Business Strategy & Growth

Why organisations work with John Hall He has built two commercial businesses around the problem he speaks on: Influence & Co., which scaled content as a managed marketing function for senior executives, and Calendar, which monetises the attention his first company taught leaders to capture. Top of Mind (McGraw-Hill) gives sales and marketing teams a named operating model for staying memorable to specific decision-makers, not a generic content playbook. Weekly Forbes and Inc. columns, plus contributions to Harvard Business Review, Fortune and Fast Company, mean his frameworks are tested in public against a senior business readership every week. Influence & Co. was ranked No. 72 on Forbes’ Most Promising Companies in America and won EY Entrepreneur of the Year for Best Emerging Company, so the underlying methodology has commercial proof, not only platform reach. He translates content marketing out of the marketing department and into a CEO and revenue conversation, which is where buying decisions about brand authority actually sit. Biography highlights Co-founder of Calendar, a scheduling platform used by millions of professionals. Co-founder and former CEO of Influence & Co., the content marketing firm ranked No. 72 on Forbes’ Most Promising Companies in America. Author of Top of Mind, published by McGraw-Hill in 2017. Weekly columnist for Forbes and Inc. Contributor to Harvard Business Review, Fortune, Fast Company, Entrepreneur and Mashable. EY Entrepreneur of the Year (Best Emerging Company) and Business Journals’ Top 100 Visionaries. Described by Inc. as “one of the most powerful people in media you’ve never met” and by Forbes as a “must-see keynote speaker”. Biography Most companies treat brand visibility as a marketing line item. Buyers experience it as the shortlist they already had in their heads before procurement opened a process. Closing that gap, between how visibility is funded internally and how it is consumed externally, is the commercial problem John Hall has worked on for more than a decade. Top of Mind, his McGraw-Hill book, sets out the operating logic. Trust is built by useful content delivered consistently to the specific people whose decisions matter, and it compounds. The book is not a content marketing manual. It is a framework for executive and corporate visibility, built from running Influence & Co., the agency that productised the discipline for senior leaders and was ranked No. 72 on Forbes’ Most Promising Companies in America. Hall scaled that thesis into a second business, Calendar, which sits on the other side of the equation. Once a leader has captured attention, time becomes the constraint. Together the two companies bracket the commercial problem his keynotes address: how to be the name buyers reach for, and how to manage the demand that creates. His weekly columns for Forbes and Inc., and contributions to Harvard Business Review, Fortune, Fast Company, Entrepreneur and Mashable, keep the argument public and tested. EY named him Entrepreneur of the Year for Best Emerging Company. The Business Journals listed him among its Top 100 Visionaries. Key speaking topics Building executive and corporate visibility Content as a trust-building system Sales influence and decision-maker engagement Top-of-mind brand strategy Time management and executive productivity Talent attraction through company culture and content Ideal for CMOs, CROs and heads of brand reassessing how content drives pipeline CEOs and founders building personal and corporate authority in a contested market Sales leadership teams measuring trust as a leading indicator of revenue Marketing and communications functions inside professional services, B2B technology and financial services Audience outcomes A working definition of top-of-mind status and the specific behaviours that produce it inside their organisation Named criteria for deciding which content earns attention from senior buyers and which dilutes it A clearer line between brand spend and revenue contribution, framed for finance and board conversations Tactics for converting executive expertise into published authority without consuming executive time

Why organisations work with Sue Garrard She has operated inside one of the most scrutinised corporate sustainability programmes in the world – accountable for 72 time-bound targets, managing teams across 180 markets, and delivering the commercial result: Unilever’s sustainable living brands growing 67% faster than the rest of the portfolio. She was part of the four-person leadership team that handled Kraft Heinz’s hostile takeover approach – giving her first-hand experience of the moment ESG strategy is tested by investor pressure in real time. She brings a specific, transferable argument: that sustainability is not a constraint on commercial performance but, if properly embedded, a measurable driver of brand growth. She has the data to demonstrate it. Her advisory work spans financial services (Lloyds Bank, NatWest), consumer goods (Mars, Danone, Heineken), and retail (Primark, O2) – sectors with structurally different ESG pressures – which means she can hold a credible board conversation across industries, not just in one. As Chair of Trustees at Blueprint for Better Business and a Fellow at the Cambridge Institute for Sustainability Leadership, she is positioned at the intersection of corporate practice and governance – not a pure consultant, not a pure academic. Biography highlights Former Executive Vice President, Sustainable Business and Communications, Unilever (2014–2018) – accountable for the Unilever Sustainable Living Plan across 180 markets Founder, Sue Garrard Consulting (2019–present); advisory clients include Mars, ABF/Primark, Lloyds Bank, NatWest Banking Group, Danone, Heineken, Natura, O2, the RHS, and the BBC Chair of Trustees, Blueprint for Better Business (founder trustee) Fellow, Cambridge Institute for Sustainability Leadership (CISL); tutors on senior executive education programmes Visiting Fellow, Cranfield School of Management; Fellow of the RSA Ranked 13th in Forbes’ Top 100 Women Sustainability Influencers Worldwide (November 2020) Board member, Energy & Climate Intelligence Unit Former Director General, Customer Strategy and Communications, UK Department for Work and Pensions Biography At Unilever, Sue Garrard held responsibility for the Unilever Sustainable Living Plan – 72 quantified, time-bound targets, teams across 180 markets, and a direct mandate to make sustainability a driver of brand performance. By the time she left in 2018, Unilever’s sustainable living brands were growing 67% faster than the rest of the portfolio and representing 70% of company growth. That is not a communications outcome; it is a commercial one, and it was achieved by connecting ESG commitments to operational accountability across the business. She was also part of the four-person team, led by the CEO, that managed the rebuttal of Kraft Heinz’s hostile