Business Strategy & Growth

Why organisations work with Gordon Hewitt Direct intellectual lineage from C.K. Prahalad at Michigan Ross, applied for two decades to live board agendas at Pfizer, IBM, AstraZeneca, HSBC, Sony, and Deutsche Post/DHL. A working method that treats strategy as a thinking system for senior teams, not a planning cycle, so boards leave with sharper questions about value creation, not a deck. Demonstrated range across pharma, financial services, consumer goods, telecoms, and logistics, which lets him connect cross-industry disruption patterns most sector specialists miss. CBE for services to management and international business, plus Fellowship of the Royal Society of Edinburgh, signal a level of institutional credibility boards trust at chair and CEO level. A genuine practitioner-academic: still teaching at Michigan Ross and Glasgow’s Adam Smith Business School while advising sitting CEOs. Biography highlights CBE for services to management and international business, 2007 New Year Honours. Fellow of the Royal Society of Edinburgh. Visiting Distinguished Professor, Ross School of Business, University of Michigan. Professor of Strategy Practice, Adam Smith Business School, University of Glasgow. Distinguished Professor of Corporate Strategy, Duke Corporate Education. Long collaboration with the late C.K. Prahalad on corporate value-creation, innovation, and strategic transformation. Advised CEOs and boards at Pfizer, IBM, AstraZeneca, Philips, Sony, Honeywell, PwC, Verizon, Ericsson, HSBC, Credit Suisse, Time Warner, PepsiCo, Syngenta, Biocon, and Deutsche Post/DHL. Biography Most strategy frameworks assume the rules of the industry hold still long enough for a plan to play out. They no longer do. The companies that struggle are often the ones that ran the previous playbook best. Gordon Hewitt has spent two decades helping senior leaders work in that more unstable terrain. At the Ross School of Business at the University of Michigan, he formed a long partnership with the late C.K. Prahalad, working at the front edge of thinking on corporate value-creation, innovation, and strategic transformation in what they described as a game-changing world. That body of work continues to anchor how he talks to boards. The list of organisations he has advised reads like a cross-industry map of where disruption hits hardest: Pfizer and AstraZeneca in pharma, IBM and Verizon in technology, HSBC and Credit Suisse in financial services, Sony, PepsiCo, and Time Warner in consumer-facing businesses, Deutsche Post/DHL in logistics. He chairs CEO and chairman peer groups in Europe and the United States on the future of corporate strategy and governance. He was awarded a CBE in 2007 for services to management and international business, and elected a Fellow of the Royal Society of Edinburgh. He continues to hold appointments at Michigan Ross, Glasgow’s Adam Smith Business School, and Duke Corporate Education, which is unusual for a working board advisor and is one of the reasons CEOs treat him as a serious thinking partner rather than a speaker. Key speaking topics Strategy under industry disruption Corporate value creation in complex markets Innovation as a discipline Strategic transformation in incumbent businesses Strategic collaboration and ecosystem strategy Overcoming industry and organisational orthodoxies The CEO and board agenda in a game-changing world Ideal for CEOs, boards, and executive committees of incumbent businesses facing rule-changing competition. CSOs, heads of strategy, and transformation leads. Pharma, financial services, telecoms, consumer goods, and logistics leadership teams contending with cross-industry disruption. Senior leadership development programmes that want a serious strategy voice rather than a motivational one. Audience outcomes A sharper account of how value is created and lost when industry rules are being rewritten. A working language for separating planning from strategic thinking inside their own executive team. Cross-sector patterns of disruption they can test against their own market. A clearer view of where current orthodoxies inside their organisation are quietly working against them. Specific provocations for the next board strategy conversation, not generic frameworks.

Luke Donald MBE – Inspirational Leader and European Ryder Cup Captain Very few golfers have achieved sustained success both individually and as part of a team. Current European Ryder Cup winning captain and former World Number 1, Luke Donald MBE, has managed to do both. With meticulous preparation and strong leadership, Luke guided the European Ryder Cup team to a remarkable victory in Rome in 2023. Following that triumph, he was reappointed to lead the team once again for the 2025 Ryder Cup in the United States, where he aims to become only the second captain in history to secure back-to-back wins. His journey to captaincy followed successive vice-captain roles in 2018 and 2021, including being part of the victorious European side in 2018. While the Ryder Cup captaincy has brought him renewed recognition, Luke’s playing career remains equally distinguished. Despite early doubts about his power off the tee, he rose to World Number 1 for a total of 56 weeks and held a place in the world’s top ten for more than 200 weeks. He made history as the first golfer ever to top both the PGA Tour and European Tour money lists in the same year and was the first Englishman named PGA Player of the Year. Representing Europe in four Ryder Cups, Luke was part of the winning team each time, including leading from the front during the ‘Miracle of Medinah’ in 2012 — one of sport’s most extraordinary comebacks. A compelling and motivational speaker, Luke shares insights from his experience of transforming a group of elite individual players into a high-performing team to capture the 2023 Ryder Cup. He reflects on what it will take to defend the title in 2025 and discusses the lessons, discipline, and sacrifices required to achieve and sustain peak performance. He also explores why having a clear, strategic vision is essential to long-term success.

