Corporate Culture

Why organisations work with Steven Gerrard Few speakers have lifted a European trophy from 3-0 down at half-time. Gerrard captained the Liverpool side that came back against AC Milan in Istanbul in 2005, and he can talk about that 15-minute interval with first-person authority rather than retrospection. A 17-year single-club playing career and 710 appearances at Liverpool give him a credible voice on what it actually takes to maintain standards inside one organisation through multiple managers, regimes, and crises. He has sat on both sides of the leadership relationship, as captain accountable to a manager and as manager accountable for a squad, including a title-winning, unbeaten Scottish Premiership season at Rangers and Premier League management at Aston Villa. Honours from credible bodies, including the FWA Footballer of the Year, PFA Players’ Player of the Year, UEFA Club Footballer of the Year, and an MBE for services to sport, anchor the profile beyond celebrity. Biography highlights 710 appearances and 186 goals for Liverpool FC, 1998 to 2015, the club’s longest-serving modern captain. Captained Liverpool to the 2005 UEFA Champions League, the 2001 UEFA Cup, two FA Cups, and three League Cups. 114 England caps, 21 international goals, 38 matches as national team captain across three World Cups. PFA Players’ Player of the Year (2006), FWA Footballer of the Year (2009), UEFA Club Footballer of the Year (2005), Ballon d’Or bronze (2005). Manager of Rangers (2018-2021), winning the Scottish Premiership unbeaten in 2020-21; PFA Scotland and SFWA Manager of the Year. Manager of Aston Villa in the Premier League and subsequently Al-Ettifaq in the Saudi Pro League; MBE in the 2007 New Year Honours. Biography The 2005 Champions League final was lost at half-time. Liverpool were 3-0 down to AC Milan in Istanbul, the dressing room had visibly stopped believing, and the captain had six minutes of injury time and an interval to change the outcome of the match. Steven Gerrard scored the opening goal of the comeback, and Liverpool lifted the trophy. That night is now a standard reference for organisational recovery under pressure, and it is one of the few leadership moments senior buyers can name in advance of the keynote. The deeper credential is duration. Gerrard played 710 games for one club across 17 years, captaining Liverpool through four managers and several rebuilds. He won the UEFA Cup, the FA Cup, the League Cup, and the Champions League, earned 114 England caps, captained the national side 38 times, and was named PFA Players’ Player of the Year in 2006 and FWA Footballer of the Year in 2009. The MBE in the 2007 New Year Honours followed the Istanbul final. Management gave him the other side of the conversation. At Rangers, he won the 2020-21 Scottish Premiership unbeaten, the club’s first title in a decade, and was named Manager of the Year by both PFA Scotland and the SFWA. He then took on Aston Villa in the Premier League and Al-Ettifaq in the Saudi Pro League. The trajectory matters because it includes the difficult middle: he can speak from inside a Premier League dismissal as well as from inside a trophy lift. For senior audiences, the value is the specificity of the recall. Gerrard talks about the half-time team-talk, the second-leg comeback, the quiet conversation with a fading senior player, the months of managing a dressing room that has stopped winning. Two autobiographies, Gerrard: My Autobiography (2006) and My Story (2015), give the public record. The keynote gives the operational details behind it. Key speaking topics Leadership under maximum pressure Captaincy and team standards in elite performance High-performance culture inside long-tenure organisations Recovery from setback and second-half mentality The transition from senior individual contributor to manager Accountability between the leader and the team Sustained excellence across changing regimes Ideal for Senior leadership offsites and sales kick-offs in performance-driven organisations. Boards, executive committees, and CEO roundtables are interested in leadership lessons from elite sport. After-dinner audiences at corporate conferences and partner events. The sports industry, broadcasting, and sponsor-led events focused on football. Audience outcomes A first-person account of the half-time interval at Istanbul 2005 and what was actually said and decided. Concrete examples of what captaincy looks like across a 17-year tenure at one club. A view of leadership from both sides, the captain answering to the manager and the manager answering for the squad. Material on holding standards when results turn, drawn from Premier League and international experience. A frank account of management at Rangers, Aston Villa, and Al-Ettifaq, including what worked and what did not.

Why organisations work with Stephen M. R. Covey He treats trust as a measurable economic input, not a cultural sentiment. The Speed of Trust sets out a framework, the 4 cores and 13 behaviors, that converts trust into quantifiable effects on speed and cost. His operating record gives the argument weight. As President and CEO of Covey Leadership Center, he grew the firm into the largest leadership development company in the world before its integration with Franklin Quest, with publisher sources citing a sixty-seven-fold increase in shareholder value during his tenure. Trust & Inspire gives senior leaders explicit operating content for the shift away from command and control, a transition that has been described in management literature for decades but rarely defined in practical terms. He writes from inside the discipline, not outside it. He leads FranklinCovey’s Global Speed of Trust Practice and has worked with organisations across business, government, military, education, healthcare, and NGOs in more than fifty countries. His authority on the subject is independently recognised. Trust Across America/Trust Around the World awarded him its Lifetime Achievement Award for “Top Thought Leaders in Trust”. Biography highlights Author of The Speed of Trust, New York Times and #1 Wall Street Journal bestseller, translated into 22 languages, over 2 million copies sold (Simon & Schuster). Author of Trust & Inspire, Wall Street Journal bestseller, named #1 Leadership Book of 2022 by the Outstanding Work of Literature Awards. Former President and CEO of Covey Leadership Center, which under his leadership became the largest leadership development firm in the world. Co-founder and current leader of FranklinCovey’s Global Speed of Trust Practice; co-founder of CoveyLink Worldwide. Harvard MBA. Has taught trust and leadership in over fifty countries to business, government, military, education, healthcare, and NGO audiences. Lifetime Achievement Award for “Top Thought Leaders in Trust” from Trust Across America/Trust Around the World. Biography Trust is usually treated as the residue of culture, something an organisation either has or does not have. The Speed of Trust argues the opposite: trust is an economic variable, with direct and measurable effects on the speed at which work moves and the cost at which it gets done. The book has sold more than two million copies and been translated into 22 languages, and it remains the reference work in the field. The author is Stephen M. R. Covey. Before he wrote it, he ran the company that taught his father’s The 7 Habits of Highly Effective People to the world. As President and CEO of Covey Leadership Center, he led the strategy that turned the firm into the largest leadership