takeover bid. That experience – sustainability strategy meeting acute investor pressure – gives her a board-level fluency that most advisers in this space do not have. She understands what it looks like when a company’s long-term purpose is tested by short-term market logic. Since founding Sue Garrard Consulting in 2019, she has advised boards and executive teams at Mars, Danone, Lloyds Bank, NatWest, ABF/Primark, Heineken, O2, and others across consumer goods, financial services, and retail. Both Primark and the Royal Horticultural Society launched public sustainability strategies in 2021 built on her work. She tutors on CISL’s senior executive education programmes at Cambridge, and serves as Chair of Trustees at Blueprint for Better Business. Forbes placed her 13th in its global ranking of the top 100 women sustainability influencers in 2020. Her public argument, consistently made across interviews and platforms, is direct: sustainability is not a moral addition to business strategy – it is business strategy, and the organisations that treat it otherwise are building structural risk into their commercial model. Key speaking topics Corporate sustainability strategy and commercial integration ESG governance and board accountability Sustainable brand growth and marketing Stakeholder and investor scrutiny Net zero strategy and organisational transition Purpose-led business leadership Public–private sector leadership Ideal for Boards and C-suite executives navigating ESG accountability and investor pressure Chief Sustainability Officers and sustainability leadership teams building or overhauling strategy Brand and marketing leadership teams connecting sustainability to growth Organisations in financial services, consumer goods, or retail at a strategic inflection point on sustainability Audience outcomes A clearer framework for connecting sustainability targets to commercial performance metrics, not just reporting obligations Practical understanding of what large-scale ESG integration looks like operationally – including where it fails and why A more credible way to articulate the business case for sustainability to boards, investors, and senior leadership teams Insight into how to navigate investor and stakeholder scrutiny when sustainability commitments are challenged Perspective on the governance structures that sustain long-term sustainability commitment through leadership and market cycles

Why organisations work with Jeremy Schwartz He has sat in the chief executive seat at The Body Shop and as interim joint CEO at Pandora, so the advice on transformation comes from someone who has signed off the trade-offs, not described them. He led the launch of “Enrich Not Exploit” at The Body Shop, a sustainability commitment with hard 2020 targets across ingredients, packaging, suppliers and stores, and oversaw the business through the 1bn euro sale to Natura. He proposed the consumer concept behind Coca-Cola Zero during his time as Marketing and Innovation Director for Coca-Cola Europe, giving him credibility on commercial brand creation as well as ethical repositioning. His current mandates as Practice Chairman at Kantar and advisor to McKinsey’s Business Transformation Practice keep him close to live programmes inside large consumer and retail organisations. Few speakers can argue the commercial case for sustainability from inside the P&L of a global beauty business and the boardroom of a listed jewellery company. Biography highlights CEO of The Body Shop, 2013-2017; led the “Enrich Not Exploit” sustainability strategy and the 1bn euro divestment from L’Oreal to Natura. Chief Operating Officer and interim joint CEO of Pandora A/S. Managing Director, L’Oreal UK; Marketing and Innovation Director, Coca-Cola Europe; Brand Director, Sainsbury’s; CMO, News International. Practice Chairman, Kantar Sustainable Transformation Practice; Senior Advisor, McKinsey Business Transformation Practice. Founder and host of the “Saving Tomorrow’s Planet” podcast. Founding trustee, Against Malaria Foundation. Biography The hardest job in a consumer business right now is holding two clocks at once. The quarterly clock that the market reads, and the multi-year clock that sustainability commitments, digital re-platforming and supply chain redesign actually run on. Schwartz has run a business under both. As CEO of The Body Shop from 2013 to 2017, he led the launch of “Enrich Not Exploit”, a sustainability commitment with measurable 2020 targets on ingredients, packaging, fair trade sourcing and habitat protection. Over the same period he steered the business back to growth and through the 1bn euro sale from L’Oreal to Natura. Before that he was Managing Director of L’Oreal UK, Marketing and Innovation Director for Coca-Cola in Europe (where he proposed the consumer concept behind Coca-Cola Zero), Brand Director at Sainsbury’s, and CMO at News International. He later served as Chief Operating Officer and interim joint CEO of Pandora. His advisory work now sits inside the practices that buy-side leaders actually use. He is Practice Chairman of Kantar’s Sustainable Transformation Practice and Senior Advisor to McKinsey’s Business Transformation Practice. That keeps the speaking material close to live transformation programmes rather than retrospective case studies. He hosts the “Saving Tomorrow’s Planet” podcast, interviewing leaders who are reducing emissions inside operating businesses, and is a founding trustee of the Against Malaria Foundation. The through-line across all of this is the same argument he makes to boards: sustainability and commercial growth are not parallel agendas to be balanced, they are the same agenda once the operating model is set up to carry both. Key speaking topics Consumer brand transformation Sustainability and commercial growth Retail leadership CEO and executive team performance Marketing and innovation in consumer businesses Purpose and culture in transformation Digital transformation in retail Ideal for CEOs and executive committees in consumer, retail and FMCG businesses balancing growth targets with sustainability commitments. CMOs and brand leaders rebuilding propositions around purpose without losing commercial discipline. Boards and chairs evaluating ESG and transformation programmes with real P&L implications. Senior leadership teams inside transformation, sustainability or digital programmes that need an outside CEO voice. Audience outcomes A working argument for why sustainability and commercial growth belong in the same operating plan, drawn from a CEO who has run it. Specific examples from The Body Shop, Pandora, L’Oreal and Coca-Cola of how brand, marketing and sustainability decisions look from inside the P&L. A clearer view of where consumer transformations stall and what senior leaders can do about it before they reach the operating teams. Practical reference points for boards on how to set sustainability targets that survive contact with quarterly performance.

