Innovation & Disruption

Why organisations work with Cate Trotter A working method, not a trend report. Trotter pairs structured signal analysis with a disciplined experimentation approach that gets innovation off the slide deck and into the P&L. Direct access to live retail signal infrastructure: Insider Trends runs on-the-ground retail safaris in London, New York, Paris and Seoul, used by senior teams at Chanel, Lego, Nike, Hugo Boss and Carrefour. A retail futures lens recognised by the industry’s own gatekeepers: Rethink Retail Top 100 Global Retail Influencer in 2021 and 2022, LinkedIn Top Voice, TechNation 200 Thought Leader. GINI Certified Chief Innovation Officer credentials applied to commercial problems, not abstract innovation theory. Useful for boards that have tired of innovation programmes that do not pay for themselves. Builds the bridge between AI hype and AI deployment that actually saves money, in language operators and finance teams can act on. Biography highlights Founder and Head of Trends, Insider Trends, a London-based retail futures agency operating retail safaris in London, New York, Paris and Seoul. Rethink Retail Top 100 Global Retail Influencer, 2021 and 2022. LinkedIn Top Voice and TechNation 200 Thought Leader. Future 100 Entrepreneur (Striding Out) and StartUp 100 Entrepreneur (Startups). GINI Certified Chief Innovation Officer. Client roster includes Chanel, Lego, Nike, Mercedes, Samsung, Johnson & Johnson, Hugo Boss, Galeries Lafayette, Marks & Spencer, Jaguar Land Rover, Carrefour, L’Oreal, Unilever, Google and Meta. Biography Retail leaders rarely lack trend material. The Carrefour COO, the Hugo Boss board, and the senior teams at Chanel and Lego all have access to the same headline reports as everyone else. What they buy from Insider Trends is the layer underneath: the structured reading of signals that have not yet become headlines, and a method for acting on them before competitors do. Cate Trotter founded Insider Trends to close that gap. The firm runs in-person retail safaris in London, New York, Paris and Seoul, used by senior operators to ground strategic decisions in what is actually working on the shop floor and on the screen. Clients include Nike, Mercedes, Samsung, Johnson & Johnson, Marks & Spencer and Galeries Lafayette. Her method joins two disciplines that usually sit apart. A structured PESTLE-style reading of non-obvious signals on the front end, and a disciplined experimentation practice on the back end, drawn from her work as a GINI Certified Chief Innovation Officer. The result is innovation that earns its budget, rather than innovation as performance. Recent work focuses on AI deployments that operators can defend on commercial grounds, not on novelty. The industry has noticed. Rethink Retail named her a Top 100 Global Retail Influencer in 2021 and 2022. LinkedIn ranks her as a Top Voice. TechNation listed her among its 200 Thought Leaders. She speaks to audiences of up to 800 across Europe, the Americas and Asia, and frequently advises CEOs, COOs and boards directly, including the General Manager of L’Oreal France and the Chief Operations Officer of Carrefour. Key speaking topics Retail futures and customer experience Innovation as a managed commercial discipline AI deployment in retail and consumer-facing operations Trend signals and structured foresight Disciplined experimentation Digital transformation in retail Customer behaviour and consumer signals Ideal for Retail and consumer goods CEOs, COOs and boards setting innovation and customer experience priorities. Chief Innovation Officers and transformation leads under pressure to convert experiments into commercial returns. Chief Marketing and Customer Officers in consumer-facing categories. Leadership offsites at brands rethinking physical and digital retail formats. Audience outcomes A sharper read of the non-obvious signals shaping their category, separated from the noise of trend headlines. A repeatable method for converting trend insight into commercial experiments with measurable returns. Concrete examples of AI use cases in retail that have already paid for themselves. A clearer view of what the world’s best retail operators are actually doing differently. Confidence to retire innovation projects that exist for show and back the ones that move the P&L.

Why organisations work with Billie Whitehouse She has shipped real wearable products at consumer scale, including the Nadi X haptic yoga pant and the Fan Jersey shown around Super Bowl 50, not concept renders or research prototypes. She runs a category-defining company on both sides of the Pacific. Wearable X has been one of the longest-surviving independent smart-apparel businesses in the market, giving her a working view of what the category can and cannot support commercially. She brings a fashion designer’s instinct to a hardware conversation. Her starting question is not what the sensor can do, but what the wearer will accept on their body, which reframes most internal innovation debates about wearables. She has been recognised by Fast Company’s Most Creative People in Business and Business Insider’s 30 Most Important Women Under 30 in Tech, giving her credibility in both the technology and the design communities that organisations are trying to bridge. Biography highlights Founder, CEO and Creative Director of Wearable X, headquartered in New York with operations in Sydney. Creator of Nadi X, smart yoga apparel with embedded accelerometers and haptic feedback for posture correction. Designed the Fan Jersey haptic fan-engagement garment associated with Super Bowl 50, and the Foxtel Alert Shirt. Named to Fast Company’s 100 Most Creative People in Business and Business Insider’s 30 Most Important Women Under 30 in Tech. Exhibited at the Venice Biennale and the Limits of Humanity exhibition at the Musée de l’Homme, Paris (2021). Keynote speaker at The New Yorker TechFest, Fortune’s Most Powerful Women, Cannes Lions, Wired Retail UK and Wearable Technologies Conference. Biography Wearable computing has spent a decade trapped in the wrist. The watch became the default form factor because it was the easiest place to put a screen, not because it was the most useful place to put a sensor. Wearable X was built on the opposite premise: the garment itself is the device, and the body is where the interface actually lives. That premise has produced shipped products. Nadi X yoga apparel uses accelerometers and haptic modules sewn into the fabric to nudge the hip, knee and ankle into alignment during practice, with no phone in the user’s eyeline. The Fan Jersey, shown around Super Bowl 50, translated live game data into physical sensation on the wearer’s torso. Both products started from the wearer’s experience and worked backwards into the engineering, an order of operations that most hardware companies do not follow. The professional