Entrepreneurship

Why organisations work with Mike Harris He has done the actual job, twice. First Direct (1989) and Egg (1998) were both built from scratch into category-defining UK consumer brands while sitting inside or alongside incumbent institutions, Midland Bank and Prudential. That kind of new-business creation inside a large organisation is rare among innovation speakers. He took Egg from concept to a £1bn flotation in under two years. When he talks about pace of execution, it is from a CEO who delivered it under public-market scrutiny. As Chairman of Group Innovation at RBS (2005-2009), he has worked both sides of the innovation problem: building the new business, and governing the innovation portfolio at scale inside a major bank. His operating framework comes directly from First Direct: customer-led, and built around how distinct segments actually want to be served. It is set out in Find Your Lightbulb (Wiley, 2008) and applied through the IconicShift programme across companies in FinTech, pharmaceuticals and consumer health. As co-founder of Monument Partners and a non-executive chairman at FinTech ventures including Monolith, he is still active at the investor and founder edge of financial services. The material is current. Biography highlights Founding CEO of First Direct (1989), the world’s first major 24/7 telephone bank, launched as a subsidiary of Midland Bank Founding CEO of Egg (1998); floated on the London Stock Exchange in 2000 at a £1.3bn valuation Chief Executive of Mercury Communications (1991-1995), the first major competitor to BT in UK telecoms Chairman of Group Innovation at Royal Bank of Scotland, 2005 to 2009 Co-founder and Chairman of Garlik, sold to Experian in 2011; Tim Berners-Lee on its advisory board Author of Find Your Lightbulb (Wiley/Capstone, 2008); winner of the BT Flagship Award for Innovation, 2008 Co-founder of Monument Partners (2012), a FinTech-focused advisory firm; regular speaker at the MIT Sloan School mid-career MBA programme between 1996 and 2008 Biography First Direct launched in 1989 as a 24/7 telephone bank, owned by Midland but kept far enough away from it to behave differently. The result was a brand that has spent decades at or near the top of UK customer service rankings across every industry. The CEO who built it was Mike Harris. He left Midland to run Mercury Communications, the first major competitor to BT in UK telecoms, where turnover grew from £1bn to £1.6bn during his tenure. In 1995 he founded Prudential Banking, which became Egg in 1998. Egg floated on the London Stock Exchange in 2000 at a £1.3bn valuation, less than two years from launch. After leaving Egg, he turned to innovation governance. As Chairman of Group Innovation at Royal Bank of Scotland from 2005 to 2009, he built a group-wide innovation programme inside an institution then under acute strategic pressure. His book Find Your Lightbulb (Wiley, 2008) set out the operating principles. The IconicShift mentoring programme has since applied them across companies in FinTech, pharmaceuticals, food, fashion, law and consumer health. Most innovation speakers have either built a new business or governed innovation portfolios. Harris has done both, and continues to do both. He is co-founder of FinTech advisory firm Monument Partners, and a non-executive chairman at FinTech ventures including Monolith. Key speaking topics Innovation strategy and execution Customer-led growth Building new businesses inside large organisations Brand and proposition design FinTech and financial services innovation Entrepreneurship and scale-up leadership Digital identity and consumer trust Ideal for CEOs and group strategy leads in financial services and telecoms wrestling with category disruption Chief Innovation Officers and heads of new ventures who need to sponsor breakthrough propositions inside legacy structures Boards and ExCos of established consumer-facing organisations under pressure to reinvent the customer relationship FinTech founders and corporate venture investors looking for current operating perspective Audience outcomes A clearer view of why most innovation programmes produce activity instead of new customers, and what to do about it Operating principles for taking a new proposition from concept to revenue at speed, drawn from First Direct, Egg and Garlik A diagnostic for whether the current organisation can house the new business it is trying to build, and what to change if it cannot How chairmen and CEOs can use innovation governance to back the right bets without smothering them

Why organisations work with Mick Ebeling “Commit, then figure it out” is an operating method with shipped output behind it. The EyeWriter, Project Daniel, Bento, and Music: Not Impossible all began as problems that engineers and clinicians had filed under impossible. Three TIME Best Inventions across thirteen years: the EyeWriter (2010), Bento (2021), Music: Not Impossible (2023). No other individual has matched that benchmark. He frames innovation around what his team calls “absurdities”, unmet needs attached to named individuals. That vocabulary travels into executive conversations where abstract innovation language usually fails. A career as a film producer shapes how he tells the case studies. Audiences see the working details of each project, including how it got built and where the friction lived. Biography highlights Founder and CEO of Not Impossible, the studio that grew out of Not Impossible Labs and now spans the lab, the Not Impossible Institute, and the Not Impossible Foundation. Spin-out companies include Bento and Music: Not Impossible. Only individual to have three inventions named to TIME Magazine’s Best Inventions list: the EyeWriter (2010), Bento (2021), and Music: