Geschäftsstrategie & Wachstum speakers
Strategen, Ökonomen und Unternehmer, die Organisationen dabei helfen, Chancen zu erkennen und mit Überzeugung umzusetzen
Speakers Associates represents 320 speakers on Geschäftsstrategie & Wachstum, including Kemal Apaydin, Arnt Eriksen, Michael Lyon, Peter Fisk, Neri Karra Sillaman, Mark Ritson, Olivier Sibony, Itai Green, Tom Goodwin und Rita McGrath.
Most large organisations want the energy, loyalty and creative risk-taking that independent founders build into their businesses from day one. They rarely know how to buy it, partner with it, or protect it once it is inside their walls. The gap between corporate scale and founder instinct is where customer trust, product originality and brand meaning quietly go missing.
Every competitive advantage a company holds will eventually be copied. The strategic question is not whether to transform, but whether to do so while still ahead. Most leadership teams wait for the crisis – by then, the gap is too wide to close.
Boards know AI is not optional. What they do not know is which of the dozen initiatives on the deck will compound into advantage, and which will sink six quarters of budget into pilots that never scale. The gap is not ambition, it is a repeatable way to decide where the organisation actually stands and what to do next.
Most people who say they want to start a business never start one. The ones who do almost always start with a network, capital, language fluency and a recognised credential, and most of them still fail. The harder problem is what happens when none of those advantages are present and the business has to be built anyway, in a specialist trade, while a brand is being constructed in public.
Boards and executive teams are being asked to rebuild their businesses around technology while the companies themselves were built for a different era. The people making these decisions rarely have the dual fluency required: operator judgement about what a transformation actually costs inside a P&L, and board-level clarity about governance, risk and capital allocation. Without that combination, strategy decks multiply and execution stalls.
ESG has become two different conversations inside the same company. The board wants disclosure, regulatory cover, and a clean line on climate. The operating teams need capital, redesigned supply chains, and a defensible position when the political wind on sustainability changes direction. Closing that gap, between the ESG narrative and the operating substance, is now a board-level test of competence.
Large organisations know they need to innovate faster than their own R&D cycles allow. They have budget, scouting teams, and pilot programmes, yet most startup engagements stall before any technology reaches a revenue line. The hard question is not where to find innovation; it is how to build the internal structure that lets a corporate actually absorb it.
Most leadership teams have an AI strategy. Far fewer have changed how the business runs. The gap between stated intent and operating-model impact is where executive teams stall, and where the investment case quietly unravels.
Western brands keep treating international ecommerce as a translation problem. It is a channel problem, a payments problem and an ecosystem problem, and the platforms that win in China, the Gulf and Africa are not the ones that win in Europe. Leaders need to decide which marketplaces to build on, which to resist, and how to price the trade-off between reach and dependency.
Most strategy decisions now have to be made before the facts are in. Boards are asked to commit capital, talent and partnerships under conditions where the basis of competitive advantage is shifting underneath them. The hard question is no longer what the strategy is. It is how to commit, how to stage investment, and how to keep the organisation moving while the answer is still forming.
Most consumer businesses try to grow by cutting price, and most acquisitions destroy value instead of creating it. Owners and operating teams know the experience they sell is what customers actually pay for, but struggle to build an operating model that protects it at scale. The question is how to grow a multi-brand business through acquisition without losing the thing that made each brand worth buying.