process behind it, built on the argument that a brand is a story an organisation has to live, not a statement it has to write. The credibility comes from having sat in every seat. He founded the branding agency Attitude Design in 2008, ran it for nine years and sold it. He then built and led the in-house Creative Studio inside Capital One UK, learning what brand work looks like inside a regulated business with operational constraints. Today he advises CEOs, CMOs and founders through his consultancy and fractional strategy roles at Newfound, Motto and ikon, with named clients including Nestle, Boots, Specsavers, Virgin, Nikon, Fred Perry and Experian. He also keeps one foot inside the practitioner debate. The JUST Branding podcast he co-hosts with Jacob Cass has passed 500,000 downloads and put him in conversation with Marty Neumeier, David Aaker, Denise Lee Yohn and most of the working canon of brand strategy. Enterprise Nation has named him a UK Top 50 Advisor for three consecutive years in branding and design. Key speaking topics Brand positioning and category differentiation Story-led brand strategy Purpose, meaning and the limits of purpose marketing Customer experience and brand alignment Leadership vision and internal brand Culture and brand as one strategic asset Brand-led growth for founder and scale-up businesses Ideal for CEOs, founders and MDs leading a repositioning, a rebrand, or a category shift CMOs and brand directors are trying to land a single positioning argument across a leadership team Boards and ExCos are tired of generic purpose statements and are looking for a more commercial alternative Marketing and design leaders inside large or regulated organisations who need their work to be understood as strategy, not decoration Audience outcomes A working answer to the four questions of the Brand Strategy Triangle, applied to the audience’s own business A sharper view of where the company’s positioning is generic and where it is genuinely defensible A clearer language for talking about brand inside the leadership team, beyond logos and taglines A practical critique of purpose-driven messaging and a workable alternative built on customer-centric ideas Confidence that brand strategy is a commercial growth tool, not a marketing afterthought

Why organisations work with Alex Polizzi She has walked into more than a hundred real struggling businesses on camera and named exactly what was failing – her credibility is documented and specific, not theoretical. Audiences working on customer experience get something rare: an operator who can describe the gap between management assumption and customer reality from both sides of the front desk. Her commercial advice carries a weight most speakers cannot match – she applies the same standards to The Polizzi Collection’s three boutique hotels as she applies to the businesses she advises, with her own balance sheet as the test. Her BBC Two series The Fixer took her diagnostic approach beyond hospitality into retail, manufacturing, and food service – making her relevant to any audience grappling with family-run or founder-led business performance, not only hotels. She founded and scaled Millers Bespoke Bakery from start-up to a supplier of Selfridges, Harvey Nichols, and Fortnum & Mason, giving her genuine entrepreneur-to-operator credibility that extends beyond the family hospitality dynasty. Biography highlights Presenter of Channel 5’s The Hotel Inspector since 2008 – nineteen-plus series visiting and turning around struggling British hospitality businesses Presenter of BBC Two’s The Fixer (four series, 2012-2015) – extending the business turnaround model to family enterprises across retail, manufacturing, and food Co-owner and active operator of The Polizzi Collection: Hotel Tresanton (Cornwall), Hotel Endsleigh (Devon), and The Star, Alfriston (East Sussex, opened 2021) Trained at the Mandarin Oriental, Hong Kong; worked for Marco Pierre White at the Criterion, London; held operational roles across Rocco Forte Hotels in Cardiff, Rome, and St Petersburg Read English at St Catherine’s College, Oxford Co-founded Millers Bespoke Bakery; grew to supply Selfridges, Harvey Nichols, and Fortnum & Mason Author, Alex Polizzi’s Little Black Book of Hotels (2010) Granddaughter of Lord Forte; mother is Olga Polizzi CBE, Director of Design at Rocco Forte Hotels Biography Most owners of service businesses are certain they know what their customers experience. Nineteen series of Channel 5’s The Hotel Inspector suggest otherwise. Alex Polizzi has spent more than fifteen years walking into struggling British hotels and family enterprises and naming, clearly, what the management cannot see from the inside. Her authority comes from two directions. She trained at the Mandarin Oriental in Hong Kong, worked for Marco Pierre White at the Criterion, and held operational roles across Rocco Forte Hotels in Cardiff, Rome, and St Petersburg. She also co-founded Millers Bespoke Bakery with her then-partner Marcus Miller – building it from a start-up to a supplier of Selfridges, Harvey Nichols, and Fortnum & Mason. She read English at St Catherine’s College, Oxford. That experience extends to The Polizzi Collection, three boutique hotels she co-owns and actively operates with her mother, the designer Olga Polizzi: Hotel Tresanton in Cornwall, Hotel Endsleigh in Devon, and The Star in Alfriston, East