Why organisations work with Morten Toft Two decades of repeat innovation facilitation work for Grundfos, Danfoss and other large Danish manufacturers, which is unusual longevity for a process consultant. Author of Innovationsrecepten (The Innovation Recipe), Jyllands-Postens Forlag, a text used as a teaching reference on Danish innovation and entrepreneurship programmes, giving his methodology a documented, teachable form. Operating background as sales and marketing director at Photo Experten across 146 stores, so the co-creation work is grounded in line-management experience, not pure consultancy. Initiator of Danske Hospitalsklovne and the MAD House Denmark Innovation Centre, which gives him a track record of building functioning organisations from a standing start, not only advising existing ones. Sessions are designed for engagement and recall, with humour and physical staging used deliberately to lock in concepts that pure presentation tends to lose. Biography highlights Author of Innovationsrecepten (The Innovation Recipe), Jyllands-Postens Forlag, 2007, with Ole Vestergaard Poulsen, used as a teaching text on Danish innovation and entrepreneurship programmes. Author of To Be Perfectly Honest (Aschehoug, 2001) on authentic leadership, and Changemakers (2020, with Rachel Rouncefield). Co-developer with Rachel Rouncefield (De Montfort University) of the Changemakers youth empowerment programme, building on the Butterfly Project in Peterborough. Long-running innovation facilitator for Grundfos and Danfoss. Initiator of Danske Hospitalsklovne (Danish Hospital Clowns), founded after working with Patch Adams at the Gesundheit Institute in West Virginia. Co-initiator of the MAD House Denmark Innovation Centre in Middelfart. Former sales and marketing director at Photo Experten across 146 Danish stores; earlier consultant at GREY. Biography Innovation in large industrial businesses tends to fail in a specific way. Ideas accumulate in the central team. Adoption stalls at the operating units. The work that reaches customers is a thin version of what was originally proposed. Morten Toft has spent over twenty years working inside that gap, mainly with Danish manufacturing groups including Grundfos and Danfoss, designing co-creation processes that bring stakeholders into the work early enough to own it. His methodology is documented in Innovationsrecepten (The Innovation Recipe), co-authored with Ole Vestergaard Poulsen and published by Politikens Forlag. The book is used as required reading on Danish innovation and entrepreneurship programmes, which gives his approach a teachable structure rather than the personality dependence common to facilitator-consultants. The work draws on a line operating background. Before consultancy, Toft was sales and marketing director at Photo Experten, with responsibility across 146 retail stores in Denmark. That experience, alongside earlier work at GREY, shapes a facilitation style oriented to commercial outcomes and to the practical question of who actually executes the change. He is also the initiator of Danske Hospitalsklovne, founded after a period with Patch Adams at the Gesundheit Institute in West Virginia, and a co-initiator of the MAD House Denmark Innovation Centre. Alongside the innovation work, Toft has written on authentic leadership and personal development, including a forthcoming memoir, Journey Out to Find Home (Danish edition August 2026, English edition planned). He also runs Changemakers, a youth empowerment programme co-developed with Rachel Rouncefield of De Montfort University and grounded in the Butterfly Project in Peterborough, which involved several thousand young people over eight years. The connecting argument across his output is straightforward: organisations get more from their people, and societies more from their young people, when those involved feel they built the answer themselves. Key speaking topics Co-creation and stakeholder-led innovation Innovation process design in industrial organisations Authentic leadership Personal development and purpose at work Building healthy organisational cultures Youth empowerment and the changemaker concept Ideal for Innovation, R&D and product directors in industrial and manufacturing businesses HR and learning leaders running leadership development programmes C-suite and senior teams setting direction for cultural change Founders and entrepreneurial leaders running participation-led organisations Audience outcomes A working model for designing innovation processes that build adoption alongside ideas. Specific tools for involving operating-unit stakeholders before, not after, decisions are made. A clearer view of the link between authentic leadership behaviour and commercial culture. Practical examples drawn from long-running work with Grundfos, Danfoss and Danish retail.

