Scenario Planning & Strategic Foresight

Why organisations work with Adam Braun He is a working CEO, not a retired one. Clarasight’s carbon planning software is in active commercial deployment with clients representing over $1 trillion in market capitalisation, so his content reflects current operating reality. He has built three organisations across three categories: a nonprofit started with $25 that grew to hundreds of schools globally, a venture-backed education startup acquired by WeWork, and a B2B sustainability platform. The pattern recognition across founder modes is rare. His “Build For Where The World Is Headed” framework gives leaders a teachable structure for anticipating change and committing capital before consensus forms, rather than another model for reacting after the fact. His Pencils of Promise origin story translates cleanly into a corporate room. Audiences leave with a specific argument about how individual conviction scales into institutional outcomes, evidenced by a real organisation, not an analogy. He pairs commercial credibility with a published, bestselling book on purpose-driven leadership, which means leadership development and culture briefs can be served by the same speaker without a register switch. Biography highlights CEO and Co-Founder of Clarasight, carbon planning and intelligence software, formerly Climate Club Founder and Chairman of Pencils of Promise, a nonprofit started with $25 that has built schools across Ghana, Guatemala, Laos and Nicaragua Co-Founder and CEO of MissionU, acquired by WeWork in 2018; subsequently served as a senior executive in the WeGrow business New York Times and Wall Street Journal bestselling author of The Promise of a Pencil, Simon & Schuster Selected by the World Economic Forum as one of the original ten Global Shapers; named to Business Insider 40 Under 40 and Wired’s “50 People Who Are Changing the World” Brown University graduate; began his career at Bain & Company Biography The hard part of strategy is not seeing change. It is committing capital and people before the change is obvious to competitors. Most operating cultures are built to do the opposite. Adam Braun has spent his career sitting in that gap as a founder. Pencils of Promise began with $25 and grew into a nonprofit operating schools across Ghana, Guatemala, Laos and Nicaragua. MissionU, the income-share-agreement college alternative he co-founded, was acquired by WeWork in 2018, where he then served as a senior executive in the WeGrow business. Clarasight, his current company, sells carbon planning software into enterprise clients representing more than $1 trillion in market value. That arc gives him an unusual operating vocabulary. He has launched a category from zero capital, raised venture funding and exited through acquisition, and is now running a B2B SaaS business in a buyer-relevant category. The framework he teaches, “Build For Where The World Is Headed,” is the synthesis of those three founder modes into a structure leaders can use to evaluate where to deploy effort before the market rewards it. His book The Promise of a Pencil, a New York Times and Wall Street Journal bestseller published by Simon & Schuster, gives the same argument a leadership-development register. He was an original World Economic Forum Global Shaper, has been named to Business Insider 40 Under 40 and Wired’s “50 People Who Are Changing the World,” and built his early career at Bain & Company after graduating from Brown. Key speaking topics Entrepreneurship and founder leadership Building organisations for future operating conditions Innovation under uncertainty Corporate sustainability as commercial advantage Purpose-driven business strategy Social entrepreneurship and scaled impact Ideal for Founders, CEOs and executive committees setting growth or transformation agendas Heads of strategy, innovation and sustainability shaping medium-term capital decisions Leadership development programmes for high-potential operators and emerging executives Conferences focused on entrepreneurship, scale-up leadership, or corporate climate strategy Audience outcomes A working framework for committing to direction before market consensus forms A founder’s view of how scaled impact actually compounds, drawn from three different ventures A practical read on where corporate sustainability becomes commercial advantage rather than reporting overhead A renewed argument for individual agency inside large organisations, evidenced rather than asserted

Why organisations work with Angela Oguntala Her Futurecasting process is a replicable leadership methodology for distinguishing structural change from cyclical noise – giving strategy teams something to use after the keynote, not just a perspective to carry home. She brings a practitioner’s decade-long track record: foresight and innovation advisory work with Google, IKEA, the World Economic Forum, the World Trade Organization, BCG, and Deloitte, across sectors from healthcare to luxury to financial services. Her cross-disciplinary background – spanning interaction design, business strategy, and foresight research – allows her to connect technology shifts, sustainability pressures, and shifting social norms in a single strategic frame that sector specialists rarely produce. She was named a Future Innovator by the United Nations OICT and Ars Electronica – a designation that extends her credibility beyond the speaking circuit into formal expert recognition. Her central argument – that the future is not predictable but can be actively shaped – moves executive audiences from defensive risk-management to purposeful strategic action. Biography highlights Founding partner at Greyspace, a foresight and innovation consultancy, for over a decade Named Future Innovator by the United Nations Office of Information and Communications Technology (OICT) and Ars Electronica Salzburg Global Fellow for leaders challenged to shape a better world Advisory and keynote engagements with Google, IKEA, Microsoft, the World Economic Forum, the World Trade Organization, Heineken, BCG, and Deloitte, across healthcare, education, luxury, and financial services TED talk: Re-imagine the future – on how cultural narratives both inspire and constrain strategic imagination Featured as a futures thinking expert on NPR and Sky Biography The hardest thing about strategy is not analysing the present. It is imagining a future that does not yet exist – and committing resources to it before certainty arrives. Angela Oguntala built her career around exactly this problem. As founding partner of Greyspace, a foresight and innovation consultancy, Oguntala spent a decade working across industries – from healthcare and education to luxury goods and