development company in the world; publisher records cite a sixty-seven-fold increase in shareholder value during his tenure. The credibility of his trust thesis sits on that operating record. His second book, Trust & Inspire, takes the argument into leadership style. The case is direct: command and control was an industrial-age design, and most organisations still use it without naming it. Trust and Inspire describes the alternative in operating terms, not in slogans. The book was a Wall Street Journal bestseller and was named #1 Leadership Book of 2022 by the Outstanding Work of Literature Awards. He holds an MBA from Harvard Business School, leads FranklinCovey’s Global Speed of Trust Practice, and has taught the work in more than fifty countries across business, government, military, education, healthcare, and NGO settings. Trust Across America/Trust Around the World awarded him its Lifetime Achievement Award for “Top Thought Leaders in Trust”, recognition from the body that has tracked the discipline for the longest. Key speaking topics Organisational trust Trust as a driver of speed and cost Trust-based leadership The 4 cores and 13 behaviors of high-trust leaders The shift from command and control to trust and inspire Leadership credibility High-trust culture and organisational performance Ideal for CEOs, executive teams, and boards setting the leadership tone for the organisation CHROs and chief people officers redesigning leadership development and culture programmes Transformation, M&A, and post-restructure leaders rebuilding credibility with employees and stakeholders Senior leadership conferences, partner meetings, and government leadership audiences Audience outcomes A working definition of trust as an economic variable, with named effects on the speed and cost of execution The 4 cores and 13 behaviors framework for diagnosing where trust is being earned, eroded, or paid for A clear distinction between command and control leadership and trust and inspire leadership, with operating content for the shift Specific moves for extending, restoring, and embedding trust at the team, organisation, and stakeholder levels A language senior leaders can use with their teams to make trust an explicit competency in hiring, promotion, and performance

Why organisations work with Simon Sinek The Golden Circle gives leadership teams a named, diagrammatic model for examining whether their communication and strategy starts from purpose or defaults to product; concrete enough to run a board session around, not just a concept to absorb from a stage. The Infinite Game framework reframes how organisations think about competition: the argument that most organisations are playing a finite game in an inherently infinite one gives senior leaders a precise diagnostic for why short-termism is corroding their culture and decision-making. His work on the Circle of Safety – drawn from military and organisational research – gives leaders a specific language and accountability structure for psychological safety, distinguishing it from vague “culture” conversations. Three consecutive Thinkers50 appearances (2017, 2019, 2021), including the Future Thinker award, position him inside the recognised canon of serious management thinking – relevant where senior buyers are evaluating credibility, not just popularity. His reach into the US Armed Forces, the United Nations, and the US Congress alongside global corporate work gives his frameworks a cross-sector validation that most leadership speakers cannot match. Biography highlights Author of five books on leadership and purpose, including Start with Why (global bestseller, over one million copies sold in the US alone), Leaders Eat Last (New York Times bestseller), and The Infinite Game (New York Times bestseller); published by Portfolio/Penguin and Penguin Random House Creator of the Golden Circle framework, one of the most widely adopted models in leadership communication and organisational purpose TED Talk “How Great Leaders Inspire Action” (2009) is the third most-watched talk on TED.com, with over 60 million views Named to the Thinkers50 ranking three consecutive times (2017, 2019, 2021); recipient of the Thinkers50 Future Thinker Award Adjunct staff member, RAND Corporation (since 2010); former instructor in Strategic Communications, Columbia University Founder of The Optimism Company, a leadership learning and development platform, and Optimism Press, an imprint of Penguin Random House; has spoken at the United Nations, US Congress, and across senior US military leadership Biography Most leadership conversations begin in the wrong place. They start with what an organisation does or how it does it – and never reach the question that actually determines whether people are engaged, aligned, and willing to give discretionary effort: why. The inability to answer that question convincingly is not a branding gap; it is a leadership gap, and Simon Sinek has built one of the most recognised frameworks in contemporary management thinking to address it. His Golden Circle model – introduced in Start with Why (2009) and subsequently the subject of the third most-watched TED Talk in history – provides organisations with a structured means of diagnosing whether their leadership, communication, and strategy is purpose-led or merely product-led. The argument is grounded in the biology of decision-making: people do not respond primarily to logic and features, but to belief and identity. The practical implication for leadership is significant, and it is why the framework has moved from conference rooms into board strategy sessions, culture programmes, and military leadership curricula. His later work extends the argument. The Infinite Game (2019, New York Times bestseller) identifies a structural problem in how most organisations compete: treating an inherently infinite game – business, leadership, institutional relevance – as if it has a finish line. Leaders operating with a finite mindset optimise for short-term metrics and burn through the trust, culture, and purpose that actually determine longevity. This is not motivational language; it is a specific claim about strategic error, and it gives senior leaders a framework for examining decisions that are degrading their organisations from the inside. Sinek’s affiliations reflect the range at which his work operates. As an adjunct staff member at the RAND Corporation since 2010, advising on military innovation, and having spoken at the United Nations Global Compact Leaders Summit and directly to senior leadership across every branch of the US Armed Forces, he brings institutional credibility that extends well beyond the corporate speaker circuit. Three consecutive Thinkers50 appearances, including the Future Thinker Award, confirm his standing within the serious canon of management thinking. Key speaking topics Purpose-driven leadership and the Golden Circle Organisational trust and psychological safety Finite vs. infinite mindset in strategy and leadership Leadership culture and the conditions for engagement Long-term organisational performance and decision-making Inspiring communication for leaders and teams Values, identity, and organisational alignment Ideal for C-suite and board-level leadership development programmes where the strategic case for culture and purpose needs to be made at an executive level CHROs and People directors working on engagement, trust, and the conditions under which employees perform at their best Transformation leads and strategy teams examining how short-term competitive pressures are eroding long-term capability Senior leadership conferences requiring a speaker with both mass-market name recognition and a defensible intellectual framework Audience outcomes A shared vocabulary – Golden Circle, Circle of Safety, Infinite Game – that gives leadership teams a common reference point for conversations about purpose, trust, and strategy A framework for diagnosing whether their organisation’s leadership and communication starts from why or defaults to what A reframe of competitive strategy: the finite vs. infinite mindset distinction as a diagnostic tool for identifying decisions that are weakening organisational resilience Greater clarity on the specific leadership behaviours – protection, consistency, accountability – that build psychological safety and sustain discretionary effort A practical case for why culture and purpose are strategic variables, not HR programmes