Why organisations work with Tom Cheesewright The Intersections methodology maps incoming macro trends against the specific stress points inside an organisation or sector; producing prioritised decision-points with the analysis behind them, not a generic forecast that leadership teams have to interpret themselves. The framework is teachable and licensable. Organisations leave with a repeatable process they can run internally, not a dependency on a single advisor. His published credentials – Future-Proof Your Business (Penguin; FT business book of the month) and High Frequency Change (Business Book Awards shortlist, 2020) – mean audiences arrive already oriented to his thinking. He does not need to spend the first third of a session building the intellectual case. A decade-plus of broadcast experience across BBC, Channel 4, and national press makes him unusually effective at translating complex AI and technology change for non-technical board audiences without losing analytical precision. Named clients across sectors – Google, Barclays, NASA, HMRC, BMW, Virgin Media, Visa – give procurement teams confidence in sector-agnostic credibility. This is not a speaker whose framework only works in one industry. Biography highlights Creator of the Intersections foresight methodology, now licensed and delivered to third-party organisations Author of High Frequency Change (LID Publishing, 2019) shortlisted, Business Book Awards 2020, ‘Leadership for the Future’ category Author of Future-Proof Your Business (Penguin Business Experts, 2020), Financial Times business book of the month Clients include Google, Barclays, NASA, HMRC, BMW, Visa, HSBC, Accenture, and Virgin Media and more than 30 Global 500 companies Regular contributor and broadcaster: BBC Breakfast, BBC Radio 4, Channel 4 Sunday Brunch, The Guardian, The Times, Evening Standard, The Daily Telegraph BEng in Mechatronics, Lancaster University; established as a full-time applied futurist in 2012 Biography Most organisations know they need to anticipate change. Very few have a structured way to do it. The annual strategic planning cycle and the technology roadmap were not designed to connect incoming macro trends to the specific decisions a leadership team faces this quarter. Tom Cheesewright built the Intersections methodology to close that gap. It maps macro trends, from AI capability shifts to demographic and regulatory change, against the existing pressures inside an organisation or sector, identifying the points where disruption will hit hardest and where meaningful opportunity sits. More than 30 Global 500 companies and government bodies, including NASA, HMRC, Google, and Barclays, have put the framework to work. His two business books establish the intellectual foundation. High Frequency Change (LID Publishing, 2019; shortlisted for the Business Book Awards 2020) sets out why organisations feel overwhelmed by the pace of change and what structural responses actually work. Future-Proof Your Business (Penguin Business Experts, 2020; Financial Times business book of the month) translates the methodology into practical tools for strategy teams. His sustained media presence – BBC Breakfast, Radio 4, Channel 4, The Guardian, The Times – means he is not an unknown quantity when he walks on stage. A mechatronics engineer by training, Cheesewright spent years in technology marketing and digital business before establishing himself as a futurist in 2012. That background – engineering logic, commercial experience, years of public communication about technology – is what keeps the Intersections work grounded. The output is not prediction. It is a structured process for stress-testing an organisation’s assumptions against what is actually coming. Key speaking topics AI and automation in strategic decision-making Scenario planning and applied foresight methodology Organisational agility and adaptive strategy Technology-driven disruption and competitive positioning The future of consumer behaviour and business models Change management in high-frequency environments Long-range strategic planning under uncertainty Ideal for Executive leadership teams and boards preparing long-range or scenario-based strategy Chief Strategy Officers and Chief Technology Officers navigating AI investment decisions Industry associations and sector bodies facing structural disruption from technology or regulation Conference audiences drawn from finance, technology, retail, government, or professional services sectors Audience outcomes A working understanding of the Intersections methodology and how to apply it to their own organisation’s planning process Clarity on which AI and technology developments are commercially significant in their sector, and which can be deprioritised A revised set of strategic questions, not just better answers to the existing ones Stronger language and frameworks for briefing boards and senior stakeholders on emerging technology risk and opportunity A clearer view of where their organisation is most exposed to macro-level disruption over the next three to five years

Why organisations work with Tom Barton He has the rare combination of operator and supply chain reformer. Honest Burgers is a 39-site casual dining brand that buys whole carcasses directly from regenerative farms, a structural decision most restaurant groups have not been willing to make. His sustainability content carries weight because it is paid for. Honest absorbed the cost of switching to regenerative British beef rather than passing it to customers, a commercial decision a buyer can interrogate, not a marketing claim. He speaks credibly on building a brand from a market stall to a national footprint, with named milestones: the Brixton opening, the Cateys 2021 Restaurateur of the Year (Group) award, and the 2026 National Burger Awards win for “The Honest”. He is a useful voice for boards weighing ESG commitments against margin: the Honest Farming programme is a working example of procurement volume being directed at climate-smart agriculture, not a pledge. Biography highlights Co-founder, Honest Burgers, opened first site in Brixton Market in 2011 Honest Burgers now operates 39+ UK restaurants across London, Bristol, Cambridge, Cardiff, Brighton, Manchester, Liverpool and Reading