Entrepreneurship

Why organisations work with Amanda Wakeley She has lived the complete founder’s arc – from a self-funded Chelsea launch in 1990 to international retail distribution, a £1 million buyback from investors in 2009 to reclaim creative control, and ultimately administration in 2021. That full sequence, spoken about with candour, is a business case study that cannot be manufactured. Her client roster – Diana, Princess of Wales, Queen Rania of Jordan, Meghan Markle, Beyoncé, and Michelle Obama among them – is a direct, unanswerable proof of premium brand positioning. It gives her authority to discuss luxury aspiration in terms no white paper or case study can match. She offers a rare dual perspective on founder-investor dynamics: the 2009 buyback and the 2021 administration are two distinct data points on what happens when a founder’s vision and commercial structures diverge. For boards and investors in consumer brands, this is unusually instructive. Three British Fashion Awards and an OBE for services to fashion provide independently verifiable validation of her standing – relevant where audiences need assurance that the speaker’s authority is recognised beyond self-promotion. Having rebuilt her professional identity through podcasting, broadcasting, and speaking after brand closure, she brings a credible and specific account of reinvention that resonates with executives navigating their own pivots – professional, organisational, or strategic. Biography highlights Founded her eponymous luxury womenswear label in 1990; built international distribution through Harvey Nichols, Harrods, and more than 50 retailers across Europe, America, and the Middle East Three-time winner, British Fashion Award for Glamour OBE, 2010, for services to the fashion industry Co-chair of Fashion Targets Breast Cancer since 1996; the campaign has raised more than £16 million for Breast Cancer Now Sky News commentator, live coverage of the 2018 royal wedding of Prince Harry and Meghan Markle Host of the Style DNA podcast (Apple Podcasts, Spotify, British Airways in-flight entertainment); 4.5 million listeners across its first four seasons, now in its ninth season Biography A luxury brand is only as durable as the proposition holding it together. Amanda Wakeley launched her womenswear label in 1990 with a £20,000 loan from her father, having taught herself design while working for a New York retailer. She built the business into a flagship in Mayfair and a presence across Harvey Nichols, Harrods, and more than 50 retailers spanning Europe, America, and the Middle East. Three British Fashion Awards and an OBE for services to fashion followed. Her clientele – Diana, Princess of Wales, Queen Rania of Jordan, Meghan Markle, Beyoncé, Michelle Obama – was itself an argument about what premium positioning can achieve. The business encountered every pressure a founder can face. Acquired by external investors in 2000, Wakeley fought to maintain creative control before buying the label back for £1 million in 2009. COVID-19 dismantled the occasion-wear market the brand depended on. In May 2021, the company went into administration; liquidation concluded in December 2023. Wakeley has spoken with unusual candour about that experience – what she got right, what she would change, and what it reveals about the relationship between a founder’s vision and the commercial structures built around it. Since then, she has rebuilt her platform through broadcasting and media. Her podcast, Style DNA, launched in 2022 and reached 4.5 million listeners within its first four seasons, securing a place on British Airways in-flight entertainment. She remains co-chair of Fashion Targets Breast Cancer, the campaign she helped found in 1996, which has raised more than £16 million for Breast Cancer Now. What organisations receive from Wakeley is something that cannot be taught through a framework: three decades of building a premium brand under real commercial conditions, the full weight of what it costs to maintain creative control, and a frank account of what happens when external forces overwhelm even a well-established brand identity. The reinvention that followed is part of the argument. Key speaking topics Luxury and premium brand building Founder-investor dynamics and creative control Entrepreneurship and self-funded growth Brand reinvention and recovery after setback Personal branding and creative identity Female entrepreneurship and leadership The evolution of the British fashion industry Ideal for Founders, entrepreneurs, and brand leaders in luxury, premium, or lifestyle sectors grappling with growth, investment, or identity decisions Senior marketing and commercial leaders where brand differentiation is a strategic priority Audiences at women’s leadership forums, female entrepreneurship conferences, and diversity summits Executive teams and boards in consumer brands navigating reinvention, restructuring, or recovery Audience outcomes A clearer understanding of the trade-off between scaling a brand and preserving the founding distinctiveness that gives it value First-hand perspective on founder-investor dynamics – the decision points Wakeley faced, what she did, and what she would do differently A specific, candid account of navigating business failure and professional reinvention, grounded in named decisions rather than generic resilience messaging Practical insight into how luxury positioning is built and maintained through choices about distribution, clientele, and product range An understanding of how personal identity and professional brand intersect, and how to manage that intersection deliberately under pressure

Why organisations work with Dr Alison Edgar MBE The intrapreneurship methodology addresses a specific organisational failure: talent hired to think and then trained to execute. It gives teams ownership inside the existing structure without asking for a reorg. Operator before author. She built her career inside Yell during the Yellow Pages collapse, founded her own training business in 2011, and advises UK government on small business policy. The frameworks on stage were built for a business she was running at the time. The work sits in the mechanics of accountability. The Intrapreneur Mindset and her Big Balls® prioritisation framework give managers a shared language for ownership and follow-through that outlasts the keynote. Designed to land in mixed rooms. Leaders, managers, and front-line teams leave a session with the same vocabulary and the same expectations, which matters when a change programme needs to move through every layer of the business. The back-story does work that a CV can’t. Clydebank council flat, undiagnosed dyslexia, no school qualifications, MBE in 2020, honorary doctorate in education from Bournemouth University in 2024. Senior leaders and front-line staff end up listening to the same talk for different reasons. Biography highlights Founder and Managing Director of SMASH IT!® Training. Appointed MBE in 2020 for services to small business. Awarded an Honorary Doctorate in Education by Bournemouth University, 2024. Author of Secrets of Successful Sales (WHSmith Top Ten business book; named by The Independent in 2019 among the top business books written by a woman) and SMASH IT! The Art of Getting What YOU Want. Named one of the UK’s Top 10 Business Advisers by Enterprise Nation; TEDx speaker; business expert on The Apprentice: Unfinished Business; regular contributor to BBC Breakfast and BBC Radio. Clients include Sky, Discovery Channel, EasyJet, the NHS, the European Commission, Louis Vuitton Moët Hennessy, CBRE, Specsavers, Currys, St James’s Place, Porsche and Renault. Biography Most change programmes are written to land in the boardroom. The work of making them stick sits three layers below, in the everyday decisions that keep standards consistent when the strategy slides have been filed away. That gap is where Alison Edgar does her work. SMASH IT!