Why organisations work with Shane Feldman He built Count Me In from a high-school project into a global incubator that has initiated more than 30,000 community ventures across 104 countries. The operator credentials are unusual in the engagement space. His research is field-built, not desk-built. Feldman has embedded himself in more than 100 cities across six continents to study how communities form, hold, and break, and translates that fieldwork into corporate retention frameworks. His client list (Google, Disney, Microsoft, Mercedes-Benz, PwC, TD Bank, Kaiser Permanente, Netflix, Coca-Cola, YPO) signals a buyer base of large, complex employers who use him for substantive HR and culture interventions, not motivational filler. He carries genuine media credibility (A&E “Undercover High”, coverage by Forbes, People, Larry King, Oprah) that lifts the marketing weight of the engagement around a keynote. Recognised by the White House, the United Nations, and the Prime Minister of Canada for community leadership work, which makes the substantive claim on community expertise defensible rather than rhetorical. Biography highlights Founder and CEO of Count Me In, a social entrepreneurship incubator with more than 30,000 ventures launched across 104 countries. Author of “A Kids Book About Community” (A Kids Co., 2020). Cast member of A&E docuseries “Undercover High” (2018), an embedded social experiment in a US public high school. Recognised by the White House, the United Nations, and the Prime Minister of Canada for achievements in community leadership. Keynote speaker for Google, Disney, Microsoft, Mercedes-Benz, PwC, YPO, TD Bank, Shopify, Kaiser Permanente, Netflix, and Coca-Cola. Featured by Forbes, People Magazine, Larry King, and Oprah. Biography Most large employers now lose people not for reasons their engagement surveys can name. Compensation, perks, and policy are not the friction point. Belonging is. The organisations that retain talent in this environment are the ones treating workplace community as an operating problem rather than a soft one. Shane Feldman’s career has been an unusually direct route into that problem. He founded Count Me In in 2008 as a teenager in Toronto after a difficult school transition; the organisation has since grown into a social entrepreneurship incubator with members across 104 countries and more than 30,000 ventures initiated. The work has been recognised by the White House, the United Nations, and the Prime Minister of Canada. The frameworks he brings to corporate audiences come from two sources that rarely sit together. One is operator experience running a global organisation built around commitment, service, and retention. The other is field research; Feldman has embedded in more than 100 cities across six continents to study how communities form and hold. He translates that into structured tools for HR, sales, and leadership audiences, packaged as “Passport” keynotes covering team retention, customer loyalty, future-of-work, and AI integration. The corporate roster reflects how the work travels. Google, Disney, Microsoft, Mercedes-Benz, PwC, YPO, TD Bank, Shopify, Kaiser Permanente, Netflix, and Coca-Cola have all booked him on engagement, culture, and retention briefs. Key speaking topics Workplace community and belonging Employee engagement and retention Customer loyalty and relationship-driven sales Future of work and hybrid team performance Humanising AI in the workplace Inclusive and community-centred leadership Talent attraction and culture design Ideal for CHROs and CPOs running engagement, retention, and culture programmes Sales and customer success leaders rebuilding loyalty in low-trust markets Conferences focused on the future of work, hybrid productivity, and AI integration Membership organisations (YPO, EO, professional bodies) addressing community and connection Audience outcomes A clear read on why engagement and retention initiatives fail when they treat community as a soft outcome. Practical mechanisms for building belonging at team and organisation level, drawn from Count Me In’s operating playbook. A vocabulary for talking about workplace community that connects people strategy to commercial outcomes. A set of usable frames for integrating AI into work without eroding the human relationships that drive retention.

Why organisations work with Sean Fitzpatrick He captained the All Blacks during one of the most successful periods in the team’s history, including a first ever Test series win in South Africa in 1996 and the 1993 series victory over the British and Irish Lions, so his case material is drawn from decisions with named consequences, not abstractions. Two international records, 63 consecutive Tests and 23 consecutive Tests unbeaten, turn the conversation about consistency from aspiration into evidence. His post-playing record, Chairmanship of the Laureus World Sports Academy, board and advisory roles at Harlequins and Scarlets, CEO of Front Row Hospitality, shows a continuing engagement with leadership and governance beyond the on-pitch career. The induction into the World Rugby Hall of Fame and the New Zealand Sports Hall of Fame, with the Officer of the New Zealand Order of Merit, gives his authority on elite performance the kind of external validation conference audiences recognise quickly. He brings a calm, specific, operator-style register to the corporate stage rather than a motivational one, which is what boards and senior leadership teams actually want when they book a sports speaker. Biography highlights 92 Test caps for the New Zealand All Blacks between 1986 and 1997 Captain of the All Blacks 1992 to 1997; captained at the 1995 Rugby World Cup 1987 Rugby World Cup winner; series wins against the British and Irish Lions (1993) and in South Africa (1996) 63 consecutive Test appearances and 23 consecutive Tests unbeaten World Rugby Hall of Fame and New Zealand Sports Hall of Fame inductee; Officer of the New Zealand Order of Merit Chairman of the Laureus World Sports Academy; CEO of Front Row Hospitality Ltd; board and advisory roles at Harlequins and Scarlets Biography Few teams in world sport hold the level of consistent international performance the All Blacks do. Sean Fitzpatrick spent fifteen years inside that environment, first as a hooker drafted into the 1987 World Cup-winning squad, then as captain of the side from 1992 to 1997 through one of its most demanding periods. Ninety-two Test caps, 63 of them consecutive, 23 of them unbeaten in a row. The 1993 series victory over the British and Irish Lions. The 1996 series win in South Africa, the first by any New Zealand touring side. The 1995 World Cup