Cateys 2021 Restaurateur of the Year (Group), with Phillip Eeles and Dorian Waite Created “The Honest”, named UK’s Best Burger at the National Burger Awards 2026 Built the first regeneratively farmed British beef supply chain in UK restaurants, in partnership with the Grass Roots Farming Cooperative Founder of the Honest Farming programme, supporting six regenerative farming families through premium pricing and whole-carcass procurement Biography A small marquee with a griddle and fryer at festivals in 2010 became one of the UK’s most respected casual dining brands. Tom Barton and Phillip Eeles ran outdoor catering for a year before raising investment with restaurant operator Dorian Waite and opening a first site in Brixton Market in 2011. The interesting story is what happened after the brand worked. Honest Burgers grew to 39 sites without selling to a private equity roll-up and without losing its product position. The Cateys 2021 award for Restaurateur of the Year (Group) recognised that scale, particularly through the pandemic. In 2026, “The Honest”, a recipe Barton created, was named UK’s Best Burger at the National Burger Awards. The more substantive contribution is a supply-chain one. Honest Burgers became the first UK restaurant group to build a regeneratively farmed British beef supply chain, buying whole carcasses directly from a small group of farming families through the Grass Roots Farming Cooperative. The company absorbed the cost rather than passing it to customers, on the argument that volume procurement is the lever climate-smart agriculture actually responds to. That is the practical content of what Barton brings to a senior audience. Casual dining is a low-margin, high-velocity category. Doing the harder thing on sourcing inside it, at scale, and paying for it out of margin, is a credible operating example for any board that has signed an ESG commitment and is now looking at the bill. Key speaking topics Brand building from start-up to national scale Regenerative agriculture in commercial supply chains Sustainability as an operating decision, not a marketing position Founder leadership through rapid growth Hospitality, food culture and consumer brand Procurement and whole-carcass sourcing Company culture under expansion Ideal for Founders and operating teams scaling consumer brands beyond their first ten sites or stores Boards and CEOs reviewing ESG commitments where supply chain is the largest source of emissions Procurement, sourcing and category leaders in food, retail and hospitality Investor and accelerator audiences interested in entrepreneurship in regulated, low-margin categories Audience outcomes A working example of a regenerative supply chain inside a competitive high-street category, with the commercial trade-offs named A first-hand account of how brand discipline is maintained as a hospitality business moves from one site to forty A clearer sense of where sustainability claims become operating substance, and where they remain marketing Specific decisions about pricing, procurement and farm partnerships that other operators can pressure-test against their own model

Why organisations work with Stephen Shapiro He treats innovation as a portfolio of small, structured bets rather than a culture programme, which is why his work lands with CFOs and operating leaders, not just innovation teams. His 25 Lenses framework, set out in Invisible Solutions, gives leadership teams a working tool for reframing the questions behind a stalled initiative, rather than another model to admire and shelve. He built and ran Accenture’s 20,000-person process and innovation practice, so the advice is grounded in operating a function at scale, not in observing one. Senior corporate audiences trust him with active programmes: 3M, P&G, Nike, Marriott, NASA, Microsoft, Capital One, and Johnson and Johnson are among the organisations that have brought him in to work on real innovation problems. The 2015 Speaker Hall of Fame induction and Senior Fellow appointment at The Conference Board signal that the speaking craft and the underlying research both meet a serious institutional bar. Biography highlights Senior Fellow, The Conference Board. 15-year career at Accenture, where he built the firm’s 20,000-person process and innovation practice. Inducted into the Speaker Hall of Fame (CPAE) by the National Speakers Association in 2015. Author of seven books, including Best Practices Are Stupid, named 800-CEO-READ’s best innovation and creativity book of the year, and Invisible Solutions, an INDIE Award winner. Industrial Engineering, Cornell University; Certified Speaking Professional (CSP) designation; six-year term on the NSA Board of Directors. Has worked with leadership teams in over 50 countries, including 3M, P&G, Marriott, Nike, NASA, Microsoft, Capital One, Honda, and Johnson and Johnson. Biography Most corporate innovation programmes fail in the same place. They generate ideas faster than the operating model can absorb them, and the executive committee eventually quietens down because the cost is visible and the return is not. The problem is rarely a shortage of creativity. It is a missing discipline for choosing which questions to spend money on. That is the problem Stephen Shapiro has spent twenty-five years working on. At Accenture he co-led the business process reengineering practice, then built the firm’s 20,000-person process and innovation practice. The shift from efficiency work to growth work shaped the argument that runs through his books: innovation is an operating capability, not a culture, and it can be managed with the same rigour as any other portfolio. His seven books trace that argument. Best Practices Are Stupid, named 800-CEO-READ’s best innovation and creativity book of the year, makes the case for small structured bets over large transformational programmes. Invisible Solutions sets out 25 Lenses for reframing the questions behind a stalled initiative. Pivotal, published in 2024, takes the same discipline into how organisations create stability while continuing to change. The recurring thesis is that better questions are cheaper and more useful than more answers. The institutional credentials reinforce the work. He is a Senior Fellow at The Conference Board, was