Not Impossible (2023). The EyeWriter is part of the permanent collection of New York’s Museum of Modern Art. Named to Fortune’s Top 50 World’s Greatest Leaders. Recipient of the Muhammad Ali Humanitarian of the Year Award. Two-time SXSW Innovation of the Year winner; Cannes Lions Titanium Lion winner for Project Daniel; nominated for Design of the Year by London’s Design Museum; WIRED Agent of Change. Author of “Not Impossible: The Art and Joy of Doing What Couldn’t Be Done”, Simon & Schuster, 2015. Founder of The Ebeling Group (2001), a commercial film and animation production company whose credits include Stranger Than Fiction, The Kite Runner, and Quantum of Solace. Biography In April 2009, a graffiti artist named Tony “Tempt” Quan drew his first new piece of art in seven years, using only the movement of his eyes. He had been silenced by ALS since 2003. The technology that made it possible, the EyeWriter, was assembled in a Los Angeles living room. Mick Ebeling had flown in five programmers and hackers from Graffiti Research Lab, Free Art and Technology Lab, and openFrameworks to attempt it. The device is now part of the permanent collection of New York’s Museum of Modern Art. That episode established the working method behind everything Ebeling has built since. Not Impossible Labs identifies what the team calls “absurdities”: specific human problems that today’s technology should be able to solve and has not. The model is to commit to one named individual, build a working solution, then scale it. The team calls this “Help One. Help Many.” The portfolio that followed kept the same shape. Project Daniel produced 3D-printed prosthetic arms for a teenage boy in South Sudan after a bombing severed his hands. The project was nominated for Design of the Year by London’s Design Museum and won the Cannes Lions Titanium Lion. Bento, a text-based system that connects food-insecure Americans with prepaid meals from local restaurants and grocery stores, started life as Hunger: Not Impossible. It has since spun off into its own company and been named a Fast Company World Changing Ideas honoree. Music: Not Impossible built haptic vests that let deaf and hard-of-hearing audiences feel live music as patterns of vibration. Three of these inventions sit on TIME Magazine’s Best Inventions list, a record no other individual holds. For organisations, the value lies less in the projects themselves than in what they prove. The word impossible is almost always doing more work than it deserves inside a company. Ebeling’s method, “commit, then figure it out”, comes from his earlier career as a film producer at The Ebeling Group, where impossible delivery dates were structural to the business. Audiences leave with a test for the word “impossible” they can run on their own organisation. They also leave with named cases they can cite the next time a hard idea gets that label. Key speaking topics Innovation methodology and the psychology of “impossible” Purpose-driven culture and organisational mission Radical collaboration across disciplines Technology applied to human problems The “Help One. Help Many.” model Storytelling as an innovation discipline Ideal for Innovation and R&D leaders stuck on problems they have classified as too hard to solve CEOs and executive teams trying to translate purpose statements into operating culture Innovation and transformation conferences seeking a credentialed keynote with a named methodology Cross-functional teams being asked to deliver outcomes their existing playbook does not cover Audiences in healthcare, pharma, technology, finance, and professional services, where ambitious problems are routinely filed as too hard to solve Audience outcomes A working vocabulary for separating ideas that are genuinely infeasible from ideas that are simply unattempted A set of named case studies they can cite when defending innovation budgets and ambition inside their organisation A different criterion for committing resources to a hard problem, modelled on a method that has shipped working technology repeatedly A more honest read on the gap between an organisation’s stated purpose and how that purpose shows up in daily decisions

Why organisations work with Michael Cusumano He wrote the book leaders cite when they argue about platform strategy. The Business of Platforms, with Gawer and Yoffie, is the reference text for how Apple, Amazon, Google, and Microsoft built their positions, and where new entrants can still find leverage. He has spent three decades studying how software companies actually make money, from Microsoft Secrets through The Business of Software to current work on generative AI as the next platform layer. He bridges Western and Japanese industry. Two Fulbright Fellowships, ten years working in Japan, and a former dean role at Tokyo University of Science give him a working view of competitive dynamics across both markets. He is operator-adjacent. Roughly 100 consulting engagements with organisations including NASA, the World Bank, and the Bank of England, plus a dozen public-company board seats, mean the framework is pressure-tested against real strategic decisions. Biography highlights SMR Distinguished Professor of Management at MIT Sloan; Faculty Director of the Martin Trust Center for MIT Entrepreneurship; Co-Director of the MIT System Design and Management Program. Author or co-author of 14 books, including The Business of Platforms (2019), Strategy Rules (2015), Staying Power (2010), Platform Leadership (2002), and Microsoft Secrets (1995). Strategy Rules has been translated into 18 languages; Microsoft Secrets into 14. Writes the Technology Strategy and Management column for Communications of the ACM; former editor-in-chief and chairman of MIT Sloan Management