final as captain. The credentials are still the external measure. Induction into the World Rugby Hall of Fame and the New Zealand Sports Hall of Fame, Officer of the New Zealand Order of Merit, selection for Rugby World magazine’s Team of the Century. Inside the rugby world, Fitzpatrick remains the reference point for elite hooker play across that era. The post-playing career has been organised around leadership and sport governance rather than media presence. He has chaired the Laureus World Sports Academy, the international body supporting social change through sport, and held board and advisory roles at Harlequins and Scarlets. He managed the Auckland Blues at the start of their Super Rugby period and now runs Front Row Hospitality Ltd. For corporate audiences, the value of Fitzpatrick on stage is that he makes the conversation about culture, standards and sustained performance specific. He does not describe peak performance; he describes what the All Blacks did week after week to hold it, what breaks inside a team under pressure, and what a captain actually owns when those conditions arrive. That is the session senior leaders get. Key speaking topics Sustained high performance in elite teams Leadership and captaincy under pressure Culture, standards and accountability Resilience and recovery from setback Building and maintaining team cohesion through change Lessons from All Blacks leadership for corporate teams Ideal for CEOs, executive teams and senior leadership groups focused on consistency of performance rather than one-off results Leadership development programmes, offsites and corporate universities Sports, hospitality and fast-growth businesses looking for a sports-to-business voice with governance credentials Awards dinners, conferences and high-profile headline slots needing a globally recognised elite-sport speaker Audience outcomes A specific view of how a world-leading team actually builds and defends standards over multiple cycles Leadership and team-performance lessons drawn directly from the 1987 World Cup, the 1993 Lions series, the 1995 final and the 1996 South Africa tour A clearer vocabulary for captaincy, accountability and discipline in a senior corporate team A rare operator’s account of how elite performance is preserved under pressure, not the motivational version of it

Why organisations work with Richard Sennett A longitudinal sociological lens almost no other living speaker offers. Five decades on the same questions about what work does to people, running from The Hidden Injuries of Class (1972) through The Corrosion of Character (1998) to Building and Dwelling (2018). Reframes employee engagement as a question of craft. The Craftsman (2008) advanced the thesis that “making is thinking” and treats the desire to do a job well for its own sake as a workplace asset organisations either nurture or destroy. A serious framework for cooperation as a workplace skill. Together (2012) argues that cooperation is a craft learned through structured practice, and shows why short-term teams and constant reorganisation erode the conditions that make it possible. Direct involvement in shaping how cities and labour are governed. Sennett wrote the mission statement for UN Habitat III, helped organise COP26 work on cities and climate, and chaired the LSE Cities programme. Credentials at a level few corporate speakers reach: the Hegel Prize, the Spinoza Prize, the Centennial Medal from Harvard, an OBE for services to design and Fellowship of the British Academy. Biography highlights Centennial Professor of Sociology at the London School of Economics; former University Professor of the Humanities at New York University. Author of The Hidden Injuries of Class, The Fall of Public Man, The Corrosion of Character, The Craftsman, Together, Building and Dwelling and The Performer. Founding director of the New York Institute for the Humanities (with Susan Sontag and Joseph Brodsky); former President of the American Council on Work; founder and chair of Theatrum Mundi. Senior Advisor to the United Nations Council on Urban Initiatives; wrote the mission statement for UN Habitat III; helped organise COP26 work on cities and climate. OBE for services to design (2018); Fellow of the British Academy; Fellow of the Royal Society of Literature; recipient of the Hegel Prize, the Spinoza Prize and the Centennial Medal from Harvard. Senior Fellow at the Center on Capitalism and Society, Columbia University; Honorary Professor at UCL’s Bartlett School of Architecture and Institute for Innovation and Public Purpose. Biography The promise of flexible capitalism was that workers would gain real control of their own time and direction. The Corrosion of Character, published in 1998, showed in granular ethnographic detail what actually happened to dismissed IBM executives, Boston bakers and a barmaid turned advertising executive. The book established a thesis that has only sharpened with time: an economy built around “no long-term” produces people who struggle to sustain identity and craft over a working life. That argument matured over two decades into a trilogy on what Sennett calls Homo Faber, or “man the maker.” The Craftsman (2008) advanced a single thesis: making is thinking. It treated the desire to do a job well for its own sake as a workplace capacity organisations either nurture or destroy. Together (2012) extended the argument into the social. Cooperation is a craft, Sennett argued, learned through structured practice and degraded by short-term teams and constant reorganisation. Building and Dwelling (2018) carried the same lens into urbanism, distinguishing the ville (the built city) from the cité (how people actually live in it). Sennett’s intellectual lineage runs directly through David Riesman, John Rawls and Hannah Arendt at Harvard, where he took his PhD in 1969. Few living sociologists carry that depth of connection to the most serious thought of the twentieth century into corporate and policy conversations of the present. In 2024 he published The Performer: Art, Life, Politics, the opening volume of a new trilogy on performance, narration and image-making. Key speaking topics The future of work in flexible capitalism Craftsmanship and the conditions for good work Cooperation as a workplace skill Character and the personal consequences of “no long-term” employment Urbanism and the ethical city Public culture and authority in modern organisations Ideal for CHROs and senior people leaders moving past trend diagnostics into the deeper drivers of engagement and workforce design. Executive teams contending with the cultural costs of reorganisation, short-term teams and high turnover. Boards, CEOs and strategy leaders commissioning long-horizon work on the human foundations of organisational change. City leaders, urbanists and real-estate strategists working on the ethics and design of public space. Audience outcomes A vocabulary for what short-termism and perpetual reorganisation actually do to character and craft inside organisations. The “making is thinking” framework, which puts employee skill and the conditions for good work at the centre of strategic conversation. Cooperation reframed as a workplace craft, built through specific practices and degraded by structures many organisations now treat as normal. The ville/cité distinction as a tool for thinking about the human and built dimensions of any large environment, from offices to city districts. A historical lens on flexible capitalism that sets present-day workforce challenges in their actual fifty-year arc.

