Creativity speakers

Why organisations work with Ramon Vullings A named, written methodology for cross-industry innovation, set out in Not Invented Here (BIS Publishers, with Marc Heleven), that gives innovation teams a shared language and a repeatable process rather than a one-off creativity session. The ideaDJ framework: a specific operating model for combining and adapting external ideas across silos, used in executive programmes at Antwerp Management School, Fontys and IE Business School. A working bridge between corporate and academic practice. Former PwC Consulting and IBM operations leader, now executive professor at three European business schools, with material that holds up in front of senior practitioners. Chair of the European Association for Creativity and Innovation, with access to a peer network of innovation specialists across Europe and a long view on what is actually working in the field. A clear position on failure tolerance, framed through “nearlings” rather than abstract permission to experiment, that gives leadership teams something concrete to take into governance and incentive design. Biography highlights Author of four management books, including Not Invented Here: Cross-Industry Innovation (BIS Publishers, with Marc Heleven) and Creativity in Business. Executive Professor at Fontys University of Applied Sciences, Antwerp Management School, and IE Executive Education at IE Business School in Madrid. Chairman of the European Association for Creativity and Innovation (EACI). Advisor to the Global Innovation Institute (GInI). Former Global CRM Operations Manager at PwC Consulting and EMEA CRM Learning and Knowledge Lead at IBM Business Consulting Services. Founder of innovation consultancy Twinkeling and co-founder of innovation network 21 Lobsterstreet. Biography Most original ideas are not original. The strongest commercial innovations of the last twenty years are recombinations of methods, business models and design patterns lifted from one industry and reapplied in another. Ramon Vullings built a career arguing this point and turning it into a method that innovation teams can actually run. The argument is set out in Not Invented Here: Cross-Industry Innovation, co-authored with Marc Heleven and published by BIS Publishers. The book gives leaders a structured way to find working answers in adjacent sectors and translate them into their own context, and it has been translated into five languages and sold over 60,000 copies. Three further books, including Creativity in Business and Great Leaders Mix and Match, extend the same logic into idea generation, leadership behaviour and complex problem-solving. The credibility behind the method is operational, not only academic. Before founding his consultancy Twinkeling, Vullings ran global CRM operations at PwC Consulting and led EMEA CRM learning and knowledge at IBM Business Consulting Services after the IBM acquisition. That background shows up in the work: the focus is on processes leaders can sponsor, governance models that tolerate productive failure, and innovation as a managed discipline rather than a creativity workshop. He now teaches the method as Executive Professor at Fontys, Antwerp Management School and IE Business School, chairs the European Association for Creativity and Innovation, and advises the Global Innovation Institute. For senior teams trying to break a sector-bound innovation pattern, his contribution is a vocabulary, a framework, and a network that have all been pressure-tested on practitioners. Key speaking topics Cross-industry innovation The ideaDJ framework and remix strategy Innovation methodology and idea management Cross-silo leadership Creativity in business Risk tolerance and productive failure Ecosystems and innovation partnerships Ideal for Chief innovation officers, CSOs and corporate strategy leads running innovation portfolios that have plateaued. R&D and product leadership teams in mature industries seeking analogies from outside their sector. Executive education cohorts and leadership programmes in regulated or engineering-heavy industries. Heads of transformation looking to embed innovation as a managed discipline rather than an event series. Audience outcomes A working vocabulary for cross-industry innovation, including ideaDJ, copy-adapt-paste, and “nearlings”. Examples of analogies transferred between sectors that audiences can map onto their own portfolio. A clearer test for which external ideas are worth importing and which break on contact with the operating model. Concrete governance and incentive moves to raise tolerance for productive failure without losing discipline. A method audiences can run inside their teams without external facilitation.

Why organisations work with Rich Mulholland He runs a working AI agency, Too Many Robots, alongside a presentation business, so the advice on staying relevant in an AI-saturated market comes from someone deploying the tools, not commenting on them. Legacide gives him a precise argument that flips the standard innovation conversation: the constraint is not new ideas, it is the old behaviour that keeps surviving every restructure. Here Be Dragons codifies “storyselling” as a discipline for commercial teams, useful for sales leaders trying to move buyers without resorting to feature lists or discounting. Missing Link has shaped the presentation craft of corporate leaders across South Africa and beyond for over two decades, which means he speaks to senior executives about communication as someone who has trained the room rather than just spoken in it. Biography highlights Founder of Missing Link, described by multiple sources as South Africa’s largest presentation and communication training firm. Founder of Too Many Robots, an AI agency advising clients on practical AI deployment. Co-founder of 21Tanks, a problem-identification consultancy positioned as South Africa’s first perspective lab. Author of four books: Legacide, Boredom Slayer, Here Be Dragons, and Relentless Relevance. Guest lecturer at the University of Cape Town Graduate School of Business and the Gordon Institute of Business Science. TEDx speaker at TEDxJohannesburg and TEDxCapeTown; has delivered keynotes in 50 countries across six continents. Biography Innovation programmes rarely fail at the idea stage. They fail at the legacy stage, where the existing way of doing things absorbs the new initiative and digests it back into business as usual. This is the territory Rich Mulholland has spent two decades working in, first through Missing Link, the South African presentation and communication firm he founded, and then through the writing that made Legacide a reference point for executives trying to understand why their change programmes keep stalling. His thesis is direct. Innovation does not happen when an organisation starts doing something new. It happens when it stops doing something old. That distinction reframes the senior