Marketing & Branding

Why organisations work with Sean Pillot de Chenecey He turned the trust collapse into a working brand discipline. The Post-Truth Business, his Kogan Page bestseller, gives commercial leaders a concrete language for authenticity at a time when most marketing advice is still optimising for awareness. He sits inside formal futures-studies practice, not only commercial consulting. As UK Associate Partner at the Copenhagen Institute for Futures Studies, he runs the institute’s Foresight-Driven Innovation course, which he applies to client brand and innovation work. He holds office in the global futures-studies field. As Director of Public Affairs at the World Futures Studies Federation, the UNESCO-partnered global body for futures studies scholarship, he operates inside the same institutional network as the academics, policy specialists and foresight practitioners shaping how organisations think about long-range change. He has been doing trends and foresight long enough to know what holds. Co-founding The Future Laboratory in the 1990s, then operating his own consultancy Brand Positive, gives him three decades of pattern recognition across consumer, cultural and commercial cycles. His podcast, The New Abnormal, approaching 300,000 downloads, keeps him in continuous dialogue with academics, operators and activists shaping how organisations are perceived, which feeds directly into client work. Biography highlights Author of The Post-Truth Business (Kogan Page), No. 1 Business Bestseller, on rebuilding brand authenticity in a distrusting world. Author of Influencers and Revolutionaries (Kogan Page), shortlisted for the Business Book of the Year Awards. UK Associate Partner, Copenhagen Institute for Futures Studies, leading the Foresight-Driven Innovation course. Director of Public Affairs, World Futures Studies Federation, the UNESCO-partnered global body for futures studies scholarship. Co-founder of trend forecasting agency The Future Laboratory; founder of independent strategy consultancy Brand Positive. Host of The New Abnormal podcast, approaching 300,000 downloads. Agenda contributor to the World Economic Forum; visiting lecturer at University of the Arts London (Central Saint Martins, London College of Fashion), the Royal College of Art, the University of Brighton and other leading creative and business schools for more than two decades. Biography Most brand thinkers stop at narrative. Most futurists stop at the macro picture. Sean Pillot de Chenecey works the join between the two, and that is where his commercial value sits. His Kogan Page bestseller The Post-Truth Business argued that brand authenticity, not louder advertising, is the operating answer to collapsing customer trust, and gave senior marketers a working framework rather than a critique. His career put him in the right place to take that argument seriously. In the 1990s he co-founded The Future Laboratory, the trend forecasting agency, before running his own consultancy Brand Positive for clients across consumer, financial services and technology. The Copenhagen Institute for Futures Studies brought him in as UK Associate Partner, and he leads the institute’s Foresight-Driven Innovation course, used by organisations who want innovation work grounded in real scenario method rather than ideation theatre. He also serves as Director of Public Affairs at the World Futures Studies Federation, the UNESCO-partnered global peak body for futures studies scholarship. His second book, Influencers and Revolutionaries, shortlisted for the Business Book of the Year Awards, mapped the founders, technologists and activists actually moving markets. The New Abnormal, his podcast, has crossed 250,000 downloads and now functions as a working research instrument; he is in continuous conversation with the academics, operators and cultural figures who shape how organisations are perceived. He has lectured on strategy and innovation at Central Saint Martins, the Royal College of Art, Chelsea College of Art, LSBU Business School, Miami Ad School, OMNES/INSEEC and the University for the Creative Arts for more than twenty years, and contributes to the World Economic Forum’s agenda. The combination, three decades of trends practice plus a formal futures-studies foothold plus a published thesis on trust, is what brings him into rooms where the brief is brand authenticity, customer trust or innovation strategy under uncertainty. Key speaking topics Brand authenticity and customer trust Foresight-driven innovation Megatrends and scenario planning Consumer behaviour in a post-truth environment Marketing strategy under uncertainty Anticipatory leadership Politics, philosophy and the future of business Ideal for CMOs, brand directors and customer experience leaders rebuilding trust with sceptical audiences. Chief strategy officers and innovation leads who need foresight integrated into commercial planning. Boards and executive committees setting brand and reputation direction in a low-trust environment. Marketing, communications and insight teams refreshing their approach to consumer and cultural change. Audience outcomes A working definition of brand authenticity that holds up against current consumer scepticism. A clearer view of which megatrends actually intersect with the audience’s commercial decisions, and which are noise. A method for moving from trend awareness to innovation choices that survive contact with the operating plan. Sharper questions about where customer trust is being earned, eroded or faked inside the organisation today.