Why organisations work with Tim Smit He does not make the case for sustainability in principle. Instead, he has built one of Britain’s most visited destinations on the premise that ecological purpose and economic return are the same project. The Eden Project’s contribution to the Cornish economy exceeds £1.9 billion. His KBE was awarded specifically for services to public engagement with science, recognition that his primary skill is making complex environmental challenges legible and motivating to non-specialist audiences, including sceptical ones. Where most ESG speakers work from frameworks or research, Smit works from operations: active international development projects in Colombia, Australia, China, and Northern Ireland, each built on the Eden model of derelict land, public-private partnership, and ecological purpose that also generates revenue. He reframes the internal sustainability conversation from risk mitigation and reporting into a question of commercial imagination, which is a materially different starting point for a leadership team than most ESG speakers offer. The Lost Gardens of Heligan, his account of the first restoration project, was voted Sunday Times Book of the Year in 1997, evidence of an unusual ability to make environmental ambition into a story that reaches well beyond specialist audiences. Biography highlights Co-founder and Executive Vice-Chair, Eden Project, Cornwall: former china clay pit transformed into one of Britain’s most visited destinations, contributing over £1.9 billion to the regional economy Director, Lost Gardens of Heligan: co-led restoration of the neglected Tremayne estate; his account of the project was voted Sunday Times Book of the Year, 1997 KBE (Knight Commander of the Order of the British Empire), awarded 2011, substantive 2012, for services to public engagement with science RSA Albert Medal, 2003; Morgan Stanley Great Britons Award (Environment category), 2007; Ernst & Young Entrepreneur of the Year special award, 2011 Speaker at TEDxKingsCross, 2021 – «How We’re Going to Solve Climate Change» (COP26 countdown event) Author of two books: The Lost Gardens of Heligan and Eden (Penguin, updated 15th anniversary edition, 2016) Biography The Eden Project began as a derelict china clay pit in Cornwall. It now attracts over a million visitors a year and has contributed more than £1.9 billion to the regional economy. Sir Tim Smit KBE conceived it in 1995, opened it in 2001, and has spent the intervening years using it as a working proof: that environmental ambition and commercial success are the same project, not a trade-off between them. Smit’s central argument is about courage as much as strategy. Most organisations approach sustainability as a compliance function; obligations to manage, metrics to report. Eden was built to demonstrate something more radical: that a project rooted in ecology, science communication, and community investment could produce a destination business with private financing, a £1.9 billion economic footprint, and a KBE from the Crown for services to public engagement with science. The model is now being replicated globally. Through Eden Project International, formally launched in 2017, Smit has secured partnerships with national governments in Colombia – working with the Humboldt Institute on a biome in one of the world’s most biodiverse regions, alongside active development projects in Australia, China, and Northern Ireland. The ambition is an Eden presence on every inhabited continent. For executives navigating the gap between ESG commitment and meaningful action, Smit’s contribution is specific and uncomfortable in equal measure. He has spent three decades demonstrating that the starting point for a new business model can be a landscape others have written off. The barrier, in his view, is not knowledge or resource; it is a failure of commercial imagination, and he has built institutions to fill it. Key speaking topics Environmental regeneration as a commercial business model ESG strategy and the economics of sustainability Entrepreneurship and large-scale transformational project delivery Science communication and public engagement with environmental issues Multi-stakeholder project leadership across public, private, and community sectors Climate action and biodiversity: the business opportunity framing Place-based and regional economic regeneration Ideal for CEOs and executive teams building or pressure-testing sustainability and ESG strategy Boards facing investor, regulatory, or employee pressure on environmental commitments Transformation and programme directors overseeing large-scale environmental, infrastructure, or regeneration initiatives Public sector and civic leaders working on regional development and post-industrial recovery Audience outcomes A reframe of sustainability from reporting obligation to genuine business model, with specific, quantified evidence from Eden’s own track record Practical understanding of how to structure and sustain multi-stakeholder projects at transformational scale A more ambitious and commercially grounded vocabulary for internal ESG conversations Exposure to a model of science communication that moves non-specialist audiences to change behaviour, not just awareness Confidence that large-scale environmental projects can attract private capital and deliver measurable economic returns alongside ecological impact

Why organisations work with Peter Vogel He holds the Debiopharm Chair for Family Philanthropy at IMD, one of the only dedicated academic chairs in Europe focused on how wealthy families turn giving into strategy rather than reputation management. His two reference books, Family Philanthropy Navigator and Family Office Navigator, function as operating manuals for principals and advisors, and the philanthropy title won the Axiom Business Book Awards silver medal. He directs the IMD Global Family Business Center, which gives him a live view across hundreds of enterprising families and their governance, succession, and investment decisions. He is also an operator: founder and non-executive Chairman of Delta Venture Partners, which means founder and family-office audiences hear practitioner judgement, not only academic frameworks. Family Capital ranked him among the Top 100 Family Influencers globally, and Poets&Quants named him to its Best 40 Under 40 business school professors list. Biography highlights Professor of Family Business and Entrepreneurship, IMD Business School, Lausanne. Debiopharm Chair for Family Philanthropy and Director, IMD Global Family Business Center. Co-author of Family Philanthropy Navigator (Axiom Business Book Awards Silver Medal) and Family Office Navigator. Author of Generation Jobless? (Palgrave Macmillan) on the youth employment crisis. Founder and non-executive Chairman, Delta Venture Partners AG; Associate Partner, Cambridge Family Enterprise Group. Inducted into the Family Business Hall of Fame (2024); Poets&Quants Best 40 Under 40 business school professors (2022). Biography Most family businesses do not survive the second generation, and most family offices are built reactively, after a liquidity event, with little design behind them. The work that decides whether enterprising families compound capital or destroy it happens in governance, succession, and philanthropy, areas treated as private until they go wrong in public. Peter Vogel’s research and teaching at IMD sit precisely