® Training was founded after twenty-five years in corporate sales at BT and Yell. The Yell years were the formative ones. She watched Yellow Pages, once a fixture in almost every UK home, lose its market because the leadership chose not to react to Google. Before that came an earlier career managing hotels in Cape Town and Sydney. The training business grew into something broader than sales. At the centre of the work today is the Intrapreneur Mindset: Edgar’s term for what it looks like when employees think and decide like owners inside a large organisation. The Big Balls® framework sits alongside it, giving managers a prioritisation language for work that all feels equally urgent. Clients include Sky, Discovery Channel, EasyJet, the NHS, the European Commission and Louis Vuitton Moët Hennessy. The credibility behind the frameworks is unusually well-documented. She was named one of the UK’s Top 10 Business Advisers by Enterprise Nation, appointed MBE in 2020 for services to small business, and awarded an honorary doctorate in education by Bournemouth University in 2024. Two books sit on the record: Secrets of Successful Sales, named by The Independent in 2019 among the top business books written by a woman, and SMASH IT! The Art of Getting What YOU Want. She is a regular BBC contributor, including as a business expert on The Apprentice: Unfinished Business, and is quoted across The Telegraph, The Guardian and The Sunday Times. The practical test of any speaker for a serious organisation is what survives the following Monday. Alison Edgar is booked repeatedly by Sky, the NHS and the European Commission because the language she gives a room keeps showing up in meetings weeks later. Key speaking topics Leadership accountability Leading change and change fatigue Intrapreneurship and ownership culture Standards and everyday execution Customer experience and service culture High-performance teams Sales leadership and commercial behaviour Ideal for Senior leaders accountable for consistent performance across transformation programmes. CHROs and CPOs building accountability and standards in hybrid or multi-site organisations. Commercial and sales leaders looking to raise conversion through team behaviour without expanding headcount. Organisations running large all-hands or leadership off-sites where the same message needs to reach the C-suite and the front line. Audience outcomes A working definition of accountability that lives in everyday behaviour and survives the next restructure. The Big Balls® prioritisation framework applied to real work, so teams stop treating every task as equally urgent. A shared language across leaders, managers and front-line staff for ownership and consistent standards. Intrapreneurship tools that let employees act like owners inside the existing structure. Language and tools for handling change fatigue, including what to do when a team has already checked out of the next transformation.

Why organisations work with Wayne Hemingway Built one of Britain’s best-known fashion labels from a Camden Market stall and sold it to Pentland in 1999, then converted that experience into a 25-year design consultancy advising developers, local authorities, retailers, and cultural institutions. Operates across categories most speakers do not: fashion, mass-market housing, public-realm regeneration, festival creation, and second-hand retail, all anchored in delivered projects rather than commentary. Founded Festival of Thrift and Charity Super.Mkt, turning sustainability and circular consumption into commercially viable consumer experiences rather than awareness campaigns. Brings an unusually direct view on what makes places, products, and brands resonate, formed by working with Wimpey, TfL, Shelter, the National Trust, Girlguiding, the Southbank Centre, and more than forty local authorities. Biography highlights Co-founder of Red or Dead; won British Fashion Council Streetstyle Designer of the Year three consecutive years, 1996 to 1998; brand sold to Pentland Group in 1999. Co-founder of HemingwayDesign, the multi-disciplinary studio behind the 760-home Staiths South Bank development in Gateshead, awarded Housing Design Awards, Best Housing-Led Regeneration Project by Building Magazine, and Building for Life. Co-founder of Festival of Thrift, the UK’s first large-scale festival of sustainable living, launched in 2013 and now a permanent fixture in the North East cultural calendar. Co-founder of Charity Super.Mkt with TRAID’s Maria Chenoweth; pre-loved fashion concept that launched at Brent Cross in January 2023 and has since traded in Westfield, Bond Street, Manchester, Glasgow, Edinburgh, Oxford, Bluewater, and Bristol. MBE, 2006, for services to the design and fashion industries; Professor of Built Environment at Northumbria University; honorary doctorates from Wolverhampton, Lancaster, and Stafford. Author of “Just Above the Mantelpiece: Mass-Market Masterpieces” (Booth-Clibborn, 2000). Biography Red or Dead started on a Camden Market stall in the early 1980s and ended in 1999 as a Pentland Group acquisition, with three consecutive British Fashion Council Streetstyle Designer of the Year awards along the way. That trajectory, market trader to multi-million-pound exit, is the foundation Wayne Hemingway has been building on for twenty-five years. HemingwayDesign, founded with his wife and business partner Gerardine in 1999, was set up explicitly around affordable and social design. The studio’s signature project, Staiths South Bank in Gateshead, was the practical answer to Hemingway’s “Wimpeyfication and Barrattification” critique of British mass house-building. 760 homes were built with Wimpey on a Homezone model that re-thought streets, parking, and play, and the scheme won Housing Design Awards, Building Magazine’s Best Housing-Led Regeneration Project, and Building for Life. The same instinct, identify a category that has stopped trying and rebuild it with design at the centre, runs through everything that followed. Festival of Thrift, co-founded in 2013, made sustainability a free family weekend rather than a guilt trip. Charity Super.Mkt, launched at Brent Cross in January 2023 with TRAID’s Maria Chenoweth, turned charity-shop fashion into a destination format and reported £3 million in pre-loved sales inside two years. The wider HemingwayDesign client list runs from Transport for London and the National Portrait Gallery to more than forty local authorities working on town-centre and coastal regeneration. For organisations the value is specific: a designer-entrepreneur with the credentials of a fashion founder and the track record of a public-realm developer, who can talk credibly to boards about brand, to operators about retail, and to leadership teams about why design-led businesses outlast design-decorated ones. He is an MBE, a Professor of Built Environment at Northumbria, and an author, but the argument is the work itself. Key speaking topics Entrepreneurship and design-led business building Brand and creative direction Sustainability and the circular economy Place-making, regeneration, and the future of the high street Affordable housing and mass-market design Retail futures and pre-loved consumer behaviour Festivals, culture, and community-led commercial models Ideal for Founders, CEOs, and creative directors of consumer brands. Property developers, housebuilders, and local authority leadership teams responsible for placemaking and regeneration. Retail and hospitality leaders rebuilding propositions for second-hand, sustainable, and experience-led formats. Cultural organisations, charities, and festival operators looking to commercialise purpose without losing it. Audience outcomes A working view of how Red or Dead and HemingwayDesign turned design instinct into commercial categories that lasted. A clearer sense of where sustainability becomes a viable consumer business rather than a marketing position. Specific lessons from Staiths South Bank, Festival of Thrift, and Charity Super.Mkt on building new categories from a standing start. Direct, plainly spoken provocations on brand, place, and the social value of design that audiences leave talking about.

