Sales & Customer Acquisition

Why organisations work with Alan Stein Jr. Direct working access to Kevin Durant, Stephen Curry, and Kobe Bryant during their formative years gives him firsthand observation of how the highest performers in modern basketball actually prepare, not the version told in interviews. Three published books (Raise Your Game, Sustain Your Game, Next Play) form a connected curriculum on individual performance, sustained output without burnout, and focus discipline. Leaders can extend a keynote into a longer programme. Translates athletic preparation into language a corporate audience already uses. Sales teams, retail operators, and frontline managers leave with habits they can run on Monday morning. Repeat client list crosses retail, financial services, healthcare, and franchise operations: American Express, Pepsi, Under Armour, Starbucks, Charles Schwab, Orangetheory Fitness. The material travels across sectors. Biography highlights Performance coach at the LeBron James Skills Academy and the Jordan Brand Classic Trained Stephen Curry in the month before the 2009 NBA Draft Author of Raise Your Game (Hachette), Sustain Your Game (Hachette Book Group), and Next Play (Amplify Publishing, 2025) Foreword to Raise Your Game by ESPN analyst Jay Bilas, who also features on the Next Play audiobook Corporate clients include American Express, Pepsi, Under Armour, Starbucks, Charles Schwab, Orangetheory Fitness Host of the Raise Your Game podcast Biography The best basketball players in the world are not the most physically gifted people in the room. They are the most prepared. Alan Stein Jr. spent fifteen years inside that preparation as a basketball performance coach, training Kevin Durant, Stephen Curry, and Kobe Bryant during the years their habits were being formed. That access is the substance of his work. As a coach at the LeBron James Skills Academy, the Jordan Brand Classic, and Mike Jones’s DeMatha programme, Stein watched how elite players approached the unseen hours: warm-ups, recovery, film, the same drills repeated for years. The behaviours were unglamorous and learnable. He now teaches them to senior leaders and their teams. His three books map a single argument across individual, sustained, and focused performance. Raise Your Game (Hachette), with a foreword by ESPN’s Jay Bilas, sets out the habits. Sustain Your Game (Hachette Book Group) addresses stress, stagnation, and burnout. Next Play (Amplify Publishing, 2025) takes Coach K’s two-word philosophy and turns it into a discipline for what to do after a mistake or a win. Corporate clients use the material because it crosses sectors without losing specificity. American Express, Pepsi, Under Armour, Starbucks, Charles Schwab, and Orangetheory Fitness have all booked him. The vocabulary is athletic, but the application is operational: how a sales team prepares for a quarter, how a frontline manager recovers from a bad week, how a leader sets a daily standard the team can see. Key speaking topics Peak performance habits for senior leaders Self-leadership and preparation under pressure Team cohesion and high-performance culture Stress, burnout, and sustained output Sales performance mindset Lessons from elite athletes for corporate leaders Ideal for Sales leaders and chief revenue officers running performance offsites CHROs and L&D leads building leadership development programmes Franchise and retail operations leaders running annual conferences Senior leadership teams resetting standards after a difficult quarter or year Audience outcomes A clear set of preparation habits modelled on how elite athletes actually train Specific routines for managing stress and sustaining performance over a full year, not a quarter A shared vocabulary for accountability and standard-setting that a leadership team can use the next day Concrete examples from named NBA players that make the principles memorable for frontline staff A reframe of “talent” as habit and preparation, useful for managers building younger teams

Why organisations work with Ramon Ray He has built and exited three of his own companies and runs two active media platforms, so the advice is operator-tested, not theorised from the outside His Celebrity CEO framework gives founders a step-by-step way to build local and category authority, not generic personal-brand advice He has interviewed every Shark Tank investor and President Obama, and shares platforms with Seth Godin and Simon Sinek, which gives him an unusually wide read on what works across founder archetypes He has been invited to the White House and the US Congress on small-business and personal-branding topics, which gives the work institutional weight beyond the usual marketing-conference circuit He is a high-energy event host as well as a keynote speaker, and is regularly hired by Entrepreneur magazine and similar publishers to anchor their flagship conferences Biography highlights Founder of SmallBizTechnology.com and Smart Hustle Media, two long-running platforms serving small-business owners Author of The Celebrity CEO, Facebook Guide to Small Business Marketing (Wiley), Technology Solutions for Growing Businesses, and two further titles Conducted the first live Google Hangout interview with President Barack Obama Member of the US Delegation to India led by Ivanka Trump for the Global Entrepreneurship Summit Invited expert witness to the US Congress and speaker at the White House on personal branding Contributor to Inc., Entrepreneur, PC World, Small Business Trends, and Allbusiness.com; co-founder of the Small Business Influencer Awards Biography Most small-business owners do not lose to better products. They lose to better-known competitors. The Celebrity CEO thesis takes that observation seriously and treats personal brand as a growth instrument with measurable outputs: leads, referrals, pricing power, retention. The book is the public face of two decades of work with founders trying to compete against larger rivals. The author of that thesis, Ramon Ray, is a five-time entrepreneur who has built and exited three companies, including SmallBizTechnology.com and Smart Hustle Media. He has written five books across technology, marketing, and personal brand, and his journalism appears in Inc., Entrepreneur, PC World, and Small Business Trends. His access to the top of the founder market is unusual. He