Jay Baer speaker

Jay Baer

World-renowned expert and inspirational speaker on marketing, word of mouth and customer service

Jay Baer is a New York Times best-selling author. He has also started five multi-million dollar companies and consults for some of the largest global brands.

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Languages: 

  • English
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Jay Baer's 2024 biography

About Jay Baer

As a keynote speaker, he engages with his audience drawing on this experience to deliver massively relevant and highly customised presentations that help people to grow their businesses by consistently exceeding customer expectations.

He is the author of five best-selling books including “Hug Your Haters” and “Youtility: Why Smart Marketing is About Help not Help.”

Jay is the founder of Convince & Convert which is a strategy consulting company that helps prominent organisations to gain and retain more customers through the smart intersection of technology, social media and customer service.

He has been named one of the world’s top influencers of Chief Marketing Officers, small business owners, B2B marketers and digital marketers. He has also be named as one of the top customer service thought leaders on the planet.

Speaking and presenting

As a keynote speaker, Jay provides insights about how to use technology to gain an unfair marketing and customer service advantage.

He engages and helps his audiences to rethink their approach to marketing and customer service. Jay helps them gain more customers and keep those they’ve already got. He has given hundreds of insightful, humorous presentations to large audiences around the world.

Jay is a renowned business strategist and also an in-demand emcee and event host. He is also an active venture capitalist and technology advisor.

Since 1994, he has consulted with over 700 organisations including Caterpillar, Nike, The United Nations and 32 FORTUNE 500 companies.

Jay is frequently featured in the press for digital marketing, social media and consumer technology trends. His recent appearances include CNBC, USA Today, AdAge, MSNBC, Fast Company Magazine, The New York Times, Forbes Magazine, Vanity Fair Magazine, The Boston Globe, NPR, CBC, CNBC, and Inc. Magazine.

He is also the host of the popular Social Pros podcast which was named the best marketing podcast in the 2015 Content Marketing Awards.

Jay Baer's 2024 talks & topics

AI or Die: How to Use Practical AI to Empower Employees and Convince Customers

In today’s rapidly evolving business landscape, AI is no longer a futuristic concept—it’s a critical tool for day-to-day success. AI is escalating customer expectations and redefining what it means to deliver exceptional experiences. In this thought-provoking and actionable presentation, Jay Baer explores the transformative power of practical AI and reveals how you can harness its potential and succeed in the face of intense competition.

Through real-world examples and up-to-the-minute data, attendees will discover how to move beyond the buzz with AI, the five steps every business leader must take to stay ahead (or catch up), the impact it will have on your workforce (including how to train your people to use AI tools), and where to use AI to boost revenue and grow market share.

You Will Learn:

  • Understand the true importance of AI adoption for business success in today’s competitive landscape.
  • Discover how AI is revolutionizing customer expectations and what businesses must do to keep pace.
  • Explore the transformative potential of AI agents and why they may ultimately outpace generative AI tools in terms of impact.
  • Learn practical strategies for fostering cross-departmental collaboration and developing effective AI policies.
  • Gain insights into empowering team members to identify and leverage AI for productivity gains in their day-to-day work.
  • Understand the rise of AI-fueled competitors and how to position your business for success in the face of heightened competition.
  • Acquire a roadmap for implementing practical AI solutions drive measurable outcomes.

Attendees will leave inspired and laughing, equipped with the knowledge and strategies needed to embrace practical AI, empower their workforce, and deliver unrivaled customer experiences. Through engaging storytelling, real-world case studies, actionable insights, and no bs whatsoever, Jay Baer delivers a compelling REALISTIC vision for how you must use AI in your business right now.

The Time to Win: Grow Your Business by Exceeding Customers’ Need for Speed

How much are you willing to wait? If you’re like most of your customers, the answer is very little. Your customers are deciding to buy from you today (and every day) based on how fast you are (or aren’t). More than half of all customers have made a recent purchase from a business that responded first, even if they were more expensive. And, 2/3 of all customers say speed is as important as price.

You Will Learn:

  • Why speed is the most important element of customer experience.
  • How long consumers will wait to hear back from a business.
  • Why business needs to elevate speed on their priority list (because customers already have).
  • The huge connection between responsiveness and revenue.
  • Includes the 6-piece Time to Win framework to use speed as a competitive business advantage.
  • You’ll be entertained and inspired by a minimum of 9 relevant, customized (and often hilarious) examples and case studies.

Talk Triggers: Turn Your Customers Into Your Ultimate Sales and Marketing Advantage

The best way to grow ANY business is for your customers to grow it for you. But that only occurs if you deliver a customer experience that creates conversations. Word of mouth influences 50% of all purchases, but we too often take this for granted. We just assume that our customers will talk about us. But they won’t, unless you give them a story to tell.