grounding behind that approach is design, not computer science. Whitehouse trained at the Whitehouse Institute of Design in Australia and studied Fashion as Art at Accademia Italiana in Florence before founding Wearable Experiments in 2013, later renamed Wearable X. She has been named to Fast Company’s 100 Most Creative People in Business and Business Insider’s 30 Most Important Women Under 30 in Tech, and her work has been shown at the Venice Biennale and the Musée de l’Homme in Paris. For leadership teams thinking about what comes after the smartphone, the most useful thing she brings is a working answer to a specific question: what does it take to make a piece of technology that a person will actually put on their body every day. That answer involves apparel, hardware, software and behavioural design at the same time, and very few operators have shipped against all four constraints at once. Key speaking topics Wearable technology and smart apparel Haptic feedback and ambient computing Fashion technology and consumer hardware Design-led product development Women founders in deep tech The future of human computer interaction Ideal for Chief product officers, CTOs and innovation leads at consumer goods, apparel, sportswear and consumer electronics businesses Corporate innovation and R&D teams exploring wearable, haptic or sensor-based product categories Investors and accelerator audiences focused on hardware, fashion-tech or female-founded deep-tech ventures Senior creative and design leadership inside organisations bringing physical and digital products closer together Audience outcomes A clearer picture of where wearable technology has stalled and where it is genuinely advancing beyond the wrist A working framework for thinking about the garment, not the device, as the next product surface A founder’s honest view of what it takes to commercialise hardware that crosses fashion and technology A more concrete sense of where haptics, sensors and ambient computing are likely to land inside the next consumer cycle

Why organisations work with Ayse Birsel She brings a method, not a mood. Deconstruction: Reconstruction is a four-step process (deconstruct, point of view, reconstruct, express) developed across two decades of paid client work, and groups can run it on a real problem in the room. Her design credentials are commercial, not theoretical: products and systems for Herman Miller, Toyota, Amazon, IKEA, Knoll, GE and Colgate-Palmolive, with Resolve for Herman Miller named by The New York Times among the defining furniture pieces of the last 100 years. She bridges product innovation and people innovation. The same method behind the Zoë Washlet for TOTO underpins Design the Work You Love, which is why teams leave with a tool they can apply to org design, not just to creativity. She is one of the Marshall Goldsmith 100 Coaches, and the cohort itself was formed inside her Design the Life You Love process. That credential signals trust from the most senior coaching network in business. Recognised by Fast Company as one of the Most Creative People in Business and by Thinkers50 on its Radar list of thinkers most likely to shape the future of organisations. Biography highlights Co-founder and Creative Director, Birsel + Seck, New York. Master’s in Industrial Design, Pratt Institute, on a Fulbright Scholarship; undergraduate in Industrial Design at Middle East Technical University. Author of “Design the Life You Love” (Penguin Random House, 2015) and “Design the Long Life You Love” (Running Press, 2022). Thinkers50 Radar list of 30 thinkers most likely to shape the future of organisations. One of Fast Company’s Most Creative People in Business (2017); member of the Marshall Goldsmith 100 Coaches. Work in the permanent collections of MoMA, Cooper Hewitt and the Philadelphia Museum of Art; clients include Herman Miller, Toyota, Amazon, GE, IKEA, Knoll, Staples, Colgate-Palmolive and TOTO. Biography Most organisations treat innovation as a personality trait. Ayse Birsel treats it as a process. Deconstruction: Reconstruction, the method she has used at Birsel + Seck for two decades, is built around four steps: take the problem apart, change the point of view, put it back together within real constraints, and give the result a clean form. It is the same logic she has applied to a Herman Miller workstation, a Toyota concept car and a TOTO washlet. Her credentials are commercial. Birsel + Seck, the New York studio she runs with Bibi Seck, has produced work for Amazon, GE, IKEA, Staples, Knoll and Colgate-Palmolive. The Resolve System for Herman Miller has been cited by The New York Times among the defining furniture pieces of the last 100 years, and her work sits in the permanent collections of MoMA, Cooper Hewitt and the Philadelphia Museum of Art. She trained at Middle East Technical University and took a master’s at Pratt Institute on a Fulbright Scholarship. The translation from product to people came through her books. “Design the Life You Love” (Penguin Random House, 2015) and “Design the Long Life You Love” (2022) take the same four-step method and apply it to careers, relationships and ageing well. Marshall Goldsmith ran the program himself, and the Marshall Goldsmith 100 Coaches network was formed inside it. She is a member of that cohort and on the Thinkers50 Radar list of thinkers most likely to shape the future of organisations. For corporate audiences, this matters because the method is the product. Teams do not leave with a story about creativity. They leave having deconstructed a real brief, tested a different point of view and reconstructed an option they can take back to the operating model on Monday. Key speaking topics Innovation method and design thinking in practice Deconstruction: Reconstruction as a creative process for teams Designing the work, not just the workplace Life design and career reinvention for senior leaders Creativity under constraint Human-centred product and service design Long-life and longevity design Ideal for Innovation, R&D and product leaders looking for a repeatable creative method. CHROs and learning leaders running senior leadership offsites or executive development programs. Boards and executive teams working through reinvention, succession and second-act questions. Design, marketing and customer experience functions translate creativity into operating decisions. Audience outcomes A working knowledge of the four-step Deconstruction: Reconstruction process applied to a real organisational brief. A different point of view on a problem the team came in with, tested in the room. Language and structure for talking about creativity that does not depend on individual talent. A personal life-design or career-design artefact that senior leaders can take away from the session. Confidence that innovation can be run as a discipline, not staged as a culture programme.