Sussex. Her advice to other businesses carries the weight of someone whose own commercial performance depends on the same standards she applies elsewhere. For BBC Two’s The Fixer (four series, 2012-2015), she extended the same diagnostic lens beyond hotels to family businesses in retail, manufacturing, and food – demonstrating that the tension between conviction and commercial reality is not a hospitality problem alone. The granddaughter of Lord Forte, she brings both the heritage of a three-generation hotel dynasty and the independence of someone who has built and operated alongside it on her own terms. Key speaking topics Hospitality leadership and operational improvement Business turnaround in service and family-run enterprises Customer experience and service standards Commercial positioning for independent and boutique businesses Entrepreneurship and scaling founder-led businesses Recruitment and performance in service industries Family business dynamics and succession Ideal for Hospitality industry conferences and hotel association events Family business forums and owner-managed business summits Customer experience and service excellence programmes (cross-sector) SME and entrepreneurial leadership events where founder perspective is central Audience outcomes A clearer framework for diagnosing the gap between what a business intends to deliver and what customers actually receive Practical understanding of the operational and cultural patterns that drive underperformance in service businesses Insight into how service standards, staff performance, and commercial positioning interact – and which lever to pull first Perspective on the specific challenges of running or advising family-owned enterprises, including how personal loyalty can mask business-critical problems Grounded confidence that improvement in service and commercial performance is achievable through process discipline, not wholesale transformation

Why organisations work with Speech Thomas His B.R.A.V.E. framework (Bold, Resilient, Adaptable, Vulnerable, Encouraging) is proprietary, named IP built from firsthand experience navigating commercial failure, personal loss, and creative reinvention across a multi-decade career, not a theoretical model adapted from management literature He integrates live musical performance structurally into the keynote itself, creating a shared emotional experience that makes the framework’s principles felt rather than simply heard – a format no other leadership speaker with equivalent platform credibility replicates The vulnerability pillar of B.R.A.V.E. carries specific weight: his origin story involves growing up in statistically one of the most difficult environments for Black youth in America and losing both his grandmother and brother in the same week; circumstances that directly shaped the framework’s architecture His 16 Bars documentary – in which he led a songwriting and recording collaboration inside a Virginia jail – provides independently verified, third-party evidence that his approach to creativity and leadership character works in conditions far more demanding than any corporate conference room The Dr. Terence N. Thomas Scholarship, a 501(c)3 he established in 1992, has directed over $1M in educational stipends to students from underserved communities – demonstrating that the «encouraging» principle of B.R.A.V.E. is operational, not rhetorical Biography highlights Founder, lead vocalist and producer of Arrested Development; two-time Grammy winner: Best New Artist and Best Rap Performance (1993) Arrested Development’s debut album 3 Years, 5 Months and 2 Days in the Life Of… achieved multi-platinum certification in the United States «Tennessee» named one of the Rock and Roll Hall of Fame’s «500 Songs That Shaped Rock and Roll» Solo single «Like Marvin Gaye Said» held #1 on Japan’s Tokio 100 chart for seven consecutive weeks; solo album Spiritual People certified Gold by the RIAJ Producer and collaborator on 16 Bars (2018), an award-winning documentary following a music rehabilitation programme inside Richmond City Jail — winner of Best Documentary at the Downtown L.A. Film Festival Creator of the B.R.A.V.E. leadership framework, now delivered as a keynote at corporate, association and government conferences globally Founder of the Dr. Terence N. Thomas Scholarship (501(c)3, est. 1992), which has provided over $1M in stipends to university students from at-risk communities across three decades Biography The qualities most organisations say they want from their leaders – courage under pressure, the ability to adapt without losing direction, the willingness to be honest when honesty is costly – are precisely the ones that conventional leadership development struggles to instil. Why? Because they cannot be taught from a slide deck. They are formed through experience, reinforced through narrative, and transmitted most effectively when the person articulating them has actually lived them. Speech Thomas built his B.R.A.V.E. framework (Bold, Resilient, Adaptable, Vulnerable, Encouraging) from a career that required each of those qualities under genuine pressure. As the founder and lead vocalist of Arrested Development, he led a group that achieved two Grammy Awards and multi-platinum sales for a debut album that ran directly against the dominant commercial trends of its era. When the group disbanded, he rebuilt