financial services – helping leadership teams develop the disciplines to read structural change before it becomes a crisis. Her clients have included Google, IKEA, the World Economic Forum, the World Trade Organization, Heineken, BCG, and Deloitte. Her named methodology, Futurecasting, is a structured process for mapping the forces shaping an organisation’s near and far future, and for building strategy around what is genuinely plausible rather than what feels intuitively familiar. It is not trend forecasting in the conventional sense; it is an exercise in building collective imagination at leadership level – a capability most organisations have never formally developed. Named a Future Innovator by the United Nations OICT and Ars Electronica, and a Salzburg Global Fellow, Oguntala speaks on the TED platform and has been featured as a futures expert on NPR and Sky. Her TED talk, Re-imagine the future, addresses the cultural blindspots that prevent organisations and individuals from imagining the full range of what is genuinely possible. Key speaking topics Strategic foresight and Futurecasting Innovation under uncertainty Emerging technology impacts Purpose-driven innovation Leadership and organisational foresight Sustainability and systemic transition Future of work Ideal for Chief Strategy Officers and strategy leadership teams planning beyond the conventional 3–5 year horizon CEOs and executive boards confronting compounding disruption across technology, climate, or market structure Chief Innovation Officers and heads of transformation navigating uncertainty without a clear methodological framework Government and institutional leaders working on long-horizon policy and societal change Audience outcomes A clearer distinction between structural change and cyclical noise – and an understanding of how to act on that distinction at leadership level Practical familiarity with the Futurecasting methodology as a replicable process for strategic decision-making under uncertainty A more integrated view of how emerging technologies, sustainability pressures, and shifting social expectations interact – rather than treating each as a separate workstream A reframed relationship with uncertainty: from something to manage defensively to something that can be navigated with intention Approaches to building organisations willing to experiment with genuinely new ideas rather than optimise existing ones

Why organisations work with Aaron Frank As one of only two lead facilitators of Singularity University’s flagship five-day Executive Program, he translates emerging technology trajectories into specific decisions a senior team can make this quarter, not abstract futures. He has taught the same material to the United States Marine Corps, the Central Bank of Denmark, Ernst & Young, FC Barcelona, GE, and The Economist Group, which means his frame is tested across regulators, militaries, sports bodies, and Fortune 500 operators. He guest lectures inside Oxford’s Saïd Business School Digital Transformation course, evidence that his content survives peer scrutiny in a serious executive-education environment. He writes a steady stream of analysis for Singularity Hub, Wired, Forbes, Vice, and VentureBeat, and authored Singularity’s 2026 executive briefing on Physical AI, so audiences get a speaker whose arguments are already pressure-tested in print. His current research focus is the convergence of generative AI, spatial computing, 3D simulation, and physical AI, a frame that gives him a concrete read on where the next wave of enterprise infrastructure is heading. Biography highlights Principal Faculty, Singularity University, and one of only two lead facilitators of its flagship five-day Executive Program. MBA, University of Oxford’s Saïd Business School, where he also guest lectures on the Digital Transformation course. Bylines in Vice, Wired, Forbes, VentureBeat, and Singularity Hub. Author of A Business Leader’s Introduction to Physical AI (Singularity, 2026). Has spoken to or advised the United States Marine Corps, the CIA, the Department of Defense, the Central Bank of Denmark, Ernst & Young, GE, The Economist Group, Coca-Cola, Under Armour, FC Barcelona, the NBA, Sony, and Honeywell. Board member, Saint Francis Living Room, a community kitchen in San Francisco’s Tenderloin. Biography Generative AI is now familiar territory for most senior leaders. What comes after is the harder question: which emerging shifts genuinely reshape an industry, and where capital should actually move. That interpretive read is what Aaron Frank does for a living. He is one of only two lead facilitators of Singularity University’s flagship Executive Program. The five-day intensive puts him in a room with around a hundred senior leaders, working through emerging technology trajectories as a structured curriculum. Few speakers test their arguments against a senior audience that often. His range covers rapid technological change, spatial computing and 3D simulation, digital twins as enterprise infrastructure, and the move toward physical AI. He has taught that material to the United States Marine Corps, the Central Bank of Denmark, Ernst & Young, FC Barcelona, and GE. His bylines appear in Wired, Forbes, Vice, VentureBeat, and Singularity Hub. Outside Singularity, he holds an MBA from Oxford’s Saïd Business School and guest lectures on its Digital Transformation course. He also sits on the board of Saint Francis Living Room, a community kitchen in San Francisco’s Tenderloin. His current research focus is the rise of physical AI, set out for Singularity in a 2026 executive briefing on the convergence of robotics, simulation, and spatial intelligence. Key speaking topics Exponential technology trajectories and leadership decisions Innovation strategy under technology acceleration Spatial computing, 3D simulation, and digital twins Physical AI and robotics Ideal for Boards and executive teams setting AI and emerging technology investment direction CTO, CIO and head of digital transformation audiences Industrial, manufacturing, defence and supply chain leadership planning around physical AI and digital twins Strategy and innovation leads in financial services, sport, media and government Audience outcomes A clearer read on which emerging technology shifts actually reshape their industry, and which are noise. A working vocabulary for generative AI, spatial computing, digital twins, and physical AI that a senior team can use in the same conversation. Specific examples of how regulators, militaries, sports bodies, and Fortune 500 operators are deploying these technologies today. A view on the next two to five years of enterprise AI infrastructure beyond the chatbot, drawn from operating deployments.