Why organisations work with Rachel Harris She has built a seven-figure UK accounting firm with multiple regulated divisions, not advised on one. Her commentary on growth comes from an operator with payroll, clients and audit obligations. She runs a financial education platform with an audience over 150,000, which gives her unusual fluency in translating commercial detail for a non-specialist room. She sits as a Director and Trustee of AAT, which signals institutional credibility inside the UK accounting profession, useful for any audience of practice owners or professional services leaders. Her bursary scheme, the first of its kind in UK accounting, gives her a substantive position on widening access to professional services careers, beyond generic DEI talking points. She was named Accountancy Personality of the Year 2023 by PQ Magazine and Breakout Star of the Year by Accounting Excellence, two named industry awards from credible bodies. Biography highlights Founder and director of striveX, a UK accounting firm with regulated divisions in tax, audit, mortgages and HR. Founder of @accountant_she, a financial education platform with a combined audience exceeding 150,000. Accountancy Personality of the Year 2023, PQ Magazine. Breakout Star of the Year 2023, Accounting Excellence Awards. Director and Trustee of the Association of Accounting Technicians. Credentials: MBA, CMgr, MCMI, MAAT. TEDx speaker. Media contributor on ITV This Morning, BBC Radio 5 Live, LBC and Times Radio. Biography The accounting profession has a structural credibility problem with small business owners. Founders need commercial advice, but most accountants are trained in compliance, and most growth advisors have never run a regulated firm. Rachel Harris built striveX to close that gap, and now uses the experience as the basis of her work with founders elsewhere. striveX is one of the UK’s fastest-scaling accounting practices, with divisions across tax, audit, mortgages and HR. It is a regulated, multi-disciplinary firm with clients, staff and operating constraints, not a consultancy or a content business dressed up as one. The operator perspective is what audiences buy. Alongside the firm, she runs @accountant_she, a financial education platform with an audience above 150,000. The dual track matters. She has translated commercial substance into language that lands in a non-technical room, which is rarer than the credential stack of professional services speakers suggests. Her work is recognised inside the profession: Accountancy Personality of the Year 2023 from PQ Magazine, Breakout Star of the Year 2023 from Accounting Excellence, and a Director and Trustee role at the AAT. Her bursary scheme, the first corporate bursary fully funding students through AAT levels 2 to 4, started with one placement and expanded to five in its second year. It is a concrete commitment to widening entry into a profession that has not historically welcomed outsiders, and it gives her a credible position on access that is grounded in something she has built. Key speaking topics Scaling a service business beyond the founder Practice and professional services growth Building a financial brand online Entrepreneurship and operating discipline Personal finance for business owners Widening access in professional services Ideal for Founders and owners of professional services firms scaling past the first hire. Accountancy and finance audiences: practice managers, partners, AAT and ICAEW member networks. Conferences for small business owners, entrepreneurs and creator-led businesses commercialising an audience. Leadership audiences in financial services or professional services HR considering widening-access programmes. Audience outcomes A concrete account of how a UK service firm grew from a single founder to a multi-division, seven-figure operation, with the decisions made along the way. A working model for combining a regulated professional services firm with a public-facing personal brand without the two undermining each other. A perspective on widening access to professional services careers grounded in an operating bursary, not an aspirational diversity statement. A view of how to translate financial substance for a non-specialist audience, useful for any leader who has to talk to staff, customers or media about numbers.

Why organisations work with Donald Miller He built the most widely adopted messaging framework in the market. Over a million business leaders have used the StoryBrand SB7 model, and companies including Chick-fil-A, Intel, TOMS Shoes, Tempur Sealy, and Trek Bicycles have applied it to live commercial work. He gives marketing and sales teams a shared vocabulary. The hero, guide, plan, and call-to-action structure gets a CMO, a founder, and a field rep aligned on the same customer story inside one session. He is a practitioner, not a consultant-at-a-distance. Miller runs StoryBrand, Business Made Simple, and Coach Builder, and the frameworks he teaches from stage are the ones his own companies run on. He translates narrative theory into revenue mechanics. The work connects story structure directly to website copy, sales emails, and lead generation assets that teams can ship the week after the keynote. He is a New York Times bestselling author whose books have stayed on the list collectively for more than a year, which means a room of senior marketers arrives already familiar with the thesis. Biography highlights CEO of StoryBrand, Business Made Simple, and Coach Builder. Author of Building a StoryBrand (2017) and Building a StoryBrand 2.0 (HarperCollins Leadership, 2025). Author of Marketing Made Simple and How to Grow Your Small Business: A 6-Step Plan. New York Times bestselling author; books have sold millions of copies and spent more than a year on the list collectively. StoryBrand framework adopted by Chick-fil-A, Intel, TOMS Shoes, Trek Bicycles, Tempur Sealy, Pantene, Zaxby’s, and Ford/Lincoln. Earlier bestselling memoirs include Blue Like Jazz, A Million Miles in a Thousand Years, and Scary Close; Blue Like Jazz was adapted for film and premiered at SXSW. Biography Most companies talk about themselves when they should be talking about their customer. The StoryBrand framework, built by Donald Miller and laid out in Building a StoryBrand and its 2025 revision, forces that correction by borrowing the mechanics of narrative: a hero with a problem, a guide with a plan, a call to action, and stakes on both sides of the decision. The framework is now standard equipment in growth teams. More than a million leaders have run their messaging through the SB7 model, and named companies including Chick-fil-A, Intel, TOMS