conducted the first live Google Hangout with President Obama, joined the US Delegation to India for the Global Entrepreneurship Summit, and has been invited as an expert witness to Congress and as a speaker at the White House on personal branding. He has interviewed every Shark Tank investor and shared stages with Seth Godin, Simon Sinek, Gary Vaynerchuk, and Deepak Chopra. What makes the work commercially useful is the operator’s eye behind it. Ramon co-founded the Small Business Influencer Awards with Anita Campbell, anchors Entrepreneur magazine’s flagship conferences as host, and runs an active mastermind for founders applying the Celebrity CEO playbook. The advice is not theoretical; it is what he is doing for himself in public, in real time. Key speaking topics Personal brand as a growth engine for founders Small-business marketing and customer acquisition Community building and category authority Social media for entrepreneurs Digital tools and technology for small business Entrepreneurial mindset and resilience Ideal for Founders and CEOs of small and mid-sized businesses Franchise networks, dealer councils, and independent business associations Marketing and growth leaders inside larger organisations who serve SMB customers Diversity-in-business and youth-entrepreneurship programmes Audience outcomes A working definition of what a Celebrity CEO is, and what it takes to become one in their market A simple model for turning customer relationships into a referral and retention engine Specific tactics for showing up consistently on social platforms without burning out Renewed conviction that being visible is part of the job, not a vanity project A short list of next moves they can act on the same week

Why organisations work with Mohamed Isa He has actually run the P&L. Former CFO of INOVEST B.S.C., a Bahrain Bourse-listed investment company, and former Regional Finance Manager at Unilever for the Middle East, North Africa and Turkey, he speaks about service and engagement from inside the numbers. Original published work behind the commercial argument. Chai Karak: A Customer Service Story is now in its third illustrated edition and used by management teams as a discussion tool for service culture. His content rests on a published book with a specific thesis. Native bilingual delivery. Equally fluent in Arabic and English, he can hold a Gulf executive audience in either language without flattening the argument, which matters for regional events and for global firms operating across the GCC. Track record across very different rooms. Booked sessions include Google, American Express, BASF, KPMG, and SDAIA (the Saudi Authority for Data and AI), giving him unusual range across multinationals, professional services and Saudi public-sector audiences. Personal experience that earns the airtime. The 2022 Everest Base Camp trek to 5,364 metres gives him a concrete reference point for talks on persistence and pressure. The story is his own. Biography highlights Former Chief Financial Officer of INOVEST B.S.C., a Bahrain Bourse-listed investment company, with prior senior finance roles at Unilever covering the Middle East, North Africa and Turkey Author of Chai Karak: A Customer Service Story, now in its third illustrated edition, with international keynote bookings drawn from the book including Google, American Express and BASF Contributing author to The Success Blueprint alongside Brian Tracy, recognised with a Quilly Award from the National Academy of Best-Selling Authors in the United States Holds CPA, MBA and Distinguished Toastmaster (DTM) credentials Trekked to Everest Base Camp at 5,364 metres, the experiential frame for his leadership keynotes Delivers in Arabic and English, with audiences including KPMG, SDAIA (Saudi Authority for Data and AI) and GGI Middle East & Africa Regional Conferences Biography In commoditised markets, the firm that competes on price loses. The firm that competes on service quality often wins on margin and retention, but most organisations cannot prove the link in their own numbers. Mohamed Isa spent more than a decade as Chief Financial Officer of INOVEST B.S.C., a Bahrain Bourse-listed investment company. Before that, he was Regional Finance Manager at Unilever, covering the Middle East, North Africa and Turkey. That background gives him an unusual angle on customer experience. He argues for it in the language of revenue, retention and margin. Chai Karak: A Customer Service Story is the centre of his commercial content. Now in its third illustrated edition, the book is used by managers as a discussion tool with their teams. Customers in price-driven categories have enormous switching power, so service quality is where margin actually gets defended. The book has driven keynote bookings at Google, American Express, BASF and KPMG, alongside regional engagements with SDAIA and GGI Middle East & Africa. The Everest Base Camp trek to 5,364 metres is the experiential frame he uses for leadership material on persistence and pressure. He delivers in Arabic and English, which makes him one of the few speakers in the Gulf who can hold an executive audience in either language without simplifying the content. Key speaking topics Customer experience and commercial performance Service culture in commoditised markets Employee engagement and profitability Sales growth and profit maximisation Leadership under pressure Resilience in demanding conditions Ideal for Chief Customer Officers and customer experience leaders responsible for tying service investment to commercial outcomes Chief Sales Officers and commercial leaders facing margin pressure in commoditised markets CHROs and engagement leaders looking for an evidence-based link between people experience and revenue Regional conferences and leadership events in the GCC where audiences mix Arabic and English speakers Audience outcomes A thesis on why service quality outperforms price in defending margin in commoditised markets A worked example of how engagement levels show up in the P&L, drawn from inside CFO experience A specific tool from Chai Karak that managers can put to work with their service teams A reframing of leadership and resilience anchored in a specific endurance experience the audience has not heard before A regionally-aware perspective from a speaker who has held Gulf, multinational and US-technology audiences in both Arabic and English