Why organisations work with Robert Tercek He has run the digital businesses he now advises on. President of Digital Media at OWN, first SVP of Digital Media at Sony Pictures, Creative Director at MTV. That operating record gives his framing weight that pure analysts cannot match. Vaporized won the 2016 International Book of the Year at the Frankfurt Book Fair from a field of 10,000 titles. The thesis, that whole categories of physical product and intermediary dissolve into software, has held up across a decade of platform and AI shifts. He works in long horizons. General Creativity, his advisory firm, is built around scenario work and ten-year strategic planning, not next-quarter trend commentary, which suits boards making capital-allocation decisions on AI, metaverse and infrastructure. He treats emerging technology as a governance problem, not a hype cycle. His current speaking on the industrial metaverse, digital twins and platform power foregrounds the questions executives and policymakers actually have to answer. Biography highlights Author of Vaporized: Solid Strategies for Success in a Dematerialized World, named 2016 International Book of the Year by getAbstract at the Frankfurt Book Fair. Former President of Digital Media, OWN: The Oprah Winfrey Network. Sony Pictures Entertainment’s first Senior Vice President of Digital Media. Creative Director at MTV, where he helped launch the network across more than 20 international markets. Founder and CEO of General Creativity, advising Fortune 500 clients including AT&T, IBM, Microsoft, Google, Hewlett Packard Enterprise and NBC Universal. Strategic Advisor to the Johnny Carson Foundation and the Carson Center for Emerging Media Arts, University of Nebraska-Lincoln; taught the first interactive media course at USC School of Cinematic Arts. Biography Whole categories of business have already been replaced by software, and most boards still treat that as a channel question. Retail shelves, classroom hours, hotel desks, broadcast schedules, payment rails: each one has been thinned out or absorbed into a platform layer. The pattern Tercek named “dematerialisation” in 2015 is the same pattern now driving the AI and platform conversation in 2026. That naming is documented. Vaporized: Solid Strategies for Success in a Dematerialized World won the 2016 International Book of the Year at the Frankfurt Book Fair, selected by getAbstract editors from a field of 10,000 business titles. A decade on, the book reads less like prediction and more like a manual that incumbents wish they had taken seriously when it landed. The credibility comes from operating, not commentary. Tercek was Creative Director at MTV when the network launched into more than 20 international markets, Sony Pictures Entertainment’s first SVP of Digital Media when multiplayer games first ran in a browser, and President of Digital Media at OWN when Oprah Winfrey’s 2009 webcasts pulled the largest live online education audience on record. He now runs General Creativity, advising Fortune 500 clients on digital transformation and long-horizon strategy. His current work focuses on the industrial metaverse, digital twins and the governance questions sitting underneath platform power: who owns the rules, who carries the risk, and what serious organisations should be building rather than buying. He is also a Strategic Advisor to the Carson Center for Emerging Media Arts at the University of Nebraska-Lincoln and holds, with collaborators, 12 US patents covering decentralised entertainment and cryptocurrency systems. Key speaking topics Dematerialisation and the virtual economy Industrial metaverse and digital twins Digital transformation strategy Platform power and technology governance AI, automation and the future of work Long-range scenario planning under exponential change Decentralised systems and Web3 Ideal for Boards and CEOs setting ten-year capital allocation against AI, platform and infrastructure shifts Chief Strategy Officers, Chief Digital Officers and transformation leads in incumbent industries facing software-driven disruption Industrial, energy and infrastructure leaders evaluating digital twin and industrial metaverse investments Policy, regulatory and public-sector audiences working on platform governance and technology risk Audience outcomes A working model for spotting which parts of a business are most exposed to dematerialisation, and on what time horizon A clear read on where the industrial metaverse and digital twins create real operating advantage, and where they do not A sharper framework for ten-year scenario planning that survives short-term hype cycles Specific reference points from MTV, Sony, OWN and current Fortune 500 advisory work, not generic futurist commentary