team’s job from generating ideas to clearing space, and it is the spine that connects his work across innovation, sales, and communication. In Here Be Dragons he applies the same logic to commercial teams, treating storytelling not as a soft skill but as the operating discipline that decides whether a deal moves. The AI dimension is the more recent layer. Through Too Many Robots, the agency he founded to help clients deploy AI tactically rather than rhetorically, Mulholland has been working inside the question that most boards are still asking from the outside: what remains a human advantage when expectation, attention, and execution can all be automated. His answer, set out in the Humanity’s Unfair Advantage keynote, is that relevance is the perpetual play, not a position you achieve once. He is a guest lecturer at the University of Cape Town Graduate School of Business and at GIBS, has spoken in 50 countries across six continents, and has appeared on TEDx stages including TEDxJohannesburg and TEDxCapeTown. Before any of this he was a touring roadie running lights for Iron Maiden, Def Leppard, and Bon Jovi, which is where the obsession with what makes a room respond actually started. Key speaking topics Relentless relevance and the discipline of staying useful to customers Legacy thinking as the silent constraint on innovation Storyselling and persuasion for commercial teams Humanity’s unfair advantage in an AI-driven market Leadership communication and executive presence Strategy for autonomous and purpose-driven organisations Ideal for Chief commercial officers, chief revenue officers, and sales leadership audiences working on storytelling and buyer persuasion Innovation leads, transformation heads, and strategy teams trying to dismantle legacy behaviour rather than add new initiatives Executive communicators and senior leaders preparing for high-stakes platforms, investor days, and town halls Boards and leadership teams scoping where AI substitutes human work and where human relevance still holds Audience outcomes A working definition of what legacy thinking looks like inside their own organisation, and where it is absorbing innovation effort A sharper framing for sales and commercial narratives that moves beyond feature lists into customer-centred story A clearer view of which parts of their work AI will eat and which parts depend on human relevance A practical standard for what a senior executive presentation should do, drawn from someone who has trained presenters for two decades

Why organisations work with Robert Holden His Be Happy programme is one of the few wellbeing interventions to have been independently tested by academic scientists on national television, giving HR and culture leaders a credible, evidence-grounded answer to the “is any of this real” question from finance and the board. Twenty years of corporate work with Dove on the Real Beauty Campaign and Unilever on brand purpose across 400 brands means he speaks to wellbeing and purpose as commercial, not pastoral, conversations. Success Intelligence reframes high performance for senior teams who have hit their targets and are quietly running on empty, an audience that generic resilience speakers do not credibly reach. A back catalogue of 14 books with Hay House and Penguin Random House, two BBC documentaries, two TEDx talks and a long Oprah association gives him cultural recognition that lifts an internal event out of a routine wellness slot. Biography highlights Ph.D. in psychology and spirituality; founder of The Happiness Project (1994), originally NHS-sponsored. Subject of two BBC documentaries, The Happiness Formula and How to Be Happy, shown in 20 countries to more than 30 million viewers. Be Happy programme was independently tested by Professor Michael Argyle (Oxford) and Professor Richard Davidson (University of Wisconsin-Madison) for the BBC QED science strand. Appointed team coach to the leaders of the Dove Real Beauty Campaign in 2005; later led brand-purpose work with Unilever across its 400 brands. New York Times bestselling author of 14 books, including Happiness NOW!, Authentic Success, Loveability, Life Loves You (with Louise Hay) and Higher Purpose. Two TEDx talks (Destination Addiction, The Tea Meditation); featured on The Oprah Winfrey Show, Good Morning America, and PBS. Biography The Happiness Project began in 1994 as an NHS-sponsored clinic in west London, treating happiness as a clinical question rather than a self-help category. Two years later, the BBC built a QED science documentary around its eight-week programme, with Oxford’s Michael Argyle and the University of Wisconsin-Madison’s Richard Davidson measuring outcomes. The documentary reached more than 30 million viewers in 20 countries and gave Robert Holden a platform other wellbeing voices have struggled to match. From that base, Holden built Success Intelligence, a consulting practice working with senior teams on the version of high performance that does not quietly burn people out. In 2005 he was appointed team coach to the leaders of the Dove Real Beauty Campaign, and the brand-purpose work that followed extended into Unilever’s broader portfolio. His books, fourteen of them across Hay House and Penguin Random House, sit on the same line of inquiry: Happiness NOW!, Authentic Success, Loveability, Life Loves You with Louise Hay, and Higher Purpose. Two TEDx talks and a long association with Oprah have kept the audience wide. What organisations get from Holden is a serious, non-corporate voice on questions HR and senior teams now have to answer in commercial language: why people commit, what purpose actually means inside a P&L, and why happiness, properly defined, is closer to a leadership variable than a benefit. Key speaking topics Happiness and wellbeing at work Success Intelligence and authentic success Purpose-led leadership and brand purpose Resilience and burnout in senior teams Creative thinking through change Coaching and personal development Mental health and positive psychology Ideal for CHROs and heads of culture rebuilding wellbeing strategies that have to land with finance and the board. Senior leadership offsites where high-performing teams are quietly fatigued and need a different framing of success. Brand and marketing leadership working through purpose, authenticity and customer trust. Conferences on the future of work, employee engagement, and mental health in the workplace. Audience outcomes A clearer, evidence-backed view of what happiness at work actually is, and what it is not. Language to talk about wellbeing and purpose with commercial credibility, not pastoral softness. Practical inquiries from Success Intelligence that senior leaders can apply to their own working patterns. A sharper account of why purpose work succeeds inside some organisations and fails inside others. Permission, particularly for senior audiences, to take the question of meaning at work seriously.