Why organisations work with Nigel Taberner His “Level 2 listening” framework – drawn from 10 years of operational hostage negotiation, not from theory – gives leaders a named, structured method for building trust and influencing outcomes when positional power and concessions are unavailable. The “negotiating when you have nothing to give” argument maps directly to the situations most commercial and leadership teams actually face: a resistant enterprise client, a difficult board conversation, a supplier who holds all the terms. An operational record of more than 130 high-risk incidents – armed sieges, suicide interventions, and international kidnap situations – resolved without loss of life at any incident he attended gives his principles a level of practical validation that is genuinely rare. He contributed to the national training programmes that produced negotiators for forces in the UK, Finland, Australia, and the FBI, meaning the frameworks he teaches have been tested and refined across different cultures and high-stakes operational contexts. His interactive masterclasses give leadership and sales teams direct practice in the specific listening and influence techniques – not a theory of why they work, but structured repetition of actually applying them. Biography highlights 30-year career with Greater Manchester Police, rising from Police Constable in Moss Side to Detective Inspector 10 years as an operational hostage negotiator, attending more than 130 armed sieges, suicide interventions, and international kidnap situations States that no incident he attended ended in loss of life Detective Inspector for counter-terrorism policing operations at Manchester Airport and Liverpool John Lennon Airport Member of the national negotiator training team responsible for programmes delivered in the UK, Finland, Australia, and the FBI Founder and Managing Director of Level2Communications Featured speaker at AICPA and CIMA events on commercial negotiation and leadership communication Biography Nigel Taberner joined Greater Manchester Police as a constable in Moss Side in the early 1990s. Three decades later, he retired as a Detective Inspector, having led counter-terrorism operations at Manchester Airport and Liverpool John Lennon Airport. In between, he spent 10 years as an operational hostage negotiator. During those 10 years, he attended more than 130 high-risk incidents – armed sieges, suicide interventions, and international kidnap situations. He states that no one died in any incident he attended. From that experience, he drew a precise argument: what separates a resolved negotiation from a failed one is almost always the quality of listening, not the strength of the opening position. He calls this Level 2 listening – attending fully to what the other person is actually communicating, rather than preparing a response. The commercial application is direct. Most business negotiations happen without meaningful leverage. A sales team pursuing a reluctant client, a leader managing a team through unwanted change, a CFO trying to hold a supplier to terms – each faces the same dynamic a hostage negotiator faces when they hold no cards and can offer nothing in return. That is where the framework Taberner developed applies most sharply. He was a member of the national training team that developed new generations of negotiators for forces in the UK, Finland, Australia, and the FBI. Since founding Level2Communications, he has brought those same principles to corporate audiences, including events run by AICPA and CIMA. Key speaking topics Negotiation without leverage High-stakes communication Active listening and influence Trust-building under pressure Crisis communication Leadership under pressure Emotional intelligence in negotiation Ideal for Senior leaders and executive teams facing difficult internal or external stakeholder conversations Sales and commercial teams whose negotiations depend on relationship and trust rather than pricing power Risk, security, and crisis management professionals HR and people leaders managing conflict, sensitive conversations, or organisational change Audience outcomes A named, structured framework – Level 2 listening – for influencing outcomes when leverage is absent Practical techniques for building trust quickly in unfamiliar or high-pressure conversations A clearer understanding of how professional negotiators approach conversations most people find difficult, and why their methods work Greater confidence in handling conflict, resistant stakeholders, and high-stakes decisions A reframed view of listening as a strategic tool rather than a passive courtesy

Why organisations work with Max Garcia A rare first-hand account of command at scale: responsibility for more than 1,500 Marines in an operational battalion, drawn on directly when speaking to leaders running large frontline workforces. Combat-tested perspective on decision-making under pressure, including involvement in the 2012 Benghazi consulate response and combat tours in Iraq, used to make composure a teachable skill rather than a personality trait. A practical sales and influence framework grounded in body language, credibility-building and referral generation, distinct from the leadership keynote and useful for commercial teams. Recognised by named senior figures, including the Medal for Valor presented by General James Mattis, giving the leadership material a verifiable institutional anchor. Written work as Amazon #1 best-selling co-author with Joe Vitale gives organisations a published reference point alongside the keynote. Biography highlights Sergeant Major, US Marine Corps (selected 2014), retired 2019 after 25 years of service. Combat Action Ribbon, Iraq 2003 and 2004; Medal for Valor presented by General James Mattis. Served with Fleet Anti-terrorism Security Team (FAST) Company Europe; coordinated response activity during the 2012 Benghazi consulate attack. Officer Candidate instructor, University of South Florida, 2006 to 2009. Amazon #1 best-selling co-author with Joe Vitale, contributor to The Secret. Speaking client base spans Members of Parliament, NRL clubs including The Wests Tigers, professional golfers, corporate audiences and universities across the US and Australia. Biography A Marine sergeant major spends a career making the kind of decisions most