Creativity

Why organisations work with Duncan Wardle His Theory of Creativity™ is a named, commercially tested framework – not a philosophy but a practical toolkit developed and stress-tested across Disney, Pixar, Marvel, Lucasfilm, and Disney Parks before being applied with post-Disney clients including Apple, the NBA, Coca-Cola, and NBCUniversal. He treats creativity as a repeatable operational habit rather than a talent or a culture programme – giving leadership teams a concrete, tool-based answer to the question of how to make innovation everyone’s job, not a department’s. Specific tools within the framework – the “What If” method and the “Rivers of Thinking” model – address the cognitive and structural barriers that prevent established organisations from generating genuinely new ideas. These are actionable instruments audiences can use immediately, not post-event reading lists. He is one of the few speakers in this space who built an innovation function from the inside of a major global brand, rather than studying one from outside – a distinction that matters to senior audiences who have heard the Disney case study told at second hand. Author of The Imagination Emporium: Creative Recipes for Innovation (2024), a practitioner resource designed to be used independently by organisations after an engagement, extending the shelf life of the session beyond the room. Biography highlights VP of Innovation and Creativity at The Walt Disney Company; previous VP roles include VP Global Public Relations and VP International Marketing and Sales, with postings across London, Paris, Los Angeles, Hong Kong, Mumbai, and Shanghai Founded Disney’s Creative Catalyst Team, responsible for embedding innovation across Imagineering, Pixar, Marvel, Lucasfilm, and Disney Parks Founder and CEO of iD8 & innov8, a design thinking consultancy; clients include Apple, Coca-Cola, NBA, PepsiCo, IBM, NBCUniversal, and Spotify Author of The Imagination Emporium: Creative Recipes for Innovation (Benbella Books, 2024) Contributor to Harvard Business Review, Forbes, and Fast Company; member of the Fast Company Executive Board Multiple TEDx speaker, including “The Theory of Creativity” (TEDxAUK) and “Creating Relationship Magic” (TEDxBocaRaton) Honorary Doctorate in Business Administration, Edinburgh Napier University (2014); White House American Citizen Award (2008); Duke of Edinburgh Gold Award; 2022 Nordic Business Forum Speaker Contest Winner Teaches Innovation Masterclasses at Yale and Harvard Biography Duncan Wardle joined The Walt Disney Company as an intern in the London office in 1987. Over the following 30 years he progressed through VP roles in global public relations, international marketing and sales, and ultimately VP of Innovation and Creativity – the function he built from scratch, founding Disney’s Creative Catalyst Team and deploying it across Imagineering, Pixar, Marvel, Lucasfilm, and Disney Parks. His central argument is that creativity is not a talent distributed unevenly across the workforce. It is a capability that corporate structures systematically suppress – and one that can be restored with the right tools. The framework he developed inside Disney, the Theory of Creativity™, includes specific instruments: the “What If” method, used by Walt Disney himself to pivot the company from an animation studio to an entertainment and theme park pioneer, and the “Rivers of Thinking” model, which identifies the expertise-driven habits that stop large organisations from generating genuinely new ideas. Since founding iD8 & innov8, Wardle has applied these methods with clients including Apple, Coca-Cola, the NBA, PepsiCo, and NBCUniversal – demonstrating that a toolkit built for an entertainment brand translates across sectors where creative problem-solving is structurally harder. His 2024 book, The Imagination Emporium: Creative Recipes for Innovation, packages the methodology as a practical resource organisations can use independently. He also contributes to Harvard Business Review, Forbes, and Fast Company, and teaches Innovation Masterclasses at Yale and Harvard. His formal recognition includes a White House American Citizen Award (2008), an Honorary Doctorate in Business Administration from Edinburgh Napier University (2014), a Duke of Edinburgh Gold Award, and the 2022 Nordic Business Forum Speaker Contest. He is a multiple TEDx speaker, with talks including “The Theory of Creativity” and “Creating Relationship Magic.” Key speaking topics Innovation strategy and the Theory of Creativity™ Design thinking and creative problem-solving Organisational barriers to creative thinking Customer experience innovation Human creativity and competitive advantage in the age of AI Building innovation culture at scale Creative leadership and entrepreneurial thinking Ideal for C-suite and senior leadership teams responsible for growth and competitive strategy Chief Innovation Officers, Chief Strategy Officers, and transformation leads Large organisations seeking to embed innovation beyond a dedicated function Conference audiences in technology, consumer, media, and professional services sectors Audience outcomes A named set of practical innovation tools – including the “What If” method and the “Rivers of Thinking” model – that teams can apply immediately A framework for identifying and removing the cognitive and structural barriers that block creative thinking in established organisations Clarity on how to separate the creative process from the operational process, and why the two must be managed differently An understanding of why human creativity is not threatened by AI – and how to build it as a source of commercial competitive advantage Concrete methods for making innovation a daily habit rather than a quarterly initiative

Why organisations work with Maher Mezher He holds a patent on the Innovators Process, a four-phase method filed across multiple jurisdictions, and uses it as the operating system inside the workshops he runs. His credibility is built on shipped products, not models on paper. The Fertility Loan he created in retail banking is a teaching case in Philip Kotler’s Principles of Marketing. He works in the languages and industries where innovation is hardest to land: regulated banking, telecom and pharma across the Middle East and Europe. He brings a tool stack, not just a talk. The Innovators Tool app, Innovators Habits and Become an INNOVATOR methodology give teams something to use the day after the keynote. He sits inside the regional innovation infrastructure, including Georgetown University in Qatar’s executive education and Qatar Foundation’s Stars of Science programme. Biography highlights Founder of Innovators League, a consulting and training firm focused on installing innovation capability inside large organisations. Inventor of the Innovators Process, a four-phase innovation method protected by patent filings. Creator of the Innovators Tool, an app for guiding teams from idea to commercial concept. Faculty for Leading Change through Innovation at Georgetown University in Qatar Executive Education. Mentor at Stars of Science, the Qatar Foundation pan-Arab innovation