there. At IMD Business School in Lausanne, he holds the Debiopharm Chair for Family Philanthropy and directs the Global Family Business Center, which works with principals, next-generation owners, and their advisors across continents. The chair, funded by the Debiopharm Group, is one of very few dedicated academic posts in Europe focused on how families convert wealth into strategic giving rather than reputational signalling. His two reference books, Family Philanthropy Navigator and Family Office Navigator, are used by family principals and their advisors as practical operating guides. The philanthropy title won the Axiom Business Book Awards silver medal. Before the family-enterprise work, he wrote Generation Jobless? (Palgrave Macmillan), a global analysis of youth unemployment built on interviews with policymakers, employers, and young entrepreneurs. He is also a practitioner. He founded and chairs Delta Venture Partners, an early-stage investment firm, and is an Associate Partner of the Cambridge Family Enterprise Group. Family Capital has named him to its Top 100 Family Influencers list; Poets&Quants placed him among its Best 40 Under 40 business school professors; and in 2024 he was inducted into the Family Business Hall of Fame. Key speaking topics Family business governance and succession Family office design and operating models Strategic philanthropy for enterprising families Next-generation ownership and leadership Entrepreneurship inside family enterprises Multi-generational wealth and capital allocation Ideal for Principals and next-generation members of family-owned businesses and family offices Advisors to enterprising families: private banks, wealth managers, multi-family offices, legal and tax counsel Boards of family-controlled companies considering succession, governance reform, or philanthropic strategy Foundation trustees and philanthropy leaders inside enterprising families Audience outcomes A clearer view of what separates family enterprises that survive transitions from those that fragment A vocabulary for the three connected systems in an enterprising family: the operating business, the family office, and the philanthropy Practical reference points for governance design, ownership succession, and next-generation engagement A sharper sense of where philanthropy belongs in family strategy and where it does not

Why organisations work with Michael Yaziji He wrote the standard reference on NGO–corporate relations. NGOs and Corporations: Conflict and Collaboration (Cambridge University Press) carried cover endorsements from the chairmen of Nestlé, Unilever, Shell, and PepsiCo. He holds doctorates in both analytic philosophy (University of California) and management strategy (INSEAD), a combination that brings serious ethical reasoning into his work on AI governance and corporate ownership design. His leadership work draws on the world’s largest survey tying psychological drivers and psychological safety to organisational performance, giving him empirical depth most speakers in the field do not have. He co-directs IMD’s Stakeholder Management for Boards programme and has trained boards and executive teams at Microsoft, Shell, PepsiCo, Ericsson, and Maersk. He thinks ahead of the consensus: his 2008 Harvard Business Review piece on the structural flaws of shareholder capitalism predated the mainstream stakeholder capitalism debate by close to a decade. Biography highlights Professor of Strategy and Leadership at IMD, Lausanne Co-Director of IMD’s Stakeholder Management for Boards programme Author of NGOs and Corporations: Conflict and Collaboration (Cambridge University Press), endorsed at publication by the chairmen of Nestlé, Unilever, Shell, and PepsiCo Two doctorates: analytic philosophy (University of California) and management strategy (INSEAD) Published in Harvard Business Review and MIT Sloan Management Review Gold Award, 2024 Chief Learning Officer Learning in Practice Awards (Excellence in Executive Education) for IMD’s Sprint programme with Bayer Biography Regulation and activist coalitions now shape more corporate outcomes than many of the competitive moves around which strategy frameworks are built. This nonmarket terrain is what Michael Yaziji has spent two decades mapping. He argues that political dynamics and stakeholder pressure are core variables of corporate strategy and should be treated as such by senior leaders. His training is unusual: a doctorate in analytic philosophy from the University of California, and a second in management and strategy from INSEAD. Both disciplines show up in the work. Yaziji treats ethical reasoning and institutional theory as practical tools, applied to live executive questions like AI governance and corporate ownership design. At the centre of his published work is NGOs and Corporations: Conflict and Collaboration (Cambridge University Press, 2009), co-authored with Villanova’s Jonathan Doh. The book carried cover endorsements from the chairmen of Nestlé, Unilever, Shell, and PepsiCo. It remains a standard reference for executives dealing with activist NGOs and contested social licence. His current research extends this work to artificial intelligence: who sets the rules, and who carries the cost of weak governance. He co-directs IMD’s Stakeholder Management for Boards programme. An executive education programme he co-led for the pharmaceutical group Bayer trained more than 12,000 leaders across ten months and won Gold at the 2024 Chief Learning Officer Learning in Practice Awards. Key speaking topics Nonmarket strategy and political risk NGO and stakeholder engagement Stakeholder management for boards AI governance and corporate strategy Corporate ethics and ownership design Psychological safety and organisational performance Sustainability and competitive advantage Ideal for Boards and chairs facing scrutiny on ESG and political risk C-suites in regulated or politically exposed industries (energy, pharma, financial services, extractives, technology platforms) Chief sustainability officers and corporate affairs heads building integrated nonmarket strategy Executive teams designing AI governance and stakeholder policy in large organisations Audience outcomes A working method that turns regulation and NGO pressure into variables leaders can shape Sharper thinking on how AI governance creates strategic risk and opportunity for their organisation Confidence in reading share ownership and stakeholder governance shifts as strategic variables A more direct vocabulary for talking to investors and regulators about the company’s social licence