Why organisations work with Roberta Lucca She has built a multi-million dollar VC-backed business from scratch and won a BAFTA doing it. Few speakers in the innovation category can show that operational record. As a Venture Partner at Octopus Ventures, she sees what an early-stage company that actually has traction looks like, and translates that pattern recognition into how corporates should evaluate their own internal bets. Her AI material is shaped by founding BOLDR, an AI-powered coaching product, not by commentary at a distance. She speaks about deployment, user behaviour and product reality. She works fluently across gaming, AI and consumer technology, which lets her unpack why game-industry mechanics (engagement loops, iteration speed, distributed teams) increasingly apply to non-games businesses. Visible UK platform credibility through BBC One’s The Apprentice and Amazon Prime’s Ready Set StartUP makes her recognisable to senior internal audiences and easy to position to a wider all-hands. Biography highlights Co-founder of Bossa Studios, the London games studio behind BAFTA-winning Monstermind, Surgeon Simulator and I Am Bread BAFTA Games Award winner (Online-Browser category, 2012) Venture Partner at Octopus Ventures, the UK fund whose portfolio includes Zoopla, Cazoo and Depop Co-founder and CEO of BOLDR, an AI-powered virtual coaching product Judge and angel investor on BBC One’s The Apprentice; mentor on Amazon Prime’s Ready Set StartUP Forbes Top 50 Women in Tech; named London’s Most Influential in Creative Arts by the Evening Standard Biography Bossa Studios was a blank canvas in 2010. A decade later it was a VC-backed multi-million dollar games business with a BAFTA on the shelf for Monstermind and global hits in Surgeon Simulator and I Am Bread. Roberta Lucca was the co-founder and CMO who shaped that arc, and the experience defines the perspective she brings to corporate audiences. She has since repeated the founder cycle. WonderLuk was an early move into on-demand 3D-printed consumer goods. BOLDR, her current company, is an AI-powered coaching product where she sits as co-founder and CEO. The pattern matters: she has built across gaming, consumer hardware-adjacent commerce and applied AI, which is unusual range for a speaker booked into innovation slots. As a Venture Partner at Octopus Ventures, she sees the deal flow from inside one of the UK’s most active early-stage funds. That vantage point sharpens her view of what genuine traction looks like and how corporates routinely misread it. It also gives her language that lands with executive teams trying to decide whether their innovation programmes are working. She is visible on the UK platforms that senior internal audiences recognise, BBC One’s The Apprentice as a judge and angel investor, and Amazon Prime’s Ready Set StartUP as a mentor. Forbes named her in its Top 50 Women in Tech list, and the Evening Standard named her among London’s Most Influential in Creative Arts. The recognition matters less than the operating record behind it: she is, demonstrably, someone who has built the kind of company most corporate innovation teams say they want to learn from. Key speaking topics Entrepreneurship and scale-up discipline Applied AI and emerging technology Innovation inside large organisations High-performance team building Creative industries and gamification Diversity in technology and venture Futurism, Web3 and the metaverse Ideal for Boards and ExCos shaping innovation portfolios and corporate venture programmes CMOs, CDOs and product leaders facing decisions on AI and emerging tech investment CHROs and talent leaders rethinking team composition and entrepreneurial capability Conferences and internal summits in technology, media, financial services and consumer goods Audience outcomes A working definition of what early traction looks like inside a new venture, drawn from venture capital deal flow A sharper view of which corporate innovation pilots are worth doubling down on and which are quietly stalling Specific examples of how gaming mechanics and AI products are built, taken from companies she has founded Language to use with boards about risk, capital allocation and team design for innovation bets A more confident point of view on where AI is genuinely changing product, and where it is hype

Why organisations work with Robin Ince Sixteen years co-hosting The Infinite Monkey Cage with Brian Cox gave him a working method for translating serious ideas into language a general audience can act on. Few speakers have practised that craft at that scale. His account of late-diagnosed ADHD in Normally Weird and Weirdly Normal is one of the most widely read first-person treatments of adult neurodiversity from a recognisably high-functioning public figure. That makes him useful to leadership audiences who do not see themselves in standard neurodiversity training. He brings genuine comedy timing to material that is usually delivered flat. Boards and senior leadership offsites can absorb difficult content from him that they would resist from a clinical speaker. He carries credentials that survive scrutiny in any room: Honorary Fellow at UCL, honorary doctorate from Royal Holloway, Fellow of the British Science Association, Booksellers Association Author of the Year. Biography highlights Co-host of BBC Radio 4’s The Infinite Monkey Cage with Professor Brian Cox, 2009 to 2025; the show won the 2011 Sony Gold Award for Best Speech Programme. Honorary Fellow of University College London and honorary Doctor of Science of Royal Holloway, University of London. Author of I’m a Joke and So Are You, The Importance of Being Interested, Bibliomaniac, and Normally Weird and Weirdly Normal: My Adventures in Neurodiversity; co-author with Brian Cox of How to Build a Universe. Booksellers Association Author of the Year, 2022; Time Out Outstanding Contribution to Comedy, 2006; multiple Chortle Awards including Best Compere. Co-founder of the Cosmic Shambles Network and creator of Nine Lessons and Carols for Curious People, the annual science variety show that has run since 2008. Public advocate on adult ADHD and neurodiversity following his own late diagnosis, anchoring his current touring show The Universe and the Neurodiverse. Biography The Infinite Monkey Cage ran on BBC Radio 4 for sixteen years and won the Sony Gold Award for Best Speech Programme along the way. Robin Ince co-presented it with the physicist Brian Cox throughout, and the working method he developed there sits at the centre of what he now offers organisations: serious science, philosophy and literature delivered in language a general audience will actually use. That method has produced four solo books and one co-authored with Cox. The Importance of Being Interested and Bibliomaniac established him as a writer on curiosity and reading culture. Normally Weird and Weirdly Normal, published by Macmillan in 2025, did something different. Following his own late ADHD diagnosis, he wrote a first-person account of adult neurodiversity that has been unusually well received by readers who do not see themselves in standard workplace material on the subject. The credentials behind the work are real. He is an Honorary Fellow of University College London and an Honorary Doctor of Science of Royal Holloway. He is a Fellow of the British Science Association