programme. Originator of the Fertility Loan, a retail banking product cited as a case study in Philip Kotler’s Principles of Marketing. Biography Most innovation programmes fail at the same point. Ideas are generated, pilots are funded, and then the work stalls between the lab and the line. Maher Mezher built his career on closing that gap, first as a banker shipping products, then as the operator of a method designed to make innovation behave like a managed process. His starting move was the Fertility Loan, a retail banking product he created that ran into a real customer need rather than a marketing brief. It later appeared as a case in Philip Kotler’s Principles of Marketing, which is the kind of citation that signals practitioner credibility rather than academic positioning. From that base he built Innovators League, the consulting firm through which he now works with banks, telcos, pharma companies and government bodies. The intellectual core is the Innovators Process, a patented four-phase method, supported by the Innovators Tool app and the Become an INNOVATOR methodology used inside client workshops. He sits inside the region’s innovation infrastructure as much as he speaks at it: faculty for Georgetown University in Qatar’s executive education on leading change through innovation, and a mentor on Stars of Science, the Qatar Foundation programme that backs Arab inventors. That mix of patent holder, product builder and teacher is what large organisations book him for. Key speaking topics Structured innovation process Innovation capability inside regulated industries Digital leadership and AI for non-technical leaders Creative leadership under uncertainty Innovator habits and behaviour change Product and business model innovation Innovation in financial services Ideal for CEOs and innovation leads in banks, telcos and pharma planning a multi-year innovation programme Heads of product and transformation responsible for moving concepts to launch Executive education and leadership academies in the Middle East and Europe Government and sovereign innovation bodies building national capability Audience outcomes A working understanding of the four phases of the Innovators Process and where their organisation breaks them A vocabulary for separating ideas, concepts and innovations, so teams stop conflating activity with progress Concrete examples of innovations that shipped in regulated industries, with the trade-offs named A method and tool set leaders can put into rotation the week after the session A sharper read on which innovation behaviours to hire for and which to coach

Why organisations work with Nicholas Janni His Leader as Healer framework provides a named, structured diagnosis – the dominant “leader-as-executor” model produces measurable fragmentation in organisations – and a practical developmental map for what replaces it, validated by a major book award and embedded in IMD executive programmes. His background as a RADA-trained theatre director is the methodological foundation of his work, not a biographical detail – it is why his approach to embodied leadership presence and performance under pressure has a rigour that purely cognitive or academic development lacks. He bridges executive education at one of the world’s leading business schools (IMD) and direct coaching with senior leadership teams, reaching the level of intellectual rigour and applied practice that board-level audiences require. He addresses the specific failure mode that formal leadership development typically cannot: the gap between a leader’s strategic intelligence and their actual capacity to create trust, genuine engagement and high performance in a room. Biography highlights Author of Leader as Healer (LID Publishing, 2022), winner of Business Book of the Year and Leadership Book of the Year at the Business Book Awards 2023, selected from over 300 nominated titles Visiting Professor of Leadership at IMD Business School, Lausanne; previously Associate Fellow at Oxford Said Business School (2010-15); continues to teach regularly at Oxford Said Former theatre director who taught acting at the Royal Academy of Dramatic Art (RADA), London Co-founded Olivier Mythodrama (2001), an arts-based leadership development consultancy; founded CORE PRESENCE (2013); co-founded Matrix Development (2023) Previous Visiting Fellow at Cranfield School of Management Clients have included Rolls-Royce, Swiss Re, Intel, Microsoft, FedEx and senior UK government figures including Permanent Secretaries Biography Leadership competence and leadership presence are not the same thing. Organisations invest heavily in the former – analytical capability, strategic clarity, execution discipline – and then discover that the latter is what determines whether a team actually performs. This gap is the problem Nicholas Janni has spent his career addressing. His book Leader as Healer (LID Publishing) was named Business Book of the Year at the Business Book Awards 2023. It makes a specific argument: the dominant “leader-as-executor” model, built around rational analysis and transactional relationships, produces fragmentation rather than coherence. The antidote is not softer management but a more complete form of leadership – one that integrates “being” with “doing”, emotional intelligence with analytical rigour, presence with performance. As Visiting Professor of Leadership at IMD Business School, Janni works with senior executives inside some of the world’s most demanding executive education programmes. His methodology draws on 30 years of research into peak performance and human potential. It began in his first career as a theatre director: he taught acting at the Royal Academy of Dramatic Art and directed his own company, developing a rigorous, practical understanding of presence and performance that he has since applied directly to executive leadership. The practical result is a distinctive approach to developing leaders – one that expands perceptual bandwidth, emotional coherence and depth of presence alongside strategic capability. He co-founded Olivier Mythodrama, a pioneering arts-based leadership consultancy, before building CORE PRESENCE and, most recently, co-founding Matrix Development, a practice dedicated to transformational executive coaching and coach training. Key speaking topics Leadership presence and embodied performance The Leader as Healer framework Transformational leadership and inner development Emotional intelligence and regulation in leadership Peak performance and the integration of being and doing Mindfulness and presence practices for executive audiences Building high-performance team cultures Creativity and the conditions for innovation Ideal for C-suite executives and senior leadership teams seeking to develop the inner dimensions of leadership performance CHROs and executive development leads designing high-level leadership programmes Business school executive education programmes and corporate leadership academies Organisations navigating sustained complexity where the quality of leadership presence is a performance-critical factor Audience outcomes A clear understanding of the “leader-as-executor” versus “leader-as-healer” distinction, and what it means practically for their own leadership approach Practical techniques for developing presence, deep listening and emotional coherence in high-stakes leadership contexts A framework for distinguishing between “doing” and “being” as leadership modes, and how integrating both drives sustained performance Greater self-awareness of how personal perceptual and emotional patterns affect team culture, trust and decision quality Specific practices drawn from Janni’s work that can be applied independently after the session

