Annicken R. Day

The Scandinavian Business Therapist

Culture Strategist, Executive Advisor and Author. Founder & CEO Corporate Spring.

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Annicken R. Day has been a pioneer in the leadership and work culture space for the last 20 years. As one of the world’s first “Chief Culture Officers,” Day was instrumental in building a thriving, high-performing, innovative culture in Tandberg, a Norwegian startup within the videoconference space. The company experienced extraordinary growth, received multiple Best Place to Work awards, became a global market leader in its industry, and was acquired by Cisco for $3.5 Bill USD in 2010.

As founder and CEO of Corporate Spring for the last decade, Day has coached, trained, and advised leaders globally, from startup founders to Fortune 500 leaders, in how to build thriving, high-performing
cultures in the new world of work. Through the effective and science-based Corporate Spring Model, with decades of experience in hybrid work, and a philosophy rooted in the Scandinavian way of work and life, Day and her team have shared their expertise with leaders and teams in over fifty countries.

Drawing from her global experience as a culture expert and entrepreneur, Day provides authentic and bold insights into how the new world of work requires new ways of thinking and leading, why business
success is closely intertwined with employee wellbeing and happiness, and how to create these kinds of organizations.

Annicken R. Day´s best-selling novel Fly Butterfly, translated into multiple languages, is inspired by Day´s own metamorphosis journey as a corporate executive, entrepreneur, and human being in pursuit of
freedom, joy, and happiness.

Some of Annicken R. Day’s credentials:

  • Sought-after culture expert, TEDx and global keynote speaker.
  • Executive advisor for startup founders and Fortune 500 leaders.
  • Founder and CEO of Corporate Spring, working with some of the world´s leading companies.
  • One of the world’s first Chief Culture Officers, developed hybrid work cultures for 20 years.
  • Received multiple Best Place to Work awards based on her work.
  • Culture Strategist at Cisco, a 70 000-people company awarded 3 times “World´s Best Workplace.”
  • Columnist for Forbes, Business Insider, Huffington Post, co-author of the book “Creative
    Superpowers.”
  • Author of the bestselling novel “Fly, Butterfly.”
  • Recipient of “Alien of Extraordinary Abilities” US Green Card (EB1) based on her credentials

Talks

How to Make Culture a Strategy for Growth
The Secrets of Thriving, High-Performing Teams
How to Build a High-Trust Culture
The Scandinavian Leadership Model
Leadership Strategies for The Remote/Hybrid World of Work
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Videos

Testimonials

Annicken R. Day has a gift for transforming bureaucracies into businesses that buzz with creativity and joy.
Adam Grant
New York Times Bestselling Author, Wharton professor, Podcast Host
Annicken R. Day delivered a most intriguing and inspiring session for our leadership team at Amazon Web Services, focusing on Purpose, Identity and Leadership for the new world of work. Her ability to transport the listener to a deeper, inner, more connected realm is almost surreal.
Denning Tan
StartUp Lead, Amazon Web Services, APAC
We love working with Annicken. She is inspiring, professional, detail-oriented, ambitious and she always gets excellent feedback from our participants. Her webinar “Culture as Strategy for Growth” received an all-time-high rating from our 3000+ participants.
Christoffer Omberg
Co-founder and CEO, Oslo Business Forum
Annicken R. Day is an engaging, thought-provoking, and inspirational speaker. She has an infectious passion coupled with great knowledge and years of practical experience that makes her a speaker that is both enlightening and entertaining.
Jennifer Walker
Customer Experience Lead, Cisco
Annicken is by far the best “culture expert” I have ever come across, both as a subject matter expert and her ability to facilitate implementation. She has an impressive background combined with her uniquely energetic personality and “no b.s.” attitude.
Martin Falch
CEO, 360Leaders
Annicken´s presentation at our global kick-off was incredibly inspiring, professional, exciting, amusing and very informative. I would highly recommend her to any company where collaboration and culturechange is a topic.
Ralf Bauman
Chairman, RTB House
Annicken R. Day´s book “Fly, Butterfly” is an absolutely amazing, page-turning novel that also teaches some of the most valuable life and business lessons imaginable.
Bob Burg
Hall of Fame Speaker and Bestselling Author of «The Go-Giver Series»

Books

Fly, Butterfly
Maya Williams is an ambitious, hardworking, New York businesswoman, stymied on her way up the corporate ladder by sexist, male ex…
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