Why organisations work with Vinh Giang His communication framework is rooted in the psychology of illusion; specifically, how professional magicians manage audience perception, belief, and attention. This gives organisations access to a model of influence that is empirically grounded in audience psychology, not generic presentation technique. His signature concept: that every professional has a habitual voice, not a natural one, and that this voice can be deliberately rebuilt, gives individuals a concrete, actionable framework rather than general advice about confidence or impact. He built 52Kards, an online magic education platform that reached 800,000 students globally, demonstrating that he has applied the same principles of skill transfer and engagement he teaches to others at commercial scale. The STAGE Academy programme translates his performance methodology into structured organisational training, giving companies a repeatable development pathway, not a one-off motivational event. He was named South Australia’s Young Entrepreneur of the Year in 2013 and has delivered over 80 live events internationally, including a TEDx appearance at Macquarie University: his credibility is practitioner-built, not academic. Biography highlights Co-founder of 52Kards (formerly Encyclopedia of Magic), an online education platform with over 800,000 enrolled students worldwide CEO of Luminary Productions, a training, development, and video production company Creator of the STAGE Academy, a structured public speaking and communication programme for professionals South Australia Young Entrepreneur of the Year Award (2013) Multiple award-winning performer at the Adelaide Fringe Festival: Top Voted Show and Top Reviewed Show, three consecutive years (2012-2014) TEDx speaker, Macquarie University, on communication and professional performance Biography Vinh Giang’s central argument is that most professionals communicate well below the standard their thinking deserves, and that the gap between expertise and expression is a learned problem with a learnable fix. His methodology doesn’t come from corporate training or academic research. It comes from 15 years of studying what professional magicians do: how they control attention, manage belief, and shape the experience of an audience in real time. The insight he took from performance is precise. Robert-Houdin’s principle: that a magician is an actor playing the part of a magician, reframes communication as a discipline of craft, not personality. Applied to business, this means that a leader’s authority in a room is not fixed. It is a set of habits, many of them inherited from childhood, that can be replaced with deliberate ones. That argument is the foundation of the STAGE Academy, his structured communication programme for professionals. Giang is not a theorist. He dropped out of a commerce and law degree at the University of Adelaide to build 52Kards, an online magic education platform that eventually reached over 800,000 students worldwide. That business – built before the term “creator economy” existed – earned him the South Australia Young Entrepreneur of the Year Award in 2013. His performance work at the Adelaide Fringe Festival, where his shows won Top Voted and Top Reviewed for three consecutive years, gave him a practical laboratory for the same principles he now teaches to senior professionals. His clients have included Microsoft, Facebook, and LinkedIn. The organisations that engage him are not looking for motivational uplift; they are investing in a measurable upgrade in how their people present, persuade, and lead under pressure. Key speaking topics Performance-based communication for leaders The psychology of influence and audience perception Vocal presence and professional authority Storytelling and high-stakes persuasion Confidence and mindset in professional communication Communication as a teachable skill set Entrepreneurship and the business of building trust Ideal for Senior leadership teams and C-suite executives seeking to sharpen influence and executive presence Sales and commercial leaders whose teams communicate and persuade in high-stakes environments CHROs and L&D leads commissioning communication capability programmes Conference audiences drawn from professional services, financial services, or technology – where credibility depends on the ability to make complex ideas land clearly Audience outcomes A concrete model for understanding why their current communication habits underperform, and what specifically to change Practical tools for rebuilding vocal presence and delivery authority, drawn from professional performance training A framework for structuring high-stakes communication; presentations, negotiations, and leadership conversations, that moves audiences to action Greater awareness of the gap between how they intend to come across and how they are actually received A shift from treating communication as a soft skill to treating it as a professional discipline with measurable standards

Why organisations work with Tony Fernandes The AirAsia acquisition – a loss-making airline bought for one Malaysian ringgit and turned profitable within two years – is not an anecdote; it is a live case study in the structural conditions required to make a low-cost model work, and Fernandes can examine its mechanics from the inside His experience running Capital A across aviation, fintech (BigPay), logistics (Teleport), and digital platforms gives him direct exposure to the question of whether and how a low-cost operating logic translates to adjacent categories; a question most diversifying businesses cannot answer from first-hand evidence He operated through several serious crises – the QZ8501 crash, the COVID-19 near-collapse of the aviation industry, and regulatory probes. He can speak to crisis leadership and institutional transparency from personal rather than theoretical experience His trajectory from accountant to entrepreneur, with career foundations at Virgin and Warner Music, gives him the financial fluency to discuss growth strategy at a structural level, not just as an inspirational narrative Named Forbes Asia Businessman of the Year (2010) and included in the TIME 100 (2015), providing credibility with senior international audiences Biography highlights Co-founder of AirAsia; acquired the airline in 2001 for MYR1 and MYR40 million in debt; turned it profitable within two years CEO of Capital A Berhad, the investment holding company whose portfolio spans aviation, logistics (Teleport), fintech (BigPay), and digital travel platforms Educated at