Why organisations work with Annemarie Steen A working method for adaptability rather than a talk about it. Her keynotes ask the room to practise the behaviours she names, so leadership teams leave with something they have already tried, not only heard Faculty credibility on two sides of the discipline: senior facilitator at THNK School of Creative Leadership in Amsterdam and award-winning MBA visiting lecturer at Estonian Business School on Creative and Playful Leadership A clear thesis on why composure and openness matter to commercial decisions, not as soft skills but as the conditions under which good judgement actually happens One of the few European speakers who can hold a serious leadership audience while running an interactive room, useful when a client wants a keynote that does not flatten into a lecture Biography highlights Owner of SteenTrain since 2009, a leadership development practice built around playful, applied-improvisation methods Founder of Play-Break, a concept for short recovery and creativity practices used inside teams and at events Senior facilitator at THNK School of Creative Leadership, Amsterdam Partner at The Core Story, a strategic narrative and storytelling consultancy Visiting lecturer in Creative and Playful Leadership at Estonian Business School for around nine years, awarded Best Visiting Lecturer for the MBA course TEDx speaker (Tallaght, Dublin, 2014, “What happens when you press PLAY”); client work has included the Netherlands Ministry of Defence, KPMG Estonia, the Estonian Employers Confederation, Vlerick Business School and Fontys Biography Most leadership teams know the language of agility and innovation. Far fewer have a working method for the behaviours those words refer to. Steen’s practice fills that gap. She treats playfulness as a discipline, not a mood, and trains senior groups in how to read a room, hold uncertainty without seizing up, and make a decision that is open to revision. The foundation is applied improvisation, taken seriously. At THNK School of Creative Leadership in Amsterdam, where she is a senior facilitator, the methods are used to develop founders and senior leaders running ventures in complex markets. At Estonian Business School, her course on Creative and Playful Leadership has run for around nine years on the MBA, and was awarded Best Visiting Lecturer. The work travels because it is built around behaviours that hold up under business pressure, not just classroom exercises. Her client list reflects that reach. The Netherlands Ministry of Defence, KPMG Estonia, the Estonian Employers Confederation, Vlerick Business School and Fontys have all used her with senior groups. A 2014 TEDx talk in Tallaght, “What happens when you press PLAY”, sets out the underlying argument: that organisations lose access to their own intelligence when they over-perform seriousness, and that recovering creative range is a leadership decision, not a perk. What clients tend to book her for is the combination of a keynote and a room that actually does something. Steen runs the talk as an interactive frame, so a leadership audience leaves having rehearsed presence, listening and response under mild pressure, rather than having taken notes about them. Key speaking topics Playful leadership and leading under uncertainty Applied improvisation for senior teams Creativity, innovation and design thinking in practice Storytelling for business and executive communication Presence, listening and connection at senior level Recovery, attention and team energy at work Ideal for Senior leadership offsites where the brief is to shift behaviour, not deliver information HR, learning and OD leads commissioning executive development on adaptability and creative range Conference organisers looking for an interactive keynote or moderator who can hold a serious leadership room Audience outcomes A direct experience of the behaviours that make a leadership team adaptable, not only a description of them Specific practices for presence, listening and response that can be used inside their own meetings A practical argument for why creative range is a commercial capability, not an HR theme Renewed attention to recovery and energy as inputs to senior decision-making

Why organisations work with Anne Lise Kjaer The Trend Management Toolkit is a published, step-by-step methodology – not a proprietary black box – giving leadership teams a repeatable, teachable system for reading and prioritising complex signals before they become obvious to competitors. The 4P framework (People, Planet, Purpose, Profit) gives boards a practical lens for evaluating long-range decisions against societal value as well as financial return – a model that predates mainstream ESG adoption and has been tested across sectors from automotive to humanitarian. Government advisory appointments – to the UK’s DEFRA and Singapore’s Urban Redevelopment Authority IPE – mean her foresight work is calibrated against real policy and long-horizon planning environments, not only corporate strategy rooms. Kjaer Global has operated continuously since 1988; the methodology behind her speaking work has been applied and revised across multiple economic cycles, not developed for the conference circuit. Her design background gives trend analysis a granular, sensory dimension: she reads cultural and behavioural shifts in material culture and consumer behaviour before they appear in quantitative data. Biography highlights Founder of Kjaer Global, London-based trend management and futures consultancy, established 1988 Author of The Trend Management Toolkit: A Practical Guide to the Future (Palgrave Macmillan, 2014) – a step-by-step methodology for strategic trend analysis and scenario planning Developer of the 4P framework (People, Planet, Purpose, Profit), applied with clients including BMW, McKinsey, IKEA, EY, UNICEF, Amazon, and Volvo Appointed adviser to the UK government’s DEFRA (2022); former member of Singapore’s Urban Redevelopment Authority International Panel of Experts (2018–2022) Listed among Forbes’ 50 Leading Female Futurists (2020); featured in MIT Technology Review’s profile of professional forecasters Profiled by the Financial Times; regular media contributor across BBC, CNN, Al Jazeera, The Guardian, Fast Company, and The Times Copenhagen Goodwill Ambassador (honorary title, since 2004); BA in Design, TEKO Design and Business School Biography Most organisations treat trends as incoming intelligence to be monitored. Anne Lise Kjaer’s argument – developed over more than three decades running Kjaer Global – is that monitoring is not enough. Trends require a system for evaluation, prioritisation, and integration into decisions. Without that system, even well-informed leadership teams are reacting, not preparing. The Trend Management Toolkit, published by Palgrave Macmillan in 2014, is the codification of that system. It moves through the practical mechanics of trend mapping: how to distinguish structural drivers from surface noise, how to scenario-plan across people, planet, purpose, and profit dimensions, and how to apply foresight to brand, innovation, and leadership decisions. The 4P framework at its core is not a values statement – it is a decision architecture, and it predates the mainstream ESG vocabulary by several years. The client range is deliberate evidence. BMW, McKinsey, EY, IKEA, and UNICEF are not natural strategic neighbours, but each has used Kjaer’s methodology for different planning challenges. Her formal advisory roles extend the same logic into government: as an appointed adviser to the UK’s DEFRA and a member of