Shoes, Trek Bicycles, and Tempur Sealy have used it on live commercial work. What distinguishes the approach is not the use of story as metaphor, it is that the output is operational: a BrandScript that rewrites a homepage, a sales email, and a lead magnet in the same language. Miller runs the companies that teach it. He is CEO of StoryBrand, Business Made Simple, and Coach Builder, and the playbooks he takes to the stage are the ones his own businesses use to acquire customers. That closes the gap between theory and execution that most marketing speakers leave open. Before StoryBrand, Miller wrote the New York Times bestsellers Blue Like Jazz, A Million Miles in a Thousand Years, and Scary Close. Blue Like Jazz was adapted for film and premiered at SXSW. The craft training those books represent is what makes the business work land: a CEO learning StoryBrand is being taught by someone who spent two decades writing narrative for general readers before applying it to commercial messaging. Key speaking topics StoryBrand messaging framework Marketing and customer acquisition Sales communication and conversion Brand clarity Small business growth Narrative in commercial strategy Ideal for CMOs, marketing directors, and brand leads responsible for messaging across a product or service portfolio Founders and CEOs of small and mid-sized businesses where the leader still owns the brand voice Sales leaders whose teams need a shared structure for prospect conversations and follow-up Agency and consulting networks who want a common framework across client engagements Audience outcomes A working vocabulary, hero, guide, problem, plan, stakes, for diagnosing any piece of marketing that is not converting A clear view of why customer-centric messaging outperforms feature-led messaging in measurable sales terms Practical editing instincts that apply immediately to websites, email sequences, and sales scripts A shared internal language that aligns marketing, sales, and leadership on the same customer story Confidence to cut the clutter from existing brand assets rather than adding more of it

Why organisations work with Bobby Umar He treats connection as a teachable skill, not a personality trait. The 5 C’s of Connection framework, drawn from his TEDxUWO talk, gives leaders and employees a structured way to build trust, credibility and influence inside and outside the organisation. His background is unusually broad for the topic: engineering at Bombardier, brand marketing at Kraft and Unilever, and Second City improv training. That mix shows up in how the work lands, structured enough for senior audiences, performative enough to hold a room. He is a recognised authority on LinkedIn as a professional channel. Multiple LinkedIn Top Voice designations, including an early Presentation Skills badge, mean leaders learn from someone who has built an audience the way they are being asked to. Inc. Magazine Top 100 Leadership Speaker and five-time TEDx speaker, which gives senior audiences confidence that the craft and delivery will match the content. Biography highlights Five-time TEDx speaker, including “The 5 C’s of Connection” (TEDxUWO) and “School: Learning to Fly” (TEDxUTSC). Inc. Magazine Top 100 Leadership Speaker, listed alongside Richard Branson and Brené Brown. LinkedIn Top Voice, with early badges for Presentation Skills, Thought Leadership and Personal Branding. Author of How to Network Anytime, Anywhere, With Anyone (#1 on three Amazon bestseller lists). Founder of DYPB (Discover Your Personal Brand), described as North America’s largest personal branding event, with 60 experts and over 300 delegates. Career background spans Bombardier (engineering), Kraft and Unilever (brand marketing) and Second City (performing arts). B.Eng., McGill University; MBA, McMaster University. Biography Most leadership development still treats connection as a soft skill that either comes naturally or does not. Bobby Umar’s work argues the opposite. His 5 C’s of Connection framework, popularised through a viral TEDxUWO talk, breaks authentic relationship-building into components that can be taught to engineers, sales teams, senior executives and entry-level employees alike. That argument is grounded in an unusual professional path. Before becoming a speaker, Umar trained as an engineer at McGill, ran brand marketing for Kraft and Unilever, took an MBA at McMaster and studied improv at Second City. The result is a practitioner who can move between the analytical and the performative without losing either audience. His credentials inside the speaking and creator economy are deep. Five TEDx talks. Inc. Magazine Top 100 Leadership Speaker. LinkedIn Top Voice across several categories. Author of How to Network Anytime, Anywhere, With Anyone, a #1 Amazon bestseller. Founder of DYPB, the personal branding conference that became the largest of its kind in North America. What makes him commercially useful to organisations is the translation step. Personal branding, networking, social audio, vulnerable storytelling: these are not pitched as marketing tactics but as the connective infrastructure of modern professional life. For organisations trying to develop influential leaders, engaged employees and externally visible experts, Umar offers a practical, structured account of how connection actually works. Key speaking topics Authentic networking and relationship-building Personal branding for leaders and employees LinkedIn presence and professional digital reputation Vulnerable storytelling and leadership communication Heart-centred leadership Employee advocacy and internal brand-building Connection skills in hybrid and remote teams Ideal for CHROs, talent and L&D leaders investing in employee engagement, advocacy and internal communication. Marketing, communications and executive leaders building external thought leadership programmes for senior teams. Sales and business development functions where individual networking capability drives revenue. Conference organisers building agendas on leadership, future of work, employee experience or culture. Audience outcomes A working language for connection, anchored in the 5 C’s framework, that audiences can apply immediately to internal and external relationships. A clearer view of how personal branding intersects with leadership credibility, especially on LinkedIn. Practical methods for using storytelling, vulnerability and digital channels to build trust at scale. A reframing of networking as a professional discipline, not a transactional activity reserved for extroverts. Confidence to put senior leaders and frontline employees on visible platforms without sounding scripted.