inducted into the Speaker Hall of Fame (CPAE) in 2015, and holds the Certified Speaking Professional designation. Clients including 3M, P&G, Nike, Marriott, NASA, and Microsoft have brought him in for active innovation programmes rather than thought-leadership set pieces, which is the more useful test of where his work actually lands. Key speaking topics Innovation as a managed corporate discipline Question reframing and problem definition Portfolio approaches to innovation investment Culture and team composition for innovation Stability and adaptability in uncertain markets Growth strategy beyond best-practice benchmarking Ideal for CINOs, heads of innovation, and R&D leaders running enterprise programmes CEOs and strategy leaders trying to convert innovation activity into commercial results Transformation sponsors and operating committees rebuilding the innovation function after a stalled programme Large industrials, financial services, consumer goods, and healthcare organisations with complex internal innovation portfolios Audience outcomes A working method for reframing the strategic question behind a stalled initiative, drawn from the 25 Lenses framework A clear case for replacing large transformational bets with structured small ones, and the financial logic to defend it internally A diagnostic for which innovation activities are producing learning and which are producing motion Specific examples of how named Fortune 500 clients have restructured innovation portfolios, with the trade-offs made visible Language a senior leader can use the next morning to challenge their own innovation roadmap

Why organisations work with Shameen Prashantham Owns a defined intellectual territory, corporate-and-startup partnering, that almost no other senior strategy academic has built a 15-year body of fieldwork around. Wrote the practitioner book on the subject. Gorillas Can Dance (Wiley, 2021) sets out a tested framework of synergy, interface and exemplar drawn from work with Microsoft, SAP, Bayer, Bosch, BMW, Cisco, Ford, IBM, Intel, Unilever, Walmart and others. Brings genuinely first-hand China and emerging-market perspective to Western boards. Based at CEIBS in Shanghai, with active fieldwork across Bangalore, Lagos, Nairobi, Accra, Tel Aviv and Silicon Valley, he can discuss what Chinese firms actually do, not what Western analysts assume. Writes for the audience he speaks to. Recent contributions to Harvard Business Review, including a June 2024 piece on safe engagement with China, give a buyer confidence the keynote will land at board level rather than in academic register. As CEIBS Associate Dean (Africa) and former MBA Director, he is one of a small group of strategy academics with substantive operating insight into both China and Africa, the two markets large corporations most often handle badly. Biography highlights Professor of International Business and Strategy, China Europe International Business School (CEIBS), Shanghai. Associate Dean (Africa), CEIBS. Previously Associate Dean and MBA Director, 2020 to 2024. Author of Gorillas Can Dance: Lessons from Microsoft and Other Corporations on Partnering with Startups (Wiley, 2021). Author of Born Globals, Networks, and the Large Multinational Enterprise (Routledge). Research published in Journal of International Business Studies, Journal of Business Venturing, Journal of Management Studies, Entrepreneurship Theory and Practice, and Organization Studies. Contributor to Harvard Business Review, Financial Times and the Brightline-Thinkers50 volume Strategy@Work. Biography Microsoft, SAP, Bayer, BMW, Walmart and Unilever have all built programmes to partner with startups. Few of those programmes work as designed. The reason is rarely strategy. It is the operating asymmetry between a $200 billion balance sheet and a 30-person company, and almost no one has studied that asymmetry as carefully or for as long as the author of Gorillas Can Dance. Based at CEIBS in Shanghai, Shameen Prashantham has spent more than fifteen years inside this question. His fieldwork runs across Silicon Valley, Bangalore, Tel Aviv, Beijing, Berlin, Lagos, Nairobi and Accra. The book sets out three pillars, synergy, interface and exemplar, that distinguish corporate partnership programmes that produce real innovation from those that produce press releases. His academic credibility is straightforward. PhD from the University of Strathclyde. Research in the Journal of International Business Studies, the Journal of Business Venturing, the Journal of Management Studies, Entrepreneurship Theory and Practice, and Organization Studies. The work translates into Harvard Business Review, where his June 2024 piece on safe engagement with China ran in the print edition. What buyers tend to value most is the geography. He sits in Shanghai, runs CEIBS engagement in Africa, and has serious working knowledge of Indian and Israeli innovation ecosystems. For a Western board trying to decide whether and how to partner in or from emerging markets, that combination is rare and expensive to replicate. Key speaking topics Corporate-startup partnerships Innovation strategy in large corporations Doing business in and with China Emerging-market growth strategy Africa as a strategic market Corporate entrepreneurship Sustainable Development Goals partnerships Ideal for CEOs, chief strategy officers and chief innovation officers running corporate venturing or startup-engagement programmes. Boards reassessing China exposure or considering operating commitments in Africa or India. Heads of M&A, partnerships and corporate development designing the next phase of inorganic growth. Executive audiences inside multinationals where emerging-market strategy is on the agenda. Audience outcomes A clear test for whether an existing corporate-startup partnership programme is structurally set up to produce results. Three operating levers, synergy, interface and exemplar, to apply to live partnership decisions. A grounded read on what is actually happening inside Chinese firms and Chinese innovation, beyond Western commentary. A working frame for sequencing entry, partnership and growth decisions in emerging markets. Concrete examples drawn from named programmes at Microsoft, SAP, Bayer, Unilever, Walmart and others.