Singapore’s Urban Redevelopment Authority’s International Panel of Experts – advising on urban planning to 2060 – her foresight work has been tested against policy timelines, not only commercial ones. The Financial Times described her perspective as one that creates social prototypes based on nascent trends. Forbes included her among its 50 Leading Female Futurists; MIT Technology Review featured her in its 2020 profile of professional forecasters. She has contributed commentary across BBC, CNN, Al Jazeera, The Guardian, Fast Company, and The Times, and holds the honorary title of Copenhagen Goodwill Ambassador. Key speaking topics Strategic foresight and trend management methodology The 4P framework: People, Planet, Purpose, Profit Sustainable and responsible innovation Long-range consumer and societal trends Scenario planning for leadership and strategy Glocalisation and regional economic ecosystems Futures thinking for business model development Ideal for Executive and leadership teams building or pressure-testing long-range strategy Chief Strategy Officers and innovation leads with responsibility for horizon-scanning and scenario planning Boards integrating ESG and societal value into long-term business decision-making Strategy, futures, and sustainability conferences requiring rigorous methodology rather than trend commentary Audience outcomes Practical understanding of the Trend Management Toolkit methodology and how to apply it to their organisation’s planning cycles A working model for distinguishing high-signal trends from background noise in a saturated information environment Familiarity with the 4P framework as an operational decision lens – not an abstract value statement – applicable to board-level strategic choices Concrete examples of how organisations across sectors have translated structured foresight into competitive advantage Greater confidence in making long-term strategic commitments under conditions of genuine uncertainty

Why organisations work with Anne Hoyer She has built IoT and digital innovation functions inside SAP, CGI France and Danfoss. Boards get a practitioner’s view of why these programmes stall before ROI arrives. Her Copenhagen Goodwill Ambassador position gives her privileged access to one of the world’s most studied Smart City programmes, which she translates into concrete lessons for corporate and municipal leaders. She works natively in the partnership economics of modern technology: when to build capability in-house versus when to co-create with hyperscalers and scale-ups. Leadership teams leave with a sharper model of how their own tech ecosystem should be structured. A former radio and podcast host before moving into tech, she brings communications discipline to the stage that IoT speakers often lack. Complex material reaches commercial audiences cleanly. Biography highlights Head of Partnerships in Digital Services at Danfoss, leading partnership strategy as the group operates as a Microsoft-managed ISV. Previously headhunted to CGI Business Consulting France in 2018 to launch the firm’s SAP Advanced Technology practice. Began her technology career at SAP, reaching a global IoT role in Barcelona within the Leonardo IoT and Predictive Maintenance portfolio. Copenhagen Goodwill Ambassador since 2019 with Copenhagen Capacity, representing the city globally on technology and urban sustainability. Named one of the 30 Inspirational Women to Watch in Tech by Inc.com (2017), shortlisted as Future CIO of the Year by Information Age (2018), and selected as a Global Rising Star by SAP. Chairs the Advisory Board at Smart IoT London and founded Group Saint Honoré, a consultancy supporting tech scale-ups on commercial go-to-market. Biography IoT promised an operational revolution. The industry is still learning to deliver one. Most projects are orphaned between IT and the business, starved of the partner ecosystem that actually makes them scale. This is the terrain Anne Hoyer works in. Her career has tracked that problem from three different angles. At SAP, she progressed to a global IoT role in Barcelona covering Leonardo IoT and Predictive Maintenance Services. In 2018 she was headhunted to CGI Business Consulting in France to launch the firm’s SAP Advanced Technology practice. She now leads partnerships inside Danfoss’s Digital Services function, brokering alliances between big tech, system integrators and scale-ups while the group operates as a Microsoft-managed ISV. The Copenhagen connection runs deeper than geography. Since 2019 she has served as an official Copenhagen Goodwill Ambassador with Copenhagen Capacity, representing the city internationally on technology and urban sustainability. Copenhagen has been named among the world’s smartest cities, and she carries its case study material directly into her corporate keynotes. The stagecraft has history. Before joining SAP in 2015, Anne hosted a weekly show on Danish commercial radio and co-created Trendpodding, the first fashion podcast in Denmark. The communications discipline of those years still shows on stage. Board audiences hear the strategic case without getting lost in the architecture. Her external recognition tracks the work: Inc.com’s 30 Inspirational Women to Watch in Tech (2017), Information Age’s Future CIO of the Year shortlist (2018), and SAP’s Global Rising Star. She also chairs the Advisory Board at Smart IoT London and founded Group Saint Honoré, a consultancy supporting tech scale-ups on commercial go-to-market. Key speaking topics IoT and data-driven innovation Smart cities and urban sustainability Digital transformation in industrial sectors Partnership and ecosystem strategy Women in technology Innovation leadership Ideal for CDOs, CTOs and Chief Innovation Officers running IoT or digital transformation programmes Industrial, energy and manufacturing leadership teams moving from product to software and service models Smart city and municipal leadership teams responsible for urban technology strategy Women-in-tech networks and early-career technology talent programmes Audience outcomes A clearer read on why IoT and digital innovation programmes lose momentum inside large organisations, and where the interventions actually sit Working lessons from one of the world’s most studied Smart City programmes, with direct transfer value into corporate transformation agendas A sharper view of how a leadership team should structure partnerships with hyperscalers, scale-ups and research institutions Confidence that IoT and innovation investments can be sequenced for commercial return when the business case leads the technology choice For younger technology audiences, a credible path from non-technical backgrounds into senior IoT and innovation roles