Why organisations work with Lisa Sanders She has spent two decades publicly working through cases that defeated other doctors, in The New York Times Magazine and on Netflix, which makes her unusually good at showing leaders how an expert actually reasons when the obvious answer is wrong. Her column is the documented inspiration for House M.D., and she served as a technical adviser on the show, so the diagnostic method she teaches is the one a global audience already recognises as serious. As Medical Director of Yale New Haven Health System’s Long COVID Consultation Clinic, she works every week on a condition with no clean test and no settled science, which is the closest analogue most executives will find to the ambiguity of their own strategic problems. She moved from an Emmy-winning CBS News career into medicine at Yale, which gives her a rare ability to translate clinical reasoning into language a board can use without dilution. Her books with Penguin Random House (Every Patient Tells a Story, Diagnosis) give the talk a citable spine and a body of work buyers can put in front of their leadership team before the date. Biography highlights Professor of Medicine at Yale School of Medicine and Medical Director of the Yale New Haven Health System Long COVID Consultation Clinic. Author of the New York Times Magazine «Diagnosis» column since 2002, the basis for the Netflix series Diagnosis (2019). Technical adviser on the Fox series House M.D., which was inspired by her column. Author of Every Patient Tells a Story (Penguin Random House, 2009) and Diagnosis: Solving the Most Baffling Medical Mysteries (Penguin Random House, 2019). Recipient of the John P. McGovern Award for Humanities in Medicine and the Black Pearl Written Media Award. Earlier career as a producer at CBS News, where she was part of an Emmy-winning team before entering medicine at Yale. Biography Most diagnostic errors are not caused by missing information. They are caused by a clinician who recognises a pattern too quickly and stops looking. That observation, drawn from twenty years of cases in The New York Times Magazine column «Diagnosis,» is the foundation of Lisa Sanders’ work with senior leaders. She is Professor of Medicine at Yale School of Medicine and Medical Director of the Yale New Haven Health System Long COVID Consultation Clinic, where her caseload is dominated by patients whose symptoms do not yet have a settled scientific explanation. That is also the practical setting for the method she teaches: how to hold a problem open long enough to investigate it properly, and how to recognise when confidence has run ahead of evidence. Her public reach is unusual for a working academic physician. The «Diagnosis» column has run in the NYT Magazine since 2002, was the inspiration for the Fox series House M.D., and became a Netflix docuseries in 2019. She is the author of Every Patient Tells a Story and Diagnosis, both with Penguin Random House, and a recipient of the John P. McGovern Award for Humanities in Medicine. Before medicine she spent more than a decade at CBS News, where she was part of an Emmy-winning team. That earlier career is why her sessions land with non-clinical audiences: she can take the structure of clinical reasoning, strip out the jargon, and make it operable for a board wrestling with a decision the data will not resolve on its own. Key speaking topics Diagnostic reasoning under uncertainty Decision-making when the data is incomplete Avoiding premature closure and confirmation bias Long COVID and the limits of medical evidence Communication between experts and non-experts Leadership lessons from clinical practice Ideal for Boards and executive teams making high-stakes calls on incomplete information. CEOs, CSOs, and transformation leaders working through ambiguous strategic problems. Healthcare systems, life sciences leadership, and clinical risk and quality functions. Professional services and investment firms whose work depends on judgement under uncertainty. Audience outcomes A practical sense of how expert diagnosticians slow down inference when the stakes are high. A clearer view of how pattern recognition becomes a liability in unfamiliar problems. Specific habits for surfacing a second hypothesis before a decision is locked in. A working vocabulary for talking about uncertainty with teams and boards without losing authority. A more honest read on the difference between confidence and accuracy in their own decision-making.