and was Booksellers Association Author of the Year in 2022. He co-founded the Cosmic Shambles Network and has curated the Nine Lessons and Carols for Curious People science variety show every December since 2008. For corporate audiences the proposition is specific. He is useful when a leadership team wants to talk seriously about neurodiversity and curiosity without flattening either into HR language, and he is one of very few speakers who can take a room from a research finding to a usable insight to a genuine laugh in the same minute. Key speaking topics Adult neurodiversity and late ADHD diagnosis Scientific curiosity as a habit of mind Communicating complex ideas to non-specialist audiences Humour and humanity Reading culture and the value of attention Science, music and comedy as a single conversation Ideal for Leadership teams and HR directors building neurodiversity work that goes beyond policy Boards and senior offsites looking for substantive content delivered with comedy timing Innovation, R&D and learning functions who want to reset what curiosity looks like in practice Conference organisers programming a science, culture or curiosity strand Audience outcomes A working vocabulary for talking about adult ADHD and neurodiversity in senior settings A clearer sense of why attention, not information, is the scarce resource in their organisation Specific examples from sixteen years of putting scientists in front of general audiences, with the lessons that translate Permission to be more interested in their own work, which most leaders need more than they admit

Why organisations work with Rory Sutherland His Alchemy argument, that businesses leave their most valuable opportunities untapped by optimising for logic rather than psychology, is built on 30 years of commercial practice at Ogilvy, not academic research. He founded and runs a dedicated behavioural science practice inside one of the world’s largest advertising agencies, where small contextual changes have produced large, documented commercial results, including tripling a call centre’s conversion rate through script changes alone. His concept of “psycho-logic” gives commercial teams a named, usable framework for the decisions that resist rational modelling: pricing, positioning, and customer experience chief among them. His two TED talks have passed seven million combined views, meaning his arguments are already part of the strategic vocabulary of many senior audiences, any conversation with him starts further ahead. He founded Nudgestock, the annual festival of behavioural sciences – making him an institutional builder in the field, not simply a commentator on it. Biography highlights Vice Chairman of Ogilvy UK; co-founder and leader of Ogilvy’s Behavioural Science Practice, established 2012 Author of Alchemy: The Surprising Power of Ideas That Don’t Make Sense (Penguin, 2019); co-author of Transport for Humans: Are We Nearly There Yet? (2021) Two TED Talks – “Life Lessons from an Ad Man” and “Sweat the Small Stuff” – with over 7 million combined views Former President of the Institute of Practitioners in Advertising; former Chair of Judges, Direct Jury, Cannes Lions Fortnightly “The Wiki Man” columnist, The Spectator; founder of Nudgestock, the annual behavioural sciences festival Studied Classics at Christ’s College, Cambridge; joined Ogilvy as a graduate trainee in 1988 Biography In 2012, Rory Sutherland did something unusual for an advertising agency: he built a team of psychology graduates inside Ogilvy and pointed them at commercial problems. The premise was direct. Most organisations optimise for the logical version of what customers want, not the psychological reality of how they decide. Three decades of commercial practice have made that premise difficult to argue with. His 2019 book Alchemy: The Surprising Power of Ideas That Don’t Make Sense sets out the argument in full. Human decision-making, Sutherland contends, follows a “psycho-logic”, a coherent but non-rational set of rules governing what people buy, how much they’ll pay, and how satisfied they feel. Richard Thaler and Robert Cialdini both appear in its pages; Nassim Nicholas Taleb described it as “a breakthrough book.” The Behavioural Science Practice he founded at Ogilvy tests these ideas commercially. Small contextual adjustments – changes to a call centre script, a reframing of a product’s positioning, a tweak to the sequence of a customer journey – have produced measurable results. It is the kind of evidence that makes his argument practical rather than purely theoretical. He served as President of the Institute of Practitioners in Advertising and as Chair of the Judges for Cannes Lions’ Direct Jury. His two TED talks have passed seven million combined views. He writes a fortnightly column in The Spectator and founded Nudgestock, the annual festival of behavioural sciences. Key speaking topics Behavioural economics and commercial strategy Consumer psychology and decision-making Perception, value, and pricing psychology The limits of data-driven marketing Creativity and non-rational problem-solving Behavioural design and customer experience Nudge theory in organisational contexts Ideal for Chief Marketing Officers and marketing leadership teams rethinking growth strategy Commercial strategy and innovation leaders exploring alternatives to pure data-led optimisation Senior executives and boards examining how psychological insight can improve pricing, product design, and customer experience Conference audiences in financial services, retail, consumer goods, and technology where customer behaviour directly drives commercial performance Audience outcomes A named framework, “psycho-logic”, for identifying where logical optimisation is producing diminishing returns in marketing and commercial strategy Specific, documented examples of small behavioural interventions that produced large commercial results A clearer understanding of why the most effective growth moves often look counterintuitive, and how to make the internal case for them Practical grounding in behavioural economics principles applicable to pricing, customer experience, and product design A more honest audit of where data-driven approaches reach their limits and what to reach for instead