Why organisations work with Karl Pilny Three decades of operating inside Asian deal rooms, not commentary from the outside. He opened Coudert Brothers’ Berlin office in 1995 and has structured M&A and joint ventures between European, Japanese, Chinese, Korean and Indian companies since the late 1980s. A published long-range thesis on Asia. Asia 2030 (Campus Verlag, 2018) sets out his case that four of the five most powerful economies will soon be Asian, with implications boards can act on. Legal and commercial fluency in the same person. PhD from the Max Planck Institute for International Intellectual Property, professorship at bbw Hochschule Berlin, and a working life spent advising entrepreneurs and family offices through asia21 GmbH. Delivery in German, English and Japanese. Few European Asia speakers can hold a Tokyo board conversation in the language of the room. Biography highlights Founder and Managing Director, asia21 GmbH, Zurich (since 2006). Professor of International Technology Transfer Management, bbw Hochschule Berlin (since 2018). Author of Asia 2030 (Campus Verlag, 2018), nominated for the getAbstract International Book Award 2020. Author of the Das asiatische Jahrhundert trilogy and the Investment Guide Asien. Former resident partner at Coudert Brothers, where he opened the Berlin office in 1995; later Managing Partner Germany at Travers Smith. PhD from the Max Planck Institute for Comparative and International Private Law, Japan Department; former lecturer at the universities of Kyoto and Osaka. Biography Asia 2030 (Campus Verlag, 2018) argued that four of the five most powerful economies would soon be Asian, and that European companies were already late to price the shift. The book was nominated for the getAbstract International Book Award in 2020. It set out the case that Karl Pilny had been making for years in board rooms across Germany, Switzerland and Japan. That argument is anchored in unusual depth of practice. After a PhD at the Max Planck Institute for International Intellectual Property and a teaching post in German law at Kyoto and Osaka, he spent a decade as a partner at Coudert Brothers, opening the firm’s Berlin office in 1995. He went on to lead Travers Smith’s German practice before founding asia21 GmbH in Zurich in 2006, advising entrepreneurs, family offices and corporates on investment into and out of Asia. The work spans renewable energy, infrastructure, financial services and consumer goods, and the books span a wider field still: the Das asiatische Jahrhundert trilogy, the Investment Guide Asien, and the political thrillers Japan Inc. and Korea Inc. Since 2018 he has held a professorship in International Technology Transfer Management at bbw Hochschule Berlin, where he teaches on innovation leadership in Asian companies and on digitalisation. For European leadership teams the value is direct. He has structured the deals, written the long-range analysis and worked in the languages. He can take a board through the political risk in a China exposure, the cultural mechanics of a Japanese joint venture and the capital flows reshaping Southeast Asia in a single session. Key speaking topics Asia macroeconomic trajectories to 2030 China, Japan, Korea and India political risk Cross-border M&A and joint ventures in Asia Investment strategy for European corporates and family offices Renewable energy and infrastructure capital flows in Asia Technology transfer and IP between Europe and Asia Cross-cultural negotiation with Asian counterparties Ideal for Boards and executive committees of European corporates with material Asia exposure Chief strategy officers, corporate development and M&A leads working on Asian deals Family offices, foundations and institutional investors allocating into emerging Asia Industry conferences on energy transition, infrastructure and financial services touching Asia Audience outcomes A defensible read on where capital, technology and political weight are moving across Asia to 2030 Specific implications for European market entry, joint ventures and M&A in China, Japan, Korea and India A sharper view of cross-cultural risk in Asian deal structures, drawn from named cases A framework for sequencing Asia exposure across sectors, from renewables to consumer goods

Why organisations work with James Henderson He treats strategy as a sequence of staged commitments, not a single plan, which is what boards facing capital decisions in volatile sectors actually need. His teaching draws on more than 50 published case studies built with named companies, so the room is working with operating examples, not abstractions. He has run IMD’s Strategic Partnerships and Leading Sustainable Business Transformation programs, giving him a working view of how ecosystems and sustainability commitments are reshaping competitive strategy. As a former Dean of Programs and Innovation at IMD, he has built and led large executive programs himself, which translates into sessions designed for senior decision-makers rather than classroom delivery. Biography highlights Professor of Strategic Management, IMD Lausanne, since 2006. Program Director of IMD’s Strategic Partnerships course; Co-Director of Leading Sustainable Business Transformation. Former Dean of Programs and Innovation at IMD (2012 to 2016); launched the Global Leadership in the Cloud online portfolio. Co-edited Restructuring Strategy (Strategic Management Society, 2005); editorial board, Strategic Management Journal. EFMD Excellence in Practice Gold Award (2018); Academy of Management Carolyn Dexter Award (2009); ECCH Best Selling Case in Europe. PhD, INSEAD; MBA, Ivey School of Business; BA Economics, University of Western Ontario. Biography Strategy textbooks describe choices that have already been made. The harder work is the period before, when leaders must commit capital, build partnerships and reshape portfolios while the underlying competitive logic is still moving. That is the territory Henderson has spent twenty years teaching at IMD. He treats strategy as a discipline of staged commitment. Where many frameworks assume a stable view of advantage, his work focuses on options-based investment, corporate venturing, and the timing of moves into new positions. The argument is that senior teams overestimate the cost of acting early and underestimate the cost of waiting for clarity that does not arrive. That work is grounded in operating cases. Henderson has developed more than 50 published case studies, including the Heineken Buckler Beer case that became ECCH’s best-selling case in Europe. He co-edited the Strategic Management Society’s Restructuring Strategy and sits on the editorial board of the Strategic Management Journal, the field’s flagship journal. Inside IMD he has carried operating responsibility as well as faculty responsibility. As Dean of Programs and Innovation he launched the school’s Global Leadership in the Cloud online portfolio. He directs the Strategic Partnerships course and co-directs Leading Sustainable Business Transformation, two of IMD’s anchor programs on how ecosystems and sustainability are reshaping commercial strategy. Key speaking topics Strategy under uncertainty Strategic agility and options-based investment Corporate strategy and portfolio decisions Strategic partnerships and ecosystems Strategy execution Sustainable business transformation Corporate entrepreneurship and new growth platforms Ideal for Boards and executive committees facing capital allocation decisions in volatile or transitioning markets. CSOs, heads of corporate development and strategy teams running portfolio and partnership reviews. CEOs and senior leadership teams working through sustainable business transformation. Senior leadership programs and offsite agendas focused on commitment and execution under uncertainty. Audience outcomes A working vocabulary for staging strategic commitments rather than treating strategy as a single decision. A sharper read of when to invest early, when to hold optionality, and when waiting becomes the costlier choice. Operating examples from named companies that map onto the audience’s own portfolio and partnership questions. A view of how ecosystem and sustainability pressures are restructuring competitive advantage in capital-intensive industries.