Why organisations work with Amy Edmondson She is the original source of the psychological safety research now cited by Google, the NHS, and most leading management programmes, not a downstream interpreter of it. Her frameworks come from two decades of field research inside hospitals, manufacturing plants, and Fortune 500 teams, not from theory or anecdote. She translates an idea that leaders often misread as softness into operational language about error rates, learning speed, and innovation throughput. Her Right Kind of Wrong work gives executives a practical taxonomy of failure types, separating the failures organisations should prevent from the failures they should encourage. Thinkers50 ranked her the world’s number one management thinker in both 2021 and 2023, which signals her standing among the practitioners and academics buyers most respect. Biography highlights Novartis Professor of Leadership and Management, Harvard Business School. Ranked #1 on the Thinkers50 global ranking of management thinkers in 2021 and 2023. Winner of the Financial Times and Schroders Business Book of the Year 2023 for Right Kind of Wrong. Author of seven books, including The Fearless Organization, Teaming, and Right Kind of Wrong. Recipient of the Thinkers50 Breakthrough Idea Award (2019) and Talent Award (2017). PhD in Organizational Behavior, AM in Psychology, AB in Engineering Sciences, Harvard University. Biography The most expensive errors inside large organisations are rarely caused by people who do not know what to do. They are caused by people who know, and choose not to say. Decades of research at Harvard Business School have made that pattern visible, and have given senior leaders a vocabulary for it: psychological safety. Amy Edmondson built that vocabulary. As Novartis Professor of Leadership and Management at Harvard Business School, she has spent more than twenty years studying teams in hospitals, manufacturing operations, technology firms, and government. Her 1999 paper in Administrative Science Quarterly is the academic anchor for an idea now used inside Google’s people analytics, NHS quality improvement work, and most credible executive education curricula. The work has expanded from a single concept into a coherent body. Teaming examined how cross-functional groups learn fast enough to keep up with the work in front of them. The Fearless Organization gave leaders a step-by-step model for making honest contribution the norm, not the exception. Right Kind of Wrong, which won the Financial Times and Schroders Business Book of the Year in 2023, separates the failures organisations should engineer against from the failures they should be willing to commission. Thinkers50 has ranked her since 2011 and named her the world’s number one management thinker in 2021 and again in 2023. That recognition matters because it tracks how often working executives, not academics, cite her frameworks when they describe what they are trying to change inside their own organisations. Key speaking topics Psychological safety and team performance Learning from intelligent failure Teaming in cross-functional and high-stakes work Leadership in high-reliability environments Organisational learning Innovation cultures and candour Leading through error and recovery Ideal for C-suite and board audiences in healthcare, aviation, financial services, and other high-stakes industries CHROs and chief learning officers redesigning culture and capability programmes Heads of innovation and R&D leaders building teams that need to fail intelligently Executive education and leadership development cohorts inside large organisations Audience outcomes A working definition of psychological safety that separates it from comfort, niceness, or lowered standards A taxonomy of failure types that leaders can apply to their own portfolio of decisions Specific leader behaviours that increase the rate at which problems surface early A clearer language for talking about error, candour, and accountability inside the organisation Evidence-based responses to the common executive objection that psychological safety reduces performance pressure

Why organisations work with Ymir Vigfusson He is a tenured computer scientist at Emory and a practising offensive-security entrepreneur, with three founded companies and two acquisitions. Boards rarely get both registers from the same speaker. His TEDxReykjavik talk on teaching people how to hack has passed 1.8 million views, which means executives often arrive already primed by his argument and ready to engage at depth. Keystrike, his third company, was built specifically for the problem of secure remote access when the user’s machine is already compromised. He has commercial scar tissue on the exact threat model most enterprises now face. He holds an NSF CAREER award for fundamental work on caching and distributed systems, so the technical authority extends well beyond cybersecurity into the infrastructure layer that AI workloads depend on. His guest-researcher role at the CDC, applied to disease-outbreak surveillance, gives him a working analogy for how organisations should model contagion and propagation inside their own networks. Biography highlights PhD in Computer Science, Cornell University; BSc in Mathematics, University of Iceland. Associate Professor at Emory University and director of the SimBioSys lab. NSF CAREER award recipient for the “Rethinking the Cache Abstraction” project. Co-founder of Syndis (acquired by Origo, 2021), Adversary (acquired by Secure Code Warrior, 2020) and Keystrike (current CTO). TEDxReykjavik talk “Why I teach people how to hack” with more than 1.8 million views. Guest researcher at the Centers for Disease Control and Prevention, applying network science to outbreak surveillance. Biography The cybersecurity industry has a translation problem. Attackers reason in workflows; defenders reason in compliance frameworks. Most senior leaders only hear the second language, which is why most security investment is shaped by audit logic rather than by how an adversary actually moves through a system. Ymir Vigfusson works in both languages. He is Associate Professor of Computer Science at Emory University and director of the SimBioSys lab, where his NSF CAREER-funded research on caching and distributed systems has produced papers at USENIX ATC, VLDB and EuroSys. The same researcher co-founded Syndis, the de facto cybersecurity firm in Iceland (acquired by Origo in 2021), the hacker-training platform Adversary (acquired by Secure Code Warrior in 2020), and Keystrike, where he is now CTO and which won Emory’s Innovation of the Year for a product that secures remote access even when the endpoint is compromised. That dual track shapes how he speaks to leadership audiences. His TEDxReykjavik talk, “Why I teach people how to hack,” has been viewed more than 1.8 million times and lays out the argument that an organisation cannot defend itself against an attacker mindset it refuses to study. He brings the same logic into board conversations: walk through how an adversary would actually compromise this organisation, then decide what to fund. A guest-researcher post at the CDC, where he applies network-science methods to outbreak surveillance, gives him a working model for how threats propagate inside any complex network. The practical result for leadership audiences is a clearer picture of where their actual attack surface sits and which defensive habits change the outcome. Key speaking topics Cybersecurity as a board-level risk The hacker mindset as a defensive capability Secure remote access and the compromised endpoint Distributed systems and the infrastructure layer beneath AI Network science applied to threat propagation Cybersecurity education and the future security workforce Ideal for Boards, audit committees and CISOs commissioning a sharper view of attacker behaviour Chief technology and chief information officers planning resilience investment Banking, healthcare and critical-infrastructure leadership teams with high-value endpoints Innovation and R&D leaders integrating security into AI and cloud roadmaps Audience outcomes A working model for how adversaries actually move through an enterprise network A sharper line between security spend that changes attacker behaviour and spend that satisfies audit A vocabulary for discussing cyber risk with non-technical board members A view of where computational epidemiology and network science inform threat modelling