Why organisations work with SeenThroughGlass He brings a working creator’s audience instinct into the room. Brands get a host who has spent a decade testing what holds attention on a phone screen, not a presenter reading a script. Direct access to the supercar and motorsport world. His interview series Behind The Glass has put him opposite Sebastian Vettel, Jenson Button and Max Chilton, which translates into credible panel chemistry with senior automotive guests. Proven commercial partnerships with Shell, Pirelli and Harman Kardon. He has worked inside major brand activations, not just commented on them. Recognised reach. Named in The Sunday Times Top 50 UK Influencers list, with cumulative video views in the tens of millions across an audience that car, lifestyle and luxury marketers spend heavily to reach. A founder’s view of the creator economy. He has built, monetised and scaled the channel himself, which lands well with marketing leadership trying to make sense of where their influencer spend actually goes. Biography highlights Founder of Seen Through Glass, an automotive YouTube channel launched in 2014 that reached 100,000 subscribers in its first year and has accumulated tens of millions of views. Named in The Sunday Times Top 50 UK Influencers. Host of Behind The Glass, a weekly automotive podcast and interview series featuring senior figures from motorsport and the supercar community. Brand collaborations with Shell, Pirelli and Harman Kardon. On-camera work with Formula 1 drivers including Sebastian Vettel, Jenson Button and Max Chilton. Creator of Drive The World, a 2019 six-continent road trip series documenting global car culture. Biography Most car brands are still organised around the assumption that the buyer walks into a showroom. The buying decision now happens on a phone, mediated by a small group of creators whose audiences spend hours a week watching them drive, review and argue about cars. Sam Fane is one of them. He founded Seen Through Glass in 2014, after a stint in PR in Mayfair and early experiments shooting point-of-view footage on Google Glass. The channel reached 100,000 subscribers in its first year. A decade on, it has accumulated tens of millions of views across road trips, ownership videos, motorsport coverage and long-form interviews. His interview platform, Behind The Glass, has hosted Sebastian Vettel, Jenson Button and Max Chilton, alongside dealers, designers and other figures inside the supercar economy. Brand work with Shell, Pirelli and Harman Kardon has put him on the commercial side of automotive content as well as the editorial side. The Sunday Times named him in its Top 50 UK Influencers list. For events, that combination matters in a practical way. Automotive, luxury and lifestyle brands often need a host who can interview a Formula 1 driver, moderate a panel of marketing leaders and hold an audience that has spent the day on its phones. Fane has done all three for a living for ten years. Key speaking topics Automotive content and the creator economy The supercar and luxury car market Building a media brand on YouTube Brand partnerships and influencer commerce Motorsport and Formula 1 culture Awards hosting and on-stage interviewing Ideal for Automotive OEMs, dealerships and aftermarket brands running customer or trade events Luxury, lifestyle and watch brand marketing leadership Motorsport and motoring industry awards CMOs and brand directors reviewing influencer and content strategy Audience outcomes A clearer view of how automotive buying attention has shifted from showroom to screen. A working sense of what makes a brand partnership land with a creator audience and what makes it fail. Direct, on-stage insight from a creator who has built a business on the platform marketers most often misunderstand. A confident, well-paced event with a host who is comfortable opposite senior automotive and motorsport figures.

Why organisations work with Lissie Mackintosh A live host who can move between the F1 paddock, a brand launch, an awards stage and a corporate panel without dropping register, with the trust of drivers, teams and sponsors built up since 2022. Direct reach into a young, global F1 audience through TikTok, Instagram, YouTube and the Going Purple podcast, useful for brands building presence with under-35 motorsport fans. A genuine working point of view on women in motorsport, grounded in three years of on-the-ground experience, not consultancy framing. Hosting credits at scale-events where the brief is unforgiving: the 2022 Autosport Awards, the 2023 UK premiere of Ferrari and multiple F1 team and car launches. Biography highlights Lead paddock presenter on Formula 1 broadcast and digital content since 2022, interviewing drivers including Charles Leclerc, Lando Norris, Carlos Sainz, George Russell and Jenson Button. Host of Going Purple, an F1 podcast launched in 2022 and distributed via Spotify and Apple Podcasts, with guests including Oscar Piastri, Jamie Chadwick and F1 Academy driver Abbi Pulling. Hosted the 2022 Autosport Awards and the 2023 UK premiere of Ferrari, plus multiple F1 team launches. Face of the 2023 Reiss x McLaren partnership alongside McLaren F1 drivers Lando Norris and Oscar Piastri. Brand work with Sky Sports, Scuderia Ferrari, Red Bull, Mercedes AMG Petronas, Aston Martin, McLaren, HSBC, NFL UK, PUMA, Tommy Hilfiger, Michael Kors, Elemis and Elizabeth Arden. Aligned with Females in Motorsport and a regular public voice on gender representation across F1, F1 Academy and the wider racing ecosystem. Biography Formula 1 sells access. For decades that access ran through the same narrow set of broadcast voices, and the audience that grew up on social video was largely left out of the conversation. Mackintosh started filling that gap from a phone in late 2021, with TikTok videos that moved fast and assumed the viewer was new to the sport. By 2022 she was in the paddock as one of F1’s lead presenters, working across the championship’s broadcast and digital output. She has interviewed Charles Leclerc, Lando Norris, Carlos Sainz, George Russell and Jenson Button, and hosted set-pieces including the 2022 Autosport Awards, the 2023 UK premiere of Ferrari and multiple team and car launches. Her podcast Going Purple, launched in 2022, sits alongside the broadcast work. Guests include Oscar Piastri on his first F1 win, F1 Academy driver Abbi Pulling and former W Series champion Jamie Chadwick on the pressure of being a female role model in racing. The podcast is open about being designed for fans who do not see themselves reflected in the existing motorsport media set. That is the throughline. Mackintosh’s working argument, made on stage and in interviews with Sky Sports and Females in Motorsport, is that motorsport’s growth depends on whether the sport is willing to put different people