the London School of Economics; Fellow of the Association of Chartered Certified Accountants; member of the Institute of Chartered Accountants in England and Wales Career foundations at Virgin Communications (financial controller) and Warner Music Group (VP Southeast Asia) Forbes Asia Businessman of the Year (2010); included in TIME magazine’s TIME 100 list (2015) Commander of the Order of the British Empire (CBE), conferred 2011; Commander of the Legion d’Honneur, awarded by the French government Author of Flying High (2017), an account of the AirAsia model and the entrepreneurial decisions behind it Biography Building a low-cost business is a specific discipline, not a general management philosophy. It requires a structural commitment to cost architecture that most organisations talk about but few maintain under the pressure of growth, competition, and investor expectations. The question of how that discipline is designed, defended, and scaled is one of the most practically useful strategic questions a senior leadership team can work through. And Tony Fernandes has lived it across one of the most scrutinised business turnarounds in Asian commercial history. Fernandes acquired AirAsia in December 2001 alongside three co-founders, taking on a government-linked airline carrying MYR40 million in debt. Within two years it was profitable. Within a decade it was Asia’s largest low-cost carrier by passengers carried, operating across multiple regulatory environments with a model that held its structural logic even as the network grew. The mechanics of that – cost discipline, people culture, regulatory negotiation, market sequencing – are what he brings to a conversation. His broader career adds analytical weight. Trained as an accountant at the London School of Economics and ACCA-qualified, he built his early career at Virgin Communications and as VP Southeast Asia at Warner Music before entering aviation. That foundation in financial control, combined with the scale of what he subsequently built, gives him a capacity to speak about growth strategy at the level of structure rather than story. The post-aviation chapter matters too. Capital A’s evolution from an airline group into a holding company spanning fintech, logistics, and digital travel platforms represents a live experiment in whether a low-cost operating logic can be applied beyond the category that originated it. Forbes Asia named him Businessman of the Year in 2010; he appeared on TIME magazine’s TIME 100 list in 2015. The CBE and Commander of the Legion d’Honneur reflect the international reach of what AirAsia built. Key speaking topics Low-cost business model design and defence Business turnaround and commercial restructuring Scaling across regulated, multi-market environments Entrepreneurial decision-making under constraint Crisis leadership and institutional transparency Diversification strategy and platform business models Southeast Asian market growth and aviation industry transformation Ideal for CEOs and boards of growth-stage or expanding businesses wrestling with cost discipline at scale Strategy and transformation leaders in capital-intensive or regulated industries Entrepreneurs and founders preparing for multi-market expansion Senior teams in aviation, logistics, travel, and adjacent industries benchmarking against proven low-cost operators Audience outcomes A structural understanding of what makes a low-cost business model sustainable, not as a cost-cutting exercise but as an operating architecture A clearer framework for thinking about diversification: when the core model’s logic translates to adjacent categories and when it does not Practical reference points from AirAsia’s expansion for organisations navigating multi-market regulatory complexity A more grounded view of crisis leadership: what transparency and accountability look like in practice when institutional reputation is at stake Sharper thinking about the relationship between people culture and commercial performance in high-growth, low-margin environments

Key speaking topics Personal computing innovation Engineering and product design Technology entrepreneurship The evolution of the computer industry Education and technology skills Technology philanthropy and community impact Ideal for Technology and engineering conferences Innovation and product development events Education and STEM-focused forums Corporate leadership audiences navigating digital change Audience outcomes Insight into the creation and commercialisation of early personal computers Perspective on engineering-driven innovation Understanding of the foundations of the modern technology industry Appreciation of the role of education in technology advancement Why organisations work with Steve Wozniak First-hand experience of founding and building a pioneering technology company Direct insight into the design of one of the first commercially successful personal computers Credibility grounded in recognised engineering and technology awards Ability to connect technical innovation with broader industry and educational impact Biography Steve Wozniak co-founded Apple Computer and designed the Apple I and Apple II, helping to define the commercial foundations of the personal computing industry. The Apple II became one of the first widely successful personal computers, establishing a new market and reshaping how technology was built, sold, and used. His engineering achievements have been recognised with the U.S. National Medal of Technology and induction into the National Inventors Hall of Fame. These honours reflect his role in transforming technical innovation into scalable, market-ready products. Beyond product design, Wozniak has maintained a sustained commitment to education and technology access. He completed his degree in Electrical Engineering and Computer Sciences at the University of California, Berkeley, and has supported long-running K–12 education initiatives and technology-focused community organisations. He has provided early support to the Electronic Frontier Foundation and has been recognised as a founding philanthropist of the Children’s Discovery Museum of San Jose. His work reflects a consistent focus on expanding opportunity through technology and education. Wozniak is the author of iWoz: From Computer Geek to Cult Icon and co-founded the technology education platform Woz U. Through his speaking and public engagements, he offers organisations direct insight into the origins of modern computing, the realities of engineering-led innovation, and the principles that underpin enduring technological impact.