independently, building a substantial solo career across five albums and finding his largest audience in Japan – territory he entered without the infrastructure that had supported the group’s earlier success. What distinguishes his keynote from the standard musical-career-as-leadership-metaphor format is that the framework is specific and teachable, and the performance is structural rather than decorative. Speech integrates live music into the keynote itself because the argument he is making – that vulnerability and creative courage are leadership competencies, not personality traits – is demonstrated more effectively through song than through slides. His 16 Bars documentary, in which he led a songwriting and recording programme inside Richmond City Jail, provides third-party evidence that this methodology produces results in conditions that test it genuinely. The Dr. Terence N. Thomas Scholarship, which he established in 1992 following his brother’s death and which has since distributed over $1M to students from underserved communities, is where the «encouraging» pillar of B.R.A.V.E. becomes most legible. For boards and senior leadership teams evaluating whether a speaker’s values are substantive or performative, it is a credible and verifiable answer. Key speaking topics B.R.A.V.E. leadership framework Leadership character development Creativity and the artistic process as organisational tools Storytelling and voice in leadership communication Resilience and adaptability under pressure Music, culture and social impact Criminal justice reform and rehabilitation through creative practice Ideal for Senior leadership and executive teams exploring the relationship between character, culture and organisational performance CHROs and talent development leaders building leadership pipeline programmes that go beyond technical capability Conferences in creative industries, media, entertainment and arts sectors DEI and culture transformation events requiring a speaker whose credibility is built from lived experience rather than consultancy Audience outcomes A named, five-part leadership framework (B.R.A.V.E.) that individuals can apply to their own professional context A reframe of vulnerability from personal risk to leadership asset – with a credible, tested example of why it matters Practical perspective on how storytelling and creative expression function as tools for communication, not just culture A more concrete understanding of what distinguishes leadership under pressure from leadership in comfortable conditions Where a live performance element is included: a shared emotional experience that anchors the session’s themes in a way that participants recall and reference beyond the event itself

Why organisations work with Martin Smith He built SASIG from a private forum into a community of more than 11,000 cybersecurity practitioners across roughly 4,500 organisations, which gives him a unique read on what CISOs actually worry about, not what vendors say they should. His argument that breaches are behavioural before they are technical reframes the cyber conversation for boards that have over-invested in tooling and under-invested in people. Three decades of operational security experience across the RAF, Kroll, Standard Chartered and his own firm, The Security Company, lets him talk to executive audiences without retreating into jargon or vendor pitch. He speaks with the authority of an industry founder, not a commentator. SASIG, TSC, and his OSPAs Lifetime Achievement Award in 2017 give him standing other cyber speakers cannot match in a UK boardroom. He is unusually effective with mixed audiences of technical and non-technical leaders, a direct consequence of his behavioural psychology background and a career spent translating between the two. Biography highlights Founder and Chairman of The Security Awareness Special Interest Group (SASIG), established 2004; now part of Nineteen Group following the January 2024 acquisition. Awarded the MBE for 15 years as a commissioned officer in the Royal Air Force Security (Provost) Branch. Former Senior Director of Corporate Security at Kroll Associates (UK) and Head of Information Security at Standard Chartered Bank. Founded The Security Company (International) Limited in 1997, exiting via management buyout in December 2019. Lifetime Achievement Award, inaugural OSPAs (Outstanding Security Performance Awards), March 2017. BSc in Behavioural Psychology; FSyI (Fellow of The Security Institute); Freeman Emeritus of the Worshipful Company of Information Technologists. Biography The vast majority of cybersecurity failures start with a human decision, not a system flaw. That observation has driven Martin Smith’s work for three decades, and it is the argument SASIG, the network he founded in 2004, was built around. Today it represents over 11,000 practitioners drawn from roughly 4,500 organisations across UK industry, government, law enforcement, and academia. His credibility is operational, not theoretical. Fifteen years as a commissioned officer in the Royal Air Force Security (Provost) Branch earned him an MBE. He then went into the commercial sector via Touche Ross, took on Senior Director of Corporate Security at Kroll Associates, and ran information security for Standard Chartered Bank before founding The Security Company (International) Limited in 1997. What ties that career together is