Why organisations work with Conn Bertish He built his resilience method from the inside of a rare adult brain cancer diagnosis, then road-tested it with oncologists at Groote Schuur, Red Cross Children’s Hospital, and Mediclinic before using it on corporate audiences. His Cancer Dojo platform is one of the only resilience tools that has been medically reviewed for use with patients under active treatment, which gives his frameworks a clinical credibility most motivational survivor stories lack. Twenty years inside top-tier creative agencies, including as executive creative director at JWT Cape Town and a member of the JWT Global Creative Council, means he can talk to leadership teams about creativity as an operating method, not a mood. His Cannes Lions record as speaker, judge, and award winner gives marketing and brand organisations a speaker who understands their craft from inside the jury room. He brings two distinct lenses, creative strategy and survival, to the same question: how do teams keep making good decisions when the ground is moving. Biography highlights Founder of Cancer Dojo, a mobile resilience platform for cancer patients, built with a clinical advisory team drawn from Groote Schuur, Red Cross War Memorial Children’s Hospital, and Mediclinic. Former executive creative director at JWT Cape Town and former member of the JWT Global Creative Council. Cannes Lions speaker, juror, and award winner; has worked with Google, Airbnb, Nestlé, Merck, Standard Chartered, Coca-Cola, and Pfizer. Creator of the Happy People Are Harder To Kill and Never Fight The Ocean talk series, delivered to corporate, clinical, and creative-industry audiences. Creative Director for the Cape Town World Design Capital programme and steering committee partner at the Cape Town Design Network. Survivor of a rare form of adult brain cancer, Red Bull big wave surfer, downhill skateboarder, and winner of South Africa’s first Fear Factor. Biography Cancer Dojo began as a workbook that Bertish made for himself during treatment for a rare adult brain cancer. It became a mobile platform, reviewed by a panel of South African oncologists and psychologists, now used by patients across several countries. That is the unusual provenance of the resilience method he brings to corporate rooms. Before cancer, he spent two decades in advertising. He was executive creative director at JWT Cape Town, sat on the JWT Global Creative Council, and represented South Africa at Cannes Lions as a speaker, juror, and award winner. He walked away from a Chief Creative Officer role to build Cancer Dojo in 2015. Clients now include Google, Airbnb, Nestlé, Merck, Standard Chartered, Coca-Cola, and Pfizer. The talks sit under two series, Happy People Are Harder To Kill and Never Fight The Ocean, and they cover creative leadership under pressure, purpose inside teams, and mental health at work. What he offers a leadership audience is the collision of three things most speakers cannot combine credibly: senior creative-industry craft, clinical-grade resilience content, and a personal history of extreme pressure that stopped being metaphor in 2006. The Red Bull big wave record and the Fear Factor win are true, but the more useful fact is that his resilience curriculum has been signed off by the people treating cancer patients at Groote Schuur. Key speaking topics Creative leadership under pressure Resilience as a teachable organisational skill Mental health and performance at work Purpose-driven teams and collaboration Creativity as a strategic method, not a mood Leading through personal and organisational crisis Ideal for CEOs and executive teams navigating restructuring, layoffs, or sustained uncertainty CHROs and wellbeing leads designing resilience and mental health programmes with clinical credibility Chief Marketing Officers and creative leadership groups, particularly in agencies and brand organisations Leadership offsites where the brief is human performance under real pressure, not inspirational content Audience outcomes A practical vocabulary for talking about resilience as a skill their teams can build, not a personality trait Specific tools drawn from the Cancer Dojo workbook, adapted for workplace use A sharper view of how creative thinking functions as a decision-making method when conditions deteriorate An unusually honest account of what fear, crisis, and recovery look like from inside, useful for leaders holding the room through hard moments Language for connecting purpose, mental health, and performance without slipping into wellness cliché

Why organisations work with Jeff DeGraff He brings a tested intellectual frame, the Competing Values Framework, that gives executives a shared language for the trade-offs they already feel but cannot resolve. His Innovatrium has built innovation programmes inside more than half the Fortune 500, including Google, Apple, Coca-Cola, Pfizer, NASA and Microsoft, so the methods are stress-tested in real operating conditions. The work crosses sectors that rarely share a stage: commercial, military (US Air Force, NATO, Singapore Armed Forces), academic and mission-driven, which sharpens his diagnosis of what is structural and what is industry-specific. He treats innovation as a system of competing roles (Artist, Engineer, Athlete, Sage), so leaders leave with a way to staff and sequence change, not a motivational pep talk. The Ross School base and the Certified Professional Innovator programme give buyers a credible academic anchor when they need to sell the engagement internally. Biography highlights Clinical Professor of Management and Organizations, University of Michigan Ross School of Business, since 1990. Co-creator of the Competing Values Framework, with Robert Quinn, Kim Cameron and John Rohrbaugh. Founder of the Innovatrium Institute for Innovation, working with Fortune 500 firms, NASA and allied military commands. Author of The Art of Change (Berrett-Koehler, 2025), The Creative Mindset, The Innovation Code, Leading Innovation and Competing Values Leadership. Host of the PBS programme Innovation You and contributor to Michigan Public’s The Next Idea. Former Vice President of Communications and New Ventures at Domino’s Pizza during the period the company scaled from a regional chain to a global brand. Biography Innovation inside large organisations rarely fails for lack of ideas. It fails because the same organisation rewards efficiency, control and reliability while asking a small group to break those very rules. That tension is the subject Jeff DeGraff has spent his career