Why organisations work with Steve Faktor He works from a proprietary, named methodology, the 4C’s of Innovation™, developed inside Fortune 100 innovation programmes at American Express, Citi and MasterCard, not adapted from case studies of others’ work. His operating record is concrete. As head of the $50M Chairman’s Innovation Fund at American Express, he launched commercial products including Zync, LoyaltyEdge, and the Private Sales joint venture with Vente Privée. His 9 Corporate Personality Types™, the viral Forbes piece picked up by NPR, gives audiences a working tool for diagnosing why innovation initiatives die inside specific corporate cultures. He carries a 750,000-strong LinkedIn following from his status as one of the platform’s original 160 Influencers, alongside figures like Richard Branson. Buyers hiring him get a futurist whose calls are public and dated. The voice in Econovation, sharp and satirical, is the same voice on stage. Senior leaders get an honest read on innovation work without the consultant gloss. Biography highlights Founder and CEO of IdeaFaktory, the innovation incubator behind multiple $100M+ businesses for Fortune 100 brands, built on its proprietary 4C’s of Innovation™ process. Former Vice President of Growth and Innovation and Head of the $50M Chairman’s Innovation Fund at American Express, where he launched Zync, LoyaltyEdge and the Private Sales joint venture with Vente Privée. Former SVP of Innovation and Growth Ventures at Citigroup; senior strategy and innovation executive at MasterCard; former management consultant at Arthur Andersen. Author of Econovation: The Red, White, and Blue Pill for Arousing Innovation (Wiley, 2011). Forbes and Harvard Business Review contributor; one of LinkedIn’s original 160 Influencers, with a 750,000-strong executive following. Host of The Trendaddy show; media credits include The Wall Street Journal, NPR, Bloomberg Radio and MSNBC. Graduate of NYU Stern School of Business. Biography At American Express, the Chairman’s Innovation Fund came with a $50M budget and a brief to launch new businesses inside the company. Steve Faktor ran it. Out of that role came Zync, LoyaltyEdge and a Private Sales joint venture with Vente Privée. The same period produced the methodology he has since codified as the 4C’s of Innovation™: context, creativity, capabilities and culture. That methodology is the operating logic he now applies through IdeaFaktory, the innovation firm he founded after leaving AmEx. IdeaFaktory has helped Fortune 100 clients launch multiple $100M+ businesses by partnering with vetted startups and rebuilding their internal innovation programmes from the culture out. The ‘culture out’ part matters. His viral Forbes piece on the 9 Corporate Personality Types, picked up by NPR, came from watching innovation initiatives die at the hands of identifiable, predictable internal characters. Faktor’s second strand of work is futurist. Econovation (Wiley, 2011) argued that consumerism was ending and producerism was emerging, with economic value shifting to those who make rather than those who consume. As one of LinkedIn’s original 160 Influencers, with a 750,000-strong executive following and Forbes and Harvard Business Review columns, he has built more than a decade of dated, public predictions clients can audit. In a boardroom, both strands earn their seat. Senior teams get a working framework rooted in real product P&Ls, the AmEx ones with his name on them, not someone else’s case studies. They also get a voice that has been right enough, often enough, in public, that buyers can audit the work before they commission it. Key speaking topics Innovation strategy and methodology Corporate-startup partnerships and commercialisation Growth strategy in financial services and consumer goods Futurism and trend forecasting Innovation culture and corporate change Business model innovation Digital commerce, payments and loyalty Ideal for Chief Innovation Officers and Heads of Strategy in Fortune 500 firms whose innovation programmes have plateaued at pilot stage. Growth and commercial leadership teams in financial services, payments and consumer goods evaluating where to commit capital next. Boards and executive committees commissioning a candid, externally validated read on internal innovation capability. Founders and corporate venture teams looking for an operator’s view of how large enterprises actually make buying decisions. Audience outcomes A specific diagnostic for why their innovation programmes are stalling, anchored to the 4C’s of Innovation™. A working vocabulary for the cultural archetypes that block or enable change inside large organisations, drawn from the 9 Corporate Personality Types. A view of which trends in technology, economics and consumer behaviour are most likely to disrupt their P&L over the next five to ten years. A short list of the highest-leverage moves a senior team can make to convert innovation budget into commercial product launches.