a behavioural psychology background that shapes how he reads risk. Boards tend to think of cyber as a technical procurement problem. Smith’s work consistently pushes them toward the harder question of how staff behave under pressure, how culture is engineered, and how awareness is sustained beyond an annual training module. He retired from TSC in December 2019 in a management buyout to focus on SASIG, which Nineteen Group acquired in January 2024. In March 2017 he received the inaugural OSPAs Lifetime Achievement Award for his work on the human factor in security breaches, which remains the most precise summary of what he has spent his career arguing for. Key speaking topics Cyber and information security The human factor in security breaches Security awareness and behavioural risk Counter-terrorism and crisis management Risk and resilience for boards The business of security Ideal for CISOs, CIOs and CTOs assessing the cultural side of their cyber exposure Boards and audit committees recalibrating cyber risk beyond tooling spend HR and learning leaders responsible for security awareness programmes Public-sector and regulated-industry leaders working with sensitive information Audience outcomes A clearer view of where cyber budgets are misallocated between technology and people. Specific, practitioner-grounded examples of how organisations engineer security awareness into culture rather than treat it as a compliance event. A working understanding of the human-factor argument that has reshaped UK cybersecurity practice over the last twenty years. The perspective of a founder who has watched 11,000+ cyber practitioners articulate what really keeps them awake.

Why organisations work with Jaz Ampaw-Farr She gives leadership teams a vocabulary for wellbeing and inclusion that lands with sceptical senior audiences, because the argument is framed through performance and culture rather than through HR policy. Her toolkit is specific and teachable. The Failure CV, Jazlow’s Hierarchy of Needs and the 10% Braver model are named devices line managers can pick up the next day. The credibility sits in two places that rarely combine: a trained teacher with thirty years of front-line education work, and two 2025 honorary doctorates from the University of Hull and Bishop Grosseteste University for contribution to leadership, resilience, wellbeing and diversity. She is a working broadcaster and writer, not a consultant performing. Co-presenter on CBBC’s Hard Spell Abbey, TEDx speaker with a talk above 140,000 views, author of “Because of You, This Is Me” with Ian Gilbert, and 2025 Diversity in Cannes Programmer’s Choice winner for the short film Re-Story Your Life. Buyers book her for rooms that have heard the standard resilience keynote before and did not change anything afterwards. The measurable difference is that leaders leave with a small number of named practices they are willing to try in public. Biography highlights Co-writer and co-presenter, CBBC spelling series Hard Spell Abbey. TEDx speaker, “The Power of Everyday Heroes” (TEDxNorwichED), 140,000+ views. Author, “Because of You, This Is Me: The stories we tell, the stories we change and the power of everyday heroes” (Crown House Publishing, with Ian Gilbert). Honorary Doctor of Letters, University of Hull, 2025. Honorary Doctor of the University, Bishop Grosseteste University, 2025. Programmer’s Choice Award, 2025 Diversity in Cannes Film Festival, for the short film Re-Story Your Life. Speaker of the Year and Best Live Gig, The Speaker Awards UK, 2022. Contestant, BBC The Apprentice Series 9. Biography Five teachers changed the trajectory of a homeless teenager raised in foster care. Decades later, she trained as a teacher herself, and the question of what those five adults actually did, practically, at work, on ordinary days, became the spine of her professional work. That question is the reason organisations book her. It has a usable answer, and it applies inside businesses as much as inside schools. The public platform built up from there. A TEDx talk, “The Power of Everyday Heroes”, now carries more than 140,000 views. “Because of You, This Is Me”, written with Ian Gilbert for Crown House Publishing, turned the argument into a book for educators and leaders. A stretch on BBC’s The Apprentice and co-presenting credits on CBBC’s Hard Spell Abbey gave her the broadcast fluency that makes the live keynote work in front of an impatient senior room. The body of work is named, not generic. 10% Braver treats courage as a daily operational habit rather than a mindset. The Failure CV reframes psychological safety as something a leader practises in public. Jazlow’s Hierarchy of Needs repositions wellbeing as infrastructure for performance. In 2025, the University of Hull and Bishop Grosseteste University both conferred honorary doctorates for her contribution to leadership, resilience, wellbeing and diversity, and her short film Re-Story Your Life won the Programmer’s Choice Award at the Diversity in Cannes Film Festival. What a senior HR or culture buyer is actually getting is a speaker who can hold a room that has already heard the standard resilience keynote, and leave it with a small number of specific things the organisation’s line managers are willing to try on Monday. Key speaking topics Workplace wellbeing and psychological safety Inclusive leadership and belonging Resilience