Timothy Armoo

Timothy Armoo is an English entrepreneur and speaker who helps organisations understand Gen Z audiences, influencer marketing, and social media-led brand building.

  • Co-founder of Fanbytes, an influencer and social media marketing agency focused on youth and creator-led platforms.
  • Led Fanbytes until its acquisition by global digital marketing agency Brainlabs in an eight-figure deal.
  • Named to Forbes 30 Under 30 Europe in the Media & Marketing category.
  • Listed in the Evening Standard Progress 1000 as one of London’s most influential people in digital advertising and marketing.
  • Author of the Penguin book What’s Stopping You?.
  • Founder of the teen business media project EntrepreneurXpress earlier in his career.

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Key speaking topics

  • Gen Z audiences and consumer behaviour
  • Influencer marketing strategy
  • Social media-led brand building
  • Creator economy and digital marketing
  • Youth culture and digital trends
  • Entrepreneurship and startup growth
  • Multi-generational workplaces

Ideal for

  • Marketing and brand leadership teams
  • Digital and social media strategy leaders
  • Corporate audiences seeking insight into younger consumers
  • Organisations exploring creator-led marketing

Audience outcomes

  • Clearer understanding of how Gen Z audiences engage with brands online
  • Practical insight into influencer and creator-led marketing models
  • Perspective on how social media platforms shape modern brand growth
  • Lessons from building and exiting a digital marketing business

Why organisations work with Timothy Armoo

  • Combines entrepreneurial experience with practical insight into influencer marketing and youth-focused digital platforms.
  • Brings first-hand perspective from building and selling a creator-economy marketing agency.
  • Helps organisations translate social media and Gen Z trends into strategic marketing decisions.
  • Provides relevant insights for brands adapting to creator-led and platform-driven marketing environments.

Biography

Timothy Armoo is an entrepreneur recognised for his work at the intersection of Gen Z culture, influencer marketing, and social media-led brand growth. He co-founded Fanbytes, an influencer and social media marketing agency focused on helping brands engage younger audiences through creator platforms and emerging digital channels.

Fanbytes built its reputation working with major brands and developing campaigns designed for youth-driven platforms and creator ecosystems. The company was later acquired by global digital marketing agency Brainlabs in an eight-figure deal, reflecting the growing importance of influencer-led marketing within modern brand strategy.

Armoo’s work has earned industry recognition, including inclusion in Forbes 30 Under 30 Europe in the Media & Marketing category. He has also been named in the Evening Standard’s Progress 1000 list of London’s most influential figures in digital advertising and marketing.

Alongside his entrepreneurial work, Armoo is the author of What’s Stopping You?, published by Penguin. Earlier in his career he founded EntrepreneurXpress, a teen business media project focused on entrepreneurship and young founders.

Today he shares insights drawn from building and exiting a digital marketing business, helping organisations understand how younger audiences engage with brands and how social media and creator platforms are reshaping modern marketing.

Talks

How to Reach a Gen Z Audience and Create a Gen Z Mindset

Explores how Gen Z communicates, forms opinions, and influences brands through social media, and how organisations can build strategies that resonate with this generation.

Key takeaways:

  • Understanding how Gen Z uses digital platforms to amplify brands, ideas, and trends
  • Approaches to engaging Gen Z audiences across different types of organisations
  • How brands can create momentum and relevance with younger consumers

How to Future Proof your Business and Appeal Across Multiple Generations

Examines how organisations can create cultures where different generations work effectively together to drive business success.

Key takeaways:

  • Understanding the strengths and perspectives different generations bring to the workplace
  • Strategies for encouraging collaboration between generational groups
  • Creating alignment across teams to support long-term organisational value

How Influencer Marketing and Social Media has Changed the Media Landscape for the Better

Explores how influencer marketing and social media platforms have reshaped modern marketing and brand communication.

Key takeaways:

  • How influencer marketing has changed the way brands connect with audiences
  • Practical considerations for using influencer marketing effectively
  • Common pitfalls brands and marketers should avoid when working with creators

Lessons Learnt from Building and Working with Global Brands

Shares lessons from working with global brands on how organisations can develop talent and encourage entrepreneurial thinking within teams.

Key takeaways:

  • Why retaining and developing talent is central to organisational success
  • The role of intrapreneurship and entrepreneurial thinking within established organisations
  • How combining different mindsets can support innovation and long-term growth

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Videos

Testimonials

Timo’s talk with Sheryl was incredibly engaging to our META small business network. The back and forth between them was very natural and inspiring for our network.
Martina Simon
Facebook
Timo’s deep understanding of where the puck is skating for Gen Z helped to shape our discussion as we dealt with competitive threats in the marketplace.
Camila Hill
YouTube
Timo’s views on the future of marketing and how to engage with Gen Z are second to none. His ability to further distil those strategies to inspire and empower teams on a tactical level is everything we wanted in a talk.
Nassima Kamani
Amgen
Most Influential Person in Marketing and Advertising
Evening Standard
Leading the new school of marketing
Forbes Magazine
Creating the WPP of Gen Z
Huffington Post
FanBytes have continuously helped us drive real ROI and installs for Deezer. When compared to the results we got from the platforms themselves, they outperformed by 3:1.
Bianca Spada
Global Head of Social Media, Deezer
Partnering with FanBytes has given us expert, authentic knowledge and insight as well as opening up engaged and relevant audiences we would not have had access to otherwise.
Karen Smith
Head of Marketing, ACCA