Why organisations work with H. R. McMaster A National Security Advisor’s view of how the United States, China, Russia, Iran and North Korea actually behave, drawn from the seat where the options are written, not from outside the room. A historian’s discipline applied to current events. His PhD-grade work on Vietnam decision-making in Dereliction of Duty is the same lens he turns on present-day strategic mistakes. Direct argument over diplomatic hedge. McMaster takes positions, names countries and policies, and explains the reasoning, which is what boards under sanctions and supply-chain pressure actually need. Thirty-four years of command experience translated into language executives use. He speaks about decision-making under contact with the enemy, not as metaphor, but as a method that maps onto leadership in volatile markets. A working policy interlocutor. Through Battlegrounds with H.R. McMaster at the Hoover Institution he is in regular conversation with serving and former heads of state, defence ministers and intelligence chiefs, which keeps his read of the system current. Biography highlights 25th National Security Advisor of the United States, 2017 to 2018. Retired US Army lieutenant general after a 34-year career; awarded the Silver Star for action at the Battle of 73 Easting in the Gulf War. Fouad and Michelle Ajami Senior Fellow at the Hoover Institution at Stanford University; lecturer at Stanford Graduate School of Business. Author of three bestsellers: Dereliction of Duty, Battlegrounds: The Fight to Defend the Free World, and At War with Ourselves: My Tour of Duty in the Trump White House. Named to TIME’s 100 Most Influential People and Fortune’s World’s Greatest Leaders. Host of Battlegrounds with H.R. McMaster, the Hoover Institution’s policy interview series with serving and former heads of state and senior officials. Biography The seats where US strategy is actually written are small. McMaster has occupied two of them: command of an armoured cavalry troop in combat, and the office of National Security Advisor in the White House. That combination is what makes his read of geopolitical risk practical for boards rather than ornamental. His Gulf War record is part of the public file. As a captain in February 1991, his Eagle Troop destroyed 28 Iraqi tanks, 16 personnel carriers and 30 trucks at the Battle of 73 Easting in 23 minutes, without losing a soldier. He was awarded the Silver Star. He went on to command the 3rd Armored Cavalry Regiment in Tal Afar in 2005 and 2006, work that informed the US shift in counterinsurgency doctrine under General Petraeus. The intellectual record runs in parallel. Dereliction of Duty, drawn from his University of North Carolina PhD, dissected how the Joint Chiefs of Staff failed to challenge the political logic that produced the Vietnam War, and is still on US military reading lists. Battlegrounds, published in 2020, sets out how the United States misread China, Russia, Iran, North Korea, the Middle East, South Asia and the cyber domain over two decades. At War with Ourselves, the 2024 New York Times bestseller, is his account of running the National Security Council under the Trump administration. Today he is the Fouad and Michelle Ajami Senior Fellow at Stanford’s Hoover Institution and lectures at the Graduate School of Business. Through the Battlegrounds interview series he keeps a working line into serving heads of state, defence ministers and intelligence chiefs, which is the substantive update boards want when they ask what is actually happening between Washington, Beijing, Moscow and Tehran. Key speaking topics Geopolitical competition with China, Russia, Iran and North Korea US foreign policy and national security strategy Decision-making under uncertainty and contact Leadership in high-stakes, ambiguous environments Risk to global commerce from state-level conflict Cyber, technology and the future of national power History as a discipline for present strategic choice Ideal for Boards and executive committees stress-testing China exposure, sanctions risk, and country strategy CEOs, CFOs and chief strategy officers setting capital allocation against geopolitical scenarios General counsel, chief risk officers and heads of government affairs Defence, aerospace, energy, financial services and technology leadership audiences with direct geopolitical exposure Audience outcomes A clearer read of how the United States and its rivals actually make strategic decisions, and where that points next. A working framework for thinking about competition with China and Russia that goes beyond headlines. Sharper questions for the company’s own scenario planning, sanctions exposure and supply-chain assumptions. A historian’s perspective on why strategic mistakes repeat, applied to decisions the audience is currently making. Confidence to take a position on geopolitical risk inside the company, rather than outsourcing it to consultants.

Why organisations work with Ramy Nassar He brings a published, structured method for AI product design from idea to launch, set out in the AI Product Design Handbook and used by enterprise teams who need a repeatable process rather than another inspiration deck. He has run innovation inside Mattel and led design and strategy at Architech for Apple, Air Canada, CIBC, Facebook and Rogers, so the operational reality of shipping new products inside large organisations is in the room. His work separates “AI Now, Next and Never,” giving boards a defensible position on what to deploy, what to wait on, and where to draw governance lines. He teaches design thinking and innovation at McMaster University and Toronto Metropolitan University, and executive programmes at Schulich ExecEd, which keeps the frameworks tested against working leaders. Client engagements span Apple, TD Bank, TELUS, Verizon, New Balance and the Government of Canada, covering both regulated and consumer environments. Biography highlights Author, AI Product Design Handbook Former Head of Innovation, Mattel, where he launched the company’s first innovation lab Former Managing Director, Design and Strategy, Architech Founder, 1000 Days Out, advisory practice on AI and emerging technology Faculty: McMaster University, Toronto Metropolitan University, Schulich ExecEd at York University