Why organisations work with Rowan Gibson He is the author of a named ideation methodology, the 4 Lenses of Innovation, that gives an entire organisation a common language for spotting breakthrough opportunities rather than relying on isolated creative teams. His book Innovation to the Core, published by Harvard Business School Press with Peter Skarzynski, is one of the few practitioner texts focused specifically on building enterprise-wide innovation systems, not on innovation as a mindset. He has worked directly with senior teams at Apple, IBM, Microsoft, Coca-Cola, Bayer, Mars, Philips, P&G, Dell and Haier, giving him a working comparison set across most major industries. He was shortlisted for the 2015 Thinkers50 Innovation Award, alongside Vijay Govindarajan and Scott Anthony, marking peer recognition from the field’s primary ranking body. His current keynote work integrates AI tools directly into the innovation method, so audiences leave with a view of generative AI as a creative engine inside a structured process, not as a separate technology agenda. Biography highlights Author of Rethinking The Future (1996), Innovation to the Core (Harvard Business School Press, 2008) and The Four Lenses of Innovation (Wiley, 2015), translated into 25 languages. Originator of the 4 Lenses of Innovation methodology, taught and applied inside Fortune 500 innovation programmes. Cofounder of InnovationExcellence.com, a long-running practitioner portal in the innovation field. Shortlisted for the 2015 Thinkers50 Innovation Award. Founder and President of Imagination Bridge, a strategy innovation and digital transformation consultancy. Has advised and lectured at Apple, IBM, Microsoft, Bayer, Coca-Cola, Mars, Philips, P&G, Dell, Haier, Heineken, Siemens and Toyota, among others. Biography Most companies do not have an innovation problem. They have an innovation system problem. Ideas surface and stall, breakthrough projects depend on a particular leader, and the next pipeline always starts from scratch. Rowan Gibson built his career around fixing exactly that gap. Rethinking The Future, his 1996 anthology with contributions from Charles Handy, Michael Porter, C.K. Prahalad, Stephen Covey and Peter Senge, set the early frame. Innovation to the Core, written with Peter Skarzynski for Harvard Business School Press in 2008, took the next step and laid out how an enterprise builds a sustained innovation capability rather than running isolated programmes. The Four Lenses of Innovation, published by Wiley in 2015, distilled the underlying ideation method into something a working team can actually use: four perspectives, Challenging Orthodoxies, Harnessing Trends, Leveraging Resources and Understanding Needs, that produce new strategic options on demand. That method is now the spine of his keynote and consulting work as President of Imagination Bridge. He has run innovation engagements for Apple, IBM, Microsoft, Bayer, Mars, P&G, Coca-Cola, Philips, Dell and Haier, which is a working comparison set across consumer goods, technology, pharma and industrials. The 2015 Thinkers50 Innovation Award shortlist placed him alongside Vijay Govindarajan and Scott Anthony, the field’s most cited contributors. His current work folds generative AI into the same method, which is the most useful version of the AI-and-innovation conversation a senior team can have. The question is not whether AI changes innovation. It is whether the organisation has a disciplined process strong enough for AI to accelerate, instead of one that AI only makes faster at producing the wrong ideas. Key speaking topics Enterprise innovation capability The 4 Lenses of Innovation methodology AI in the innovation process Business model innovation Strategy under disruption Creative thinking for senior teams Digital transformation Ideal for Chief Strategy Officers, Chief Innovation Officers and CTOs running enterprise innovation programmes Executive committees are redesigning the innovation operating model around AI tools Heads of R&D, product and growth in consumer, industrial and technology businesses Boards are weighing how to make innovation a measurable capability rather than a sponsored activity Audience outcomes A working version of the 4 Lenses of Innovation method that teams can apply to a current strategic question A clearer view of where AI fits inside an innovation process, and where it does not Specific examples of how named global companies have built innovation capability at scale A vocabulary for distinguishing one-off creative wins from a repeatable enterprise capability Concrete prompts for the orthodoxies, trends, resources and unmet needs in the audience’s own market

Why organisations work with Ruth Hinks She is the first woman to win UK Chocolate Masters and produced the highest UK finish on record at the World Chocolate Masters final in Paris, a credential that lands in any room. She has built and run Cocoa Black since 2008 across retail, production, cafe, and a chocolate and pastry school, giving her a working operator’s view of a specialist food business rather than a theory of one. She brings hands-on culinary content to client hospitality and product launches, which most keynote speakers cannot offer. Her career has run from Head Pastry Chef at the Windsor Hotel in Melbourne and the Sheraton Grand Hotel Edinburgh to international competition and television, giving her credibility across hospitality, retail, and broadcast settings. Biography highlights First woman to win UK Chocolate Masters, 2012. Top-five finish at the World Chocolate Masters final in Paris, 2013, the highest UK result recorded at the time. Founder of Cocoa Black, Peebles, established 2008; chocolate and pastry school opened by HRH Prince Edward in 2016. Former Head Pastry Chef at the Windsor Hotel, Melbourne and the Sheraton Grand Hotel Edinburgh. Named Australian Pastry Chef of the Year early in her Melbourne career. Expert judge, BBC Two’s The Hairy Bikers’ Chocolate Challenge; featured in Netflix’s Extreme Chocolate Makers. Biography Cocoa Black opened in Peebles in 2008. From a single Scottish border town it has grown into a chocolate and patisserie business that runs retail, production, a cafe, and a school, with international competition credibility behind it. The founder has held every line in the operation. Ruth Hinks made her name in competition before the business expanded. In 2012 she became the first woman to win UK Chocolate Masters. A year later she finished in the top five at the World Chocolate Masters final in Paris, the strongest UK result on record at that time. The result put a small Peebles operation on the international map for the craft. Her hospitality grounding came earlier. She was named Australian Pastry Chef of the Year in Melbourne, where she ran the pastry kitchen at the 5-star Windsor Hotel, then moved to head the pastry section at the Sheraton Grand Hotel Edinburgh. She trained with Cacao Barry and studied under Albert Roux, technical roots that show up in Cocoa Black’s product range and in the school’s curriculum. The Pastry School in Peebles was opened by HRH Prince Edward in 2016. Hinks has appeared as expert judge on BBC Two’s The Hairy Bikers’ Chocolate Challenge and produced a chocolate showpiece for Chatsworth House in Netflix’s Extreme Chocolate Makers, work that has put a specialist craft business in front of a far larger audience than the trade alone. Key speaking topics Building a specialist food and drink brand Entrepreneurship in craft-led businesses Competition standards in chocolate and patisserie Hospitality leadership in 5-star kitchens Product innovation and chocolate development Skills development and culinary education Women in elite culinary competition Ideal for Food and beverage industry conferences and supplier events Hospitality leadership teams and luxury hotel groups Corporate client hospitality, gala dinners, and product launches that benefit from craft content alongside a keynote Founder and entrepreneur audiences in specialist consumer businesses Audience outcomes A close-range view of what international competition standards demand of a craft operator. A founder’s account of building a specialist food business across retail, production, and education from a small town base. Specific examples of how product, brand, and training can sit inside a single small business. Hospitality and kitchen leadership lessons drawn from 5-star pastry roles.