Why organisations work with Rich Karlgaard Four decades of close-range observation of Silicon Valley business models, written from the editorial chair of Forbes, give him a fluent read on how technology cycles change the rules of competition. The Soft Edge sets out a specific argument that durable advantage comes from trust, intelligence, teams, taste and story, not from strategy and execution alone, and gives boards a vocabulary for the cultural side of growth. Late Bloomers challenges the early-achievement orthodoxy in corporate hiring and promotion, useful for leaders rethinking talent pipelines, succession and the cost of writing off mid-career performers. Team Genius, co-authored with Michael S. Malone, draws on research into team size, composition and dynamics, giving operating leaders a structured way to think about how high-performing groups are actually built. Karlgaard moderates and panels at scale at events such as the Milken Institute Global Conference and the ASU+GSV Summit, comfortable in front of CEO and investor audiences and able to push beyond a prepared script. Biography highlights Editor-at-large and futurist, Forbes Media; publisher of Forbes magazine, 1998 to 2018. Author of Late Bloomers (Currency, 2019), The Soft Edge (Jossey-Bass, 2014), Team Genius (HarperBusiness, 2015, with Michael S. Malone) and Life 2.0 (2004). Long-running Forbes columnist, “Innovation Rules” (formerly “Digital Rules”); regular contributor to the Wall Street Journal opinion pages and panellist on Forbes on FOX. Co-founder of the Churchill Club, Silicon Valley’s largest public business and technology forum, and of Upside magazine and Forbes ASAP. Northern California winner, Ernst and Young Entrepreneur of the Year, 1997. Featured on NPR for Late Bloomers and a regular speaker at the Milken Institute Global Conference and the ASU+GSV Summit. Biography The companies that compound advantage over decades tend to look ordinary up close. They are not always the fastest or the most aggressive. What they share is a set of cultural conditions, trust, taste, intelligence about their own people, that competitors cannot easily copy. That is the argument running through Rich Karlgaard’s work at Forbes and in his books. Karlgaard has watched Silicon Valley from the editorial chair of a major business title for more than two decades. He was publisher of Forbes from 1998 to 2018 and is now editor-at-large and futurist for Forbes Media. He co-founded Upside magazine, Forbes ASAP, and the Churchill Club, the largest business and technology forum in Silicon Valley, work that earned him the Ernst and Young Entrepreneur of the Year award for Northern California in 1997. His books map a single problem from different angles. The Soft Edge (Jossey-Bass, 2014) argues that strategy and execution are necessary but not sufficient, and that durable competitive advantage now sits in five cultural variables led by trust. Team Genius, co-written with Michael S. Malone, applies that lens to team design, drawing on research into how size, composition and conflict actually drive performance. Late Bloomers (Currency, 2019) takes the argument into talent strategy, challenging the SAT-and-startup-founder logic that writes off the people who do their best work at forty, fifty or sixty. For a board or executive audience, Karlgaard’s value is in being a serious commercial voice for the unfashionable side of growth. He does not dispute the importance of speed or technology, he lives inside both, but he treats culture, trust and patient talent development as commercial inputs with measurable returns, not as soft virtues. That framing tends to land with senior leaders who have run the playbook of relentless execution and seen the limits. Key speaking topics Innovation and the future of business Culture as competitive advantage High-performing teams Talent, late bloomers and the corporate path Silicon Valley, technology cycles and disruption Leadership in the age of smart machines Ideal for CEO, board and senior leadership audiences setting innovation and growth strategy CHROs and talent leaders rethinking hiring, promotion and succession beyond early-career markers Investor and CFO audiences who want a fluent read on Silicon Valley business models from a long-standing editorial vantage Conference programmes that need a credible moderator or panellist for executive and investor sessions Audience outcomes A working argument for why durable advantage now sits in cultural and human variables, not just strategy and execution A sharper view of how high-performing teams are actually built, drawn from the research behind Team Genius A direct challenge to the early-achievement bias in corporate hiring, promotion and succession, with named examples A current read on which technology cycles and Silicon Valley operating models matter for the next planning horizon

Why organisations work with René Carayol His SPIKE framework (Strengths Positively Identified Kick-Start Excellence) gives leadership teams a diagnostic for identifying the two or three individual strengths that drive high performance, rather than a generic conversation about development areas. It changes how teams are built, not just how leaders think. His case for inclusive leadership is grounded in firsthand board experience, including appointment as a Non-Executive Director of the Inland Revenue in 2001, at a time when no diversity representation existed at that level in UK public institutions. The argument carries a credibility that cannot be borrowed from research alone. Coaching and advisory engagements with senior leaders across business and government: clients and counterparts include Ralph Hamers (former CEO, ING and UBS), Sir Richard Branson, and Sir Tony Blair His “Everybody In, Nobody Out” framing positions inclusion as a performance architecture rather than an HR compliance function, directly relevant to organisations where DEI has stalled because it has not been connected to business outcomes. His executive and governance track from Marks & Spencer, PepsiCo, and IPC Media to Inland Revenue board and Computacenter plc, means his observations on leadership culture are drawn from the inside of institutions, not from coaching their periphery. His academic teaching (Cass Business School, MSc in Management) and media fluency (BBC, Channel 4, Sky News) mean he can move between rigorous argument and compelling narrative in a single session. His events consistently produce behavioural commitments rather than inspiration that dissipates. Biography highlights Decade-long career at Marks & Spencer (Senior IT Manager); IT Systems Director, PepsiCo; CIO then Managing Director of IPC Electric, IPC Magazines, driving Europe’s largest MBO at £860m, culminating in the sale to AOL Time Warner Non-Executive Director, Inland Revenue (appointed 2001); current Independent Non-Executive Director, Computacenter plc (FTSE-listed), sitting on Audit, Nomination and Remuneration Committees Executive Vice President for ESG, Medallia; member of the Global Executive Leadership Team Visiting Professor, Cass Business School; lectured on MSc in Management programme MBE (2004), services to the business community; undergraduate degree, London School of Economics; Honorary Doctorate, University of Roehampton Author, SPIKE: What Are You Great At?; co-author, Corporate Voodoo (third edition) and My Voodoo Broadcaster and commentator: BBC Two, Channel 4, BBC Radio 4, BBC Radio 5 Live, Sky News; former Sunday Telegraph Business Reporter columnist Biography Most leadership cultures are built around a small number of star performers at the top. SPIKE, René Carayol’s