Review. Recipient of the 2019 Abbie Griffin High Impact Award from the Journal of Product Innovation Management; IEEE Software 25th-Anniversary Top Pick. Princeton (BA), Harvard (PhD); two Fulbright Fellowships; former Special Vice President and Dean of Entrepreneurship and Innovation, Tokyo University of Science. Biography Platform businesses follow a different physics from product businesses. The companies sitting at the top of every market-cap league table, Apple, Amazon, Microsoft, Google, Meta, did not get there by selling better products. They built two-sided markets, opened controlled access to complementors, and used network effects to compound advantage. Cusumano’s work, with Annabelle Gawer and David Yoffie, is the reference scholarship on why this works and when it does not. His position at MIT Sloan reflects three decades of close study of the software industry. Microsoft Secrets, written with Richard Selby in 1995, was the first inside account of how a software company actually shipped product at scale. Platform Leadership followed in 2002, naming the pattern Intel, Microsoft, and Cisco had used to organise entire industries around themselves. The Business of Platforms, in 2019, extended the argument into the era of Amazon, Google, and Apple, separating what worked from what failed. He is also one of the few strategy scholars who can credibly write about Silicon Valley and Tokyo in the same paragraph. Two Fulbrights, ten years working in Japan, a former dean role at Tokyo University of Science, and fluent Japanese have produced a comparative view of how Western and Asian firms approach scale, software, and ecosystem competition. The 2019 Abbie Griffin High Impact Award and an IEEE Software 25th-Anniversary Top Pick recognise the influence of that work inside the academic and engineering communities. The current focus is generative AI as a new platform for applications development, which he argues will redraw competitive lines in software again, this time around model providers, infrastructure layers, and application developers. For boards trying to read where value will sit in the next stack, that is the live question, and the framework he has spent thirty years sharpening is the one being applied to it. Key speaking topics Platform strategy and ecosystem competition The economics of software businesses Generative AI as a platform layer Digital strategy in winner-take-most markets Innovation and entrepreneurship inside large firms Competing across US and Japanese technology markets Lessons from Bill Gates, Andy Grove, and Steve Jobs Ideal for Boards and executive committees stress-testing platform or ecosystem strategy CSOs and corporate development leaders evaluating how generative AI reshapes competitive position Technology and product leadership at firms moving from product to platform models CEO summits and senior leadership programmes covering digital strategy and software economics Audience outcomes A working framework for deciding when to compete as a product and when to open a platform. A clear read on why some platforms compound and others collapse, with the named cases that prove the pattern. Sharper questions to bring to AI strategy debates, focused on where value accrues across the stack. A comparative view of how leading US and Japanese firms have built and defended platform positions.

Key speaking topics International business expansion Scaling consumer brands globally Leadership in manufacturing and product-led companies Innovation and product-driven growth Building international market presence Strategy for consumer technology businesses Global brand development Ideal for Senior leaders in manufacturing and consumer product companies Corporate audiences focused on international growth Leadership teams in product-led organisations Business schools and executive education audiences Audience outcomes Insight into scaling a consumer brand internationally Lessons from leading a global manufacturing business Practical perspectives on expanding into international markets Understanding of leadership challenges in product-led companies Strategic context for global brand development Why organisations work with Martin McCourt Direct experience leading an international consumer technology company through global expansion. Practical insights from more than four decades in manufacturing, design, sales and marketing. Board-level perspective across multiple international businesses. Relevant experience for organisations focused on international growth, innovation and market expansion. Biography Martin McCourt is the former CEO of Dyson, where he led the business for 15 years and oversaw a period of substantial international expansion. During his leadership the company developed from a single-product, single-market operation into an international consumer brand operating across more than 60 markets. His career spans more than four decades across manufacturing, design, sales and marketing. In addition to Dyson, his professional experience includes roles associated with Mars, Duracell, Toshiba and Pelikan, giving him broad insight into product-led organisations and the commercial dynamics of global consumer businesses. Alongside his executive career, Martin has held a range of board and advisory roles across international companies. He is Chairman of COMPO and a Non-Executive Director at Tharsus, and has also been associated with businesses including Weber, Pure Electric, FreeFlow Technologies, Lightfoot and Learning Curve Group. He also contributes to leadership and business education as a visiting professor at Aston University. His career achievements have been recognised by multiple public profiles, which state that he was named UK Business Leader of the Year.