Why organisations work with Sandi Toksvig She did not simply comment on gender equity: in 2015 she resigned one of the most prominent chairs in British broadcasting to co-found a political party around it. That choice gives her a credibility in the room that no consultant or commentator can acquire. Forty years in live, contested broadcast formats, chairing political satire, hosting mass-audience television, moderating fast-moving intellectual debate, represent a specific and rare capability: keeping a complex, high-stakes conversation moving with precision and warmth. Her TED Talk on structural gender representation and her play Bully Boy (Nuffield Theatre; West End, 2012), which examines moral ambiguity and institutional culture, demonstrate that her engagement with social complexity goes well beyond commentary. As President of the Writers’ Guild of Great Britain and a Cambridge-educated author of 20-plus books across fiction, non-fiction, and drama, she brings genuine intellectual depth to conversations about communication, culture, and representation, not just platform authority. She has held the room at every level, from broadcast audiences of millions to TED stages, making serious arguments about inclusion, accountability, and change both rigorous and accessible to a leadership audience. Biography highlights First-class degree in archaeology and anthropology, Girton College, Cambridge; received two academic prizes; performed in the first all-woman Cambridge Footlights show, alongside Stephen Fry, Hugh Laurie, and Emma Thompson Co-founder, Women’s Equality Party (2015), with journalist Catherine Mayer; left BBC Radio 4’s The News Quiz – a role she held for ten years – specifically to do so; covered by the New York Times; TED Talk on gender representation and political mobilisation Host, BBC Two’s QI (from 2016, succeeding Stephen Fry); co-presenter, Channel 4’s The Great British Bake Off (2017-2020); chair, BBC Radio 4’s The News Quiz (2006-2015) Playwright: Bully Boy premiered at Nuffield Theatre, Southampton (2011); transferred to launch the debut West End season of St James Theatre, London (2012) – the first new West End theatre in 30 years OBE for services to broadcasting (2014 New Year Honours); Chancellor, University of Portsmouth; Honorary Fellow, Lucy Cavendish College, Cambridge President, Writers’ Guild of Great Britain (from 2019); author of more than twenty books for adults and children Biography The gap between organisations that declare commitment to gender equity and those that actually change their leadership pipelines is well documented. Sandi Toksvig entered this conversation at measurable personal cost – resigning as chair of BBC Radio 4’s The News Quiz in 2015 to co-found the Women’s Equality Party with journalist Catherine Mayer. A TED Talk on gender representation and political mobilisation followed. The decision established Toksvig’s standing not as a commentator on inclusion but as someone who had tested her convictions against institutional consequence. Her broadcast career provides a different order of evidence. Four decades in live, contested formats – hosting BBC Two’s QI, co-presenting Channel 4’s The Great British Bake Off, chairing political satire on Radio 4 – demonstrate a specific capability: keeping complex, high-stakes conversation moving with precision, wit, and authority. She holds a first-class degree from Girton College, Cambridge, where she also performed in the first all-woman Cambridge Footlights show. Her range extends beyond broadcasting. As a playwright, her Bully Boy – a work on moral ambiguity, institutional authority, and the human cost of political decision-making – premiered at the Nuffield Theatre and transferred to launch St James Theatre’s debut West End season. She has served as President of the Writers’ Guild of Great Britain and Chancellor of the University of Portsmouth, and has published more than twenty books across fiction, non-fiction, and children’s literature. For organisations working to close the distance between stated values and visible change on inclusion and representation, Toksvig brings something precise: four decades of live broadcast authority, the civic credibility of having acted on her convictions, and the capacity to hold a difficult room without losing it. Key speaking topics Gender equity and leadership representation Storytelling and political communication Cultural intelligence and cross-cultural perspective Civic activism and democratic accountability Satire, comedy, and public discourse Inclusive organisational culture Writing, publishing, and creative practice Ideal for CHROs and People & Culture leaders hosting executive summits or leadership conferences on inclusion, representation, and cultural change Boards and senior leadership teams working to move DEI commitments from policy to practice Awards ceremonies, after-dinner engagements, and conference programmes requiring an anchor voice combining intellectual authority with wit Professional associations in media, publishing, law, or higher education seeking a credible voice on representation, communication, and civic responsibility Audience outcomes A clear frame for why gender equity stalls despite broad agreement – and what it takes to make the argument land in a room Understanding of how communication style and conviction, not data alone, drive cultural change in organisations Perspective on the relationship between satire, public discourse, and institutional accountability A model of what sustained, costly commitment to inclusion looks like – beyond declarations and frameworks Confidence in approaching contested conversations about representation with authority and without defensiveness