mapping, first as a co-creator of the Competing Values Framework alongside Robert Quinn, Kim Cameron and John Rohrbaugh, and then as the architect of a more applied body of work on innovation as a system. The academic anchor is the Ross School of Business at the University of Michigan, where he has been Clinical Professor of Management and Organizations since 1990. The applied side is the Innovatrium, the institute he founded to put the theory into contact with operating reality. Through Innovatrium and direct consulting, his methods have been used inside more than half the Fortune 500, including Google, Apple, Coca-Cola, Pfizer, Microsoft and NASA, and inside the US Air Force, NATO and the Singapore Armed Forces. His three most recent books, The Innovation Code (2017), The Creative Mindset (2020) and The Art of Change (Berrett-Koehler, 2025), form a single argument. Innovation is not a personality trait, it is a discipline of holding competing values long enough to produce something new. The Innovation Code translates that into roles and team design. The Creative Mindset breaks creative work into six trainable skills. The Art of Change reframes paradox itself as the engine of transformation. The career arc explains the bias toward application. He earned his PhD at the University of Wisconsin-Madison in 1985 and went directly into industry as Vice President of Communications and New Ventures at Domino’s Pizza, where the nickname “Dean of Innovation” stuck. The work since has kept the same shape: a serious framework, tested against organisations that cannot afford abstractions. Key speaking topics Innovation strategy and operating models Competing Values Framework in practice Creative leadership and team design Organisational change and transformation Culture and capability for sustained innovation Cross-sector innovation: commercial, public, military Paradox and decision-making under competing priorities Ideal for CEOs and executive teams under pressure to deliver core performance and a credible innovation agenda at the same time Chief Innovation Officers, CSOs and heads of strategy designing or rebuilding innovation operating models CHROs and learning leaders building creative capability across senior cohorts Public-sector, defence and mission-driven leadership groups that need a private-sector grade innovation method Audience outcomes A shared language for the competing demands inside the business and a way to talk about them without picking sides A working model for staffing innovation teams across distinct creative roles rather than relying on a few “creative” individuals A practical sequence for turning paradoxes (efficiency versus experimentation, control versus autonomy) into design decisions Confidence that innovation can be built as a repeatable system, not a personality-driven exception Examples drawn from companies, NASA and military commands that translate cleanly back to the audience’s own context

Why organisations work with Brenda Romero Forty-plus years inside a creative industry as designer, studio CEO and educator, with credits on roughly 49 shipped titles including the Wizardry series, Jagged Alliance, Ghost Recon and Empire of Sin. A working perspective on running an independent creative business: she co-founded Romero Games in Galway in 2015 and has built it through publisher deals, original IP and the realities of indie studio economics. An unusual record on the question of how design carries meaning. Her Train (2009) and the broader The Mechanic is the Message series are studied in academic literature as examples of game mechanics used to communicate difficult historical material. Formal industry recognition that buyers can reference without explanation: BAFTA Special Award (2017), GDC Ambassador Award (2015), Fulbright Scholar (2014). An educator’s clarity. As Director of the MSc in Game Design and Development at the University of Limerick (2016 to 2019) she taught the craft to a graduate cohort, and co-authored Challenges for Game Designers with Ian Schreiber, a standard text in the field. Biography highlights Co-founder and CEO, Romero Games Ltd, Galway, Ireland (2015 to present). BAFTA Special Award, 2017, for creative contribution to the games industry. Game Developers Choice Ambassador Award, 2015. Fulbright Scholar, 2014. Director, MSc in Game Design and Development, University of Limerick, 2016 to 2019. Designer of Train (2009) and the The Mechanic is the Message series; works held by the Strong National Museum of Play; TED speaker on games for understanding. Biography Most discussions of innovation get stuck at the level of culture. Romero’s career is a sustained argument that it is really a question of craft. She began at Sir-tech Software in 1981 on the Wizardry role-playing series, and has since shipped credits on roughly 49 titles across PC, console and mobile, including Jagged Alliance, Ghost Recon, Dungeons and Dragons: Heroes and Empire of Sin. In 2015 she co-founded Romero Games in Galway with John Romero, where she is CEO. The studio sits outside the conventional tech hubs, an operating choice rather than an aesthetic one, and a useful case study for any leader thinking about how to build a creative organisation away from the talent magnet cities. The work spans publisher partnerships, original IP and the day-to-day of running a creative business through cycles. Alongside the commercial work, Romero has used game design to address serious historical material. Train (2009) and the wider The Mechanic is the Message series treat the mechanics of a game, the rules players agree to follow, as the message itself. Train won the IndieCade Vanguard Award and is studied in academic literature on serious games and design ethics. The credentials line up around a consistent argument. BAFTA Special Award in 2017. GDC Ambassador Award in 2015. Fulbright Scholar in 2014. Director of the MSc in Game Design and Development at the University of Limerick from 2016 to 2019. Co-author with Ian Schreiber of Challenges for Game Designers, a standard text used in graduate programmes worldwide. Key speaking topics Creative leadership in technology and entertainment The discipline of design and managed innovation Building and running an independent creative studio Games as a medium for communicating complex ideas Women in technology and the games industry The economics of creative work and intellectual property Ideal for Leaders of creative, R and D, brand and product organisations. Boards and executive teams in entertainment, media and consumer technology. Innovation and transformation leads looking for a working studio perspective on creative output. Talent and learning leaders building creative capability inside a corporate environment. Audience outcomes A working operator’s view of how creative output is produced under commercial pressure. A clearer picture of what good design discipline looks like when the subject is hard or contested. Reference points from inside the games industry that translate into corporate creative function. A frank account of building a creative business outside the obvious geographies, with the trade-offs named.

