Storytelling & Business Communication speakers
Speakers who use narrative to make complex ideas land with clarity, emotion and lasting commercial impact
Speakers Associates represents 447 speakers on Storytelling & Business Communication, including Arnt Eriksen, Mark Stevenson, Purna Virji, Lucy Bullivant, Jennifer Willey, Lauren Ducrey, Shela Gobertina von Trapp, Neelu Kaur, James Haskell and Shil Shanghavi.
Most leaders are operating with inherited assumptions about what persuades people, what builds lasting professional influence, and what actually separates executives who reach the top from those who plateau – and the empirical evidence consistently contradicts those assumptions. Negotiation training defaults to rational-actor models that perform poorly under pressure; leadership development programmes chase credentials and charisma while overlooking the four behaviours that large-scale CEO data shows actually predict success. The result is that organisations invest heavily in influence and leadership capability while working from frameworks that the evidence has already disproved.
Careers rarely move in straight lines any more. Senior professionals, founders and performers are asked to reinvent themselves several times in a working life, often under public scrutiny and without a clean narrative to justify the pivot. The people who manage it well tend to treat reinvention as a discipline rather than a moment, combining new commercial ventures with a continuing reputation in the one that made their name.
Most leadership teams have run their generative AI pilots and now face a harder question: where does the technology actually sit inside the operating model, and which categories of work change shape entirely. The answer is rarely visible from the inside, where vendors pitch tools and consultants pitch frameworks. It comes from people who have built original commercial product with these systems and watched the next layer of human-machine technology arrive in a hospital bed.
Most teams do not fail on strategy. They fail on the daily friction between people who think, decide and communicate in fundamentally different ways. Leaders need a shared, plain-language way to name those differences so meetings, feedback and conflict stop costing the organisation time it cannot recover.
Boards are being asked to make long-horizon calls on alliances, sanctions exposure and political risk with no recent precedent to lean on. Most analysis available to them is short-cycle and reactive. What they often lack is a serious historical reading of how leaders held coalitions together, or failed to, when the rules-based order last broke down.
Most established brands lose share not because a competitor invented something new, but because the incumbent had no plan for the attack when it came. Marketing teams are trained to launch and build; very few are trained to defend a position, protect a price corridor or hold a category against a credible challenger. The cost of that gap shows up in lost margin years before it shows up in lost revenue.
Senior leaders are asked to hold their nerve when the information is incomplete, the stakes are public, and the team is watching. The classroom version of leadership rarely survives that moment. What works is a smaller set of disciplines, practised under pressure, that hold a team together when the plan no longer does.
Senior teams now drown in data and still make confident decisions on weak evidence. The problem is rarely access to numbers. It is the unexamined intuitions, framing errors and innovation theatre that turn good information into bad calls. Leaders need a sharper toolkit for reasoning under uncertainty, and a willingness to learn from the failures their organisations would prefer to forget.
Senior teams talk about accountability and execution. Under sustained pressure, very few hold the line. Decisions slip, communication breaks, and the gap between what a leadership team agrees in the room and what the organisation actually does becomes visible only when the conditions get hard.
Senior teams are competent on the substance of their message and uneven on the delivery of it. Town halls run long, awards nights drift, and conference plenaries lose the room in the first twenty minutes. The gap is not the script. It is the person on stage who can hold a thousand people, move a panel forward, and make a CEO sound like a human being.