Why organisations work with Mark Beaumont He has run, recorded and recovered from multi-month performance projects with measurable outcomes: 18,000 miles in 78 days and 14 hours is a planning, logistics and physiology problem before it is a sporting one. His investor work at Eos Advisory gives him a working vocabulary for capital, scale-up risk and operational discipline that most adventure speakers do not have. The Africa Solo and 80 Days expeditions were live media properties for the BBC, so he can talk credibly to leaders about performance under public scrutiny. He frames endurance as a planning problem: nutrition, sleep, route, contingency, support team. That structure transfers cleanly to a senior team running a long transformation. The British Empire Medal and Guinness World Records validation give the credential a buyer can put on a board agenda without explaining. Biography highlights World record holder, fastest cycle around the world: 18,000 miles, 78 days, 14 hours (2017). World record holder, fastest solo ride length of Africa: Cairo to Cape Town in 42 days, 8 hours (2015). Author of five books including The Man Who Cycled the World, Africa Solo, and Around the World in 80 Days. Partner at Eos Advisory, an early-stage innovation fund backing science, engineering and technology companies. BBC documentary subject and contributor for over 15 years, including Glasgow 2014 Commonwealth Games global coverage. British Empire Medal, 2018 New Year Honours, for services to sport, broadcasting and charity. Biography The 80-day cycle around the world looks like a sporting record. It is closer to a 24-hour-a-day operational project with one performer, a small support crew, a fixed deadline, and no option to renegotiate the route. Holding sixteen hours of cycling a day for eleven weeks, on four hours of broken sleep, is a planning and recovery discipline first. Mark Beaumont has built three of those projects: an 18,000-mile circumnavigation in 2008, the length of Africa in 2015, and a faster circumnavigation in 78 days and 14 hours in 2017. Each was filmed for the BBC, audited by Guinness World Records, and structured with a support team handling logistics, nutrition and medical recovery. The product is a working method, not a personal story. The investor side of the work matters here. Beaumont is a partner at Eos Advisory, an early-stage innovation fund and syndicate backing Scottish science and technology businesses. He spends his working week on capital allocation, founder assessment and scale-up risk. That gives him a commercial register most adventure speakers do not have when they walk into a leadership offsite. What a senior team gets from him is a structured account of how to plan for the long middle of a hard project: where decisions break down, what data to track, when to slow the team to keep the team. The British Empire Medal in 2018, awarded for sport, broadcasting and charity, sits alongside five published books and a documentary record stretching back fifteen years. Key speaking topics Sustained performance under prolonged pressure Planning and execution of multi-month projects Recovery and decision-making after setback Risk management in high-consequence environments Early-stage investment and scale-up discipline Endurance physiology applied to business performance Ideal for Executive teams running multi-year transformation or restructuring programmes Sales and operations leadership conferences focused on sustained performance Founder and scale-up audiences working with early-stage investors Senior offsites where resilience is the substantive agenda, not the entertainment Audience outcomes A working method for pacing senior teams through long, demanding projects Specific lessons from three audited world-record expeditions on planning, support and recovery A clearer view of where decision-making degrades under fatigue and how to design around it An investor-side perspective on what separates ambition from operational discipline

Why organisations work with Marc Randolph He did not study the Netflix founding from the outside – he ran it. The decisions, the wrong turns, and the business model that eventually disrupted an entire industry are first-hand material, not case-study reconstruction. His central argument challenges a reflex most leadership teams share: that the quality of an idea determines whether it deserves to be pursued. His counter – that testing discipline matters more than idea quality – is specific, actionable, and uncomfortable in the right way. The Netflix founding includes the Blockbuster meeting, where Netflix was offered for $50 million and turned down. That episode alone reframes how organisations should think about incumbent advantage, competitive threat, and the cost of certainty. “That Will Never Work” is not a memoir dressed as business advice. It is a structured argument about how good companies are actually built – through iteration, testing, and the willingness to be wrong in public, not in a boardroom. He runs an active mentorship programme with working founders, which means his frameworks are tested against current entrepreneurial reality – not fixed in the past. Biography highlights Co-founder and first CEO of Netflix, which he helped build from a dismissed DVD-by-mail startup into the foundation of the platform that redefined global entertainment Author of “That Will Never Work: The Birth of Netflix and the Amazing Life of an Idea” (Little, Brown and Company, 2019) Serial entrepreneur with multiple companies founded across direct marketing, software, and technology Former senior marketing executive at Borland International and Macromedia Guest on NPR’s “How I Built This” and other leading entrepreneurship platforms Active mentor to early-stage founders through a structured programme he runs directly Biography Netflix was not an overnight success. In its early years it was dismissed by almost everyone – including, famously, the executives at Blockbuster, who were offered the company for $50 million and said no. Marc Randolph was in that room. He co-founded Netflix in 1997 and served as its first CEO, navigating the business from an idea most people thought would never work to the foundation of what became one of the most disruptive companies in modern business history. His book, “That Will Never Work,” published by Little, Brown in 2019, does not simply recount that journey. It makes a specific argument: that entrepreneurial success has less to do with the quality of an idea than with the discipline of testing it. Most organisations spend considerable energy debating whether an idea is good enough to act on. Randolph’s contention is that the debate itself is the problem – that deciding in advance kills more valuable ideas than the market ever would. That argument is not abstract. It comes from years of direct experience – not only co-founding Netflix, but building and failing at other companies before it, and mentoring hundreds of founders since. Randolph runs an active programme for early-stage