Why organisations work with Tania de Jong A working body of evidence that creativity is buildable inside an organisation, drawn from six businesses and four charities she has founded, including Creative Universe, Creativity Australia and The Song Room. Co-founder of Mind Medicine Australia, the organisation behind Australia’s 2023 rescheduling of psilocybin and MDMA for treatment-resistant depression and PTSD, the first national framework of its kind in the world. A keynote format that pairs argument with live performance, used at Thinkers50 European Business Forum in Denmark and the International Forum on Consciousness in the United States, and tested across more than 40 countries. Eight editions of the Creative Innovation Asia Pacific Global Forum, awarded Corporate Event of the Year at the global Eventex Awards, giving her direct exposure to how international leaders are framing innovation, AI, wellbeing and the future of work. A position on social inclusion through the With One Voice programme that is grounded in operating practice, not theory, having reached thousands of participants across community choirs in Australia. Biography highlights Member of the Order of Australia (AM), 2008, for service to the arts and to music and arts enrichment programmes in schools and communities. Co-founder of Mind Medicine Australia, the organisation behind the world-first 2023 rescheduling of psilocybin and MDMA in Australia for treatment-resistant depression and PTSD. Founder of Creativity Australia, Creative Universe, Creative Innovation Global, The Song Room, MTA Entertainment & Events, Dimension5 and Pot-Pourri. TEDxMelbourne speaker, “How singing together changes the brain”. Keynote speaker, Thinkers50 European Business Forum, Denmark, 2018, and the International Forum on Consciousness, United States, 2019. Ernst and Young Australian Social Entrepreneur of the Year; Churchill Fellow; AGSE Entrepreneurs Hall of Fame, Swinburne University; Bachelor of Law (Honours), University of Melbourne. Biography Australia became the first country in the world to reschedule psilocybin and MDMA for the treatment of depression and PTSD in 2023. Mind Medicine Australia, co-founded by Tania de Jong and Peter Hunt, did the regulatory and clinical groundwork that made it possible. That outcome is the clearest statement of how de Jong tends to work: a long-running campaign to change a system that most assume cannot be moved. The same pattern runs through the rest of her record. Six businesses and four charities, including Creative Universe, Creativity Australia, The Song Room and Creative Innovation Global, each built around a specific argument about creativity, inclusion or social repair. The Song Room alone has reached over a million Australian students through music programmes in schools that would not otherwise access them. Her speaking work is unusual in form. She is a classically trained soprano who has performed in over 40 countries, and her keynotes weave argument with live singing. Thinkers50 invited her to keynote its European Business Forum in 2018. Her TEDxMelbourne talk on the neuroscience of group singing has been viewed widely and is often cited in workplace wellbeing literature. The substantive claim underneath all of it is that creativity and collective purpose are operating disciplines. The Creative Innovation Asia Pacific Global Forum, which she has run eight times and which won Corporate Event of the Year at the Eventex Awards, is the working venue for that argument across AI, leadership, wellbeing and the future of work. Key speaking topics Creativity as a strategic discipline Innovation culture and the future of work Entrepreneurship and social enterprise Mental health, wellbeing and the neuroscience of connection Diversity, inclusion and collective purpose Leadership in disruption and reinvention Storytelling and performance in business communication Ideal for CHROs and culture leads designing engagement, wellbeing and inclusion programmes that need to land beyond the slide deck. Innovation leads, transformation directors and strategy teams looking to move creativity from training programme to operating practice. CEOs and boards in sectors facing structural reinvention, where the soft conditions of change are as material as the hard ones. Conference organisers seeking a keynote that combines argument with live performance and high audience engagement. Audience outcomes A specific case for treating creativity as a leadership capability, not a workshop output. A working view of how social inclusion and collective practice change individual and team performance, drawn from the With One Voice programme and supporting neuroscience. An updated read on the global innovation agenda, informed by eight editions of the Creative Innovation Asia Pacific Forum. Exposure to one of the few global voices arguing for psychedelic-assisted therapy as a serious instrument of mental health policy, with evidence from the Australian rescheduling. A keynote experience that uses live performance to shift the energy of a room, useful for conferences that need a tonal lift alongside content.