Why organisations work with Carlos Cordon Direct advisory experience with Johnson and Johnson, Nestlé, Coca-Cola, Merck, Mondelez, Unilever, Heineken, Danone, and General Motors, which means the examples on stage come from rooms he has sat in. Reframes the supply chain conversation at board level as a revenue and growth discussion, shifting it away from the familiar cost-defence framing and into competitive territory. Teaching material that other business schools pay to use. His cases have twice placed him on The Case Centre’s Top 50 Bestselling Case Authors globally. Sits on Coca-Cola European Partners’ Digital Advisory Board, which gives him a working view of how a global consumer business is actually pricing digital and AI bets at the top. Writes regularly for TIME on supply chain and geopolitics, so a board gets someone whose argument has already been tested against an international editorial audience. Biography highlights Professor of Strategy and Supply Chain Management at IMD Business School, Lausanne. Director of IMD’s Strategies for Supply Chain Digitalization program. Author of Strategy is Digital (Springer), The Power of Two (Palgrave Macmillan), and Strategic Supply Chain Management (Routledge). Twice listed on The Case Centre’s Top 50 Bestselling Case Authors (#18 in 2020/21, #36 in 2023/24). Winner of the EFMD Case Writing Competition in 2017 and of The Case Centre’s Production and Operations Management Award in 2011 and again in 2026 for Apple’s Supply Chain Transformation. Regular contributor to TIME and to I by IMD; board advisor to Coca-Cola European Partners on digital. Biography Most supply chain conversations in the boardroom are still framed as cost questions. Cordon’s work reframes them as revenue questions. His argument, developed across three books and a case portfolio used in MBA programmes globally, is that how a company sources, makes, moves, and digitises its value chain now decides whether it can grow at all in a fragmenting world. At IMD, where he holds the chair in Strategy and Supply Chain Management, he directs the Strategies for Supply Chain Digitalization program and teaches senior executives from the companies shaping the consumer, pharma, and industrial economy. Johnson and Johnson, Nestlé, Coca-Cola, Merck, Mondelez, Unilever, Heineken, Danone, and General Motors are on his client list. He sits on Coca-Cola European Partners’ Digital Advisory Board, which keeps his perspective grounded in live commercial decisions. His published work tracks the trajectory of the field. The Power of Two (Palgrave Macmillan, 2008) set out how smart customer-supplier partnerships create value that neither party could capture alone. Strategy is Digital (Springer, 2016) argued that big data and digital platforms had become the value chain, not an overlay on it. The current research programme tackles the hardest question leaders now face: how to reconfigure sourcing, manufacturing footprints, and operating models when tariffs, geopolitical risk, and Gen-AI are all moving at once. The case writing is a second form of evidence. He has twice placed in The Case Centre’s Top 50 Bestselling Case Authors globally and won the Production and Operations Management category in 2011 and again in 2026 for Apple’s Supply Chain Transformation. The EFMD Case Writing Competition recognised his Adidas case in 2017. Few supply chain academics are read this widely by other teachers of the subject, which is what gives his perspective on a live boardroom problem the weight it carries. Key speaking topics Supply chain reconfiguration under geopolitical and tariff pressure Reshoring, nearshoring, and manufacturing footprint strategy Digital value chains and the commercial use of Gen-AI in operations Customer-supplier partnership models Supply chain as a driver of revenue and competitive advantage Digital lean and process redesign Operating model resilience in consumer goods, pharma, and industrial sectors Ideal for Board and ExCo sessions where supply chain redesign is on the strategic agenda Chief Supply Chain Officers, COOs, and Chief Procurement Officers managing global footprint decisions Strategy and transformation leads working on reshoring, digitisation, or tariff response Consumer goods, pharma, and industrial leadership teams rethinking how operations create commercial value Audience outcomes A sharper read on how tariff fragmentation and geopolitical risk are reshaping operating model choices in the next three to five years. A working vocabulary for arguing the supply chain case at board level as a growth lever. Worked examples from named multinationals showing how reshoring, digitisation, and Gen-AI are being priced into real operating model decisions. A sharper test for where digital and AI investment in the value chain earns its cost, and where it does not.

Why organisations work with Arnaud Chevallier His “Frame, Explore, Decide” process – the core of Solvable (Pearson, 2022) – gives leadership teams a shared language for problem diagnosis that reduces the organisational cost of premature solution-jumping; this is a named, teachable framework, not a consulting philosophy. His research on the five types of strategic questions – published in Harvard Business Review (May-June 2024) and selected for HBR’s 10 Must Reads 2026 – gives executives a tool they can apply immediately to ambiguous, high-stakes discussions. His PhD in nonlinear stochastic mechanics, combined with strategy consulting at Accenture, produces frameworks that are simultaneously more rigorous in their evidence base and more usable in practice than most management academic alternatives. He has worked on genuinely complex, high-ambiguity problem-solving with the International Committee of the Red Cross, Gavi (the Vaccine Alliance), and Tetra Pak – organisations whose decision environments require structured diagnosis, not generic strategy advice. As director of IMD’s Global Management Foundations program and its Complex Problem Solving program, he brings institutional proof that serious executive audiences return to his frameworks at multiple career stages. Biography highlights Professor of Strategy, IMD Business School; joined in 2018 Author, Strategic Thinking in Complex Problem Solving (Oxford University Press, 2016) Co-author, Solvable: A Simple Solution to Complex Problems (Pearson FT, 2022), with Albrecht Enders Contributor to Harvard Business Review; “The Art of Asking Smarter Questions” (May-June 2024) selected for HBR’s 10 Must Reads 2026 Director, IMD Global Management Foundations program; Director, MSc Sustainable Management and Technology (IMD/EPFL/University of Lausanne); Co-Director, IMD Complex Problem Solving program Former Accenture strategist (Houston and London); former Associate Vice Provost for Academic Affairs, Rice University; former graduate dean, University of Monterrey PhD in mechanical engineering, Rice University; engineering degrees, Université de Versailles Saint-Quentin-en-Yvelines Biography Arnaud Chevallier began teaching strategic thinking to engineers at Rice University – a combination that turned out to be revealing. Technically sophisticated minds, trained in rigorous analysis, still defaulted to the same error: they solved problems they had never properly defined. That observation has driven