published strengths framework, challenges that model directly. The argument comes from someone who has led, governed, and coached at the highest levels of British and international business. Carayol spent a decade at Marks & Spencer in senior IT roles, then moved to PepsiCo as IT Systems Director before joining IPC Magazines as CIO. He rose to Managing Director of IPC Electric, the internet business at the centre of Europe’s largest MBO, a £860 million transaction that ended with the sale to AOL Time Warner. He went on to serve as Non-Executive Director of the Inland Revenue through its merger into HMRC, and currently sits on the board of FTSE-listed Computacenter plc. SPIKE (Strengths Positively Identified Kick-Start Excellence) is the framework that emerged from this experience. Its core argument: every person carries at least one genuine strength, and organisations that build around those strengths consistently outperform those that manage around weaknesses. For Carayol, this is inseparable from the business case for inclusive leadership. His mantra, “Everybody In, Nobody Out,” frames inclusion as a performance imperative, a position he holds with authority as one of the first Black men to serve at board level in a major UK institution. As Visiting Professor at Cass Business School and a regular voice on BBC Radio 4, Sky News, and Channel 4, his thinking reaches well beyond the conference circuit. His books, SPIKE: What Are You Great At? and the co-authored Corporate Voodoo, now in its third edition, extend his frameworks to leadership teams at scale. He was awarded an MBE in 2004 for services to the business community. Key speaking topics Strengths-based leadership Inclusive leadership and culture Leadership and business transformation Collaborative leadership Corporate culture and performance Executive coaching and personal effectiveness Diversity, equity and inclusion Ideal for Senior leadership teams and C-suite executives in FTSE 100 and Fortune 500 organisations navigating culture change or post-merger integration CHROs and Chief People Officers building inclusive, high-performance leadership cultures Board directors and non-executive directors focused on governance, leadership accountability, and succession Transformation leads and executive development programmes where the shift from management to leadership is the central challenge Audience outcomes A working understanding of the SPIKE framework and how to apply it to individual development, team design, and succession planning A reframed case for inclusive leadership as a performance architecture, not a compliance exercise – with the language to make that argument inside their own organisations Practical distinctions between management and leadership behaviours, grounded in frontline C-suite and board experience Insight drawn from Carayol’s direct coaching relationships with named CEOs and institution heads; World Bank, Barclays, ING, Generali, rather than theoretical constructs Clarity on how culture and leadership interact in practice, and what leaders can do immediately to change the pattern

Why organisations work with Reed Hastings The «Freedom and Responsibility» framework – documented in the Netflix Culture Deck and codified in No Rules Rules – gives organisations a named, sequenced model for replacing bureaucracy with accountability: not a philosophy, but a tested operating system built across a 200-person startup through to a 300-million-subscriber global company. Hastings applied the same cultural principles across four distinct business-model transitions at Netflix – DVD rental, streaming, original content production, and global expansion into 190 countries – providing evidence that the model holds across radically different operating contexts, not just favourable ones. His 2025 appointment to the board of Anthropic by its Long Term Benefit Trust positions him to speak directly to AI governance challenges at board level, based on direct engagement with one of the sector’s leading AI safety organisations – not commentary from the outside. He has publicly documented a major failure – the 2011 Qwikster decision, widely covered in the press – as a case study in what his own cultural model gets wrong under pressure, giving audiences honest access to failure alongside success. A $50 million commitment to Bowdoin College’s AI and Humanity research programme gives him a substantive, funded position on AI’s workforce and societal impact – relevant to CHROs, boards, and executive teams now building their own AI governance frameworks. Biography highlights Co-founder and executive chairman of Netflix; CEO from 1998 to 2023 – led the company through four business-model transformations, from DVD rental to global streaming platform and original content studio Co-authored No Rules Rules: Netflix and the Culture of Reinvention (2020) with INSEAD professor Erin Meyer – New York Times bestseller, shortlisted for the Financial Times & McKinsey Business Book of the Year Award Two published TED talks: «How Netflix changed entertainment – and where it’s headed» (TED2018) and «3 secrets to Netflix’s success» (TED2020) Former board member of Microsoft (2007–2012) and Facebook/Meta (2011–2019); current board member of Bloomberg and Anthropic (appointed 2025) President of the California State Board of Education (2000–2004); current board member of KIPP, City Fund, and the Charter School Growth Fund BA in Mathematics, Bowdoin College; MSCS in Artificial Intelligence, Stanford University; Peace Corps mathematics teacher in Swaziland Biography Reed Hastings built the management case at Netflix – across 25 years and four business-model transitions – that organisations scale best when they remove controls, not add them. The result was the «Freedom and Responsibility» framework, first documented in an internal Culture Deck made public in 2009. Hastings and INSEAD professor Erin Meyer later codified it in No Rules Rules (2020), a New York Times bestseller shortlisted for the Financial Times and McKinsey Business Book of the Year. The framework’s argument runs in sequence: high talent density creates the conditions for radical candor, which in turn enables leaders to eliminate policies, approval layers, and bureaucratic controls. This ordered logic is what separates the Netflix model from generic arguments for employee autonomy. It was not derived from a single favourable configuration – it was tested across DVD, streaming, original production, and international expansion simultaneously, and it broke and was rebuilt along the way. Hastings has spoken publicly about the Qwikster decision as a case in what the model costs when applied badly. Before Netflix, Hastings founded Pure Software in 1991, took it public in 1995, and sold it to Rational Software. That experience of scaling an engineer-led startup into a public corporation shaped his understanding of what happens to culture as organisations grow and complicate. It is the origin of the argument, not merely its backdrop. Hastings sits on the board of Anthropic, appointed in 2025 by its Long Term Benefit Trust to help guide AI development for long-term societal benefit. A $50 million gift to Bowdoin College to establish an AI and Humanity research programme adds institutional weight to that engagement. For boards and leadership teams now navigating AI governance, he brings a practitioner’s perspective – not an observer’s. Key speaking topics Organisational culture and management design The Freedom and Responsibility framework Talent density and high-performance teams Scaling technology-driven businesses AI governance and the societal impact of technology