Why organisations work with Susan Greenfield She framed the question. Her “Mind Change” thesis treats prolonged exposure to digital technology as a force on human cognition comparable in scale to climate change, and has shaped a decade of mainstream debate on screens, attention and identity. The science behind the argument is hers. Two hundred peer-reviewed papers, mostly from her Oxford lab, sit beneath her claims about attention, empathy and identity in the digital age. As founder and CEO of Neuro-Bio, the Oxford biotech she launched in 2013 to pursue a novel theory of Alzheimer’s based on the T14 peptide, she speaks from inside an active research programme. She has spent decades translating brain science for senior non-specialist audiences. That includes twelve years leading the Royal Institution of Great Britain as its first woman director, and ten years as a Forum Fellow at the World Economic Forum at Davos. Biography highlights Founder and CEO of Neuro-Bio Ltd, the Oxford biotech developing a novel approach to Alzheimer’s based on the T14 peptide Senior Research Fellow at Lincoln College, Oxford, and former Professor of Synaptic Pharmacology, University of Oxford Director of the Royal Institution of Great Britain from 1998 to 2010, the first woman to hold the post; first woman to give the Royal Institution Christmas Lectures (1994) Author of Mind Change, The Private Life of the Brain, ID: The Quest for Identity in the 21st Century, and A Day in the Life of the Brain, published by Penguin and Random House Crossbench Life Peer in the House of Lords since 2001 as Baroness Greenfield, of Ot Moor Honours include CBE, Chevalier de la Légion d’Honneur, Australian Society for Medical Research Medal, Fellowship of the Royal Society of Edinburgh, and 32 honorary degrees Biography In a 2009 House of Lords debate, a question was raised that the technology industry has never fully answered. If the human brain adapts to its environment, and the environment is now digital, what is happening to the brain at scale? The argument that grew from that question, developed across the next decade, has shaped how serious organisations think about screens and cognition. Greenfield’s standing to ask the question came from a long career in brain science. Two hundred peer-reviewed papers from Oxford, where she became Professor of Synaptic Pharmacology, sit behind it. So does her tenure as the first woman director of the Royal Institution of Great Britain, the post she held from 1998 to 2010, and the Royal Institution Christmas Lectures she delivered there in 1994. In 2001, she was created a Life Peer as Baroness Greenfield, of Ot Moor. Mind Change, published in 2014, set out the case. The technologies surrounding a young brain shape its development. This is uncontroversial neuroscience. What is contested is the scale of the effect when those technologies are engineered to capture attention and to be returned to. Greenfield’s argument is that the consequences show up in places leaders care about: in how people sustain focus, and in how they form empathy and construct identity. She still runs the science. In 2013, she founded Neuro-Bio, the Oxford biotech she leads as CEO, developing a novel approach to Alzheimer’s based on her research into a peptide called T14. Her lab has linked T14 to neurodegeneration upstream of the amyloid pathway, and is working on a saliva-based diagnostic test the company hopes will detect Alzheimer’s decades before symptoms appear. Key speaking topics The neuroscience of digital technology and the human mind Consciousness, identity and the physical basis of the mind Attention, empathy and the cognitive shift between digital generations The neuroscience of creativity Alzheimer’s, dementia and the future of brain health Women in science, engineering and technology Ideal for Boards and executive committees in financial services, technology, media and consumer-facing sectors CHROs and learning leaders are working on attention and digital fatigue in the workforce Strategy and innovation teams whose customers are the first generation to grow up entirely in a digital environment Education and policy audiences engaging with the science of cognition and the workforce of the future Audience outcomes A defensible vocabulary for what digital technology is doing to attention, empathy and identity A working distinction between what brain science actually shows and what is loosely attributed to “neuroscience” in popular commentary A view of where Alzheimer’s and dementia research is heading from a scientist actively pursuing a novel theory A perspective on the cognitive differences between digital natives and the workforce that came before them, grounded in published evidence

Why organisations work with Sandi Toksvig She did not simply comment on gender equity: in 2015 she resigned one of the most prominent chairs in British broadcasting to co-found a political party around it. That choice gives her a credibility in the room that no consultant or commentator can acquire. Forty years in live, contested broadcast formats, chairing political satire, hosting mass-audience television, moderating fast-moving intellectual debate, represent a specific and rare capability: keeping a complex, high-stakes conversation moving with precision and warmth. Her TED Talk on structural gender representation and her play Bully Boy (Nuffield Theatre; West End, 2012), which examines moral ambiguity and institutional culture, demonstrate that her engagement with social complexity goes well beyond commentary. As President of the Writers’ Guild of Great Britain and a Cambridge-educated author of 20-plus books across fiction, non-fiction, and drama, she brings genuine intellectual depth to conversations about communication, culture, and representation, not just platform authority. She has held the room at every level, from broadcast audiences of millions to TED stages, making serious arguments about inclusion, accountability, and change both rigorous and accessible to a leadership audience. Biography highlights First-class degree in archaeology and anthropology, Girton College, Cambridge; received two academic prizes; performed in the first all-woman Cambridge Footlights show, alongside Stephen Fry, Hugh Laurie, and Emma Thompson Co-founder, Women’s Equality Party (2015), with journalist Catherine Mayer; left BBC Radio 4’s The News Quiz – a role she held for ten years – specifically to do so; covered by the New York Times; TED Talk on gender representation and political mobilisation Host, BBC Two’s QI (from 2016, succeeding Stephen Fry); co-presenter, Channel 4’s The Great British Bake Off (2017-2020); chair, BBC Radio 4’s The News Quiz (2006-2015) Playwright: Bully Boy premiered at Nuffield Theatre, Southampton (2011); transferred to launch the debut West End season of St James Theatre, London (2012) – the first new West End theatre in 30 