his work at IMD Business School, where he is now Professor of Strategy. His two books – Strategic Thinking in Complex Problem Solving (Oxford University Press, 2016) and Solvable (Pearson FT, 2022, co-authored with Albrecht Enders) – give executives a cross-disciplinary framework for navigating complexity: Frame, Explore, Decide. Both make the same foundational argument. Most strategic failures are framing failures. Organisations commit to solutions before the actual problem is understood. His research on decision quality extends to the questions executives ask. His article “The Art of Asking Smarter Questions,” published in Harvard Business Review in May-June 2024 and co-authored with Frédéric Dalsace and Jean-Louis Barsoux, identifies five types of strategic inquiry that consistently improve decision outcomes. The piece was selected for HBR’s 10 Must Reads 2026 – an editorial signal that the question of how leaders think has moved to the centre of the management agenda. At IMD, Chevallier directs the Global Management Foundations and Complex Problem Solving programs. His consulting work includes Shell, the United Nations, the International Committee of the Red Cross, and Gavi (the Vaccine Alliance) – organisations whose challenges require structured diagnosis before any solution can be considered. Before entering academia, he worked in Accenture’s Strategy and Business Architecture practice across Houston and London, a background that grounds the frameworks in the reality of high-pressure institutional decisions. Key speaking topics Complex problem-solving frameworks Strategic decision-making under uncertainty Problem framing and diagnosis Cognitive bias and de-biasing in executive decisions Structured questioning for strategic clarity T-shaped thinking and cross-disciplinary problem-solving Evidence-based reasoning in organisations Ideal for Chief Strategy Officers and senior leadership teams navigating high-ambiguity decisions Transformation leads and strategy functions working through complex, multi-stakeholder challenges Engineering and technical leaders transitioning into general management or executive roles Executive MBA cohorts and senior leadership development programmes Audience outcomes A named, deployable framework – Frame, Explore, Decide – for structuring complex, ill-defined problems in real organisational contexts Practical tools for identifying problem misframing before resources and credibility are committed to the wrong solution A working method for recognising and reducing cognitive bias in high-stakes group decisions The five types of strategic question to apply in ambiguous, politically charged, or time-pressured discussions Sharper habits of structured reasoning that can be applied independently after the session

Why organisations work with Andrew Scott His published distinction between an “ageing society” and a “longevity society”, developed in The Lancet Healthy Longevity and across his books, gives leadership teams a concrete alternative to deficit-focused demographic thinking, with direct implications for workforce design, business model adaptation, and long-term investment. His two books, The 100-Year Life (over one million copies sold) and The Longevity Imperative (2024, shortlisted for the FT–Schroders Business Book of the Year), translate macroeconomic and health research into specific decisions organisations face: how to structure careers, what skills to invest in, how to redesign pension and benefits frameworks. His academic research, including a paper in Nature Aging co-authored with David Sinclair and Martin Ellison, connects macro-economic strategy to the science of ageing itself, giving organisations a basis for anticipating how advances in health and geroscience will affect labour supply and workforce composition over the next two decades. As leader of the CEPR Research Policy Network on the Economics of Longevity and Ageing, he has an overall view of policy, academic research, and applied economic intelligence: not a commentator on the trend, but one of the people who defines the research agenda. His advisory roles at the UK Office for Budget Responsibility, and his prior work with HM Treasury and the Bank of England, mean he can brief boards on the regulatory and fiscal changes that longevity economics will drive – before those changes arrive on the agenda. Biography highlights Professor of Economics at London Business School; Principal Scientist (Economics) at the Ellison Institute of Technology, Oxford CBE, 2026 New Year’s Honours – for services to economics, research and public discourse Co-author of The 100-Year Life (with Lynda Gratton) – over one million copies sold; runner-up for the FT/McKinsey Business Book of the Year Award Author of The Longevity Imperative (2024) – shortlisted for the FT–Schroders Business Book of the Year; named one of the FT’s best summer economics reads Research Fellow, Centre for Economic Policy Research; leads the CEPR Research Policy Network on the Economics of Longevity and Ageing; member of the WEF Global Future Council on Healthy Ageing and Longevity Former Non-Executive Director, UK Financial Services Authority; former Managing Editor, Royal Economic Society’s Economic Journal; advisory board member, UK Office for Budget Responsibility; adviser to HM Treasury and the Bank of England Biography The 100-Year Life, co-authored by Andrew Scott and Lynda Gratton, has sold over a million copies. What made it resonate was not the data on life expectancy; it was the argument that longer lives require a fundamentally different structure for careers, organisations, and economic systems. That argument sits at the centre of Scott’s research at London Business School and the Ellison Institute of Technology in Oxford. Scott’s central distinction – between an “ageing society” and a “longevity society” – reframes longevity from a background risk into a strategic imperative. An ageing society focuses on supporting rising numbers of older people. The longevity society, as Scott defines it in The Lancet Healthy Longevity, demands that organisations prepare for fifty-year careers, not just older employees. The implication for workforce strategy, benefits design, and long-term investment is structural, not cosmetic. The Longevity Imperative (2024, shortlisted for the FT–Schroders Business Book of the Year) extends the analysis from individual careers into system-level change: health systems, fiscal policy, financial markets. Academic research published in Nature Aging with David Sinclair and Martin Ellison grounds this macro-economic framing in the science of ageing itself – connecting what medical advances mean for labour supply to decisions boards face today. Scott advises the UK Office for Budget Responsibility and has previously advised HM Treasury and the Bank of England. He co-founded The Longevity Forum and serves on the World Economic Forum’s Global Future Council on Healthy Ageing and Longevity. In 2026, he was appointed CBE for services to economics, research and public discourse. Key speaking topics Economics of longevity Demographic change and long-term economic growth Multigenerational workforce design Career reinvention and the 50-year working life Health, ageing, and the economics of prevention Fiscal sustainability and