as an operational practice Storytelling for leaders and culture builders Employee engagement and human connection at work Personal courage and the 10% Braver model Culture and performance in high-pressure teams Ideal for CHROs and heads of people building a culture and wellbeing agenda that has to land with a sceptical executive audience Leadership teams running an inclusion, belonging or psychological safety programme that has stalled at policy and needs to move into daily practice Education, health and public sector leadership audiences working through sustained workforce pressure Internal conferences where the brief is to reset the tone before a demanding year, not to deliver a technical update Audience outcomes A named set of practices (Failure CV, 10% Braver, Jazlow’s Hierarchy of Needs) that line managers can use in conversations the next week. A sharper internal language for wellbeing and inclusion that links directly to performance and retention. Permission for senior leaders to be visible about uncertainty and failure in front of their teams. A reframing of resilience as an organisational responsibility, not a personal character test. A live example of storytelling used to shift a room, which leaders can study and borrow from.

Why organisations work with Kate Cook Twenty-five years running a Harley Street nutrition practice gives her a clinical evidence base that most wellbeing speakers do not have. Audiences hear from a practitioner, not a motivational presenter. A defined corporate proposition built around three named talks (Sugar Bites Back, Genes Load the Gun, Lifestyle Pulls the Trigger, Vibrant Energy) rather than a single generalist wellness keynote. Author of The Corporate Wellness Bible, a workplace-specific text that frames nutrition and energy as organisational concerns, not personal lifestyle advice. Track record with demanding employers, including Bank of England, JP Morgan, Shell, Accenture and GE Healthcare, where the audience is sceptical and time-poor. TEDx speaker for Fidelity International, with a media presence in The Sunday Express, Marie Claire and Red that gives her communication credibility outside the wellness echo chamber. Biography highlights Founder of The Nutrition Coach, Harley Street, since 2000. Trained at the Institute for Optimum Nutrition; Master’s in the Anthropology of Food; undergraduate degree from Royal Holloway, University of London. Author of The Corporate Wellness Bible, Get Healthy for Good and Be Incredibly Healthy (with Sally Brown). TEDx speaker for Fidelity International on workplace wellness. Corporate clients include Bank of England, JP Morgan, EDF Energy, Accenture, Shell, GE Healthcare and Pret a Manger. Columnist for The Sunday Express and Marie Claire; television appearances, including The Truth of Beauty. Biography Corporate wellbeing is one of the easier line items to fund and one of the harder ones to measure. Programmes proliferate, engagement stays patchy, and the link between workforce health and commercial output remains anecdotal. Kate Cook has spent twenty-five years working on that gap from the practitioner side. She founded The Nutrition Coach on Harley Street in 2000 and has since worked with more than 7,000 individual clients alongside an international corporate practice. The mix matters. Clinical work with senior professionals informs the corporate sessions; the corporate sessions stress-test what actually changes behaviour at scale inside a working week. Her writing reflects the same orientation. The Corporate Wellness Bible treats workplace nutrition, energy and stress as organisational concerns rather than personal projects. Get Healthy for Good and Be Incredibly Healthy, co-authored with Sally Brown, sit alongside columns for The Sunday Express and Marie Claire and a TEDx talk delivered for Fidelity International. The audience she is built for is an employer trying to make wellbeing operational. Clients have included Bank of England, JP Morgan, Shell, EDF Energy, Accenture and GE Healthcare, organisations where the standard for an external voice is high and the tolerance for generic wellness messaging is low. Key speaking topics Workplace wellbeing and productivity Nutrition and sustained energy at work Sugar, stress and behavioural change Lifestyle, genetics and long-term health Corporate wellness strategy and programme design Mental and physical health in high-pressure roles Ideal for CHROs, heads of wellbeing and culture leads are designing or refreshing corporate wellness programmes. Senior leadership offsites where energy, focus and resilience are part of the agenda. Employee conferences in high-intensity sectors such as financial services, professional services and energy. Health and wellbeing weeks where the brief calls for clinical credibility alongside accessible delivery. Audience outcomes A working understanding of how nutrition, sleep and stress interact to shape daily performance. Practical changes audiences can make the same week, drawn from clinical practice rather than wellness trend cycles. A clearer organisational case for why wellbeing investment should be measured against engagement and productivity, not participation. Specific tools for managing energy through long days, travel and high-cognitive-load periods. Confidence to challenge the sugar, caffeine and convenience defaults built into corporate working life.