organisations only model in tabletop exercises. Max Garcia spent 25 years doing it, including two tours in Iraq, deployments to Afghanistan and Europe, and command of an operational battalion of more than 1,500 personnel. His material is built from those decisions, not adapted from them. He enlisted in 1994, served as a drill instructor and Officer Candidate instructor at the University of South Florida, and joined Fleet Anti-terrorism Security Team Company Europe, where he was involved in coordinating the response during the 2012 Benghazi consulate attack. In 2014 he was selected to Sergeant Major, the top enlisted rank in the Corps. General James Mattis presented him with the Medal for Valor. For senior leaders, the value is the translation. Composure under pressure, loyalty inside a unit, and the ability to keep a large team functioning when conditions deteriorate are usually discussed as personality traits. Garcia treats them as practices that can be taught, and he draws directly on named operational moments to teach them. He is also Amazon #1 best-selling co-author with Joe Vitale, contributor to The Secret. He speaks across the US and Australia to Members of Parliament, NRL teams, professional golfers, universities and corporate audiences, having travelled to all 50 US states and more than 70 countries. Key speaking topics Leadership under operational pressure Resilience and personal performance Loyalty and team cohesion Confidence and self-belief Sales, influence and credibility Goal achievement and execution Ideal for C-suite and senior leadership offsites in high-stakes industries Frontline operational leaders running large workforces Sales leadership teams looking for a credibility and influence framework Conferences seeking a keynote on resilience grounded in named military command, not generic motivation Audience outcomes A practical view of composure as a learnable command skill, not a fixed personality trait Concrete language for building loyalty inside a team during periods of strain A repeatable approach to confidence, drawn from Garcia’s own progression from adopted child to Sergeant Major A 30-point sales and influence framework covering body language, subconscious cues, credibility and referrals Decision-making cues calibrated to high-consequence environments

Why organisations work with Nikhil Desai A signature programme on stress management, “Achieving Excellence Thru Stress Management”, that has been delivered to executives across more than 2,000 organisations and refined over three decades. A trainer’s instinct for behaviour change at scale, built through 250,000-plus participants across 42 countries, not a single keynote act. Direct operating credibility from building eight businesses in eight years across Indian textile and automobile manufacturing after his US MBA. A practical blend of corporate yoga practice and MBA discipline that lands well with mixed audiences in Asia, the Gulf, and beyond. Biography highlights Director of The Centre For Excellence, the corporate training firm he founded in 1991 in the year of India’s economic liberalisation. MBA from a US university where he graduated first in his class, followed by a period working in New York. Built and ran manufacturing operations across the Indian textile and automobile sectors before moving full time into training. Programmes delivered to more than 250,000 participants across 300-plus cities in 42 countries. Recipient of the Global Iconic Motivational Speaker Award (Leadership & Excellence Awards 2021) and a Lifetime Achievement Award from the World HRD Congress. Author of the forthcoming book “9 Habits Of Super Successful People”. Biography The Centre For Excellence opened its doors in 1991, the year India dismantled its old industrial controls and a generation of managers had to learn a new commercial language. Nikhil Desai had already lived both sides of that shift. He had taken an MBA in the United States, graduating first in his class, then worked in New York before returning to India to build manufacturing businesses across textiles and automobile components. That operating background matters because it shapes what he teaches. He grew one business into eight in eight years, which gave him a working view of how middle managers actually behave under cost pressure, missed deadlines, and family obligation pulling in opposite directions. His signature programmes, “In Pursuit Of Excellence” and “Achieving Excellence Thru Stress Management”, are designed around that lived friction rather than a textbook model of motivation. The reach is large by any standard for the corporate training market. More than 250,000 participants across 300 cities in 42 countries have been through his programmes over three decades. He works in English and Gujarati, runs sessions from Mumbai to Muscat, and is one of a small number of Indian trainers regularly booked into multinational programmes in the Gulf, South Africa, and South East Asia. What he is not is a strategy speaker. The work sits in personal effectiveness, stress resilience, communication, and team behaviour, which is its own discipline and one most senior leaders quietly know their organisations are weakest at. The Lifetime Achievement Award from the World HRD Congress reflects that. His forthcoming book, “9 Habits Of Super Successful People”, continues the same line. Key speaking topics Stress management and personal resilience Personal effectiveness and time management Motivation and excellence in the workplace Leadership and team performance Communication and presentation skills Customer care and sales behaviour Train the trainer programmes Ideal for HR and L&D leaders commissioning company-wide capability programmes Sales and customer-facing teams under sustained delivery pressure Middle managers stepping up into leadership roles for the first time Indian and Gulf-based organisations with mixed-language workforces Audience outcomes Practical techniques for managing stress without disengaging from the work Sharper personal time management habits that survive the week after the session A clearer view of what excellence looks like in their specific role Communication and presentation skills that hold up in front of internal and external audiences Greater confidence in handling difficult customers, colleagues, and team dynamics