Why organisations work with Steve Blank Co-creator of the Lean Startup methodology, the operating logic most corporate innovation programmes are now built on, taught by the person who designed it. His Lean LaunchPad curriculum became the National Science Foundation’s I-Corps, now the standard for commercialising research at the NSF, NIH and U.S. Department of Energy. Co-founder of Stanford’s Hacking for Defense programme and the Gordian Knot Center for National Security Innovation, with direct experience deploying innovation methodology inside the U.S. defence and intelligence community. Twenty-one years inside eight Silicon Valley startups, with four IPOs including E.piphany. He built what he teaches before he taught it. Named one of 12 Masters of Innovation by Harvard Business Review and listed on the Thinkers50 global ranking of management thinkers. Biography highlights Adjunct Professor at Stanford University and Senior Fellow for Entrepreneurship at Columbia University. Author of The Four Steps to the Epiphany, The Startup Owner’s Manual, and Hacking for Defense: Innovation Doctrine. May 2013 Harvard Business Review cover story, “Why the Lean Start-Up Changes Everything,” defined the field. Co-founder of Stanford’s Gordian Knot Center for National Security Innovation; served on the Defense Business Board and the U.S. Navy’s Science and Technology Advisory Board. Lean LaunchPad class taught at 75+ universities globally; Hacking for Defense at 70+, with more than 70 dual-use startups and over $350 million in follow-on funding. Eight Silicon Valley startups across 21 years, four IPOs, including E.piphany, Zilog, MIPS and SuperMac. Biography Startups search for a business model. Large companies execute one. Conflating the two is what makes most corporate innovation programmes underperform: they apply planning, forecasting and accountability tools designed for known businesses to activities that are inherently exploratory. Steve Blank’s argument, developed across two foundational books and a 2013 Harvard Business Review cover story, is that innovation has to be run as a managed discipline with its own operating logic. The Lean Startup methodology he co-created treats new ventures as a search process, where customer development, hypothesis testing and minimum viable products replace the business plan as the primary instrument of decision-making. His credibility on this is built from doing the work, not just teaching it. He spent 21 years inside eight Silicon Valley startups, four of which went public, including E.piphany. He then took the same methodology into the U.S. federal system: his Lean LaunchPad curriculum was adopted by the National Science Foundation as I-Corps, now the standard for commercialising research at the NSF, NIH and Department of Energy. His Hacking for Defense programme, co-founded at Stanford with Joe Felter and Peter Newell, has produced more than 70 dual-use startups and over $350 million in funding. He teaches at Stanford, Columbia and Berkeley, advises the Department of Defense, and co-founded Stanford’s Gordian Knot Center for National Security Innovation. Harvard Business Review has named him one of 12 Masters of Innovation; Thinkers50 ranked him among the global top 50. The reason corporate audiences book him is straightforward: he is one of very few people who has built innovation processes that work inside the most rigid bureaucracies in existence, and he can show a senior team how to do the same. Key speaking topics Lean Startup methodology Corporate innovation at scale Customer development and business model search Entrepreneurship Disruption and incumbent response Innovation inside government and defence Ideal for Chief Innovation Officers and corporate venture leaders Boards and executive teams designing or resetting innovation programmes Government and defence leaders responsible for technology adoption and commercialisation Founders, scale-up CEOs and corporate accelerator leadership Audience outcomes A working distinction between executing a known business model and searching for a new one, with the implications for how each should be resourced, measured and led. The operating logic behind customer development, hypothesis testing and minimum viable products as decision-making instruments inside large organisations. Examples from the Lean LaunchPad, NSF I-Corps and Hacking for Defense programmes showing how the methodology has been deployed at federal scale. A diagnostic for why most corporate innovation programmes produce pilots and proofs-of-concept without commercial outcomes.

Why organisations work with Simon Woodroffe He has founded and sold two category-defining hospitality brands, YO! Sushi, sold to Zensho Holdings for £494 million in 2023, and YOTEL, the compact airport hotel now operating internationally. The founder story is specific and verifiable: Ernst & Young Entrepreneur of the Year in 1999, OBE in 2006, and a business built initially on extended supplier payment terms rather than venture capital. His appearance on the first series of Dragons’ Den gives him a recognisable profile with UK and Commonwealth audiences who grew up with the format. His career before entrepreneurship, stage design for major rock artists, extreme-sports TV production, gives his session a different register from the MBA-style founder speaker, more creative and more usable by brand and product audiences. His philanthropic work on prison rehabilitation with Make Justice Work adds a credible social-purpose thread for organisations running CSR or purpose-led events. Biography highlights Founder of YO! Sushi (1997), sold to Zensho Holdings for £494 million in 2023 Founder of YOTEL (2007); over 1,000 rooms across three countries by 2016 Appeared as an investor on the first series of BBC’s Dragons’ Den Ernst & Young Entrepreneur of the Year (1999); OBE (2006) for services to the hospitality industry Earlier career as theatre stagehand and stage designer for Rod Stewart, Jethro Tull and others Author of The Book of Yo! Biography YO! Sushi was the first conveyor-belt sushi brand in the UK, and for most of a generation it was the restaurant that taught British diners what the category was. Simon Woodroffe founded it in 1997 with extended supplier payment terms rather than investor capital, and spent the following decade turning it into a national brand before selling the controlling stake in 2003. In 2023 the business was sold to Zensho Holdings for £494 million. His second brand, YOTEL, launched in 2007, took the compact airline cabin as the template for airport hotel rooms at Gatwick and Heathrow and has since scaled internationally. The route into hospitality was unusual. Woodroffe left Marlborough College at sixteen with two O-levels and worked as a theatre stagehand before moving into stage design for rock artists, including Rod Stewart and Jethro Tull, and later into television work selling concert rights and producing extreme-sports programming. The creative and production experience shows up in how his hospitality brands are designed: the tableside call buttons and self-heating plates at YO! Sushi, the airline-cabin compression at YOTEL. Public recognition followed the commercial record. He was named Ernst & Young Entrepreneur of the Year in 1999, appointed OBE in 2006 for services to the hospitality industry, and appeared as one of the original investors on the first series of Dragons’ Den. His book The Book of Yo! codified his operating philosophy for entrepreneurs. For founder, hospitality, retail and brand audiences, Woodroffe brings a relatively rare combination: two category-defining consumer brands, a creative-industries background that informs the product design, and a