years OBE for services to broadcasting (2014 New Year Honours); Chancellor, University of Portsmouth; Honorary Fellow, Lucy Cavendish College, Cambridge President, Writers’ Guild of Great Britain (from 2019); author of more than twenty books for adults and children Biography The gap between organisations that declare commitment to gender equity and those that actually change their leadership pipelines is well documented. Sandi Toksvig entered this conversation at measurable personal cost – resigning as chair of BBC Radio 4’s The News Quiz in 2015 to co-found the Women’s Equality Party with journalist Catherine Mayer. A TED Talk on gender representation and political mobilisation followed. The decision established Toksvig’s standing not as a commentator on inclusion but as someone who had tested her convictions against institutional consequence. Her broadcast career provides a different order of evidence. Four decades in live, contested formats – hosting BBC Two’s QI, co-presenting Channel 4’s The Great British Bake Off, chairing political satire on Radio 4 – demonstrate a specific capability: keeping complex, high-stakes conversation moving with precision, wit, and authority. She holds a first-class degree from Girton College, Cambridge, where she also performed in the first all-woman Cambridge Footlights show. Her range extends beyond broadcasting. As a playwright, her Bully Boy – a work on moral ambiguity, institutional authority, and the human cost of political decision-making – premiered at the Nuffield Theatre and transferred to launch St James Theatre’s debut West End season. She has served as President of the Writers’ Guild of Great Britain and Chancellor of the University of Portsmouth, and has published more than twenty books across fiction, non-fiction, and children’s literature. For organisations working to close the distance between stated values and visible change on inclusion and representation, Toksvig brings something precise: four decades of live broadcast authority, the civic credibility of having acted on her convictions, and the capacity to hold a difficult room without losing it. Key speaking topics Gender equity and leadership representation Storytelling and political communication Cultural intelligence and cross-cultural perspective Civic activism and democratic accountability Satire, comedy, and public discourse Inclusive organisational culture Writing, publishing, and creative practice Ideal for CHROs and People & Culture leaders hosting executive summits or leadership conferences on inclusion, representation, and cultural change Boards and senior leadership teams working to move DEI commitments from policy to practice Awards ceremonies, after-dinner engagements, and conference programmes requiring an anchor voice combining intellectual authority with wit Professional associations in media, publishing, law, or higher education seeking a credible voice on representation, communication, and civic responsibility Audience outcomes A clear frame for why gender equity stalls despite broad agreement – and what it takes to make the argument land in a room Understanding of how communication style and conviction, not data alone, drive cultural change in organisations Perspective on the relationship between satire, public discourse, and institutional accountability A model of what sustained, costly commitment to inclusion looks like – beyond declarations and frameworks Confidence in approaching contested conversations about representation with authority and without defensiveness

Why organisations work with Nigella Lawson Sustained public presence across three decades, from broadsheet journalism through ten million books sold to a current generation of streaming and broadcast audiences. Few hosts carry that breadth of recognition into a corporate room. Track record performing to large, paying audiences in a conversational format, including a sell-out at the Sydney Opera House in 2016. Translates directly to keynote stages, fireside formats and audience interviews. A working point of view on reinvention, women’s voice in competitive industries, and the place of joy and care in working life, drawn from her own career and public life rather than borrowed from a management framework. Brand value at the level of awards hosting, after-dinner sets and partnership activations, where the booking is partly about the room’s response to the name on the programme. Biography highlights Author of How to Eat (1998) and How to Be a Domestic Goddess (2000), the latter winning the British Book Award for Author of the Year. Over ten million books sold globally across titles including Nigella Bites, At My Table, Simply Nigella and Cook, Eat, Repeat. Television series for Channel 4 and the BBC including Nigella Bites, Nigella Feasts, Simply Nigella and Nigella’s Cook, Eat, Repeat. Deputy Literary Editor of The Sunday Times; originated the restaurant column in The Spectator; food columnist for British Vogue; contributor to the Guardian, Observer, Daily Telegraph, Gourmet and Bon Appetit. Fortnum and Mason TV Personality of the Year, 2016. Guild of Food Writers Award and World Food Media Gold Ladle for Nigella Bites. Studied Medieval and Modern Languages at Lady Margaret Hall, University of Oxford. Biography How to Eat sold three hundred thousand copies in 1998. Its successor, How to Be a Domestic Goddess, won the British Book Award for Author of the Year in 2001. Those two books did something the food category had not previously achieved at that scale in the UK, they spoke to a reader rather than instructing a cook, and they established Nigella Lawson as a writer first and a presenter second. The journalism came first. After Oxford she was Deputy Literary Editor of The Sunday Times, originated the restaurant column at The Spectator, and wrote the food column at British Vogue. The prose carried across into broadcast when Nigella Bites launched on Channel 4 in 1999. The series and its successors, Nigella Feasts, Simply Nigella, At My Table and Cook, Eat, Repeat, sold the books they accompanied and reset the tone of food television in English. The corporate proposition draws on the same instincts. Audiences come for warmth, command of an audience, and a presence that has been earned across thirty years of public work, including a sell-out at the Sydney Opera House in 2016 and frequent appearances at awards, festivals and live events. The themes she takes onto a stage, reinvention, the long arc of a working life, the right to claim pleasure and care as serious values, are spoken by someone who has lived them publicly rather than studied them. For organisations she works best as a host, conversation partner or after-dinner draw, where the room responds to a familiar voice on a programme that needs an anchor. Her cumulative sales of over ten million books and her continued reach across broadcast and streaming are the most concrete measure of why audiences turn up. Key speaking topics Reinvention and the long career Women’s voice in competitive industries Wellbeing, joy and care as working values Creativity and curiosity in commercial work Conference hosting and fireside conversation Awards hosting and after-dinner appearances Ideal for Corporate awards nights, gala dinners and partner conferences seeking a recognisable host Internal leadership and culture events on reinvention, voice or wellbeing Brand activations, customer events and retail partnerships in food, lifestyle and consumer categories Women’s networks and senior women’s leadership programmes Audience outcomes A high-recognition moment that lifts the energy and attendance of the wider programme A first-person account of building and rebuilding a public career across thirty years A direct, conversational take on wellbeing and self-compassion at work, framed by lived experience rather than wellness language A confident, professionally hosted conversation or interview segment