Corporate governance and board-level leadership Education reform and systemic institutional leadership Ideal for CEOs and executive leadership teams navigating growth, culture change, or organisational redesign CHROs and people leaders building high-performance cultures at scale Board directors and governance leads in technology, media, and high-growth organisations Senior leadership teams with active AI governance or AI adoption agendas Audience outcomes A concrete understanding of the «Freedom and Responsibility» framework – and the specific conditions (talent density, radical candor) required before eliminating controls, not after Clarity on how Netflix’s cultural principles functioned as a sequenced system across multiple business-model transitions, including where the model failed A working frame for evaluating which management policies and controls serve organisational performance and which impede it Board-level perspective on AI governance and the human-impact questions that senior leaders now need to address with institutional seriousness Practical reference points from a 25-year operating record – including documented failures – for leadership teams working through their own culture and performance challenges

Why organisations work with Rasmus Ankersen He has actually built the model he talks about. As chairman of FC Midtjylland, the club won three Danish Superliga titles using a data-led recruitment and set-piece method that was later studied across European football. His book The Gold Mine Effect is grounded in seven months of field research inside the world’s most productive talent ecosystems, from Brazilian football academies to Ethiopian distance running, not a desk study of secondary literature. Through Sport Republic, he runs a multi-club investment platform now controlling Southampton FC and Goztepe SK, so the lens on capital allocation, scouting markets and downside management is operational, not theoretical. He gives boards a vocabulary for the awkward conversation about success: how organisations stop learning the moment results turn positive, and what to do about it before the next cycle. Biography highlights Co-founder and CEO of Sport Republic, owner of Southampton FC and majority owner of Goztepe SK. Co-director of football at Brentford FC, 2015 to 2020, the platform that produced Premier League promotion in 2021. Chairman of FC Midtjylland during a period that included Danish Superliga titles in 2015, 2018 and 2020. Author of The Gold Mine Effect (Icon Books, 2012) and Hunger in Paradise (2016). TEDxManchester speaker on football analytics applied to organisational decision-making. Has delivered keynotes for LEGO, Google, Facebook, Microsoft, Boston Consulting Group, Roche, AstraZeneca, Coca-Cola and Cisco. Biography Brentford were a mid-table Championship club when Matthew Benham, Rasmus Ankersen and a small analytics team set out to build a Premier League squad without Premier League money. The same logic was applied at FC Midtjylland in Denmark. Both clubs went on to win, repeatedly, against opponents with bigger budgets and longer histories. That track record is the foundation of Ankersen’s argument to corporate audiences. The bias to overvalue established names and undervalue evidence is not a football problem. It is a recruiting problem, a capital allocation problem, and a strategy problem. His book The Gold Mine Effect, published in 2012 after seven months living inside elite training environments from Kenya to Brazil, makes the case that performance hotbeds are produced, not discovered. His second book, Hunger in Paradise, takes the harder question. Why do successful organisations stop learning. He frames complacency as the silent failure mode of a winning strategy, and argues that the work of leadership is to keep the system honest after the results turn good. The thesis has resonated with senior teams at LEGO, Google, BCG, Roche and others who have brought him in. Today he runs Sport Republic, the investment vehicle that acquired Southampton FC in 2022 and now operates a multi-club model across England, Turkey and Belgium. The day job means his frameworks are tested in real time, against real capital, in one of the most ruthless performance markets there is. Key speaking topics High-performance culture Talent identification and development Data-driven decision-making Avoiding complacency in successful organisations Performance environments and ecosystems Lessons from elite sport for business Leadership and decision-making under pressure Ideal for CEOs and executive teams in scaled organisations entering a new performance cycle CHROs and talent leaders rebuilding recruitment and assessment models Strategy and corporate development leaders responsible for capital allocation and M&A Boards examining why a winning strategy is starting to plateau Audience outcomes A sharper view of where the organisation is overpaying for proven names and underinvesting in evidence. A working definition of complacency that can be diagnosed in the business, not just lamented. Concrete examples of how data and judgement combine in high-stakes decisions, drawn from Brentford, Midtjylland and Southampton. A reframing of what a “performance environment” is, and why most attempts to import one fail.

Why organisations work with Peter Schmeichel Captained Manchester United to the 1999 Treble, the most successful season in the club’s history. The lessons from holding that dressing room together speak directly to what ‘team first’ demands of senior people when stakes are public. Delivered the opening keynote at IMD Business School’s flagship Orchestrating Winning Performance programme to more than 400 senior executives. Few former athletes are invited onto that platform, and the appearance gives the corporate content genuine business-school provenance. Played twenty-two years at top-flight football across England, Denmark and Portugal, winning major titles in three different leagues. The perspective is built on a long career across changing teams and competitions, not a single peak. Goalkeeping is the most unforgiving position in elite team sport. Every mistake is visible and there is nowhere to hide. The lessons on composure and accountability under that exposure carry into senior leadership without strain. Biography highlights Captained Manchester United to victory in the 1999 UEFA Champions League final, completing the club’s only Treble of Premier League, FA Cup and European Cup. Won the UEFA European Championship with Denmark in 1992, defeating Germany in the final after the Danish squad entered as late replacements for Yugoslavia. Voted IFFHS World’s Best Goalkeeper in 1992 and 1993 and named in the FIFA 100 list of 125 greatest living footballers in 2004. Earned 129 caps for Denmark between 1987 and 2001, the Danish national-team caps record for more than two decades. Inducted into the English Football Hall of Fame in 2003 and awarded an honorary MBE in the 2001 New Year Honours. Has worked as a football pundit and analyst for the BBC, the Premier League Channel, CBS Sports and FOX Sports, where he joined the studio for UEFA Euro 2024. Biography Manchester United were a goal down in the 1999 Champions League final with two minutes left. They scored twice in stoppage time and won the European Cup. Peter Schmeichel, captain that night, lifted the trophy in his last game for the club. Those eight years yielded five Premier League titles, three FA Cups and a Champions League. He was twice voted the world’s best goalkeeper. The trophy count is the headline. Holding standards in that dressing room under Sir Alex Ferguson for nearly a decade