in front of the camera and the microphone. She has built her career inside that argument and is a credible voice for brands and organisations testing the same proposition. Key speaking topics Formula 1 and the future of motorsport media Women in motorsport and representation in sport Building community with Gen-Z sports audiences Content creation and the new sports broadcast model Personal brand and platform in a legacy industry Event hosting and panel moderation across motorsport, brand and awards Ideal for Brand and partner events inside motorsport, automotive and sports sponsorship looking for a credible live host Internal and external events for organisations targeting younger consumer audiences in F1, F1 Academy and adjacent sports Diversity and inclusion conferences and women-in-sport platforms seeking a working voice from inside the paddock Awards nights, premieres and product launches where the host needs to speak fluently to drivers, sponsors and fans in the same room Audience outcomes A first-hand account of how Formula 1 has changed its audience profile since 2022 and what brands inside the sport are doing about it A practical view of how content creators have shifted the sports broadcast model and what that means for sponsors and rights holders Honest perspective on the lived experience of being a young woman in a male-dominated sport, including the cost of public visibility A live host who lifts the energy of the room and keeps a panel of drivers, executives or sponsors on the brief

Why organisations work with Zing Tsjeng A working journalist’s instinct for what an audience actually wants to hear, sharpened across VICE, the BBC and the i newspaper, brought to corporate stages where most speakers sound rehearsed. A four-volume body of work in Forgotten Women that pulls 190 named historical women into business and cultural conversations, giving inclusion content that is specific rather than slogan-driven. Co-hosting Good Bad Billionaire with BBC Business Editor Simon Jack means she can interrogate wealth, power and ambition with a financial-journalism register, not a generic culture take. A presenter’s hosting craft tested on Question Time, Have I Got News For You and Front Row, useful when the brief is moderation, panel chairing or on-stage interview rather than a solo keynote. An Oxford visiting professorship in Creative Media gives the academic credential to anchor talks on media, narrative and identity for senior internal communications and brand audiences. Biography highlights Former Editor-in-Chief, VICE UK and VICE.com; launched Broadly in 2014. Co-host, Good Bad Billionaire, BBC Sounds, with Simon Jack. Author, Forgotten Women series, Octopus Publishing, anthologised by Brazen in 2022. Visiting Professor of Creative Media, University of Oxford, since 2022. Highly commended, British Journalism Awards 2020. Columnist for the i newspaper; contributor to British Vogue, The Guardian, The Sunday Times, Dazed. Biography Inclusion content inside large organisations has a credibility problem. Most of it is either statement-led or driven by external pressure, and very little of it is grounded in the actual content of the histories it claims to recover. That gap is where Tsjeng’s work begins. The Forgotten Women series is a four-volume project that profiles more than 190 women, scientists, leaders, artists, reformers, who shaped fields that later forgot them. Octopus published the books between 2018 and 2019; Brazen reissued the anthology in 2022. The work is research, not advocacy, and it gives senior audiences a vocabulary for inclusion that does not collapse the moment scrutiny arrives. She runs a parallel journalism career that gives her a working register most cultural speakers do not have. As Editor-in-Chief of VICE UK she managed teams across the US and UK, launched Broadly, and oversaw video work that drew tens of millions of views. With Simon Jack on the BBC’s Good Bad Billionaire she now interrogates wealth, power and ambition for a mainstream business audience, with the show topping UK audio charts in 2024. The credential anchor is real. Oxford appointed her Visiting Professor of Creative Media in 2022; she lectures in journalism at City, University of London; she was highly commended at the British Journalism Awards 2020. Question Time, Have I Got News For You and Front Row have all used her as a contributor, which is why corporate clients including SXSW, Web Summit, Netflix and Sky tend to book her to chair, moderate or interview at the moments where the room expects a working broadcaster, not a motivational voice. Key speaking topics Hidden histories of women in business, science and leadership Wealth, power and the lives of billionaires Media, journalism and the modern news industry Inclusion, identity and cultural narrative LGBTQ+ representation in public life On-stage hosting, moderation and panel chairing Ideal for CHROs, heads of DEI and internal communications leaders briefing audiences on inclusion with substance Brand, marketing and editorial leaders working on culture-led storytelling Conference programmers needing a senior journalist to chair, moderate or interview on the main stage Leadership teams hosting International Women’s Day, Pride or cultural anniversary events that need a credible voice rather than a generic one Audience outcomes Specific historical reference points that make inclusion content land with executive audiences A clearer view of how wealth, power and ambition are reported and judged in mainstream media today Confidence in handling identity and cultural topics from a journalist’s evidence base, not a political register Practical reading on how stories travel in modern media, drawn from VICE, the BBC and national press A sharper sense of what audiences want to hear from leaders speaking about inclusion and culture