Why organisations work with Noah St. John He owns a named, trademarked methodology, AFFORMATIONS, that gives leadership audiences a concrete cognitive tool rather than abstract mindset language. His Power Habits framework targets the unconscious patterns behind executive decision-making, an angle most leadership content treats as out of scope. He is one of very few authors with books carried by HarperCollins, Hay House, Simon and Schuster, Mindvalley, and Nightingale-Conant, a catalogue that reflects sustained editorial credibility across mainstream, business, and personal development publishing. He has built a body of work specifically for leaders trying to translate self-awareness into changed behaviour, which is the gap most senior development programmes leave open. Biography highlights PhD in Pastoral Counseling Psychology; founder and CEO of SuccessClinic.com since 1997. Creator of AFFORMATIONS, a trademarked questioning-based method, and the Power Habits System. Author of 27 books translated into 18 languages, including Power Habits (Nightingale-Conant), The Book of Afformations, and Get Rid of Your Head Trash About Money. Published by HarperCollins, Hay House, Simon and Schuster, Mindvalley, Nightingale-Conant, and the Chicken Soup for the Soul publisher. TEDx speaker: «Done with Head Trash: A New Way to Think About Thinking» (TEDxMizner, Boca Raton). Media appearances and features across ABC, NBC, CBS, Fox, NPR, The Wall Street Journal, Parade, SUCCESS Magazine, and Entrepreneur. Biography Most leadership development assumes the bottleneck is knowledge. Senior leaders almost always know what good looks like. The harder problem is that decisions, energy, and recovery under pressure run on internal scripts that were never deliberately chosen, and rarely change through more information. Noah St. John has spent nearly three decades inside that gap. In 1997 he coined AFFORMATIONS, a method that replaces traditional affirmation with empowering questions designed to bypass the brain’s habitual rejection of unearned positive statements. The technique is now trademarked and forms the spine of his Power Habits System, a framework aimed at the unconscious patterns that govern how high performers behave when stretched. His written work spans 27 books in 18 languages, with editorial homes at HarperCollins, Hay House, Simon and Schuster, Mindvalley, Nightingale-Conant, and the Chicken Soup for the Soul publisher. Power Habits, his Nightingale-Conant title, sets out the operating model. Get Rid of Your Head Trash About Money applies it to the financial decisions and self-talk that quietly shape leader behaviour. He holds a PhD in Pastoral Counseling Psychology and runs SuccessClinic.com as its founder and CEO. His TEDx talk, «Done with Head Trash: A New Way to Think About Thinking,» compresses the argument: knowledge alone does not change behaviour, but a better question often does. Key speaking topics AFFORMATIONS and the cognitive science of empowering questions Power Habits for executive performance Self-talk, decision quality, and the unconscious mind Sales mindset and revenue performance Leadership under pressure and personal resilience Mindset and the human side of AI adoption Ideal for CEOs, founders, and senior operators looking to translate self-awareness into changed behaviour Sales leadership and high-performing revenue teams Leadership development programmes that want a behavioural-change tool, not another conceptual framework Conferences seeking a peak-performance keynote with a named, owned methodology Audience outcomes A working knowledge of AFFORMATIONS as a daily cognitive practice, with the mechanics for applying it A clearer view of which unconscious habits are driving current decisions and results Specific shifts in self-talk language that audiences can take into the next week of work A sharper read on the gap between what they intend as leaders and how they actually behave under load

Why organisations work with Dominic Colenso The IMPACT framework (six elements of confident communication) and the Six Ds (Discover, Distil, Design, Drill, Deliver, Debrief) give organisations a named, repeatable method for high-stakes communication. The same toolkit scales from graduate intake to executive committee. Dominic trained as a director at the Royal Academy of Dramatic Art and starred opposite Sir Ben Kingsley in the Hollywood remake of Thunderbirds. The acting techniques he teaches in the room are the ones he was paid to use professionally on screen and on the stages of The National Theatre and The Royal Court. He is unusually effective with the audience most communication coaching fails: detail-focused subject matter experts in technology, finance and professional services who command technical credibility and need to convert it into commercial influence. He has been the lead public speaking coach for the NextGen Planners Speaker & Influencer programme for five years, training over five hundred financial services professionals across multiple cohorts. The senior-coaching track record is documented at scale, not anecdotal. The method has its own distribution. His YouTube channel on communication and pitching has accumulated over 2.5 million views, and audiences frequently arrive at keynotes already familiar with the frameworks. Biography highlights Played Virgil Tracy in the 2004 Hollywood remake of Thunderbirds, opposite Bill Paxton and Sir Ben Kingsley. Trained as a director at the Royal Academy of Dramatic Art; subsequently taught acting at RADA, Drama Centre London and Guildford School of Acting. Author of IMPACT (Rethink Press) and Cut-Through: The Pitch and Presentation Playbook (Practical Inspiration Publishing, 2025). Founder and Head Performance Coach of In Flow Training; lead public speaking coach for the NextGen Planners Speaker & Influencer programme. Performed at The National Theatre and The Royal Court; on screen in BBC period dramas and feature film. Delivered the TEDx talk “The Power of Telling Your Story” at TEDxVitoriaGasteiz; host of the Why Life’s A Pitch podcast; contributor to Big Think and Entrepreneur UK. Biography When the 2004 Hollywood remake of Thunderbirds went to camera, Bill Paxton played Jeff Tracy and Sir Ben Kingsley played The Hood. Virgil Tracy, the brother who pilots Thunderbird 2, was a 22-year-old Dominic Colenso. The discipline he absorbed on that set, and on the stages of The