Why organisations work with Adrian Joseph He has run an AI and data function of roughly 1,600 people inside a FTSE 100 company, so his advice to boards reflects what it takes to deliver at that scale, not what a strategy deck suggests. He sits on the boards of Direct Line, Allwyn and Great Ormond Street Hospital, giving him a current view of how AI lands in insurance, gaming and healthcare rather than a single-sector perspective. As an Expert Member of the UK AI Council he contributed to the National AI Strategy, so he reads regulation and policy as someone who has been inside the room, not as an outside observer. He holds an OBE for services to equality and diversity in business and was named the UK’s most influential minority ethnic technology leader by the Financial Times and Inclusive Boards, which sharpens his credibility on the workforce side of AI transformation. His career path through Google, EY and BT gives audiences a rare triangulation: the hyperscaler view of what the technology can do, the consulting view of how to sell change internally, and the operator view of what actually breaks. Biography highlights Former Chief Data and AI Officer, BT Group, leading approximately 1,600 data and AI professionals. Former Senior Partner and Head of UK Data and Analytics for Financial Services at EY. Over ten years in senior leadership roles at Google across cloud, digital and data science. Non-Executive Director at Direct Line Insurance Group, Allwyn UK and Great Ormond Street Hospital NHS Foundation Trust. Expert Member of the UK Government’s AI Council and former Non-Executive Director at the Home Office. OBE for services to equality and diversity in business; named the UK’s most influential BAME technology leader by the Financial Times and Inclusive Boards. Biography Running an AI and data function of 1,600 people inside BT Group taught Adrian Joseph OBE what most board conversations about AI miss. The commercial case is not won in the model. It is won in the operating model, the talent pipeline and the patience of the leadership team to let value compound. That operator’s view is what he brings into the room. Before BT, he spent over a decade at Google in senior cloud, digital and data science roles, then led the UK Data and Analytics practice for Financial Services at EY as a Senior Partner. The path gives him three lenses on the same problem. Hyperscalers built the infrastructure. Consultancies sold the transformation story. Incumbents have to actually run the thing in production under regulatory scrutiny. He currently holds non-executive director roles at Direct Line Insurance Group, Allwyn UK, the National Lottery operator, and Great Ormond Street Hospital for Children NHS Foundation Trust, and sits on the Technology Advisory Board at NatWest Group. As an Expert Member of the UK Government’s AI Council he contributed to the National AI Strategy, and served as a Non-Executive Director at the Home Office from 2015 to 2020. He was awarded an OBE in the 2019 New Year’s Honours for services to equality and diversity in business, and the Financial Times and Inclusive Boards named him the UK’s most influential Black, Asian and ethnic minority technology leader. That recognition is not decoration on the CV. It sharpens his argument that the AI advantage large organisations seek is inseparable from who they let build and govern the systems. Key speaking topics Enterprise AI strategy and commercial return Responsible AI and governance Data and AI operating models at scale Digital and cloud transformation in regulated industries AI policy and the National AI Strategy Diversity and inclusion in technology leadership Board-level oversight of AI risk Ideal for CEOs, CFOs and boards under pressure to show commercial return from AI and data spend Chief Data Officers, CIOs and CTOs building or restructuring AI and data functions Financial services, insurance, healthcare and public sector leaders navigating AI in regulated environments CHROs and transformation leads addressing the talent and inclusion dimension of AI adoption Audience outcomes A sharper line between AI activity that produces commercial return and AI activity that produces slides A realistic view of what an AI and data operating model looks like at enterprise scale, from someone who ran one Current reading of UK AI policy and regulation from inside the AI Council and National AI Strategy work Practical signals for boards on where to probe AI risk, governance and delivery maturity Language for connecting AI capability to workforce, talent and inclusion strategy

Why organisations work with Ian Khan He gives executive teams a diagnostic rather than a forecast. The Future Readiness Score, built from his research across hundreds of organisations, turns “are we ready for AI” into a scored view across seven operating pillars. His writing carries commercial weight. Undisrupted won the Bronze Medal at the 2025 North American Book Awards and the Non-Fiction category at the Goody Business Book Awards 2025; Metaverse For Dummies is a Wiley title. He reports on the future as a working journalist, not only a consultant. As executive producer and host of The Futurist on Amazon Prime Video, he has interviewed hundreds of global leaders on the record, which keeps his keynote content closer to evidence than to speculation. He separates AI hype from AI advantage in front of technical and non-technical rooms. His AIRS assessment gives boards a common language for where they sit on vision, use cases, data, governance, and adoption. Biography highlights USA Today bestselling author of Undisrupted, which introduces the Future Readiness Score across seven organisational pillars. Author of Metaverse For Dummies, published by Wiley. Executive producer and host of The Futurist, a streaming series on Amazon Prime Video across more than 45 regions. Director of the documentary