Why organisations work with Sasha De Sola Two decades of live, unedited high-stakes performance at one of the world’s top ballet companies, with the recovery patterns and pre-performance discipline that go with it. A perspective on creative work as a managed practice, not an inspiration: rehearsal, mentorship and craft repetition as the actual mechanism behind so-called artistry. Credibility on resilience earned through specific recoveries, including injury and the prolonged shutdown of live performance during the pandemic, not abstract theory. An inaugural fellow of San Francisco Ballet’s Raising Leaders programme, currently being developed as a future arts leader through executive coaching and an international placement at the Royal Swedish Ballet. A bilingual Venezuelan American voice on belonging, mentorship and the long arc from selective mutism in childhood to lead casting on a global stage. Biography highlights Principal Dancer, San Francisco Ballet (2017 to present); named Diane B. Wilsey Principal Dancer in 2020. Trained at the Kirov Academy of Ballet, Washington D.C., on full merit scholarship, and at the Paris Opera Ballet School. BA in Performing Arts, Summa Cum Laude, Saint Mary’s College of California; completed Harvard Business School’s Crossover Into Business programme. Inaugural fellow, San Francisco Ballet’s Raising Leaders artist-development programme (2024 to 2026), with a placement at the Royal Swedish Ballet under Nicolas Le Riche. Medallist at Varna, World and USA International Ballet Competitions. Co-founder of The Ascendant, a charitable initiative supporting Dancin Power and San Francisco Ballet; board member, Dancin Power; advisory board, Pointe Magazine. Biography A dancer who has carried lead roles in Swan Lake, Giselle and The Sleeping Beauty does not get there on talent. She gets there on the discipline of repeating small corrections until the body holds them under stage lights, with an audience watching, on a night when the knee is not quite right. That is the territory Sasha De Sola speaks from. She was named an apprentice at San Francisco Ballet in 2006, joined the corps in 2007, was promoted to soloist in 2012 and to Principal Dancer in 2017. In 2020 she was appointed the Diane B. Wilsey Principal Dancer, one of the company’s named principal positions. Her training is classical: the Kirov Academy in Washington D.C. on full merit scholarship, with a 2004 scholarship to the Paris Opera Ballet School and medals at Varna, World and USA International Ballet Competitions. The intellectual frame she brings to leadership audiences was built deliberately. She graduated Summa Cum Laude from Saint Mary’s College of California with a BA in Performing Arts and completed Harvard Business School’s Crossover Into Business programme in 2022. In 2024 she was named one of two inaugural fellows of San Francisco Ballet’s Raising Leaders programme, a two-year curriculum that pairs executive coaching with an international placement shadowing Nicolas Le Riche at the Royal Swedish Ballet. What she gives a room is the practical content of staying composed when the conditions move. Recovery from injury. Performing through the prolonged closure of live theatre. The long mentorship work that, away from the stage, sits behind every confident debut. A Venezuelan American who was diagnosed with selective mutism as a child, she also speaks credibly on belonging and on the slow craft of building a voice in a setting that initially feels foreign. Key speaking topics Composure and recovery under sustained performance pressure Creative discipline as a managed practice Mentorship and craft development across long careers Resilience after injury and prolonged disruption Cross-cultural identity and belonging in high-performance settings Leadership lessons from elite artistic environments Ideal for Leadership offsites and senior-team retreats focused on performance under pressure CHRO and people-leader conferences on talent development, mentorship and craft Women’s leadership programmes and ERG events on resilience and belonging Cultural, arts and philanthropic audiences seeking a credible artist-leader voice Audience outcomes A working vocabulary for what composure looks like in practice, not as a trait Specific examples of how recovery from setback is structured, not improvised A more honest read on what mentorship costs and what it produces in elite environments A counterweight to the language of “talent” with the language of repeated craft

Why organisations work with Scott Dikkers A published method for generating creative output at volume, codified in the “How to Write Funny” series and tested over three decades of running The Onion newsroom. The founder’s view of how a $16,000 college newspaper became a national satirical brand worth multiples of that, with a defined argument about mission, culture and creative discipline drawn from “Outrageous Marketing” and “The Onion Story.” Built and runs the “Writing with The Onion” programme at The Second City in Chicago, training comedy writers who have gone on to Emmy-winning television rooms, so the keynote sits on top of a working teaching practice. A practitioner’s perspective on creativity in the age of generative AI, framed around how human writers and editors keep brand voice intact when first drafts are cheap and originality is not. Biography highlights Founder of The Onion and TheOnion.com, the world’s first humour website. Longest-serving editor-in-chief of The Onion across two tenures (1988-1999 and 2005-2008) and former General Manager and VP of Creative Development. Number one New York Times bestselling author of “Our Dumb Century,” winner of the Thurber Prize for American Humor. Author of more than 30 books, including the “How to Write Funny” series, “Outrageous Marketing” and “The Onion Story.” Creator of the “Writing with The Onion” programme at The Second City training centre in Chicago. Syndicated cartoonist of “Jim’s Journal,” distributed to college newspapers across the United States from 1987 to 1997. Biography A satirical college newspaper bought for $16,000 in 1989 became one of the most recognisable brands in American media. The route from there to a national audience, a Peabody-winning news network and a publishing list that has sold millions of copies was not luck. It was a writers’ room run with unusual discipline, and Scott Dikkers ran it for most of its formative years. As editor-in-chief of The Onion across two tenures, and later as General Manager and VP of Creative Development, Dikkers built the editorial process that produced the headlines most readers can still quote. He launched TheOnion.com in 1996, the first humour website on the internet, and went on to edit “Our Dumb Century,” a number one New York Times bestseller that won the Thurber Prize for American Humor and has sold more than half a million copies. The argument behind his commercial work is set out in “How to Write Funny,” “Outrageous Marketing” and “The Onion