National Theatre and The Royal Court, is the foundation of his current work. Most communication training works in adjectives. Be confident. Be clear. The actor’s craft works in mechanics: what the voice does under pressure, how the eyes hold a room, how a story is structured so it lands in the time available. Two books distil that craft into frameworks organisations can apply without a drama degree. IMPACT (Rethink Press) sets out six elements of confident communication. Cut-Through (Practical Inspiration Publishing, 2025) walks through the Six Ds of pitch and presentation: Discover, Distil, Design, Drill, Deliver, Debrief. The audience best served by this method is the one most communication coaching struggles with. Technical experts in finance, technology and professional services are paid for the depth of their knowledge, then asked to compress it for a board, a client, or a 200-person sales kick-off. Dominic has been the lead public speaking coach for the NextGen Planners Speaker & Influencer programme for five years, training over five hundred financial services professionals across cohorts. Other named clients include John Lewis, Capita, Kerry Group, Paysafe and the National Sales Conference. Beyond the keynote and coaching work, the method has its own distribution. His YouTube channel has accumulated over 2.5 million views on communication and pitching content. The Why Life’s A Pitch podcast interviews business and creative figures, including Daniel Priestley, about how they used storytelling to get where they are. The 2017 TEDx talk “The Power of Telling Your Story” remains in active circulation, including on US college course reading lists. Key speaking topics High-stakes communication Pitch and presentation craft Sales storytelling Executive presence and gravitas On-camera communication Leadership communication under pressure Translating technical depth into commercial influence Ideal for Sales leadership and revenue teams preparing for high-stakes pitches, kick-offs and renewal conversations. Senior leaders preparing keynotes, town halls or investor presentations where the room matters. Heads of L&D and CHROs investing in communication and presence as part of leadership development. Subject matter experts in finance, technology and professional services who need to convert depth into influence. Audience outcomes A named six-step method for designing and rehearsing any high-stakes pitch or presentation. Specific physical and vocal techniques for holding attention and composure when the stakes are highest. A structured approach to distilling complex or technical material into messages an audience can act on. A shared vocabulary for giving and receiving feedback on communication, so the gains continue after the session.

Why organisations work with David Atkins Twenty-two years commanding New York State Police operations across Westchester County, including a Ground Zero deployment and incident command at the 2020 US Open at Winged Foot, give him direct authority on decision-making when the stakes are real New York State Trooper of the Year (2003) and New York State Investigator of the Year (2007) are named credentials from a credible body, not bureau adjectives The “One Decision Away” framework gives audiences a structured Assess, Address, Act sequence they can apply the next morning, not a story without a takeaway He pairs command experience with a documented commercial track record, having built a 1,400-person direct sales organisation into the top 0.5% of his company, which lets him speak credibly to sales floors as well as leadership rooms Biography highlights Retired Captain, New York State Police, 22 years of service Commanded all NYSP operations for Westchester County, overseeing reported 400,000 to 500,000 annual 911 calls New York State Trooper of the Year, 2003 New York State Investigator of the Year, 2007 Ground Zero first responder, 11 September 2001 Incident Commander, 2020 USGA US Open at Winged Foot Golf Club Author, “The Leveled Up Life: The No Excuse Blueprint to Live Up to Your Fullest Potential” Biography Most leadership content about pressure is written by people who have read about it. Atkins commanded New York State Police operations for Westchester County for more than two decades, with reported call volumes of close to half a million 911 incidents a year. The decisions were live, the consequences immediate, and the audience for those decisions was the public. That operational record sits behind his keynote work. He was a Ground Zero first responder on 11 September 2001, ran undercover units against organised crime and trafficking, and served as Incident Commander for the 2020 US Open at Winged Foot Golf Club. He was named New York State Trooper of the Year in 2003 and New York State Investigator of the Year in 2007. After retiring from law enforcement, Atkins built a 1,400-person international direct sales organisation through Beachbody, reaching the top 0.5% of the company by earnings. The commercial track record matters because it shows the same decision-making pattern applied outside a command environment, which is why sales and revenue audiences book him alongside leadership programmes. His book, “The Leveled Up Life: The No Excuse Blueprint to Live Up to Your Fullest Potential”, sets out the “One Decision Away” framework he uses on stage: Assess the single decision creating maximum momentum, Address the obstacle, Act with public commitment. The framework is the through-line buyers can point to when they need a keynote that leaves a structured takeaway rather than an emotional one. Key speaking topics Decision-making under pressure Resilience and stress management Leadership in high-stakes environments Sales performance and direct selling discipline Personal accountability and the “One Decision Away” framework First responder leadership lessons Ideal for Sales kick-offs and revenue conferences looking for credibility on personal performance Leadership programmes for line managers and frontline supervisors who carry decision risk First responder, healthcare and public safety audiences HR, talent and SHRM-style audiences focused on resilience and engagement Audience outcomes A named decision-making sequence (Assess, Address, Act) audiences can take into the next working week Concrete examples of command-level decision-making from policing, 9/11 response and major event security A reframed view of what counts as an “excuse” inside their own teams Practical language for talking about composure and accountability without slipping into wellness clichés