Blockchain City and producer of additional films on AI and the future of work. Thinkers50 Future Readiness Award finalist and Thinkers360 Distinguished honoree. Media contributor and on-record commentator featured by CNN and Forbes. Biography Most AI strategy conversations stall at the same point. The executive team agrees the technology matters. Nobody can agree on what to do on Monday. Khan’s contribution is a working answer to that problem, built from research across hundreds of organisations and codified in his book Undisrupted and the Future Readiness Score that sits inside it. The Score moves the question from opinion to diagnostic. It measures an organisation across seven pillars, including engagement, learning, collaboration, culture, innovation, and execution, and returns a prioritised picture of where readiness is thin. His AIRS framework does the equivalent for AI specifically, covering vision, use cases, data, governance, and adoption. Boards use both as a shared map before they approve the next investment. Khan works across the commercial and editorial sides of technology. He is the author of Metaverse For Dummies, published by Wiley, and of additional titles on prompt engineering and value creation. As executive producer and host of The Futurist on Amazon Prime Video, he has interviewed hundreds of founders, scientists, and policy leaders on the record. Commentary work with CNN and Forbes sits alongside that. His keynote practice reflects that dual background. Audiences get a filmmaker’s feel for narrative and a consultant’s insistence on instrumentation, applied to the decisions leadership teams are actually trying to make about AI, automation, and emerging technology. Key speaking topics Artificial intelligence and generative AI strategy Future readiness and organisational diagnostics Digital transformation and enterprise technology adoption Emerging technology and disruption AI governance and responsible deployment Leadership in an AI-driven operating environment Ideal for CEOs, CIOs, and CTOs sponsoring AI strategy across business units Boards and executive committees setting technology investment priorities Transformation and digital leaders responsible for moving pilots into production Government and public-sector leaders assessing AI readiness and governance Audience outcomes A shared vocabulary for assessing where the organisation actually stands on AI and digital readiness. A prioritised view of which technology bets are worth compounding and which to retire. Sharper criteria for AI governance decisions, from data to adoption. Concrete patterns drawn from hundreds of documented executive interviews, not abstract predictions.

Why organisations work with Adam Braun He is a working CEO, not a retired one. Clarasight’s carbon planning software is in active commercial deployment with clients representing over $1 trillion in market capitalisation, so his content reflects current operating reality. He has built three organisations across three categories: a nonprofit started with $25 that grew to hundreds of schools globally, a venture-backed education startup acquired by WeWork, and a B2B sustainability platform. The pattern recognition across founder modes is rare. His “Build For Where The World Is Headed” framework gives leaders a teachable structure for anticipating change and committing capital before consensus forms, rather than another model for reacting after the fact. His Pencils of Promise origin story translates cleanly into a corporate room. Audiences leave with a specific argument about how individual conviction scales into institutional outcomes, evidenced by a real organisation, not an analogy. He pairs commercial credibility with a published, bestselling book on purpose-driven leadership, which means leadership development and culture briefs can be served by the same speaker without a register switch. Biography highlights CEO and Co-Founder of Clarasight, carbon planning and intelligence software, formerly Climate Club Founder and Chairman of Pencils of Promise, a nonprofit started with $25 that has built schools across Ghana, Guatemala, Laos and Nicaragua Co-Founder and CEO of MissionU, acquired by WeWork in 2018; subsequently served as a senior executive in the WeGrow business New York Times and Wall Street Journal bestselling author of The Promise of a Pencil, Simon & Schuster Selected by the World Economic Forum as one of the original ten Global Shapers; named to Business Insider 40 Under 40 and Wired’s “50 People Who Are Changing the World” Brown University graduate; began his career at Bain & Company Biography The hard part of strategy is not seeing change. It is committing capital and people before the change is obvious to competitors. Most operating cultures are built to do the opposite. Adam Braun has spent his career sitting in that gap as a founder. Pencils of Promise began with $25 and grew into a nonprofit operating schools across Ghana, Guatemala, Laos and Nicaragua. MissionU, the income-share-agreement college alternative he co-founded, was acquired by WeWork in 2018, where he then served as a senior executive in the WeGrow business. Clarasight, his current company, sells carbon planning software into enterprise clients representing more than $1 trillion in market value. That arc gives him an unusual operating vocabulary. He has launched a category from zero capital, raised venture funding and exited through acquisition, and is now running a B2B SaaS business in a buyer-relevant category. The framework he teaches, “Build For Where The World Is Headed,” is the synthesis of those three founder modes into a structure leaders can use to evaluate where to deploy effort before the market rewards it. His book The Promise of a Pencil, a New York Times and Wall Street Journal bestseller published by Simon & Schuster, gives the same argument a leadership-development