Why organisations work with Nadja Swarovski Three decades of brand-building inside one of the world’s most recognisable luxury names. She initiated the Swarovski Collective (1999), Swarovski Crystal Palace (2002) and Atelier Swarovski (2007), and oversaw collaborations with more than 200 designers including Alexander McQueen, Zaha Hadid, Karl Lagerfeld and Viktor & Rolf. Sustainability built into commercial strategy at executive board level, not bolted on as communications. She established Swarovski’s sustainability function in 2012, ran it through 2020, and aligned the company with the UN Global Compact and the UN Women’s Empowerment Principles. Family-business governance from the inside. She sat on the executive board of a fifth-generation family company through a major repositioning, and can speak credibly to how creative direction, sustainability and commercial discipline coexist at scale. An ecosystem of working relationships across fashion, design, philanthropy and conservation. Built through chairmanship of the Swarovski Foundation, presidency of Fashion Council Germany, and roles at UCLA School of Theater, Film and Television, FIT Foundation, and The Nature Conservancy’s European Council. Currently CEO of Really Wild Clothing and Managing Partner at Pegasus Private Capital. She is using the same brand-building principles in her own businesses now, with her own capital and her own operational time at stake. Biography highlights First female member of the Executive Board of Swarovski, with responsibility for global brand strategy, communications and sustainability across a business with annual turnover of approximately €3.5 billion. Created and led Swarovski Crystal Palace and Atelier Swarovski, the platforms behind collaborations with Zaha Hadid, Alexander McQueen, Karl Lagerfeld, Viktor & Rolf, Yves Béhar, Tom Dixon and more than 200 other designers. Founded the Swarovski Foundation in 2013, a UK-registered charity supporting culture and creativity, human empowerment and environmental conservation, including the Swarovski Foundation Centre for Learning at the Design Museum in London. Established Swarovski’s Sustainability Department in 2012 and ran sustainability strategy through 2020, aligning the company with the UN Global Compact and the UN Women’s Empowerment Principles. Currently CEO and majority owner of Really Wild Clothing and Managing Partner of Pegasus Private Capital, a UK investment firm focused on heritage and craft-led brands. Chevalier de l’Ordre des Arts et des Lettres (2016), honorary doctorate from the University of the Arts London (2019), Business of Fashion BoF 500 (2020), Positive Luxury Business Leader of the Year (2020). Biography Most heritage luxury brands lose cultural ground when they cannot reconcile preservation with relevance. Swarovski, the Austrian crystal company founded by Daniel Swarovski in 1895, became one of the few heritage houses that did both, through twenty-six years of work led by Nadja Swarovski as the first woman on its executive board. The contribution was structural. She built Swarovski Collective, Swarovski Crystal Palace and Atelier Swarovski as platforms for designers who otherwise had no commercial reason to engage with a crystal supplier. The collaborator list runs to more than two hundred and includes Alexander McQueen, Zaha Hadid, Viktor & Rolf, Karl Lagerfeld and Christopher Kane. Swarovski moved from component supplier to cultural participant, and the brand equity that followed underwrote the broader business. In 2012 she established Swarovski’s sustainability function and ran it through 2020, aligning the company with the UN Global Compact and the UN Women’s Empowerment Principles, and embedding ethical sourcing and traceability into a global manufacturing operation. The Swarovski Foundation, which she founded in 2013, made the philanthropic side of that work formal as a UK-registered charity organised around three pillars: culture and creativity, human empowerment, and conserving natural resources. Since leaving the family company at the end of 2021, she has moved from operator inside one company to operator-investor across several. As Managing Partner at Pegasus Private Capital she invests in heritage businesses where craft and traceability function as commercial advantages rather than aesthetic gestures. As CEO of Really Wild Clothing, the British countryside brand she and her husband acquired in 2024, she is rebuilding the supply chain around UK mills including Lovat, Kynoch, Harris Tweed, Lochcarron, Linton and Liberty. The investment thesis is the same one that worked at Swarovski: cultural relevance compounds when the supply chain is real. Key speaking topics Brand strategy in heritage and luxury businesses Sustainability as commercial strategy Creative collaboration as a brand asset Family-business governance and next-generation leadership Philanthropy and corporate foundation design Women’s leadership in legacy companies Ideal for CEOs and executive boards of heritage, luxury and consumer brands Chief Brand Officers, CMOs and creative directors managing cultural relevance Chief Sustainability Officers integrating ESG commitments into commercial strategy Family business owners and next-generation leaders preparing for repositioning or succession Audience outcomes A specific account of how creative collaboration generated brand equity at Swarovski, traced through the named platforms that built it. Examples of sustainability translated into operating decisions across product, supply chain, governance and reporting, with the UN frameworks the company aligned to. Insider knowledge of family-business governance at executive board level during a major brand repositioning. Honest assessment of which sustainability and brand trade-offs are commercially real, drawn from current investment decisions at Pegasus Private Capital.