is the harder achievement. IMD Business School invited him to translate that experience when he opened its flagship Orchestrating Winning Performance programme. His keynote, Putting Everything on the Line, argued that consistency at the top is a different problem from reaching it. Talent reaches the top once. Holding that level for a decade demands a discipline most organisations underestimate. The international career sits behind every story he tells. He earned 129 caps for Denmark and won Euro 1992. The Danish squad had replaced Yugoslavia at ten days’ notice and beat Germany in the final. He now broadcasts for the BBC, the Premier League Channel, CBS Sports and FOX Sports, where he covered UEFA Euro 2024. Key speaking topics Leadership and standards in high-performance teams Sustained elite performance across long careers Captaincy and team-first culture Composure and decision-making under public scrutiny Recovery from mistakes in unforgiving environments Lessons from elite team sport for senior leaders Ideal for Senior leadership teams in industries where performance is publicly scrutinised Conferences, offsites and leadership programmes focused on team standards and accountability Organisations going through periods of sustained success that risk complacency Sales, customer-facing and high-pressure operational teams Audience outcomes A specific account of what ‘team first’ requires of senior people, drawn from inside one of the most successful dressing rooms in modern football The argument that holding standards is a separate problem from reaching them, with a working vocabulary for naming that problem in their own organisations Examples of how elite teams handle mistakes and the temptation to relax once a major goal has been reached A sharper view of the role of the captain in protecting team standards from individual ego

Why organisations work with Peter Guber He has built and led organizations across film, music, professional sports, and esports. The storytelling framework that runs through his work has been pressure-tested in each, and senior audiences hear it from someone who has actually used it to move boards, talent, partners, and capital. He authored the only mainstream business book on storytelling to hit #1 on the New York Times, USA Today, and Wall Street Journal bestseller lists simultaneously. Tell to Win and his HBR cover article The Four Truths of the Storyteller give audiences a portable framework they can take into their own communications work, not a collection of war stories. He speaks from current operating experience as Chairman and CEO of Mandalay Entertainment, co-executive chairman of the Golden State Warriors, and owner of the Los Angeles Dodgers. The material reflects problems he still has to solve every week. The same discipline has been honed across more than forty consecutive years of teaching at UCLA Anderson School of Management and the UCLA School of Theater, Film and Television, recognized in 2017 with the UCLA Medal, the university’s highest honor. Biography highlights Chairman and CEO of Mandalay Entertainment Group; former Chairman and CEO of Sony Pictures Entertainment; former Chairman and CEO of Polygram Entertainment; former President of Columbia Pictures; co-founder of Casablanca Record & Filmworks. Films he produced or executive produced have grossed over $3 billion worldwide and received 50 Academy Award nominations, including five Best Picture nominations and the Best Picture win for Rain Man. Other titles include Batman, The Color Purple, Midnight Express, Flashdance, Gorillas in the Mist, The Witches of Eastwick, and The Kids Are All Right. Co-Executive Chairman and co-owner of the Golden State Warriors (NBA Champions 2015, 2017, 2018); owner of the Los Angeles Dodgers (World Series winners 2020 and 2024); Owner and Executive Chairman of Los Angeles Football Club (MLS); Co-Executive Chairman of aXiomatic Gaming, owner of esports franchise Team Liquid. Author of Tell to Win (Crown Business, 2011), instant #1 New York Times, USA Today, and Wall Street Journal bestseller; named by Fortune one of “5 Business Books You Can Really Use.” Earlier books include Shootout: Surviving Fame and (Mis)Fortune in Hollywood, which became a seven-year AMC television series he hosted. Author of the Harvard Business Review cover article “The Four Truths of the Storyteller” (December 2007). Professor for more than forty years at UCLA Anderson School of Management and UCLA School of Theater, Film and Television. UCLA Medal recipient (2017). Appointed to the University of California Board of Regents by Governor Jerry Brown (2017). Biography Sony Pictures Entertainment led the industry in domestic box office market share for four straight years after Peter Guber became Chairman and CEO in 1989. Over the same period, the studio earned 120 Academy Award nominations, the most ever recorded by any company in any four-year stretch. What ran through that work, and through the decades before it at Columbia Pictures, Polygram, and Casablanca Records, was a discipline Guber later codified. He could take a strategic intent and translate it into a story the audience he needed to move had reason to act on. He named it purposeful storytelling. The Harvard Business Review cover article The Four Truths of the Storyteller laid out the four conditions a story has to meet to do real work in a room: true to the teller, the audience, the moment, and the mission. Tell to Win, his expansion of the same thesis, hit number one simultaneously on the New York Times, USA Today, and Wall Street Journal bestseller lists in 2011. Fortune named it one of “5 Business Books You Can Really Use.” In Guber’s argument, data is the cost of entry; persuasion is the work that closes the deal. Guber still runs Mandalay Entertainment Group, co-owns the three-time NBA champion Golden State Warriors and the World Series-winning Los Angeles Dodgers, and chairs the esports investment vehicle aXiomatic. He has taught the same craft at UCLA Anderson and the UCLA School of Theater, Film and Television for more than forty consecutive years, by the Chancellor’s account never missing a year. In 2017, UCLA awarded him the UCLA Medal, its highest honor, the same year Governor Jerry Brown appointed him to the University of California Board of Regents. Key speaking topics Purposeful storytelling in business Leadership communication and persuasion Leading through uncertainty and disruption Innovation and organizational culture High-performance team building across industries Storytelling for marketing and brand strategy Ideal for CEOs and executive leadership teams preparing to communicate strategic change to internal and external audiences. Chief commercial, marketing, and sales leaders rebuilding the persuasion infrastructure of their organizations. Founders and senior operators raising capital, recruiting talent, or pitching boards. Executive education clients, leadership development programs, and partner or customer summits where the centerpiece is communication craft. Audience outcomes A working test for their own communications: whether the story is true to the teller, the audience, the moment, and the mission. A sharper distinction between informing an audience and persuading them, with a clearer view of where most leadership communication breaks down. Specific examples from film, sports, and the boardroom that they can map onto their own decisions and pitches. A method for finding and shaping the right story for a specific audience and a specific moment. Shared vocabulary they can take back to their teams and demand of communications, marketing, and IR functions.