direct, unguarded speaking style shaped by years in front of audiences on and off camera. His continuing work on prison rehabilitation rounds out the profile for CSR-oriented events. Key speaking topics Entrepreneurship and building consumer brands from nothing Creativity and business-model innovation in hospitality Financing growth with limited capital Customer experience and brand design Reinvention across creative and commercial industries Purpose, rehabilitation and business as a force for good Ideal for Entrepreneur and founder-focused events, particularly in hospitality, retail and consumer brands Corporate innovation, marketing and customer-experience conferences Leadership and all-hands events needing a main-stage creative-business voice Awards dinners and after-dinner engagements looking for a recognisable UK entrepreneur with a Dragons’ Den profile Audience outcomes A founder’s operating account of how YO! Sushi and YOTEL were actually built and financed Reference points from two category-defining hospitality brands applicable to the audience’s own brand or innovation agenda A creative-industries view of customer experience and design that is different from a standard consulting frame Direct material for founder and leadership cohorts on risk, reinvention and brand longevity

Why organisations work with Seth Godin The permission marketing framework, first articulated in 1999, anticipated the mechanics now encoded in GDPR, email consent law, and the inbound marketing movement. Organisations working with Godin are drawing on the original source, not a derivative Purple Cow provides a genuinely testable argument: remarkability must be designed into the product or service from the outset, not applied as a marketing layer afterwards: a direct challenge to most organisations’ R&D and go-to-market sequencing His body of work spans 21 bestsellers over three decades with a consistent intellectual thread; buyers are not engaging with a single-thesis speaker, but with someone whose thinking has proved durable across multiple market cycles Inducted into the Marketing Hall of Fame (2018), the Direct Marketing Hall of Fame (2013), and the Guerrilla Marketing Hall of Fame – the only person known to hold all three – giving him third-party validation across the full spectrum of marketing practice His daily blog, running for over 25 years without interruption, is itself a proof point for the compounding value of consistent, permission-based communication: a lived demonstration of the principle he teaches Biography highlights Author of 21 international bestsellers translated into 38+ languages, including Permission Marketing, Purple Cow, Tribes, Linchpin, This Is Marketing, and This Is Strategy (2024 National Bestseller) Originator of the «permission marketing» and «interruption marketing» frameworks (1999), now foundational to digital marketing, CRM practice, and consent regulation worldwide Founder of Yoyodyne, a pioneering permission-marketing company sold to Yahoo! in 1998; served as Yahoo!’s VP of Direct Marketing post-acquisition Inducted into the Marketing Hall of Fame (AMA New York, 2018), the Direct Marketing Hall of Fame (2013), and the Guerrilla Marketing Hall of Fame MBA, Stanford Graduate School of Business; BA in computer science and philosophy, Tufts University Founder of the altMBA, an intensive online leadership and decision-making workshop Five TED Talks; author of one of the most-read daily business blogs in the world Biography Seth Godin sold his first company, Yoyodyne, to Yahoo! in 1998 for $29.6 million. It was a permission marketing business: built around the then-contrarian argument that reaching people who had consented to hear from you was worth more than reaching vastly more people who had not. That argument is now the structural basis of email marketing, CRM, and data consent regulation across most markets. His 1999 book Permission Marketing named the framework and introduced its counterpart: interruption marketing, the logic of buying attention from people who did not want to give it. The book’s central claim – that anticipated, personal, relevant communication outperforms volume-based reach at every commercial stage – has proved more durable than most marketing theory of its era. HubSpot built a software category around a version of it. GDPR made it legally mandatory. The same structural argument runs through his subsequent work. Purple Cow made the case that a product worth noticing is the precondition for marketing worth running. Tribes reframed leadership as community-building rather than hierarchy. This Is Strategy, published in 2024 and a US National Bestseller, gives organisations a practical framework for distinguishing between long-term systems thinking and reactive planning. Each book refines the same underlying question: what does it actually take to earn the attention and trust of people who have a choice? He holds an MBA from Stanford Graduate School of Business and a degree in computer science and philosophy from Tufts University. Inducted into three marketing halls of fame and the author of 21 international bestsellers, Godin writes a daily blog that has run without interruption for over 25 years; a compounding body of public intellectual work that few business writers at any level have matched. Key speaking topics Permission-based marketing and opt-in engagement Market differentiation and the logic of remarkability Strategy, systems thinking, and long-term planning Tribe leadership and community-driven growth Creative practice and the discipline of shipping work The economics of attention in overcrowded markets Climate communication and collaborative action Ideal for CMOs and brand leadership teams rethinking acquisition and retention strategy CEOs and senior strategy leads pressure-testing their differentiation logic Founders and growth-stage leaders building category identity Boards and executive teams resetting planning frameworks in volatile conditions Audience outcomes A working understanding of the permission marketing framework and how it applies to current customer acquisition and retention strategy A testable argument for why remarkability must precede marketing investment, not follow it Practical framing for the difference between short-term attention tactics and long-term trust-building Exposure to the systems-thinking approach in This Is Strategy, useful for teams that confuse tactics with strategy A challenge to default assumptions about reach, volume, and interruption as commercial levers

Why organisations work with Sebastian Thrun He has shipped autonomous AI at production scale. The Stanford team he led won the DARPA Grand Challenge in 2005, and the Google self-driving project he co-founded became Waymo. He built the playbook that boards now ask about. Google X, founded under his leadership, codified moonshot methodology for capital-intensive technology bets. He has direct experience reskilling enterprise workforces in AI, data and cloud through Udacity, including programmes for IBM, Mercedes-Benz and Google before the 2024 acquisition by Accenture. He explains AI without dumbing it down. Senior audiences leave with a working sense of what current systems can and cannot do, and where the real operational risk sits. Biography highlights Co-founder of Google X and the Google self-driving car project that became Waymo Led the Stanford Racing Team whose vehicle Stanley won the 2005 DARPA Grand Challenge; Stanley now sits in the Smithsonian National Museum of American History Co-founder and chairman of Udacity, acquired by Accenture in 2024 to power the LearnVantage reskilling platform Co-founder and former CEO of Kitty Hawk, the eVTOL “flying car” company