Why organisations work with Jonah Berger He has built two operating frameworks, STEPPS for word of mouth and REDUCE for overcoming resistance, that translate directly into product, marketing and change decisions rather than sitting at the level of theory. The research base is unusually deep for a commercial speaker: 80+ peer-reviewed articles, much of it using natural language processing on real consumer and organisational text, not anecdote. His client work spans Apple, Google, Nike, Amazon, GE, Moderna, Facebook and the Gates Foundation, which means the frameworks have been pressure-tested across consumer brands, platforms and mission-driven organisations. Contagious won the Berry-AMA Book Prize for the best book in marketing, the field’s most credible peer recognition. He addresses two distinct buyer problems with one body of work: how things spread (marketing, product, communications) and how to move people who do not want to move (change, transformation, sales). Biography highlights Marketing Professor at the Wharton School, University of Pennsylvania. PhD in Marketing, Stanford Graduate School of Business; BA Stanford. Author of Contagious, Invisible Influence, The Catalyst and Magic Words; books published in over 35 countries. Berry-AMA Book Prize for Best Book in Marketing (Contagious). Wharton Iron Professor Award for faculty research; recognised by the American Marketing Association as a top-five most productive marketing researcher. Research and commentary featured in The New York Times, Wall Street Journal, Harvard Business Review and NPR. Biography Most attempts to change behaviour rely on more pressure: more advertising spend, more incentives, more internal communication. The research suggests the opposite often works better. Removing the friction that holds people in place changes more behaviour than pushing harder against it. That argument sits at the centre of Jonah Berger’s work as a marketing professor at the Wharton School. His book The Catalyst sets out a five-part model, REDUCE, for identifying and dismantling the specific barriers that stop customers, employees and citizens from changing their minds. It is paired with the earlier STEPPS framework from Contagious, which names the six factors that make products and ideas spread. The academic foundation is substantial. Berger holds a PhD in Marketing from Stanford and has published more than eighty peer-reviewed articles, much of it applying natural language processing to large bodies of consumer and organisational text. Contagious won the Berry-AMA Book Prize for the best book in marketing. Invisible Influence and Magic Words extend the same methodology into social influence and the language of persuasion. The frameworks have been used inside Apple, Google, Nike, Amazon, GE, Moderna, Facebook and the Gates Foundation. The value to a senior team is the same in each case: a defensible, named model for two questions that boards and chief marketing officers ask repeatedly, why some things spread and others do not, and why people resist change even when the case for it is sound. Key speaking topics Word of mouth and viral marketing Behavioural science in commercial strategy Change and persuasion Consumer behaviour and decision-making Language and influence Social influence and choice architecture Branding and customer engagement Ideal for Chief marketing officers and brand leadership teams setting strategy on growth, virality and customer engagement. Transformation and change leaders running programmes where employee or customer resistance is the binding constraint. Sales and revenue leaders looking to apply behavioural science to pricing, messaging and conversion. Product and innovation teams working on adoption of new offerings. Audience outcomes A working knowledge of the STEPPS framework and how to apply each principle to a current product, message or campaign. The REDUCE model as a diagnostic for stalled change, with the five categories of resistance named and addressable. Specific language techniques from Berger’s natural language processing research that shift persuasion outcomes. A sharper read on which behavioural levers genuinely move customers and employees, and which ones do not. Concrete examples drawn from consumer brands, platforms and mission-driven organisations Berger has worked with.

Why organisations work with Ramon Ray He has built and exited three of his own companies and runs two active media platforms, so the advice is operator-tested, not theorised from the outside His Celebrity CEO framework gives founders a step-by-step way to build local and category authority, not generic personal-brand advice He has interviewed every Shark Tank investor and President Obama, and shares platforms with Seth Godin and Simon Sinek, which gives him an unusually wide read on what works across founder archetypes He has been invited to the White House and the US Congress on small-business and personal-branding topics, which gives the work institutional weight beyond the usual marketing-conference circuit He is a high-energy event host as well as a keynote speaker, and is regularly hired by Entrepreneur magazine and similar publishers to anchor their flagship conferences Biography highlights Founder of SmallBizTechnology.com and Smart Hustle Media, two long-running platforms serving small-business owners Author of The Celebrity CEO, Facebook Guide to Small Business Marketing (Wiley), Technology Solutions for Growing Businesses, and two further titles Conducted the first live Google Hangout interview with President Barack Obama Member of the US Delegation to India led by Ivanka Trump for the Global Entrepreneurship Summit Invited expert witness to the US Congress and speaker at the White House on personal branding Contributor to Inc., Entrepreneur, PC World, Small Business Trends, and Allbusiness.com; co-founder of the Small Business Influencer Awards Biography Most small-business owners do not lose to better products. They lose to better-known competitors. The Celebrity CEO thesis takes that observation seriously and treats personal brand as a growth instrument with measurable outputs: leads, referrals, pricing power, retention. The book is the public face of two decades of work with founders trying to compete against larger rivals. The author of that thesis, Ramon Ray, is a five-time entrepreneur who has built and exited three companies, including SmallBizTechnology.com and Smart Hustle Media. He has written five books across technology, marketing, and personal brand, and his journalism appears in Inc., Entrepreneur, PC World, and Small Business Trends. His access to the top of the founder market is unusual. He conducted the first live Google Hangout with President Obama, joined the US Delegation to India for the Global Entrepreneurship Summit, and has been invited as an expert witness to Congress and as a speaker at the White House on personal branding. He has interviewed every Shark Tank investor and shared stages with Seth Godin, Simon Sinek, Gary Vaynerchuk, and Deepak Chopra. What makes the work commercially useful is the operator’s eye behind it. Ramon co-founded the Small Business Influencer Awards with Anita Campbell, anchors Entrepreneur magazine’s flagship conferences as host, and runs an active mastermind for founders applying the Celebrity CEO playbook. The advice is not theoretical; it is what he is doing for himself in public, in real time. Key speaking topics Personal brand as a growth engine for founders Small-business marketing and customer acquisition Community building and category authority Social media for entrepreneurs Digital tools and technology for small business Entrepreneurial mindset and resilience Ideal for Founders and CEOs of small and mid-sized businesses Franchise networks, dealer councils, and independent business associations Marketing and growth leaders inside larger organisations who serve SMB customers Diversity-in-business and youth-entrepreneurship programmes Audience outcomes A working definition of what a Celebrity CEO is, and what it takes to become one in their market A simple model for turning customer relationships into a referral and retention engine Specific tactics for showing up consistently on social platforms without burning out Renewed conviction that being visible is part of the job, not a vanity project A short list of next moves they can act on the same week