register. He was an original World Economic Forum Global Shaper, has been named to Business Insider 40 Under 40 and Wired’s “50 People Who Are Changing the World,” and built his early career at Bain & Company after graduating from Brown. Key speaking topics Entrepreneurship and founder leadership Building organisations for future operating conditions Innovation under uncertainty Corporate sustainability as commercial advantage Purpose-driven business strategy Social entrepreneurship and scaled impact Ideal for Founders, CEOs and executive committees setting growth or transformation agendas Heads of strategy, innovation and sustainability shaping medium-term capital decisions Leadership development programmes for high-potential operators and emerging executives Conferences focused on entrepreneurship, scale-up leadership, or corporate climate strategy Audience outcomes A working framework for committing to direction before market consensus forms A founder’s view of how scaled impact actually compounds, drawn from three different ventures A practical read on where corporate sustainability becomes commercial advantage rather than reporting overhead A renewed argument for individual agency inside large organisations, evidenced rather than asserted

Why organisations work with Brent Adamson He co-authored the two books that redefined how serious B2B organisations think about commercial effectiveness; the Challenger thesis is now the reference point most large sales transformations are measured against. His research at CEB and Gartner, conducted over nearly two decades with thousands of B2B sales organisations, gives him a dataset on buyer behaviour that almost no individual practitioner can match. He gives commercial leaders a specific diagnosis of why win rates fall in complex deals, decision complexity, information overload, implementation uncertainty and value opacity, and a vocabulary their teams can act on. He works at the boundary between sales and marketing, which is where most B2B revenue problems actually live, and addresses both functions as one commercial system. His sensemaking and buyer-confidence work has moved the conversation past closing technique into the harder question of how customers come to a decision they will defend internally. Biography highlights Co-author, The Challenger Sale (Portfolio, 2011) and The Challenger Customer (Portfolio, 2015), with Matthew Dixon, Pat Spenner and Nick Toman. Chief storyteller for CEB, now Gartner’s, sales, marketing and customer service practices, 2003 to 2022; Distinguished Vice President at Gartner. Current Global Head of Research, Advisory and Communities at Ecosystems, a SaaS platform for collaborative customer value management. Harvard Business Review contributor, including “Sensemaking for Sales” (January to February 2022) and “Traditional B2B Sales and Marketing Are Becoming Obsolete” (2022). Originator, with colleagues, of the Mobilizer profile, Buyer Enablement and Customer Decision Confidence as working concepts in B2B sales. MBA, University of Michigan Ross School of Business; PhD in Applied Linguistics, University of Texas; former faculty member at Michigan State University. Biography The Challenger Sale argued, on the basis of CEB research across thousands of B2B reps, that the best performers do not build relationships and then sell. They teach, tailor and take control of the conversation. Published in 2011, it became the reference text for a generation of sales transformation programmes. That book was the first chapter of a longer argument. With The Challenger Customer in 2015, Adamson and his co-authors turned their attention from the seller to the buyer, showing that the average B2B purchase now involves more than five stakeholders and that consensus, not persuasion, is the binding constraint. The Mobilizer, the stakeholder willing to drive change inside their own organisation, became the figure most B2B commercial teams now train to find. From 2003 to 2022, Adamson served as chief storyteller for CEB, later Gartner, where he held the role of Distinguished Vice President. His “Sensemaking for Sales” article in the Harvard Business Review set out the next step in the work: in markets saturated with information, the seller’s job is to help the buyer make sense of what they already know, not to add to the pile. He now leads research, advisory and communities at Ecosystems, a SaaS platform for collaborative customer value management. The throughline across two decades is the same question. What does an effective commercial organisation look like when the buyer has more information than they can use and less confidence than they need to act on it? Key speaking topics B2B sales effectiveness and the Challenger model Buyer enablement and customer decision confidence Sensemaking as a commercial discipline Mobilizers and consensus selling in complex B2B deals The sales and marketing operating system Commercial leadership for digital-first buyers Ideal for Chief revenue officers, chief sales officers and chief commercial officers leading B2B sales transformation Chief marketing officers in B2B environments aligning demand and revenue functions Sales enablement and sales operations leaders rebuilding methodology and training Boards and executive teams reviewing the commercial model in complex, multi-stakeholder markets Audience outcomes A clear diagnosis of why complex B2B deals stall, framed around decision complexity, information overload, implementation uncertainty and value opacity A working vocabulary for buyer enablement, sensemaking and customer decision confidence that sales and marketing teams can apply together A concrete picture of the Mobilizer profile and what it changes about how teams qualify and pursue accounts A sharper view of where the commercial organisation needs to invest next, beyond seller skills, into how customers actually buy