entrepreneurs, which means his frameworks are under continuous pressure from people trying to apply them in real conditions today. For organisations wrestling with innovation culture, the fear of failure, or the gap between strategy and action, Randolph offers something most speakers in this space cannot: a first-hand account of what it actually took, and a framework built from that experience rather than written about it. Key speaking topics Entrepreneurship and the discipline of idea-testing Business model innovation and iteration Innovation culture in established organisations Risk, failure, and commercial decision-making Leadership in early-stage and high-growth companies The Netflix founding – strategy, competition, and disruption Mentorship and building founder capability Ideal for CEOs and senior leadership teams building or renewing innovation culture Chief Strategy Officers and heads of new ventures or corporate innovation labs Entrepreneurship conferences and startup ecosystem events Leadership development programmes focused on commercial risk-taking and decision-making under uncertainty Audience outcomes A reframe of how ideas should be evaluated – replacing debate with testable hypotheses Practical language for separating idea quality from execution discipline A clearer understanding of what distinguishes organisations that build new things from those that discuss them Direct exposure to the decision-making logic behind one of the most studied company-founding stories in modern business A more honest framework for thinking about failure as evidence rather than verdict

Why organisations work with Marc Koska He built the commercial case for a life-saving innovation from first principles; price parity, existing tooling, no retraining required, so that institutional resistance had no rational hiding place. Few innovators have that level of strategic discipline documented at scale. His 2008 India campaign reached 508 million people and triggered a government mandate within months. That is a documented playbook for moving from public awareness to policy change at national scale, directly applicable to any organisation trying to shift entrenched behaviour. He holds The Economist Innovation Award for Social and Economic Innovation, a Schwab Foundation Social Entrepreneur of the Year designation, and an OBE; the kind of external validation that makes a business case credible in front of conservative institutional and government audiences. His ApiJect work, backed by US Department of Defense and HHS funding for pandemic response infrastructure, demonstrates how the same innovation principles apply to supply chain resilience and emergency preparedness. Unlike most entrepreneurship narratives, his story has a documented endpoint: a 2015 WHO global policy mandate requiring auto-disable syringes across the therapeutic sector, 30 years after the K1 was first conceived. Biography highlights Inventor of the K1 auto-disable syringe: locks after a single use, licensed to 14 global manufacturers, credited with saving over 10 million lives OBE awarded 2006 for contribution to global healthcare The Economist Innovation Award for Social and Economic Innovation; Schwab Foundation Social Entrepreneur of the Year 2015, World Economic Forum network Ashoka Fellow 2017; honorary doctorates from the University of Sussex and Brighton University Founder of Star Syringe (1996) and The SafePoint Trust, the UK registered charity whose advocacy helped drive the 2015 WHO global injection safety mandate Speaker at TED, Google Zeitgeist, Intelligence Squared, and the World Economic Forum Biography The K1 syringe was engineered to be as cheap as the one it replaced, to run on the same factory tooling, and to lock after a single use. Marc Koska designed it that way deliberately, because he understood that a safer product priced as a premium would never reach the patients who needed it most. Koska founded Star Syringe in 1996 to license the technology, and The SafePoint Trust as a registered UK charity to run commercial and advocacy strategies in parallel. His 2008 India campaign, press conferences in 14 cities, television, radio, and cinema, reached 508 million people and led the Indian Health Ministry to mandate auto-disable syringes across government hospitals. The WHO followed with a global injection safety mandate in 2015. The Economist recognised his work with its Innovation Award for Social and Economic Innovation. The Schwab Foundation named him Social Entrepreneur of the Year in 2015, integrating him into the World Economic Forum network. An OBE for services to global healthcare, an Ashoka Fellowship, and honorary doctorates from the University of Sussex and Brighton University reflect the breadth of institutions that have validated his contribution. His TED talks and appearances at Google Zeitgeist have brought the commercial logic of his approach to audiences well beyond the health sector. His more recent work through ApiJect, a blow-fill-seal prefilled injector developed with US Department of Defense and HHS backing for pandemic response, applies the same principle to national supply chain resilience: remove the systemic barriers that allow an inferior standard to persist. For leadership teams thinking about scaling innovation through complex regulatory environments, his three-decade arc from design brief to global standard is among the most instructive available. Key speaking topics Scaling innovation from invention to global adoption Navigating policy, procurement, and regulatory barriers Social entrepreneurship and mission-driven commercial design Stakeholder mobilisation and behaviour change at scale Public health risk and injection safety Pandemic preparedness and supply chain resilience Ideal for Senior leadership teams and boards navigating innovation adoption in regulated or institutionally resistant industries CEOs and commercial directors seeking a case study in displacing entrenched incumbents with a commercially competitive alternative Public health, pharmaceutical, and medical device executives responsible for global supply chain and safety standards Conference audiences focused on social entrepreneurship, purpose-driven business, and systemic change Audience outcomes A framework for identifying where institutional inertia – rather than product quality – is blocking innovation adoption Practical understanding of how to design innovations for price parity and manufacturing compatibility from the outset Insight into how multi-stakeholder campaigns can translate public awareness into government policy change A case study in running commercial and advocacy strategies in parallel without mission drift A concrete example of what it takes to move a proven innovation from proof of concept to a WHO-mandated global standard