Why organisations work with William McDonough His Cradle to Cradle framework is not a sustainability philosophy but an operational design standard that underpins a third-party certification programme (Cradle to Cradle Certified™), This programme has been adopted by major global manufacturers and retailers, giving organisations a verifiable, externally recognised pathway to circular design rather than a set of principles to interpret internally. He provides a direct counter-argument to the prevailing ESG framing: that the goal is not «less bad» but genuinely positive material and ecological outcomes; a reframe that changes what boards ask of product and operations leaders, not just what they report. His consultancy work spans the molecular (material chemistry and product formulation via MBDC) through to the industrial-architectural (Ford’s River Rouge plant, NASA’s Sustainability Base): a cross-scalar range that almost no other figure in sustainable design can match from direct project experience. As inaugural Chair of the World Economic Forum’s Meta-Council on the Circular Economy (2014-2016), he has been involved in shaping the global policy and business conversation on circular economy at the highest level, giving organisations access to the strategic framing that has informed international standards. His argument that sustainability and economic abundance are not in tension – that well-designed systems generate more value, not less – addresses the specific internal resistance that sustainability strategies encounter from commercial and operations leadership. Biography highlights Co-creator of the Cradle to Cradle design framework and co-author of Cradle to Cradle: Remaking the Way We Make Things (2002) and The Upcycle: Beyond Sustainability-Designing for Abundance (2013), foundational texts of the circular economy movement Inaugural Chair, World Economic Forum Meta-Council on the Circular Economy (2014–2016); member, WEF Global Future Council on the Future of Environment and Natural Resource Security Co-founder, McDonough Braungart Design Chemistry (MBDC) – the consulting and assessment body behind the Cradle to Cradle Certified™ Products Programme Architect of landmark sustainable design projects including the Ford River Rouge/Dearborn Truck Plant (world’s largest living roof at the time of completion) and NASA’s Sustainability Base, Ames Research Center Recipient of three U.S. presidential honours: Presidential Award for Sustainable Development (1996), first U.S. EPA Presidential Green Chemistry Challenge Award (2003), and National Design Award, Cooper Hewitt/Smithsonian (2004) Named «Hero for the Planet,» Time magazine (1999); one of the World’s 50 Greatest Leaders, Fortune magazine (2019); WEF Award for Circular Economy Leadership (2017) Commissioned to write The Hannover Principles: Design for Sustainability (1992) as official design guidelines for the City of Hannover’s EXPO 2000 Consulting Professor of Civil and Environmental Engineering, Stanford University; former Dean, School of Architecture, University of Virginia (1994–1999) Biography The core problem with most corporate sustainability programmes is that they are built on top of systems that were never designed to be sustainable; product lines, manufacturing processes, and supply chains conceived entirely within a linear, extractive logic. Reducing harm at the margins is not the same as changing it. The question organisations are increasingly unable to avoid is whether their design intentions, and the material and industrial systems those intentions produce, are structurally compatible with a regenerative future. William McDonough is the architect and designer who, with chemist Michael Braungart, developed the Cradle to Cradle framework as a response to precisely that problem. Published in their 2002 book Cradle to Cradle: Remaking the Way We Make Things, the framework reframes design around three principles drawn from natural systems: that all materials function as nutrients for subsequent use, that systems run on clean and renewable energy, and that diversity rather than uniformity strengthens resilience. The follow-up, The Upcycle (2013), extended the argument from harm reduction to the active generation of ecological and economic abundance. Through co-founded firm MBDC, these principles became the basis for the Cradle to Cradle Certified™ Products Programme, an independent standard adopted by major manufacturers in fashion, consumer goods, and construction. His practice spans both the theoretical and the demonstrably built. McDonough’s architecture firm, William McDonough + Partners, has delivered some of the most cited proof points in industrial sustainability – among them the Ford River Rouge plant in Dearborn, Michigan, whose living roof became one of the most referenced examples of integrated green infrastructure in manufacturing, and NASA’s Sustainability Base at Ames Research Center. These projects are not showcases of green aesthetics; they are operational arguments that regenerative design performs economically and functionally at scale. He was commissioned to write The Hannover Principles: Design for Sustainability (1992) for the City of Hannover’s EXPO 2000 – a document that remains a reference point in sustainable design policy three decades on. At the World Economic Forum, McDonough served as inaugural Chair of the Meta-Council on the Circular Economy (2014-2016), positioning him within the institutional conversation that shaped how circular economy principles were adopted in global business and policy frameworks. For senior leadership, the value of that positioning is specific: McDonough is not a commentator on circular economy standards, he’s a figure who helped define them, and who speaks with direct authority to how the gap between current industrial design and those standards is closed. Key speaking topics Cradle to Cradle design and the circular economy Regenerative design for products, buildings, and industrial systems Material health and the elimination of waste as a design concept ESG strategy and circular business models Sustainable architecture and the built environment Carbon management and the Circular Carbon Economy The Next Industrial Revolution Ideal for Chief Sustainability Officers and ESG leads shaping long-term material and production strategy Chief Operating Officers and heads of manufacturing or supply chain facing regulatory and investor pressure on circular design Product design and innovation leadership in consumer goods, construction, and manufacturing sectors Board-level and executive audiences grappling with the strategic gap between current operations and net-positive environmental commitments Audience outcomes A clear, working understanding of the difference between linear sustainability (less harm) and circular design (positive output), and what that distinction demands operationally Specific grounding in the Cradle to Cradle framework as a design and certification standard that organisations can apply to products, materials, and buildings An evidence-based case, drawn from major industrial projects, that regenerative design is economically viable and operationally executable, not aspirational A revised framing of ESG and circular economy commitments: from reporting exercise to design mandate Practical insight into where the current generation of sustainability strategies falls structurally short, and what a structurally different approach looks like