Featured by CPA Canada at The ONE national conference; speaker at FITC, IxDA, FWD50 and World Usability Congress Biography Most AI projects inside large organisations have the same shape. A pilot ships, attention moves on, and the operating model does not change. Boards then have to decide whether the next round of spend should go into more experiments or into the harder work of getting AI into the product and into the workflow. That is the decision Ramy Nassar is built to inform. The AI Product Design Handbook sets out a repeatable process for taking AI products from idea to launch, with explicit attention to user trust, transparency and governance. It is used by product and design leaders who need a method, not a manifesto. The argument is grounded in his time as Head of Innovation at Mattel, where he launched the company’s first innovation lab and led emerging-technology work for Barbie and Hot Wheels, and earlier as Managing Director of Design and Strategy at Architech, where he ran client work for Apple, Air Canada, CIBC, Facebook and Rogers. Through 1000 Days Out he advises senior teams at Apple, TD Bank, TELUS, Verizon, New Balance and the Government of Canada on AI adoption, strategic foresight and product strategy. His framing of “AI Now, Next and Never” is designed for boards that need to commit capital and set governance lines at the same time, and his strategic foresight work gives leaders a structured way to test decisions against multiple long-range scenarios. Faculty roles at McMaster University, Toronto Metropolitan University and Schulich ExecEd at York University keep the frameworks tested against working executives. CPA Canada featured him at The ONE national conference on turning insights into measurable impact, and his international speaking includes FITC, IxDA, FWD50 and the World Usability Congress. Key speaking topics Artificial intelligence adoption and product design Responsible AI and governance Strategic foresight and scenario planning Innovation strategy Emerging technology and exponential change Digital product and customer experience design Ideal for Boards and C-suite teams setting AI investment and governance policy Chief Product Officers, Chief Design Officers and Chief Innovation Officers moving from pilots to deployed AI Heads of Strategy and corporate development running scenario planning under technology uncertainty Public-sector leaders shaping responsible AI policy and procurement Audience outcomes A defensible “now, next, never” view of where to deploy AI, where to wait, and where to refuse A structured method for taking AI features from concept to launch with governance built in Sharper foresight tools for testing strategy against multiple long-range scenarios Concrete language for communicating AI risk, ethics and product trade-offs to non-technical executives and customers

Why organisations work with Manuel Muñiz Government office at the level where geopolitical strategy is actually written. As Spain’s Secretary of State for Global Spain, he coordinated the country’s foreign action strategy and its first national strategy on technology and global order. A scholarly frame for the technology and geopolitics intersection. His Oxford doctoral work and Brookings fellowship give boards a structured way to think about the US-China technology competition, AI, and the political economy of disruption. Institutional vantage point. As Provost of IE University and former Dean of IE’s School of Politics, Economics and Global Affairs, he sits at the centre of one of Europe’s most connected platforms on global affairs. A specific argument about the social contract. His writing on populism, inequality, and the consequences of technological change gives leaders language for the political risks now landing inside their markets and workforces. Biography highlights Provost of IE University and Dean of IE School of Politics, Economics and Global Affairs (SPEGA) Former Secretary of State for Global Spain at the Spanish Ministry of Foreign Affairs, European Union and Cooperation Nonresident Senior Fellow at the Brookings Institution President of APSIA, the global association of professional schools of international affairs, 2023 to 2025 DPhil, International Relations, University of Oxford; MPA, Harvard Kennedy School Grand Cross of the Order of Civil Merit, Spain (2024); David Rockefeller and Eisenhower Fellow Biography Spain’s first National Strategy on Technology and Global Order was coordinated by a vice minister at the Ministry of Foreign Affairs whose doctoral work at Oxford had already mapped the same terrain. Manuel Muñiz held that office from 2020 to 2021, and the strategy reflected a view he had been developing for a decade: technological change, inequality, and geopolitical fragmentation are one connected problem, not three. He now leads IE University as Provost, having previously built its School of Politics, Economics and Global Affairs from a small programme into one of Europe’s most international platforms for public policy and international relations, with around 1,900 students and a faculty connected to government, multilateral institutions, and global firms. His scholarship and writing sit where most board agendas now sit: the US-China technology competition, the regulation of AI, the fracturing of the rules-based order, and the political consequences of an economy in which growth no longer reliably produces shared prosperity. Essays appear in Project Syndicate, El Pais, The Washington Post, and Le Monde. He is a Nonresident Senior Fellow at Brookings. In 2023 he was elected President of APSIA, the international association of professional schools of international affairs, the first Spaniard to hold the role. In 2024 he received the Grand Cross of the Order of Civil Merit, one of Spain’s senior civilian honours. Key speaking topics Geopolitics and the new global order Technology, AI and great-power competition Strategic foresight for boards and governments The political economy of disruption and inequality Transatlantic relations and European security Economic diplomacy and the future of multilateralism Ideal for Boards and executive committees with material exposure to US-China competition, sanctions, or technology controls Government, foreign ministry, and multilateral audiences working on technology and global order Senior leaders in finance, energy, defence, and technology managing geopolitical risk Foundation, university, and policy convenings on democracy, populism, and the social contract Audience outcomes A clearer reading of where great-power competition is heading and what it means for capital allocation A framework for connecting technological change, inequality, and political instability inside one strategic picture A sharper sense of the policy and regulatory direction on AI, data, and critical technologies Vocabulary senior leaders can use with their own boards and governments on geopolitics and technology