Why organisations work with Kevin Kelly His Xceptional Execution methodology is not motivational scaffolding – it is a documented framework built from original case study research with high-growth entrepreneurs across the globe, making the argument that execution, not vision, is the real driver of commercial success. Do! The Pursuit of Xceptional Execution was endorsed by Tom Peters, co-author of In Search of Excellence, as the book Peters himself had always wanted to write – a specific, named validation from one of the most cited figures in management literature. The Triple A (Attention, Awareness, Authentic Action) and Storytelling frameworks give teams named, repeatable tools for immediately improving how they earn attention, structure conversations, and close in markets where buyers are already sceptical before a call begins. His cross-industry track record is verifiable: rated the highest-performing speaker at Microsoft’s World Partner Conference (92.5% satisfaction score, ahead of five other speakers on the programme) and a repeat keynote speaker at the Million Dollar Round Table – two of the most commercially exacting professional audiences in technology and financial services. His starting point is always the specific failure mode that sales leaders recognise – the knowing-doing gap – rather than generic motivation; audiences leave with a named diagnosis and specific tools, not energy that fades by the following Monday. Biography highlights Founder of Advanced Marketing, established in Ireland in 1990 following a career breaking sales records across construction and manufacturing sectors in Ireland and internationally Author of five business books, including Do! The Pursuit of Xceptional Execution, endorsed by Tom Peters, co-author of In Search of Excellence How? When You Don’t Know How sold 15,000 copies in Ireland – a bestseller for an independent Irish author on a first title Developed the Xceptional Execution Video Series for Microsoft’s Worldwide Partner Community; rated top speaker at the 2015 Microsoft World Partner Conference with a 92.5% audience satisfaction score Repeat keynote speaker at the Million Dollar Round Table (MDRT), one of the most selective annual platforms for financial services professionals globally Has addressed audiences across more than 35 countries, with named corporate clients including GE Healthcare, KPMG, Hologic, Hang Seng Bank, Lane Crawford, and ICON Clinical Research Biography The central problem in most commercial teams is not a shortage of knowledge. It is a shortage of consistent execution. Kevin Kelly, founder of Advanced Marketing, has built a 30-year methodology on that distinction: the argument that competitive advantage in sales and leadership is won not by the team with the most insight, but by the team that acts on ordinary ideas with extraordinary discipline. His framework, Xceptional Execution, emerged from structured research with entrepreneurs and executives across the globe: people who achieved outsized commercial results not through original thinking, but through repeatable, disciplined action. Do! The Pursuit of Xceptional Execution captured this research and was endorsed by Tom Peters, co-author of In Search of Excellence, as the book Peters himself had always wanted to write. The frameworks Kelly uses in his sessions: Triple A (Attention, Awareness, Authentic Action) and Storytelling, are designed to be immediately applicable by sales and leadership teams returning to their desks the next morning. At Microsoft’s World Partner Conference he was rated the highest-performing speaker on a six-speaker programme, with a 92.5% audience satisfaction score. He has since delivered keynotes for the Million Dollar Round Table and for commercial audiences across more than 35 countries spanning financial services, healthcare, technology, and professional services. Based in the west of Ireland, Kelly holds a marketing degree and began his career breaking sales records in construction and manufacturing before founding Advanced Marketing in 1990. His first book, How? When You Don’t Know How, sold 15,000 copies in Ireland. His subsequent body of work (five books in total) returns repeatedly to the same conviction: that performance, at the individual and organisational level, is almost always a question of execution rather than ambition. Key speaking topics Sales performance and commercial execution Attention and persuasion in distracted markets Xceptional Execution methodology and frameworks Storytelling and business communication Leadership, engagement, and team performance Entrepreneurship and growth through disciplined action Communication and influence in multicultural environments Ideal for Sales directors and commercial leaders seeking to close the gap between sales training and sustained field performance CEOs and senior executives accountable for execution culture across distributed or international teams Partner and channel organisations – particularly in technology and financial services – where performance depends on enabling third-party sales behaviours Associations and conference organisers serving entrepreneurial, financial services, or sales professional audiences (including MDRT-type communities) Audience outcomes A named framework (Triple A and Storytelling) for structuring sales conversations and earning attention from overloaded, sceptical buyers A shift in perspective from sales as persuasion to sales as disciplined execution – with specific practices that distinguish knowing from consistently doing Practical storytelling tools for making commercial messages stick in distracted, multicultural, and low-trust environments Clarity on the specific behaviours and mindsets that separate average teams from those that execute consistently under pressure Approaches to converting disengaged employees and resistant prospects into active advocates – grounded in the Xceptionalists research from Do!

Why organisations work with Jonathan Reynolds His research framework on omnichannel retail – built over four decades at Oxford through direct partnerships with Tesco, the British Retail Consortium, Eurocommerce, and retail associations in eight countries, gives leadership teams a structural diagnosis of competitive change, rather than a trend description. Navigating the New Retail Landscape (Oxford University Press, 3rd edition 2025) draws on over 40 international case studies to make a specific argument: the retailers that win redesign the enterprise, not just the channel mix. Audiences leave with a reference framework, not just a perspective. Reynolds leads OXIRM, the UK’s only dedicated university research institute for retail management, giving him an institutional vantage point that neither management consultants nor industry analysts can replicate. His research consistently interrogates the “death of the high street” narrative and offers a more rigorous counter-argument: physical retail is not dying, but its strategic logic has changed fundamentally. That distinction matters to boards making long-term investment decisions. As a regular contributor to the BBC, Financial Times, The Economist, and Wall Street Journal, he translates peer-reviewed research into language that executive teams and boards can act on directly. Biography