In this hilarious and interactive presentation filled with examples and research, Jay Baer teaches audiences how to create a unique story for their business; a tale that will turn their customers into their most effective sales and marketing advantage.

This powerful keynote creates real change among attendees. It alters the way they think about the intersection of customer experience, marketing, sales, and operations, yielding big growth and enhanced cooperation.

Audiences Will:

  • Learn how to grow their business with word of mouth
  • Discover why customers talk, and why they remain silent
  • Learn the definition of a Talk Trigger (an unconventional, operational choice that creates conversation)
  • Discover the 4 Requirements of a Talk Trigger
  • Learn the different types/categories of Talk Triggers
  • Be entertained and inspired by a minimum of 9 relevant, customized (and often hilarious) examples and case studies

Coveted Customer Experience: Grow Your Business by Focusing on 3 Things Your Customers Truly Care About

Customer expectations never move backwards. They want it right, and they want it right now. And given that customer experience is at least as important as price in most scenarios, getting those interactions perfect has a big impact on your success.

But you can’t magically get better at every component of customer experience. However, you CAN get better at the ingredients that matter most.

Coveted Customer Experience is a fast-paced, dynamic, inspirational, and hilarious presentation backed by real data, that shows you how to gain and keep more customers by improving on the three things that really matter to them.

You Will Learn:

  • Why customer experience is the fastest route to growth
  • When customer experience stops and customer service starts
  • The 3 elements of your business that are non-negotiable for your customers, and where they’ll give you a pass
  • What customers really expect from your business category, and how to exceed it (without spending a fortune)

3 Drawbridges: How to Cross Your Customers’ Moat of Attention

Don’t Attack Your Customers’ Castle, Get an Invitation to Go Inside.

Total marketing messages increased 40% last year. To protect their attention, audiences’ are stashing it away inside a castle.

You cannot breach this castle by creating even MORE messages. But you can exceed your communication goals IF you convince your audiences to lower a drawbridge and invite you in.

To win with content in today’s world, you have to fundamentally realign your thinking and your expectations, and make CERTAIN your communication passes the three tests required for success.

These tests are called the “Three Drawbridges.” Your customers constantly have their hands on the levers, deciding when and whether to lower the bridges and let you in to their hearts, minds, and wallets.

This fast-paced and funny presentation will entertain and inspire. Filled with real-world examples!

Audiences Will:

  • Learn how the pandemic changed B2B and B2C customer expectations and desires
  • Discover why content and communications success isn’t found inside a technology platform
  • Understand how “radical relevance” offers the key to customer hearts and minds
  • Learn about the 3 Drawbridges of radical relevancy that will increase sales
  • Be entertained and inspired by a minimum of 9 relevant, customized (and often hilarious) examples and case studies

Hug Your Haters: How to Embrace Complaints and Keep Your Customers

Haters aren’t your problem … ignoring them is.

If it feels like there are more complaints than ever, and that you’re spending more time and money dealing with negativity and backlash, you’re right. But the rise of customer complaints is actually an enormous opportunity.

In this eye-opening presentation, Jay reveals proprietary research into The Science of Complaints – why and where your customers complain, and how to turn customer service into a marketing advantage.

80% of companies say they deliver exceptional customer service. 8% of their customers agree. Jay teaches the critical steps necessary to retain and delight customers in this disrupted era when customer service has become a spectator sport.

Audiences Will:

  • Learn why customer expectations are rising faster than ever
  • Discover the huge disconnect between what customers and companies think about service
  • Learn the one, giant, recent shift that changed everything about customer service
  • Discover why praise is the most overrated thing in business (and in life)
  • Be entertained and inspired by a minimum of 9 relevant, customized (and often hilarious) examples and case studies

Youtility: Why Smart Marketing is About Help not Hype

Your customers’ expectations are going up and up and up. That’s scary, yes. But it is also the single greatest business opportunity since electricity. Look past the “old ways” of marketing. Look past the old ways of customer service, and what you find is a once in a lifetime opportunity to massively propel your business forward in ways that were unthinkable just a few years ago.

The key to breaking through customer cynicism and competitor messaging clutter isn’t shouting louder, it’s becoming truly, massively relevant.

Relevancy is the coin of the realm, and you’ll find out how to out-relevance your competition in dynamic, hilarious, thought-provoking presentation.

Jay Baer's 2024 speaking fees

Jay travels from:
  • United States

Specific fees fall within the ranges shown. These are presented as a guide only and are subject to change without notice.

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How would Jay Baer deliver their presentation at your event?
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