Why organisations work with Will King He has the rare full-cycle operator story: a 22-year run as founder-CEO, not a single product win or an exit anecdote He took a category-challenger brand from one person hand-filling bottles to national listings in Boots, Tesco, Sainsbury’s, Asda, Morrisons and Waitrose, against Gillette and Wilkinson Sword He bought shave.com in 1995 for GBP 18 and used it as a working DTC channel long before that was a category, which gives him real authority on how brands earn direct customer relationships Hyperglide gave him a credible hardware-innovation story: a patented water-activated cartridge built on superhydrophilic technology licensed in from a UK university medical-device project His book, The King of Shaves Story (Hachette, 2009), reframes the conventional start-up narrative around tough-times trading rather than vanity growth, which is the conversation most boards actually want Biography highlights Founder of King of Shaves (1993), built from a kitchen-sink operation to national UK grocery and pharmacy distribution Author, The King of Shaves Story, also published as How to Build a Great Business in Tough Times (Hachette / Headline) Inducted into the Great British Entrepreneurs Hall of Fame in 2019 Founder of the Entrepreneur in Residence Company, advising early-stage technology and retail founders since 2014 Speaker for Founders4Schools and the Speakers for Schools programme Bought shave.com in 1995, an early UK direct-to-consumer move; led the Hyperglide razor launch (2014) with multiple granted and pending patents Biography King of Shaves began at a kitchen sink in 1993, with 10,000 bottles of shaving oil filled by hand and a first listing at Harrods. Will King had just been made redundant from a marketing job. Two years later he bought the shave.com domain for GBP 18, well before direct-to-consumer was a category most brands took seriously. The business he built over the next two decades is the part senior buyers want to hear. King of Shaves moved from independent retailers into Boots, then Tesco, then the rest of the UK multiples, taking shelf space in a category dominated by Gillette and Wilkinson Sword. By the mid-2000s the parent company was producing grooming ranges for Ted Baker, Orla Kiely and Fish, and the brand was running a real digital channel alongside national distribution. The 2014 Hyperglide launch is the part that separates him from most founder speakers. The product used superhydrophilic technology originally developed by a UK university for medical devices, packaged into a razor cartridge that lubricates on contact with water. Multiple patents granted and pending, around GBP 5m to 7m of investment, four years of R and D. He stepped down as CEO the same year to set up the Entrepreneur in Residence Company, advising early-stage technology and retail founders. His book, The King of Shaves Story, published by Hachette in 2009, was rewritten that year for the recession audience as How to Build a Great Business in Tough Times. He was inducted into the Great British Entrepreneurs Hall of Fame in 2019 and is a long-standing speaker for Founders4Schools and Robert Peston’s Speakers for Schools. Key speaking topics Challenger brand building against category incumbents Direct-to-consumer and digital channel pioneering Product innovation and hardware patents in consumer goods Trading through recession and capital constraint Founder-led marketing and brand discipline Scale-up sequencing: product, distribution, cash, brand The transition from operator to investor and adviser Ideal for Founders, scale-up CEOs and management teams of consumer challenger brands Marketing directors and CMOs in FMCG, beauty, retail and DTC Corporate innovation and venturing teams looking at category-disruption case studies Conferences for SME owners, family business leaders and entrepreneurial communities Audience outcomes A clear-eyed account of what moving from independent stockists into national multiples actually demands of a small team Specific lessons on defending shelf space and brand identity against incumbents with materially larger budgets A working view of how a founder uses digital channels and direct customer relationships as a strategic asset, not a tactic A realistic picture of what hardware innovation costs in time, capital and patents in a consumer category Practical reasoning on when to step out of the operator seat and what changes when a founder becomes an adviser and investor

Why organisations work with Vito Di Bari He has run the discipline at scale. As Innovation Designer for Milan’s Expo 2015 candidacy he turned futures thinking into a 25-project urban programme, the kind of translation work most futurist speakers never attempt. He carries genuine institutional weight: former Executive Director of UNESCO’s International Multimedia Institute, contract professor at Politecnico di Milano and Bocconi, founder of the Next Media Lab. He authored “The Neofuturistic City Manifesto” and is the named thought leader of the Neo-Futurism art and architecture movement, giving leadership teams a vocabulary for what comes after the current digital cycle. He is one of a small number of European voices the Financial Times has labelled a “guru of innovation,” which travels well in front of European boards and ministries. He works in English, Italian and across global stages, with TEDx and corporate keynotes spanning five continents, useful for groups planning multi-region leadership offsites. Biography highlights Innovation Designer for Milan’s Expo 2015 candidacy Former Executive Director, UNESCO International Multimedia Institute (IMI), Paris Former contract professor of Design and Management of Innovation, Politecnico di Milano; and of Cross Media Communication, Bocconi University Founder and Scientific Director, Next Media Lab; founder of Di Bari & Associates innovation design studio Author of more than ten books on innovation, including “The Neofuturistic City Manifesto” Described by the Financial Times as “the new European guru of innovation” Biography The hardest job inside a board agenda on AI is not deciding which tools to buy. It is deciding which technological trajectory the organisation is betting on. That is the territory Di Bari has worked in for two decades, first inside UNESCO’s IMI in Paris, then as Innovation Designer for Milan’s Expo 2015 candidacy, where his job was to translate a futures vision into a 25-project urban programme. His academic base is Italian and serious. He held contract chairs at Politecnico di Milano in design and management of innovation, and at Bocconi in cross-media communication. Around that he built Next Media Lab as an international research laboratory and Di Bari & Associates as a design studio, so the ideas he speaks about have been carried into installations, products and city projects, not only into print. The intellectual signature is Neo-Futurism. His 2007 “Neofuturistic City Manifesto” set out a vision of arts, architecture and urbanism after the digital turn, and he is widely credited as the thought leader of the movement. The Financial Times called him “the new European guru of innovation,” and bureau profiles routinely place him in the company of John Naisbitt and Alvin Toffler. For an executive audience, the value is concrete. He has authored more than ten books on innovation, contributed to outlets including Wired, and now anchors his keynote work in AI transformation, with talks such as “Welcome to the AI Transformation” and “A Day in the Future.” A board leaves the room with a structured view of how AI, IoT and emerging technologies will reshape its sector, and a sharper sense of which bets to place now. Key speaking topics Artificial intelligence and generative AI in business Innovation strategy and design Internet of Things and emerging technologies Future of work and organisational AI adoption Neo-Futurism, urbanism and the design of the future Long-range scenario thinking for leadership teams Ideal for Boards and executive committees stress-testing their AI and digital strategy CEOs, CIOs and chief innovation officers planning multi-year technology roadmaps Industry events in retail, manufacturing, financial services and the public sector commissioning a serious futures keynote Leadership offsites in Europe and globally that need a credible practitioner voice on innovation, not abstract trend commentary Audience outcomes A structured forward view of how AI, IoT and emerging technologies will reshape the audience’s sector A clearer language for talking about innovation as a design discipline, not a marketing label Specific examples of how futures thinking has been translated into urban-scale projects, including Expo 2015 Milan Concrete prompts for which AI and digital bets to prioritise inside the next planning cycle