highlights Associate Professor in Retail Marketing and Deputy Dean (External Relations), Saïd Business School, University of Oxford Founding member and Academic Director, Oxford Institute of Retail Management (OXIRM), since 1999 Co-author, Navigating the New Retail Landscape: A Guide for Business Leaders (Oxford University Press; 3rd edition, 2025) Deputy Director, ESRC Smart Data Research geographic data service (GeoDS) – joint initiative of Oxford, Liverpool, Edinburgh and UCL Vice-Principal and Governing Body Fellow, Green Templeton College, Oxford Keynote speaker, World Retail Congress Regular media contributor: BBC, Financial Times, The Economist, The Guardian, The Wall Street Journal Visiting Professor, Amos Tuck School of Business Administration, Dartmouth College Biography In 1985, a research commission from Tesco brought Jonathan Reynolds to Oxford to examine how new technology would reshape retail operations. Four decades later, Reynolds is Associate Professor in Retail Marketing and Deputy Dean at Saïd Business School. The structural question that commission raised of how a retail enterprise stays competitive when its environment is being redrawn, has never been more pressing. Reynolds is the founding Academic Director of the Oxford Institute of Retail Management, a role he has held since 1999. OXIRM is the UK’s only dedicated university research centre for retail management. Reynolds uses it to run sustained research partnerships with practitioners and policymakers including the British Retail Consortium, Eurocommerce, and retail associations in Estonia, Finland, Greece, Malaysia, New Zealand and the UK, giving his analysis a data foundation that industry commentary rarely achieves. His central argument, developed across three editions of Navigating the New Retail Landscape (OUP, 3rd edition 2025), is that the retailers who survive the current period of disruption are not those who add channels most quickly. Drawing on over 40 international case studies, Reynolds and co-author Alan Treadgold show that success requires redesigning the enterprise: its capabilities, its leadership model, and its understanding of what physical stores are strategically for. The book is now a standard reference for senior retail executives and strategy teams internationally. Reynolds is a keynote speaker at the World Retail Congress and a regular analytical voice for the BBC, Financial Times, The Economist, and The Wall Street Journal. His research sits inside peer-reviewed journals and inside boardroom conversations simultaneously: a combination that is less common than it should be, and that gives his arguments their particular authority. Key speaking topics Omnichannel and e-commerce strategy Retail business model innovation Technology adoption and digital transformation in retail The strategic role of physical stores Retail entrepreneurship and innovation Retail productivity and workforce capability Retail development, planning and location strategy Consumer data and retail intelligence Ideal for Chief Executive Officers and strategy directors of retail and consumer-facing enterprises Chief Commercial Officers and Chief Marketing Officers navigating channel complexity Real estate and property investors with significant retail exposure Policy teams and government bodies working on town centres, high streets, and retail planning Audience outcomes A clearer framework for distinguishing between channel complexity and genuine competitive strategy An evidence-based analysis of where physical retail creates value and where it no longer does, drawn from 40+ international case studies A more precise understanding of the organisational capabilities and leadership behaviours that separate retail winners from those adding digital layers without structural change Exposure to current Oxford research on consumer data, retail geography, and market evolution that does not typically reach practitioner audiences Language and reference points for board-level conversations about long-term retail investment and transformation

Key speaking topics Business model innovation Entrepreneurship and venture creation Commercial growth strategies Sales culture and revenue development Startup scaling and venture building Technology entrepreneurship Corporate innovation Ideal for Corporate leadership teams exploring new business models Entrepreneurs and startup founders building scalable ventures Innovation, strategy and transformation leaders Technology and digital business audiences Audience outcomes Clear frameworks for testing and developing business models Practical insights into building and scaling technology ventures Understanding of commercial growth and revenue generation strategies Perspective on entrepreneurship within both startups and established organisations Why organisations work with Jonas Kjellberg Experience from the early leadership team of Skype and the commercial scaling of a global technology company. Practical entrepreneurial perspective grounded in venture creation and technology businesses. Author of a recognised business model and venture development framework. Combines startup experience with exposure to corporate innovation and investment environments. Biography Jonas Kjellberg is recognised for his role in building one of the most influential technology businesses of the internet era. As part of Skype’s early leadership team and widely profiled as a co-creator and former Managing Director, he helped shape the commercial development of a platform that redefined global communication and digital growth. Alongside his work at Skype, Jonas Kjellberg has built and led ventures across the telecom, internet and investment sectors. Public profiles link him to leadership roles with companies including Campuz Mobile, Optimal Telecom, Lycos Europe, Wyatt Media Group and Kinnevik, reflecting a career spent developing businesses at the intersection of technology, entrepreneurship and commercial strategy. Today he is Founder and Chairman of the Board at NORNORM, a company focused on circular furniture solutions. His experience spans venture creation, investment and scaling technology businesses, giving him a broad perspective on how organisations can develop sustainable growth models and navigate evolving markets. Kjellberg is also a business author. He co-authored Gear Up: Test Your Business Model Potential and Plan Your Path to Success, a practical framework for developing and testing business models. Public profiles also attribute the book Business Creation to him, reflecting his continued work in entrepreneurship and venture development. In addition to his business leadership, public profiles describe him as lecturing on entrepreneurship and sales culture at Stanford University and the Stockholm School of Economics. Through his work across startups, corporate environments and investment organisations, Jonas Kjellberg brings practical insight into building scalable businesses, developing commercial strategies and turning innovation into sustainable growth.

