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Dr. Darren Coleman
Keynote speaker, author & c-suite advisor specialising in brand growth, brand strategy and services branding
Darren has over 20 years brand marketing experience spanning Europe, the Middle East, South East Asia and Japan. He specialises in helping brands drive growth and retain relevance through brand experiences.
Darren Coleman's videos
What Darren Coleman's clients say
"Your presentation was excellent and highly regarded by all attendees. You have added great value to the success of this conference."
"Darren worked very closely with us, listened to our requirements and delivered a talk which engaged, educated and inspired our employees."
"Darren and his thought-provoking subject was very well received by our audience, this was noted by the high level of interruption darren received though questions been posed about the many of areas of interest to our audience."
"Darren's talk was informative, practical and deigned with virtual delivery in mind. We received excellent feedback and Darren's keynote was one of the best attended during Brand Week Istanbul 2020."
"Dr. Coleman's practical, case study-based insights were very well received by participants at the summit."
"Darren was invited to deliver a keynote on brand experiences and Chair the first day of Vibe Marketers’ Fest in Dubai, November 2018. His talk was well structured, engaging and above all informative. He managed to hold a large audience via a nice mix of objective insight and personal anecdote. Darren also chaired the first day with aplomb. He was able to find a balance between being formal and friendly. This set the event off nicely and dovetailed perfectly with the atmosphere we wanted to create. I look forward to working with Darren again."
"Darren’s session at our CXcellence event was well informed, thought-provoking and practical, and dovetailed beautifully with our core message about the importance of CX in B2B organisations – as well as the steps required to do it well. He seems like he knows his stuff."
"Darren’s is a pleasure to work with. His passion for doing business abroad and professionalism in his field, was an inspiration to a group of new to export businesses who attended our export seminar organised by UK Trade & Investment this year. Darren shared his personal experience of doing business in South East Asia in an interesting and motivational way, giving delegates practical tips and advice on do’s and don’ts and how to win business abroad and get the most out of the help and support available from UKTI."
"Darren’s talk was both fun and challenging. He brings together cutting-edge practice with supporting theory focussing on current customer issues. His highly interactive approach offered practical tools and advice on techniques to profile customers and on how to make emotional brand connections with customers. Finally, he worked with the course members on how to build brand experiences which enable customers to get ‘jobs done’."
Dr. Darren Coleman's 2023 biography
About Dr. Darren Coleman
Dr. Coleman specialises in helping brands drive growth and retain relevance through brand experiences. Darren’s 25+ years of global experience spans Europe, the Middle East, South East Asia and Japan. Johnson & Johnson, Singapore Airlines, Dubai Properties, FUJIFILM, Nikon, Orange and PepsiCo are some of the brands he has helped.
Prior to founding his agency, Wavelength Marketing, Darren completed a PhD in B2B services brand performance. Darren’s extensive commercial experience and deep subject matter knowledge appeal to intellectually curious marketing executives who want to constructively challenge their current ways of thinking with advanced yet applied insights to solve specific brand-related challenges they face.
Darren’s book, Building Brand Experiences: A Practical Guide to Retaining Brand Relevance (Kogan Page 2018) has been translated into Korean and Turkish with the Mandarin (simplified) edition scheduled for 2023. The first chapter of Building Brand Experiences can be downloaded here. Darren is a Visiting Lecturer in Corporate Brand Management at the University of Warwick.
Darren is the Honorary Consul for Lithuania in Birmingham, UK. This means he represents the interests of Lithuania in Birmingham and acts as a main diplomatic point of contact for a broad range of issues relating to Lithuania in the city spanning business, science, education and culture.
In his spare time Darren enjoys spending time with his wife and family, playing tennis, socialising, travel, scuba diving, snoozing in his Mexican hammock, yoga and watching Birmingham City Football Club. Granted, some are more enjoyable than others.
Dr. Darren Coleman's 2023 speaking fees
- United Kingdom
Specific fees fall within the ranges shown. These are presented as a guide only and are subject to change without notice.
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