Why organisations work with Vijay Govindarajan The Three-Box Solution gives leadership teams a concrete operating model for the hardest resource allocation decision in strategy: how much of the organisation’s attention, talent, and capital belongs to managing the present, letting go of outdated practices, and building the future – simultaneously, with different disciplines for each. His 2009 HBR article «How GE Is Disrupting Itself,» co-authored with GE’s CEO Jeff Immelt, introduced reverse innovation to the management canon; Harvard Business Review later named it one of the Great Moments in Management in the Last Century – a designation that marks a genuinely new idea rather than a refinement of an existing one. Fusion Strategy (HBR Press, 2024) gives leaders of industrial and asset-heavy companies a specific strategic answer to the AI competitive threat – not a general AI primer, but a framework for how manufacturers, infrastructure operators, and physical-product businesses can fuse operational excellence with real-time data intelligence. He developed these frameworks inside a Fortune 10 company: as GE’s first-ever Professor in Residence and Chief Innovation Consultant (2008–2010), he applied the ideas under operational conditions alongside a sitting CEO – a form of proof that most strategy academics cannot point to. Inducted into the Thinkers50 Hall of Fame in 2019, and the only thinker to win Thinkers50 Distinguished Achievement Awards in two separate categories, VG’s standing in the field is independently credentialed – not a function of self-promotion. Biography highlights Coxe Distinguished Professor, Tuck School of Business, Dartmouth College – a Dartmouth-wide chair and the highest distinction awarded to Dartmouth faculty Inducted into the Thinkers50 Hall of Fame (2019); recipient of the Thinkers50 Distinguished Innovation Award (2019) and Breakthrough Idea Award (2011) – the only management thinker to win Thinkers50 Distinguished Achievement Awards in two categories Two-time McKinsey Award winner for best article in Harvard Business Review: «Engineering Reverse Innovations» (2015) and «Stop the Innovation Wars» (2010) Author of 15 books, including the New York Times and Wall Street Journal bestseller Reverse Innovation, The Three-Box Solution, and Fusion Strategy (HBR Press, 2024) First Professor in Residence and Chief Innovation Consultant at General Electric; former Marvin Bower Fellow at Harvard Business School Prior faculty at Harvard Business School, INSEAD (Fontainebleau), and the Indian Institute of Management Ahmedabad Inducted into the Academy of Management Journals’ Hall of Fame; HBR contributor with multiple all-time top-50 best-selling articles Biography Vijay Govindarajan has one central argument: that managing today’s performance and inventing tomorrow’s business require fundamentally different logic, and that running both inside one organisation is the hardest problem in strategy. His Three-Box Solution – now four decades in development at Dartmouth’s Tuck School of Business – gives executives a structural answer. Box 1 is the discipline of running the present core at peak efficiency. Box 2 is the harder discipline of letting go of practices, assumptions, and investments that made the organisation successful but will impede what comes next. Box 3 is the work of creating the future from genuinely non-linear ideas. The concept of reverse innovation, which VG introduced in his 2009 HBR article co-authored with GE’s CEO Jeff Immelt, extended this thinking to global strategy. Rather than adapting developed-world solutions for emerging markets, VG argued that innovation should begin in the developing world – where constraints force ingenuity – and then move upward. Harvard Business Review later named reverse innovation one of the Great Moments in Management in the Last Century. His most recent book, Fusion Strategy (HBR Press, 2024), addresses the AI disruption challenge directly – not in the abstract, but for a specific set of organisations. The three-quarters of global GDP produced by industrial and asset-heavy companies has yet to be transformed by digital technology. VG’s argument is that these companies must fuse their physical product strength with AI-powered, real-time data intelligence – or be eclipsed by digital-native rivals who will. It is the most commercially urgent application of his frameworks to date. VG served as GE’s first-ever Professor in Residence and Chief Innovation Consultant from 2008 to 2010, developing these ideas under operational conditions inside one of the world’s most complex industrial organisations. He is a two-time McKinsey Award winner in Harvard Business Review, a former Marvin Bower Fellow at Harvard Business School, and was inducted into the Thinkers50 Hall of Fame in 2019 – the only management thinker to receive Thinkers50 Distinguished Achievement Awards in two separate categories. Key speaking topics The Three-Box Solution: managing present, past, and future simultaneously Reverse innovation and emerging-market growth strategy Fusion Strategy: AI, real-time data, and the industrial competitive frontier Business model reinvention in established organisations Innovation execution inside large corporations Global strategy and cross-border competitive advantage Scenario planning and strategic foresight Ideal for CEOs and executive teams of established or asset-heavy industrial companies facing digital disruption Chief Strategy Officers and heads of corporate innovation managing tension between core business performance and growth investments Boards and senior leadership teams evaluating long-term portfolio strategy against near-term performance pressure Global organisations with significant emerging-market presence or expansion ambitions Audience outcomes A working understanding of the Three-Box Solution and how to apply its logic to their organisation’s specific resource allocation, governance, and portfolio decisions A clear framework for identifying which current practices are protecting value versus those quietly preventing the next phase of growth A strategic lens for evaluating how AI and real-time data can be fused with their company’s physical product or service base to generate competitive advantage Recognition of the specific organisational tensions – in staffing, structure, incentives, and culture – that prevent innovation from scaling inside established businesses Practical language for taking the strategy-versus-innovation conversation to board level with greater precision and less abstraction