Why organisations work with Chad Foster He pairs a personal resilience story with a Fortune 500 sales record, which means he lands with revenue leaders, not only HR and culture audiences. The Blind Ambition Framework gives sales and operating leaders a structured five-step model rather than an inspirational set piece, and it has been delivered to 175,000+ attendees across six continents. He is credible on technology and commercial execution because he built the first CRM software for visually impaired users, a project Oracle had judged impossible. His Harvard Business School leadership credential, the first awarded to a blind executive, gives buyers cover when programming a resilience speaker for senior commercial audiences. Named client list includes Google, Salesforce, IBM, Microsoft, GE, Caterpillar and Nestle Purina, which signals comfort with the standards of large enterprise commercial events. Biography highlights First blind executive to graduate Harvard Business School’s leadership program. Author of Blind Ambition: How to Go from Victim to Visionary, HarperCollins Leadership, 2021. Creator of the Blind Ambition Framework, a five-step methodology applied across sales, leadership and culture programmes. Fortune 500 finance and sales executive credited with directing strategies tied to $45 billion in technology contracts. Built the first CRM software for visually impaired users. Keynote clients include Google, Salesforce, IBM, Microsoft, GE, Caterpillar, Nestle Purina and Amgen. Biography Resilience as a commercial topic has a credibility problem. Most speakers in the category sit on the personal side of the stage, helpful for a culture day, harder to programme into a sales kickoff or a senior leadership offsite. Chad Foster sits on the other side of that line. Foster lost his eyesight at twenty-one and went on to become the first blind executive to graduate from Harvard Business School’s leadership program. He then spent his career inside Fortune 500 technology companies, directing financial and sales strategies tied to $45 billion in contracts and building the first CRM software designed for visually impaired users, a project Oracle had said was not feasible. His book, Blind Ambition: How to Go from Victim to Visionary, was published by HarperCollins Leadership in 2021 and sets out the Blind Ambition Framework, a five-step methodology now used inside Google, Salesforce, IBM, Microsoft, GE, Caterpillar and Nestle Purina. He has delivered it more than 200 times to over 175,000 attendees across six continents. The reason buyers programme him into senior commercial settings is that the framework is presented as an operating discipline for performance under pressure, not a story about overcoming adversity. The personal account is the proof. The argument is about how leaders sustain judgement and revenue when the conditions stay hard for longer than the playbook assumes. Key speaking topics Resilience as a commercial leadership capability Performance under sustained pressure Sales leadership and revenue under disruption Mindset and decision-making for senior teams Inclusion and diversity as competitive advantage Change leadership and culture under strain Ideal for Sales kickoffs and CRO-led revenue events Senior leadership offsites and executive development programmes Culture, inclusion and people leadership conferences with a commercial audience Technology and financial services firms running multi-year transformation Audience outcomes A structured five-step framework for sustaining performance through disruption. A clearer language for resilience that travels into a sales and commercial setting. Specific tools for reframing setbacks into operating decisions. Renewed conviction at senior level on the link between mindset and revenue performance.

Why organisations work with Pamela Barnum Field-tested credibility on trust and deception. Her techniques were developed making hundreds of undercover drug buys and prosecuting the resulting cases, not derived from lab studies. Two operating perspectives in one speaker: the covert practitioner who had to read a room to stay safe, and the federal prosecutor who had to read witnesses to win convictions. Practical decoding tools that transfer directly into negotiations, sales calls, performance conversations, and board meetings. Academic grounding that backs the stories: a Bachelor of Laws and Master of Public Administration from the University of Western Ontario, and graduate work in corporate negotiations. A point of view on trust as a measurable leadership behaviour, not a culture slogan, anchored in the TEDxCollingwood talk “What Drug Dealers Taught Me About Trust.” Biography highlights Twenty-year career in Canadian criminal justice across undercover policing and federal prosecution. Eight years deep undercover in the Drug Enforcement Section, with hundreds of buys at street and multi-six-figure level. Federal prosecuting attorney with the Federal Crown, specialising in drug trafficking cases. Bachelor of Laws and Master of Public Administration, University of Western Ontario. TEDxCollingwood speaker, “What Drug Dealers Taught Me About Trust,” hosted on TED.com. Keynote work for corporate, association, and law enforcement audiences across the United States, Canada, and Australia. Biography Trust is read in seconds, by people who often cannot articulate what they just saw. For most of Pamela Barnum’s first career, getting that read wrong carried physical risk. Eight years undercover in the Drug Enforcement Section meant building rapport with people whose business depended on detecting outsiders, then walking back into court rooms as a federal prosecutor and reading witnesses for credibility under cross-examination. That dual experience is the spine of her speaking work. She studied law at the University of Western Ontario while still serving as a full-time undercover officer, later adding a Master of Public Administration and graduate study in corporate negotiations. The result is a speaker who can connect a specific nonverbal cue to a specific commercial outcome, not just a story. Her keynote material translates field practice into decisions