Pierre-Yves Gerbeau: Biography highlights

Pierre-Yves Gerbeau is the former Vice-President of Park Operations and Attractions of Disneyland Paris.

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Serial entrepreneur, retail and leisure business guru, and turnaround expert Gerbeau has led organisations around the world. Famously the ‘saviour’ of the Millennium Dome, he’s turned around nine businesses, established a £600million property portfolio as X-Leisure CEO, and served as a business school professor.

After injury curtailed a promising professional sporting career, Gerbeau went into business, joining Euro Disney and rising to Vice President of the theme park. His success there led him to be appointed CEO of the struggling and much-maligned Millennium Dome. After public indifference, media ridicule and an inauspicious opening night, he reviewed the attractions, services and staffing turning the Government-built landmark into a success pulling in over six million visitors.

After the Dome’s 12 month run, Gerbeau joined the X-Leisure group as CEO, establishing the new chain of indoor ski and entertainment venues around the country. Over a decade he built a successful portfolio of leisure destinations before negotiating their sale to the property giant Land Securities.

In presentations Gerbeau explains how the economic and business climate requires each and every tier of management to be agile, accountable and better at balancing risk. Decisions must be firm and consistent – not based on a popularity contest. And at a time when even established brands and reputations can be destroyed in hours, managers must ensure that the organisation’s values are understood, embraced and upheld by everyone. Above all, they should lead by example.

Voted Personality of the Year by his leisure industry peers, Gerbeau holds an MBA from one of France’s leading business schools and frequently appears in the media commenting on business and life as voluntary French exile in London. He has also served as Visiting Professor of Entrepreneurship and Corporate Rescue at London Business School and Imperial College.

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Business Expert PY Gerbeau talks to #FSBConf 2015
Business Expert PY Gerbeau talks to #FSBConf 2015
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