Why organisations work with Gonzalo Delacamara He sits inside the rule-making, not outside it. As a member of the European Commission’s Platform on Sustainable Finance, he helps shape the EU Taxonomy that is now reshaping how capital is allocated across European markets. He translates natural-resource economics into CFO and investor language. Water, climate and biodiversity stop being policy topics and become inputs into valuation, cost of capital and scenario models. Operational reach across more than 80 countries, with advisory work for the European Commission, the World Bank Group, the OECD, the Inter-American Development Bank and UN agencies, gives a grounded view of how sustainability rules land in different jurisdictions. He leads Europe’s water policy conversation from the inside. First Vice President of Water Europe and Director of the IE Center for Water and Climate Adaptation, he is one of the few voices connecting EU water policy, desalination economics and climate resilience in the same argument. He convenes serious economic thought, not applause lines. He co-founded the Water Economics Forum with Nobel laureates including George A. Akerlof, Jean Tirole and Mohan Munasinghe. Biography highlights Director, IE Center for Water and Climate Adaptation, IE University First Vice President, Water Europe (former EU Water Platform WssTP) Member, European Commission Platform on Sustainable Finance Senior advisor and member, OECD Water Governance Initiative Elected Board Director, International Desalination Association Professor at Universidad de Alcala; contributor to The Conversation and Smart Water Magazine; co-founder of the Water Economics Forum convening Nobel laureates in economics and peace Biography Water and climate adaptation used to be treated as environmental policy. They are now capital-allocation problems, and Gonzalo Delacamara is one of the few economists working at both ends of that shift. He directs the IE Center for Water and Climate Adaptation at IE University, and sits on the European Commission’s Platform on Sustainable Finance, the body advising on the EU Taxonomy for Sustainable Activities. His career has been built at the intersection of natural-resource economics and policy design. For more than two decades he has advised the European Commission, the World Bank Group, the Inter-American Development Bank, the OECD and UN agencies including UN Water, UNESCO, FAO, WHO-PAHO and UNDP. That work spans more than 80 countries, across Europe, Latin America, the Middle East, Africa and South Asia, which shapes how he thinks about rules, implementation and the distance between the two. As First Vice President of Water Europe and an elected Director of the International Desalination Association, he is embedded in the operational and infrastructure side of water policy, not just the academic side. He has taught at Universidad de Alcala for over fifteen years, writes for The Conversation and Smart Water Magazine, and co-founded the Water Economics Forum, a public debate initiative that has convened Nobel laureates including George A. Akerlof, Jean Tirole and Mohan Munasinghe. The argument he brings to a boardroom is specific. Climate adaptation is no longer a compliance line; it is a repricing event. The EU Taxonomy, physical water stress and the cost of capital are already moving together, and organisations that treat sustainability as reporting rather than strategy are setting themselves up to misprice assets and underwrite the wrong risks. Key speaking topics Water economics and climate adaptation EU Taxonomy and sustainable finance Governance of natural resources Economics of biodiversity and ecosystem services Geoeconomics and geopolitics of energy and water ESG strategy and capital allocation Sustainability under complexity and uncertainty Ideal for Boards and executive committees setting ESG, sustainability and climate-adaptation strategy Banks, asset managers and insurers exposed to the EU Taxonomy and physical climate risk Utilities, infrastructure and industrial operators facing water stress and regulatory repricing Government, multilateral and policy audiences working on sustainable finance, water policy and climate resilience Audience outcomes A clearer view of how the EU Taxonomy and the broader sustainable-finance architecture will reshape capital allocation in their sector A grounded read on where water, climate and biodiversity risks actually sit inside their business model, not just their disclosures Language that lets strategy, finance and sustainability teams argue the same case in the same terms Specific reference points from live policy processes in Brussels, OECD water governance, and multilateral finance Sharper questions to put to management and investment committees on climate adaptation and natural-resource risk