Why organisations work with Jonny Benjamin He brings a globally tracked story (the Find Mike campaign reached more than 319 million people) into a corporate room without it becoming a tribute act. The point is what changed in the bystander, not the bridge. He has built two of the institutions he speaks about. Beyond, the youth mental health charity, and This Can Happen, the workplace conference, are not anecdotes; they are operating organisations he co-founded. He pairs lived clinical experience of schizoaffective disorder with a public campaigning record recognised by Rethink Mental Illness (first Janey Antoniou Award) and an MBE for suicide prevention. That combination changes how senior audiences listen. His material works as a managerial primer, not a memoir reading. Audiences leave with a clearer sense of what to say in the first ninety seconds when a colleague signals they are not okay. Biography highlights Awarded an MBE in 2017 for services to mental health and suicide prevention. Founder of Beyond, a youth mental health charity established in 2018 funding interventions in UK schools and colleges. Co-founder of This Can Happen, the workplace mental health conference launched in 2017. First recipient of the Janey Antoniou Award from Rethink Mental Illness (2013) for campaigning on severe mental illness. Co-author with Britt Pfluger of “The Stranger on the Bridge” (Pan Macmillan, 2018, foreword by HRH The Duke of Cambridge) and “The Book of Hope: 101 Voices on Overcoming Adversity” (Pan Macmillan, 2021). Subject of the Channel 4 documentary “The Stranger on the Bridge” (2015), which charted his successful search for Neil Laybourn, the stranger who intervened on Waterloo Bridge in 2008. Biography Most workplace mental health programmes are well written and quietly underused. The policy is in the handbook, the EAP is on the intranet, and the manager who notices a struggling colleague still hesitates to say the first sentence. Jonny Benjamin’s work sits in that hesitation. His own story explains the angle. Diagnosed with schizoaffective disorder in his early twenties, he wrote “The Stranger on the Bridge” with Britt Pfluger to chart how he came to be on Waterloo Bridge in 2008 and what the stranger, later identified as Neil Laybourn, actually did in those minutes. The 2014 Find Mike campaign that reunited them reached more than 319 million people and became a Channel 4 documentary the following year. What followed is what makes him useful to serious organisations. He co-founded This Can Happen in 2017, the workplace mental health conference now used by HR and wellbeing leads to benchmark practice, and founded the youth charity Beyond in 2018 to fund early intervention in UK schools. Rethink Mental Illness gave him the first Janey Antoniou Award in 2013; the MBE followed in 2017. In a corporate room he resists the inspirational frame. The talk is closer to a briefing for managers and colleagues on the specific moves that make a workplace one where people speak up early, and the specific failures that keep them quiet. Key speaking topics Workplace mental health and psychological safety Suicide prevention and early intervention Severe mental illness and stigma in the workplace Wellbeing strategy and line-manager capability Youth mental health and the school-to-work transition Storytelling as a tool for cultural change Ideal for CHROs, wellbeing leads and DEI directors building the next iteration of a mental health strategy. Line manager and senior leadership development programmes where the brief is on confidence in difficult conversations. All-staff conferences where the organisation wants a mental health session that engages the room without slipping into platitude. Education sector audiences (schools, universities, sector bodies) addressing youth mental health and pastoral practice. Audience outcomes A direct account of what helped and what did not, from someone with diagnosed severe mental illness rather than a generalist commentator. A clearer sense of the small interventions that change outcomes, drawn from the bystander side of his own story. Practical language for managers and colleagues to use in the first conversation, not the third meeting. A sharper read on why workplace wellbeing programmes underperform and what closes the gap between policy and behaviour. An informed view of youth mental health drawn from Beyond’s grant-making and school work in the UK.