Story.” Comedy is not magic. It is a method, and brand voice is the operational output of that method. Dikkers codified the process at The Onion, then transferred it into the “Writing with The Onion” programme he created at The Second City training centre in Chicago, where his students have been hired into Emmy-winning television rooms. For corporate audiences, the relevance is direct. Generative AI has made first drafts trivial and originality scarce. Dikkers’ keynote takes the writers’ room discipline that built The Onion and applies it to creative output, brand voice and the question every marketing and product team is now asking: how do you keep what makes your work yours when the cost of imitation has collapsed. Key speaking topics Creativity as an operating discipline Brand voice and editorial culture Humour and storytelling in business communication Building a media brand from a standing start Creative leadership in the age of generative AI Media literacy and the reading of satire Mission-led culture in creative organisations Ideal for CMOs, brand and content leaders managing creative output at scale Innovation, R&D and product leadership teams working alongside generative AI tools Communications, internal comms and L&D leaders rebuilding storytelling capability Entrepreneurship programmes and founder audiences at universities and conferences Audience outcomes A working method for generating original creative material, drawn from the writers’ room that built The Onion A clearer language for what brand voice is and how it survives contact with AI-generated content A founder’s view of how a small editorial team scaled into a national media business without losing its identity A sharper test for distinguishing satire and credible information in a feed-driven media environment A reference set of named examples from three decades of Onion headlines that a team can take back into its own creative reviews

Why organisations work with Simon Woodroffe He has founded and sold two category-defining hospitality brands, YO! Sushi, sold to Zensho Holdings for £494 million in 2023, and YOTEL, the compact airport hotel now operating internationally. The founder story is specific and verifiable: Ernst & Young Entrepreneur of the Year in 1999, OBE in 2006, and a business built initially on extended supplier payment terms rather than venture capital. His appearance on the first series of Dragons’ Den gives him a recognisable profile with UK and Commonwealth audiences who grew up with the format. His career before entrepreneurship, stage design for major rock artists, extreme-sports TV production, gives his session a different register from the MBA-style founder speaker, more creative and more usable by brand and product audiences. His philanthropic work on prison rehabilitation with Make Justice Work adds a credible social-purpose thread for organisations running CSR or purpose-led events. Biography highlights Founder of YO! Sushi (1997), sold to Zensho Holdings for £494 million in 2023 Founder of YOTEL (2007); over 1,000 rooms across three countries by 2016 Appeared as an investor on the first series of BBC’s Dragons’ Den Ernst & Young Entrepreneur of the Year (1999); OBE (2006) for services to the hospitality industry Earlier career as theatre stagehand and stage designer for Rod Stewart, Jethro Tull and others Author of The Book of Yo! Biography YO! Sushi was the first conveyor-belt sushi brand in the UK, and for most of a generation it was the restaurant that taught British diners what the category was. Simon Woodroffe founded it in 1997 with extended supplier payment terms rather than investor capital, and spent the following decade turning it into a national brand before selling the controlling stake in 2003. In 2023 the business was sold to Zensho Holdings for £494 million. His second brand, YOTEL, launched in 2007, took the compact airline cabin as the template for airport hotel rooms at Gatwick and Heathrow and has since scaled internationally. The route into hospitality was unusual. Woodroffe left Marlborough College at sixteen with two O-levels and worked as a theatre stagehand before moving into stage design for rock artists, including Rod Stewart and Jethro Tull, and later into television work selling concert rights and producing extreme-sports programming. The creative and production experience shows up in how his hospitality brands are designed: the tableside call buttons and self-heating plates at YO! Sushi, the airline-cabin compression at YOTEL. Public recognition followed the commercial record. He was named Ernst & Young Entrepreneur of the Year in 1999, appointed OBE in 2006 for services to the hospitality industry, and appeared as one of the original investors on the first series of Dragons’ Den. His book The Book of Yo! codified his operating philosophy for entrepreneurs. For founder, hospitality, retail and brand audiences, Woodroffe brings a relatively rare combination: two category-defining consumer brands, a creative-industries background that informs the product design, and a direct, unguarded speaking style shaped by years in front of audiences on and off camera. His continuing work on prison rehabilitation rounds out the profile for CSR-oriented events. Key speaking topics Entrepreneurship and building consumer brands from nothing Creativity and business-model innovation in hospitality Financing growth with limited capital Customer experience and brand design Reinvention across creative and commercial industries Purpose, rehabilitation and business as a force for good Ideal for Entrepreneur and founder-focused events, particularly in hospitality, retail and consumer brands Corporate innovation, marketing and customer-experience conferences Leadership and all-hands events needing a main-stage creative-business voice Awards dinners and after-dinner engagements looking for a recognisable UK entrepreneur with a Dragons’ Den profile Audience outcomes A founder’s operating account of how YO! Sushi and YOTEL were actually built and financed Reference points from two category-defining hospitality brands applicable to the audience’s own brand or innovation agenda A creative-industries view of customer experience and design that is different from a standard consulting frame Direct material for founder and leadership cohorts on risk, reinvention and brand longevity