Why organisations work with DJ Target He was inside grime before it was a marketing category. As a founding member of Roll Deep with Wiley, Dizzee Rascal, Skepta and Flowdan, his account of how the genre formed is first-hand, not retrofitted. His book Grime Kids became the definitive insider history of the scene and the source text for a BBC Three drama adaptation written by Theresa Ikoko. Few cultural movements are documented this directly by a participant. The Rap Game UK, which he co-hosts with Krept and Konan, earned a BAFTA nomination for Entertainment Programme, giving him broadcast craft alongside scene credibility. Eden’s Bloom, the freeze-dried baby food brand he co-founded with his wife Eva, gives him a working perspective on building a consumer brand from scratch outside the music industry. He brings the hosting craft of a daily 1Xtra slot to corporate panels, awards and culture-led conversations, where the bar is keeping a senior audience interested without scripting every line. Biography highlights Founding member of Roll Deep alongside Wiley, Dizzee Rascal, Skepta and Flowdan; co-producer of the UK Top 20 single “Champagne Dance”. BBC Radio 1Xtra presenter since 2007, former co-music lead of the station. Co-host of BBC Three’s BAFTA-nominated The Rap Game UK with Krept and Konan. Author of Grime Kids: The Inside Story of the Global Grime Takeover (Trapeze, 2018). Executive producer on the BBC Three drama adaptation of Grime Kids, written by Theresa Ikoko and produced by Mammoth Screen. Co-founder of Eden’s Bloom, a freeze-dried baby food brand built with his wife Eva Joseph. Biography Grime did not arrive fully formed. It was built on pirate radio in East London by teenagers who had no expectation that anyone outside their estates would listen. Roll Deep was one of the collectives at the centre of that, and DJ Target was one of its founding members alongside Wiley, Dizzee Rascal, Skepta and Flowdan. Their 2002 single “Champagne Dance” reached number 13 on the UK Singles Chart and signalled that the scene could cross over without losing what made it. That experience gave him the source material for Grime Kids: The Inside Story of the Global Grime Takeover, published by Trapeze in 2018. The book became the canonical insider account of the genre, later adapted into a BBC Three drama series written by Theresa Ikoko and produced by Mammoth Screen, with DJ Target as executive producer. He is one of the few participants in a cultural movement who has gone on to write its history and shape its dramatisation. His broadcasting career sits alongside this. He has presented on BBC Radio 1Xtra since 2007, served as the station’s co-music lead, and co-hosts BBC Three’s The Rap Game UK with Krept and Konan, a series that earned a BAFTA nomination for Entertainment Programme. The hosting craft is the part senior audiences feel directly: keeping a room engaged, threading a conversation, working without a script. Outside music he co-founded Eden’s Bloom with his wife Eva Joseph, a freeze-dried baby food brand named after their daughter. The venture gives him a working view of consumer brand-building from product to shelf, and a second story to draw on when the brief is entrepreneurship rather than culture. Key speaking topics UK grime, garage and the rise of British Black music Cultural authenticity in brand and youth marketing Building a creative scene from the ground up Broadcasting and panel hosting Founder experience in consumer goods Ideal for CMOs and brand leaders working on youth, music or culture-led campaigns Internal culture and DEI programmes that want substance rather than slogans Awards hosting, panel moderation and after-dinner sets where craft and cultural authority both matter Founder communities and accelerator audiences interested in consumer brand-building Audience outcomes A first-hand account of how grime moved from pirate radio to global recognition, told by someone who was there A clearer read on what makes brand engagement with youth culture credible and what makes it fall flat A working founder’s view of building a consumer product brand alongside a creative career A hosted conversation that lands with audiences who can spot a scripted moderator from the back of the room

Why organisations work with David Gandy He has lived both sides of a licensing deal, as the face of Dolce & Gabbana’s Light Blue for more than a decade and as the founder designing and pricing his own range at M&S. He built Wellwear from a clear commercial insight, that softness and fabric performance were an unworked seam between loungewear and everyday apparel, and translated it into a sellable category. His BoF 500 listing and first-ever male BFC Model of the Year nominations give him standing with fashion, retail, and luxury audiences that few outsiders can match. He speaks from inside the consumer press, as a long-running British GQ car reviewer, British Vogue blog contributor and former Telegraph Men columnist, which shapes how he thinks about voice and media. Biography highlights Face of Dolce & Gabbana from 2006 and the Light Blue fragrance from 2007, shot by Mario Testino. Only male model to appear more than once on the Forbes highest-paid models list; widely cited as the highest-grossing male model in history. First male nominated for British Fashion Council Model of the Year (2010); nominated again in 2012; appointed to the BFC committee launching London Collections: Men. Designer of the David Gandy for Autograph range at Marks & Spencer across underwear, sleepwear, swim and loungewear from 2014. Founder of David Gandy Wellwear (2021), an apparel label built around fabric performance and everyday wellbeing, now stocked at M&S. Listed in Business of Fashion’s BoF 500; regular contributor to British GQ, British Vogue and the Telegraph. Biography Light Blue launched in 2007 with a Mario Testino shoot, an 11-million-view online reel and a fifty-foot billboard in Times Square. The male figure at the centre of the campaign was a 27-year-old British model who had won a daytime television competition six years earlier. That campaign, and the decade-plus of Dolce & Gabbana work that followed, turned David Gandy into the highest-grossing male model on record and the only male to feature on the Forbes list of