backed by Larry Page Member of the National Academy of Engineering and the German National Academy of Sciences Leopoldina; Smithsonian American Ingenuity Award (Education, 2012) Co-author of Probabilistic Robotics (MIT Press), the standard graduate text on the mathematics behind autonomous systems Biography Stanley crossed the finish line of the 2005 DARPA Grand Challenge after 132 miles of desert, the first autonomous vehicle to do so. The Stanford Racing Team that built it was led by Sebastian Thrun, then director of the Stanford Artificial Intelligence Laboratory. Stanley now sits in the Smithsonian. The technology grew into Waymo and the modern autonomous vehicle industry. That arc, from research lab to production AI, is what makes his perspective valuable to senior teams. He gave up tenure at Stanford to become a Google Fellow, co-founded Google X, and built the moonshot model that boards now reference when they talk about long-horizon technology bets. Probabilistic Robotics, the textbook he co-authored with Wolfram Burgard and Dieter Fox, remains the standard graduate reference in the field. The second half of his career addresses the constraint that most boards now feel acutely. Talent. Udacity, which he co-founded in 2012, built the Nanodegree model with employers including IBM, Mercedes-Benz and Google, then sold to Accenture in 2024 to anchor the LearnVantage reskilling platform. He also co-founded Kitty Hawk with Larry Page to commercialise eVTOL aircraft. Audiences get something specific from him. A clear read on what current AI systems do well, where they fail, what production deployment actually requires, and how to build a workforce that can operate the technology rather than admire it. Key speaking topics Production AI and autonomous systems Moonshot methodology and long-horizon technology bets AI workforce reskilling and the talent constraint The future of mobility and self-driving vehicles AI for the board and the executive committee Online learning and the economics of education Ideal for Boards and executive committees moving from AI strategy to operating deployment CHROs and CLOs commissioning enterprise reskilling at scale Automotive, mobility and industrial leadership teams facing autonomy CTOs and chief AI officers benchmarking moonshot and R&D portfolios Audience outcomes A working mental model of where current AI systems succeed and where they fail in production A concrete view of the workforce capability required to run AI inside a large organisation A read on how moonshot bets are structured, governed and shut down inside a serious technology company A clearer sense of where autonomy is heading in mobility, logistics and adjacent sectors

Why organisations work with Robert Herjavec Two major business exits anchor the credibility. BRAK Systems sold to AT&T Canada for $30.2 million in 2000, and Herjavec Group’s majority stake sold to Apax Partners in 2021. Senior teams hear from an operator who has built and exited at scale. Seventeen years as an original Shark on ABC’s Shark Tank, evaluating thousands of founder pitches in real time. Audiences get a working investor’s read on what closes a deal and what kills one. A sales-first view of business growth. You Don’t Have to Be a Shark, his Wall Street Journal bestseller, frames sales as the universal skill of business and gives non-sales people a usable discipline. Operator-level cybersecurity context from founding and running Herjavec Group, once one of Canada’s largest information security firms, before its 2022 merger into Cyderes. Useful when boards want the threat landscape explained without a vendor agenda. An immigrant-founder narrative with verifiable outcomes. Arrived in Halifax at age eight from communist Yugoslavia, then built and exited multiple technology businesses while helping launch one of the most successful business reality formats on network television. Biography highlights Founder of Herjavec Group (2003); served as CEO until stepping down in September 2024 following the company’s 2022 merger with Fishtech Group and rebrand to Cyderes Sold BRAK Systems to AT&T Canada for $30.2 million in 2000 Original cast member on ABC’s Shark Tank since the show’s 2009 debut; also a panelist on Canada’s Dragons’ Den and Shark Tank Australia Author of three business books: Driven (2010), The Will to Win (2013), and You Don’t Have to Be a Shark (St. Martin’s Press, 2016), a Wall Street Journal bestseller Recipient of the 2012 Ernst & Young Ontario Entrepreneur of the Year Award for Technology and the Queen Elizabeth II Diamond Jubilee Medal BA in English literature and political science, University of Toronto Biography Most leaders manage businesses someone else built. Robert Herjavec has founded and exited three. BRAK Systems, the cybersecurity firm he started in his basement, was sold to AT&T Canada for $30.2 million in 2000. Ramp Network, which he ran as VP of Sales, was acquired by Nokia for $225 million. In 2003 he founded Herjavec Group, which grew into one of Canada’s largest information security businesses. Apax Partners bought a majority stake in 2021. After a 2022 merger with Fishtech Group it became Cyderes, where Herjavec served as CEO until September 2024 and remains an investor and board member. He has been an original Shark on ABC’s Shark Tank since the show’s 2009 debut. Across seventeen seasons he has heard thousands of founder pitches and decided in real time which to back and which to walk away from. The result is an unusual stockpile of pattern recognition on what closes a deal and what kills one from the investor’s side of the table. His three books work the same vein. Driven (2010) and The Will to Win (2013) were simultaneous Globe and Mail bestsellers about how persistence and self-discipline build careers. You Don’t Have to Be a Shark (St. Martin’s Press, 2016) reached the Wall Street Journal bestseller list, arguing that sales is a teachable craft any senior leader can use. He won the 2012 Ernst & Young Ontario Entrepreneur of the Year Award for Technology and was awarded the Queen Elizabeth II Diamond Jubilee Medal by the Governor-General of Canada for outstanding service. Key speaking topics Entrepreneurship and the founder mindset Sales as a business discipline Building and scaling technology companies Resilience and persistence in business The cybersecurity threat landscape for enterprise leaders Growth strategy and going from zero to scale Pitch evaluation and the investor’s perspective Ideal for Sales kickoffs and revenue leadership offsites where credibility on selling as a teachable discipline is the priority Annual conferences and flagship events where a marquee, household-name keynote needs to anchor the agenda on entrepreneurship and growth Founder-led businesses and high-growth firms whose audiences want an operator with multiple verified exits behind him Cybersecurity, fintech, and enterprise technology audiences, where his industry pedigree adds weight to the broader entrepreneurship and growth conversation Audience outcomes A sharper read on what actually closes a sales conversation and what kills one before it starts The discipline of starting from zero, told by someone who arrived in Halifax with one suitcase and built three businesses worth nine-figure exits An investor’s lens on how to evaluate ideas and the founders behind them, built from seventeen years inside the Shark Tank panel A working argument that persistence and discipline outperform inherited advantage, with a verifiable career arc behind it: BRAK to AT&T, Ramp to Nokia, Herjavec Group to Apax A board-level perspective on cybersecurity risk informed by two decades inside one of Canada’s largest enterprise security operators