pension system reform AI, technology, and demographic change Business strategy and long-run demographic risk Ideal for CHROs and heads of people strategy at large, multigenerational organisations navigating career architecture and workforce planning for longer working lives Boards and senior leadership teams integrating demographic risk into long-term strategy alongside AI and geopolitical disruption Financial services leaders – asset managers, pension funds, insurers – whose business models are directly shaped by the structural economics of ageing populations Policymakers and public sector leaders with responsibility for labour market, health, or fiscal policy Audience outcomes A concrete framework – the ageing society vs longevity society distinction – for identifying where current workforce and business strategies are misaligned with demographic reality Clarity on the three-dimensional longevity dividend: what it means in practice to build for lives that are longer, healthier, and economically productive Specific implications for pension design, benefit frameworks, talent investment, and career architecture – not trend-watching, but decision-relevant analysis An evidence-based view of how advances in geroscience and health technology are likely to affect labour supply and workforce composition over the next two decades A new strategic vocabulary for the board conversation on longevity – one that moves from “ageing burden” to a concrete set of opportunities and organisational decisions

Why organisations work with Amit Joshi His work gives leaders a precise diagnosis of the “islands of excellence” problem – why AI generates results in one function but fails to cross organisational boundaries – and a practical application logic for what has to change structurally and strategically for it to scale. His 2025 book The AI-Centered Enterprise introduces the 3Cs framework: Calibrate, Clarify, Channelize, a practical decision architecture for leaders redesigning organizations around context-aware AI, grounded in documented case studies across multiple industries. He publishes in both Harvard Business Review and MIT Sloan Management Review and has twice won the MSI/H. Paul Root Award for best paper in the Journal of Marketing: a combination that places analytical rigour and commercial applicability in the same conversation. As Co-Director of IMD’s AI Strategy and Agentic Implementation program and Director of its Generative AI for Business Sprint, he works continuously with senior executives from banking, pharma, telecoms, and retail navigating live AI transformations, not retrospective case analysis. Named one of Switzerland’s Digital Shapers in 2020 by a consortium of Swiss media including Bilanz, Handelszeitung, and Le Temps: one of a small group identified as shaping the European digital economy. Biography highlights Professor of AI and Strategy, IMD Business School, Lausanne; joined IMD in 2017 Co-Director, AI Strategy and Agentic Implementation program; Director, Generative AI for Business Sprint and Business Analytics for Leaders program, IMD Author of The AI-Centered Enterprise (2025) and GAIN: Demystifying GenAI for Office and Home (2025) Two-time winner of the MSI/H. Paul Root Award for best paper in the Journal of Marketing (2010 and 2015); Robert D. Buzzell Best Paper Award (2006) Named a Digital Shaper by Bilanz, Handelszeitung, Le Temps, and Digitalswitzerland (2020); voted favourite professor by IMD MBA Class of 2024 Published in Harvard Business Review, MIT Sloan Management Review, Journal of Marketing, and Marketing Science; cited in the Financial Times, Bloomberg, NPR, CNN, and Forbes Led panel discussion at the World Economic Forum, Davos (2020) PhD, UCLA Anderson School of Management; PGDM, Indian Institute of Management Calcutta Biography Most senior leaders now have AI running somewhere in their organisation. The harder question – one that Joshi has built a body of work around – is why it rarely runs everywhere. As Professor of AI and Strategy at IMD Business School in Lausanne, Amit Joshi directs the Generative AI for Business Sprint and co-directs the AI Strategy and Agentic Implementation program, working with executives from banking, pharma, retail, and telecoms on both the strategic and application decisions that determine whether AI scales. His work with organizations across banking, pharma, retail, telecoms, and financial services has produced a sharply specific diagnosis of where enterprise AI goes wrong: not in the technology, but in the organization built around it. The concept he returns to is what he calls “islands of excellence”, AI that works in one function, under one champion, without the structural conditions to spread. His 2025 book The AI-Centered Enterprise, co-authored with Ram Bala and Natarajan Balasubramanian, addresses this directly. The book’s 3Cs framework – Calibrate, Clarify, Channelize – gives leaders a practical architecture for moving from point-solution AI to systems that understand organizational context, intent, and workflow. His earlier book GAIN, co-authored with Michael Wade, makes the strategic case that generative AI is a paradigm shift, not an upgrade, and that the organizational response should reflect that distinction. His research on marketing strategy, analytics, and AI applications has been published in the Journal of Marketing, Marketing Science, Harvard Business Review, and MIT Sloan Management Review. He has twice won the MSI/H. Paul Root Award for best paper in the Journal of Marketing and was named one of Switzerland’s Digital Shapers by a consortium of Swiss media in 2020. His analysis is regularly covered in the Financial Times, Bloomberg, Forbes, and NPR, and he led a panel discussion at the World Economic Forum in Davos. Joshi holds a PhD from UCLA Anderson School of Management and a postgraduate management diploma from the Indian Institute of Management, Calcutta. He started his career as a sales manager at Cadbury India: a background that continues to shape an approach to AI strategy grounded in commercial reality rather than technical possibility. Key speaking topics Enterprise AI strategy and scaling Generative AI implementation Context-aware AI and organizational design Data and analytics capability building AI and commercial strategy Digital transformation leadership Building AI-ready organisations Ideal for C-suite leadership teams shaping or accelerating enterprise AI strategy CDOs, CTOs, and Chief Analytics Officers leading AI and data transformations Boards evaluating AI investment priorities and organizational readiness Senior executive education cohorts in banking, pharma, telecoms, retail, and financial services Audience outcomes A named diagnostic framework for identifying where and why AI is stalling in their organization Clarity on the distinction between context-aware AI and point-solution AI, and its strategic implications for investment and organizational design A practical model – the 3Cs: Calibrate, Clarify, Channelize – for moving from AI pilots to scaled enterprise capability A sharper understanding of how data infrastructure, organizational structure, and AI strategy need to be aligned, not sequenced The ability to evaluate AI proposals against a strategic rationale rather than a technology roadmap alone