highest-paid models more than once. What happened after the campaigns is more useful to a business audience. Gandy used the visibility to build a product business. A long-running collaboration with Marks & Spencer produced the David Gandy for Autograph range, moving across underwear, sleepwear, swim and loungewear. In 2021 he launched David Gandy Wellwear, a label built around a specific commercial thesis, that everyday clothing could compete on fabric performance and wellbeing rather than on logo or silhouette. His institutional footprint tracks the same arc. The British Fashion Council made him its first male Model of the Year nominee in 2010, nominated him again in 2012, and placed him on the committee that launched London Collections: Men. Business of Fashion has named him among the BoF 500. He writes for British GQ as its car reviewer, has blogged for British Vogue since 2011, and has held columns at the Telegraph and Evening Standard. For a corporate audience, the specific value is the inside view: what a licensing deal looks like from the talent side, what it takes to move a recognisable name into an owned label, and why most celebrity brands fail the test that Wellwear was built to pass. Key speaking topics Personal brand building in consumer markets Licensing and brand partnerships in luxury and retail Category creation in apparel Founding a consumer label from an established name Menswear design and the premium high street Media voice, column writing and press strategy Ambassadorship and long-form brand alignment Ideal for Consumer brand, luxury and retail leadership teams working on licensing or founder-led ranges Marketing and creative directors briefing long-form brand campaigns Retail and wholesale conferences in fashion, lifestyle and wellbeing Corporate hospitality audiences where a recognisable cultural name adds pull Audience outcomes A founder’s view of how a celebrity licensing deal is negotiated, structured and sustained A concrete read on why the Wellwear category was built the way it was, including fabric, fit and price positioning A working sense of what a twenty-year commercial relationship with a global fashion house actually requires A sharper question set for any team considering a celebrity partnership or an own-label extension

Why organisations work with Scott Galloway A working framework for how platform economics, network effects, and data accumulation concentrate value, drawn from a tenured marketing academic who has also built and sold technology companies inside the same system he analyses. Annual, falsifiable predictions on consumer, technology, and business trends that boards can stress-test against their own capital allocation, rather than abstract futurism. Direct reads on the AI cycle, including where investment is overpriced relative to operating value and where it is not, from a faculty member teaching brand and digital strategy at MBA level. A founder track record across nine companies, including the sale of L2 to Gartner, that grounds the strategic argument in commercial reality rather than commentary. Reach across The Prof G Pod, Pivot with Kara Swisher, and the No Mercy / No Malice newsletter that signals a leader who already shapes how senior audiences think about Big Tech. Biography highlights Professor of Marketing, NYU Stern School of Business; teaches Brand Strategy and Digital Marketing to second-year MBAs. Founder of nine companies including Prophet, RedEnvelope, L2 (sold to Gartner), and Section. New York Times bestselling author of The Four, The Algebra of Happiness, Post Corona, Adrift, and The Algebra of Wealth; books translated into 28 languages. Host of The Prof G Pod and co-host of Pivot with Kara Swisher; publisher of the No Mercy / No Malice newsletter. Board service: The New York Times Company, Urban Outfitters, Panera Bread, Berkeley’s Haas School of Business, Ledger. Named one of the world’s best business school professors by Poets & Quants; multiple Webby Award winner. Biography A small number of companies now capture a disproportionate share of consumer attention, transaction data, and equity value. The Four set out the mechanics of how Amazon, Apple, Meta, and Google did it, and the argument has only sharpened as AI consolidates around the same incumbents. Galloway treats this as a question of structural economics, not corporate behaviour, and that is the lens he brings to a boardroom. At NYU Stern, he holds a chair in marketing and teaches Brand Strategy and Digital Marketing to second-year MBAs. Poets & Quants has ranked him among the world’s best business professors. The academic position matters because it disciplines the work, but the operating experience is what makes the analysis useful to executives: nine companies founded, including Prophet, RedEnvelope, and L2, the digital intelligence firm acquired by Gartner in 2017. The published record runs from platform economics in The Four to capital and career frameworks in The Algebra of Wealth, with Post Corona and Adrift sitting between as reads on the post-2020 economy and the structural condition of the United States. Across The Prof G Pod, Pivot with Kara Swisher, and No Mercy / No Malice, he makes annual, data-led predictions on consumer, tech, and macro trends that leadership teams can test against their own planning. What distinguishes him in a room of senior buyers is the combination of categories he occupies at once: faculty member, founder, board director at The New York Times Company and Panera, and a public commentator with reach. That stack means the argument is not theoretical, not detached from operating reality, and not delivered with the hedging that usually accompanies academic input. Key speaking topics Big Tech and platform economics Artificial intelligence and the next concentration of value Brand strategy in a digital, winner-take-most economy Consumer and technology trend forecasting Entrepreneurship and company building Higher education and the future of work Capital, careers, and personal financial strategy Ideal for Boards and executive teams setting strategy in sectors exposed to platform incumbents CMOs, CSOs, and digital leaders rebuilding commercial models for a data-concentrated market Investor and capital allocation audiences seeking a structural read on tech and AI cycles Annual leadership offsites looking for a falsifiable trend forecast rather than generic futurism Audience outcomes A clearer view of where platform economics concentrate value and where they do not, applied to the audience’s own sector. Specific reads on the AI cycle, including which categories are overpriced and which are operationally credible. A set of annual predictions that can be stress-tested against the organisation’s planning assumptions. A sharper sense of what brand and customer strategy now have to do to remain defensible.