leaders actually make. How to enter a difficult negotiation without leaking intent. How to deliver a restructuring message that retains belief in the sender. How to spot the signals that a senior hire, supplier, or counterparty is hedging. The TEDxCollingwood talk “What Drug Dealers Taught Me About Trust” condensed the core argument into three working trust hacks now used widely across her corporate audiences. What makes her unusual on the leadership communication circuit is the source material. Trust as practised by undercover operators and prosecutors is observable, repeatable, and tied to consequence. That is what travels into a sales kickoff, an executive offsite, or a board preparation session, and that is what senior leaders take away. Key speaking topics Trust as a leadership behaviour Nonverbal communication and body language Deception detection in business contexts Negotiation under pressure Executive presence and credibility High-stakes communication Sales communication and influence Ideal for Sales leadership and revenue organisations preparing for high-value negotiations Executive development programmes focused on presence, credibility, and difficult conversations HR and culture leaders rebuilding trust after restructure or major change Associations, fraud and risk professionals, and law enforcement audiences Audience outcomes A working method for reading trust signals in real conversations, not in theory Specific nonverbal cues that indicate hedging, deception, or disengagement Sharper preparation for negotiations, performance conversations, and board interactions A clearer sense of how their own body language is being read by others Concrete techniques to project composure and authority under pressure

Why organisations work with Brent Adamson He co-authored the two books that redefined how serious B2B organisations think about commercial effectiveness; the Challenger thesis is now the reference point most large sales transformations are measured against. His research at CEB and Gartner, conducted over nearly two decades with thousands of B2B sales organisations, gives him a dataset on buyer behaviour that almost no individual practitioner can match. He gives commercial leaders a specific diagnosis of why win rates fall in complex deals, decision complexity, information overload, implementation uncertainty and value opacity, and a vocabulary their teams can act on. He works at the boundary between sales and marketing, which is where most B2B revenue problems actually live, and addresses both functions as one commercial system. His sensemaking and buyer-confidence work has moved the conversation past closing technique into the harder question of how customers come to a decision they will defend internally. Biography highlights Co-author, The Challenger Sale (Portfolio, 2011) and The Challenger Customer (Portfolio, 2015), with Matthew Dixon, Pat Spenner and Nick Toman. Chief storyteller for CEB, now Gartner’s, sales, marketing and customer service practices, 2003 to 2022; Distinguished Vice President at Gartner. Current Global Head of Research, Advisory and Communities at Ecosystems, a SaaS platform for collaborative customer value management. Harvard Business Review contributor, including “Sensemaking for Sales” (January to February 2022) and “Traditional B2B Sales and Marketing Are Becoming Obsolete” (2022). Originator, with colleagues, of the Mobilizer profile, Buyer Enablement and Customer Decision Confidence as working concepts in B2B sales. MBA, University of Michigan Ross School of Business; PhD in Applied Linguistics, University of Texas; former faculty member at Michigan State University. Biography The Challenger Sale argued, on the basis of CEB research across thousands of B2B reps, that the best performers do not build relationships and then sell. They teach, tailor and take control of the conversation. Published in 2011, it became the reference text for a generation of sales transformation programmes. That book was the first chapter of a longer argument. With The Challenger Customer in 2015, Adamson and his co-authors turned their attention from the seller to the buyer, showing that the average B2B purchase now involves more than five stakeholders and that consensus, not persuasion, is the binding constraint. The Mobilizer, the stakeholder willing to drive change inside their own organisation, became the figure most B2B commercial teams now train to find. From 2003 to 2022, Adamson served as chief storyteller for CEB, later Gartner, where he held the role of Distinguished Vice President. His “Sensemaking for Sales” article in the Harvard Business Review set out the next step in the work: in markets saturated with information, the seller’s job is to help the buyer make sense of what they already know, not to add to the pile. He now leads research, advisory and communities at Ecosystems, a SaaS platform for collaborative customer value management. The throughline across two decades is the same question. What does an effective commercial organisation look like when the buyer has more information than they can use and less confidence than they need to act on it? Key speaking topics B2B sales effectiveness and the Challenger model Buyer enablement and customer decision confidence Sensemaking as a commercial discipline Mobilizers and consensus selling in complex B2B deals The sales and marketing operating system Commercial leadership for digital-first buyers Ideal for Chief revenue officers, chief sales officers and chief commercial officers leading B2B sales transformation Chief marketing officers in B2B environments aligning demand and revenue functions Sales enablement and sales operations leaders rebuilding methodology and training Boards and executive teams reviewing the commercial model in complex, multi-stakeholder markets Audience outcomes A clear diagnosis of why complex B2B deals stall, framed around decision complexity, information overload, implementation uncertainty and value opacity A working vocabulary for buyer enablement, sensemaking and customer decision confidence that sales and marketing teams can apply together A concrete picture of the Mobilizer profile and what it changes about how teams qualify and pursue accounts A sharper view of where the commercial organisation needs to invest next, beyond seller skills, into how customers actually buy