After gaining a degree in town planning and geography at the University College London, Hemingway followed his dream work in fashion and design.
Red or Dead was born a few years later which went on to hit the heights and get a huge order from Macy’s – after winning numerous awards and gaining a cult following,
Hemingway sold Red or Dead for millions Hemingway now works on affordable as well as social design and was involved in a mass market housing project in Newcastle for 800 houses on the Staiths South Bank; these houses and the architectural designs of them have gone on to win multiple awards.