Key speaking topics Global macro investing Commodities markets International market trends Long-term economic cycles Emerging markets Global travel and economic observation Ideal for Institutional investors Asset management firms Financial services leaders Global strategy and macroeconomic forums Audience outcomes Broader perspective on global economic trends Insight into commodities and international market dynamics Understanding of macroeconomic drivers shaping investment environments Context for assessing long-term global opportunities and risks Why organisations work with Jim Rogers First-hand experience co-founding and managing a global macro investment fund Credible track record in commodities indexing and international market analysis Authoritative perspective shaped by extensive global travel and economic observation Clear, experience-based insights relevant to investment and strategy audiences Biography Jim Rogers is a globally recognised investor and financial commentator, best known as the co-founder of the Quantum Fund alongside George Soros. His experience in global macro investing and international markets has made him a sought-after voice for organisations seeking perspective on economic cycles, commodities and cross-border opportunity. After beginning his career on Wall Street with Dominick & Dominick and later Arnhold and S. Bleichroder, Rogers helped establish the Quantum Fund as a global macro investment partnership. He later stepped back from fund management to focus on private investment and long-term market analysis. He is chairman of Beeland Interests, Inc. and is associated with the development of the Rogers International Commodities Index (RICI), providing a structured benchmark for commodities markets. His work reflects a sustained focus on global economic trends, resource markets and international capital flows. Rogers is also the author of Investment Biker and Adventure Capitalist, drawing on extensive overland journeys across multiple continents and countries. These record-recognised global expeditions inform his first-hand observations of economic development, political systems and emerging markets, adding a distinctive international dimension to his market insights.

Why organisations work with Jay Samit His framework for disruption is derived from operating on both sides of it: he led digital transformation at EMI and Sony when their core business models were collapsing, then went on to build and advise companies that were doing the disrupting. That dual vantage point is not common among innovation speakers. Disrupt You! provides a replicable method for identifying where value will migrate in a given industry, applicable at both the organisational and individual leadership level, giving teams a shared vocabulary and process, not just inspiration. His Deloitte advisory work means the framework has been stress-tested against the specific constraints of large, publicly accountable organisations, not just start-up environments. He translates exponential technology trends including AI, spatial computing, blockchain, automation into commercial and competitive decisions, rather than presenting technology as the end in itself. His Fortune column and WSJ documentary series give him a current, credible public presence that amplifies the authority he brings into a room; senior audiences have typically encountered his thinking before the engagement begins. Biography highlights Former Independent Vice Chairman, Deloitte Digital; led enterprise consulting across AI, robotics, IoT, and digital transformation Author of Disrupt You! (Flatiron Books, 2015), published in 12 languages, and Future Proofing You (2021) Global President of Digital Distribution, EMI / Capitol Records; led the label from negligible digital presence to industry benchmark for digital transition Creator and General Manager, Sony Connect; Executive Vice President, Sony Regular contributor to Fortune (bi-weekly column on exponential technologies), Wall Street Journal, and Harvard Business Review Adjunct Professor, USC Viterbi School of Engineering; UCLA Presidential Fellowship graduate, magna cum laude Advised LinkedIn and eBay pre-IPO; CEO of NASDAQ-listed SeaChange International Biography Most organisations understand disruption as something that happens to them. The harder strategic question is whether an organisation can develop the internal capability to anticipate market shifts and capture value from them before competitors or new entrants do, and what that requires structurally, culturally, and at the leadership level. Jay Samit has occupied both sides of that problem. As Global President of Digital Distribution at EMI and as the executive brought in to lead Sony’s digital transformation, he operated inside institutions whose core revenue models were being destroyed by technologies they could see but could not commercialise fast enough. Those experiences inform Disrupt You!, his internationally published framework for applying disruptor logic inside established organisations, which argues that the methods used to build new markets are the same methods available to incumbents willing to challenge their own assumptions. His subsequent role as Independent Vice Chairman of Deloitte Digital extended that work across industries and at scale, applying AI, robotics, and data analytics to the operational and competitive challenges of major global enterprises. That trajectory – from operator to adviser to author to investor – gives his arguments about disruption an empirical base that distinguishes them from frameworks developed in academic or consultancy settings alone. His writing appears regularly in Fortune, the Wall Street Journal, and Harvard Business Review, and he teaches innovation at USC’s Viterbi School of Engineering. Senior leadership teams engaging with his work gain not only a model for reading competitive environments, but a practical method for building the internal conditions that allow large organisations to act on what they see. Key speaking topics Disruption strategy for established enterprises Business model innovation and value migration Entrepreneurial thinking inside large organisations Exponential technologies and commercial strategy AI, automation, and competitive positioning Data analytics as competitive advantage Future-proofing careers and leadership capability Ideal for CEOs and executive leadership teams navigating competitive disruption or industry transition Chief Strategy Officers and Chief Innovation Officers building internal innovation capability Boards and senior leadership in media, financial services, retail, and technology sectors facing structural change Transformation leads and digital strategy functions tasked with operationalising change at enterprise scale Audience outcomes A structured way of thinking about where value will migrate in their industry, and how to position ahead of it rather than responding after the fact Practical methods drawn from Samit’s Disrupt You! framework for identifying market gaps and turning internal constraints into innovation triggers Clearer understanding of how exponential technologies (AI, automation, spatial computing) translate into specific commercial and competitive decisions A reframe of disruption as a strategic tool available to incumbents, not just start-ups – with examples from Samit’s own operational experience Greater confidence in communicating a growth and innovation agenda internally, using a common language and set of principles