Why organisations work with Aric Dromi Nine years as an in-house Futurologist at Volvo Cars gives him an operator’s view of how a global manufacturer actually absorbs autonomous, electric and connected technology, not a consultant’s slide on it. He works across the same problem from three angles, corporate strategy, government policy and civic infrastructure, which is unusual in technology foresight and useful when a brief touches more than one of them. Founder of TEMPUS.MOTU and advisory board member at NTT Innovation Institute and UNLEASH, with a network that spans telecoms, mobility, energy and the UN Sustainable Development Goals agenda. Pushes against deck-driven strategy. His stated rule, that any strategy worth executing should fit on a napkin, lands well with executives tired of frameworks that do not survive contact with the operating business. Comfortable in uncomfortable territory. He frames himself as a “professional troublemaker” and is booked for sessions where leadership wants their assumptions stress-tested, not validated. Biography highlights Nine-year tenure as in-house Futurologist at Volvo Cars, advising on autonomous, electric and connected vehicle strategy. Founder of TEMPUS.MOTU, a strategic advisory and think tank serving corporate and public-sector clients. Advisory board, NTT Innovation Institute, the corporate research arm of NTT Group. Innovation Advisory Board, UNLEASH, the global innovation lab built around the UN Sustainable Development Goals. Earlier roles at Ericsson, Microsoft and Cellcom, where he was Chief Knowledge Officer. Author of The Intellectual Rage and The Prophet, plus further titles published under the pen name D.B. Solomon. Biography Volvo did not hire a futurologist for nine years to predict the next car. It hired one to help the leadership team work out what a car company even is once mobility becomes autonomous, electric and connected. That brief, sustained over almost a decade inside one of Europe’s most identifiable industrial brands, is the foundation of how Aric Dromi thinks. He now runs TEMPUS.MOTU, a strategic advisory and think tank that takes the same posture into other sectors. The work spans corporate strategy, government policy and city-scale infrastructure, with engagements that have included clients such as Mastercard, Siemens, Volkswagen, Telefonica, the World Bank and the IFC, alongside government work in Kazakhstan and Moscow city. His public positions reflect the same range. He sits on the advisory board of NTT Innovation Institute, the research arm of one of the world’s largest telecoms groups, and on the Innovation Advisory Board of UNLEASH, the global lab built around the UN Sustainable Development Goals. The point of those affiliations is not credentialing. It is access to the actual conversations where technology, capital and policy are being negotiated. Dromi is direct about what he is for and what he is against. He calls himself a professional troublemaker, writes books that read more like critiques than playbooks, and tells executive audiences that any strategy worth doing should fit on a napkin. Leaders book him when they want their assumptions broken in a room where it still costs less than breaking them in the market. Key speaking topics AI, automation and the future of work Autonomous and connected mobility Smart cities and urban infrastructure Data, privacy and digital governance Strategic foresight under exponential change Innovation strategy and corporate transformation Geopolitics of technology Ideal for Boards and CEOs of industrial, mobility and energy businesses are confronting AI and automation as a strategy question, not an IT one. CSOs, CIOs and heads of innovation are responsible for translating foresight into operating decisions. Government and city leaders are working on smart-city, mobility and digital infrastructure programmes. Executive offsites and leadership summits where the brief is to break orthodoxies, not confirm them. Audience outcomes A clearer view of how AI, automation and connected systems will reshape the audience’s specific industry, not technology in general. Sharper questions for the next strategy cycle, framed around capability, governance and societal licence to operate. A working sense of where corporate, policy and civic decisions intersect, and where leaders are exposed when they assume they do not. Confidence to retire foresight tools that no longer survive contact with the operating business. A direct, sometimes uncomfortable challenge to assumptions the leadership team has stopped questioning.

Why organisations work with Anna Rosling Rönnlund Her Factfulness framework – co-developed with Hans and Ola Rosling and verified through Gapminder’s systematic global testing – gives leadership teams a named, testable inventory of the cognitive instincts that distort how they read global trends; knowing which instinct is operating is more actionable than being told to think more carefully about data. Dollar Street, the income-sorted photographic database she founded at Gapminder, organises 30,000+ images from 50+ countries by purchasing power rather than by geography – showing what global consumers actually look like at different spending levels in a way that statistical reports rarely achieve. She brings a combination almost nobody in this space can match: rigorous sociological training (Lund University), professional photography, senior UX design at Google, and twenty years building Gapminder’s data tools for mass, non-specialist audiences. Factfulness has sold over 2.5 million copies in 45+ languages; organisations engaging her work are connecting to a framework already embedded in business schools, executive education programmes, and corporate strategy teams internationally. She leads ESG and SDG literacy workshops using Gapminder’s verified, publicly available global datasets – giving organisations a grounded, non-ideological entry point to sustainability strategy built on measurable global reality rather than advocacy frameworks. Biography highlights Co-founder and VP, Head of Design and User Experience, Gapminder Foundation (est. 2005, Stockholm) Designed Trendalyzer – the animated bubble-chart visualisation tool – acquired by Google in 2007; Senior UX Designer, Google Mountain View (2007-2010) Co-author, Factfulness (Flatiron Books, 2018) – New York Times bestseller; 2.5 million+ copies sold; 45+ language editions Founder of Dollar Street (2016) – 30,000+ income-sorted photographs from 50+ countries, free under Creative Commons licence TED speaker (2017): “See how the rest of the world lives, organized by income” Honorary Doctorate in Informatics, University of Skövde (2018) Fast Company World Changing Ideas Award, Photography and Visualization category (2017) Biography Global strategy conversations are routinely shaped by assumptions that are decades out of date. Gapminder, the foundation Anna Rosling Rönnlund co-founded in 2005, was built to measure this problem precisely. It tests what people believe about the world, identifies where those beliefs are provably wrong, and develops tools to correct them. Her first major contribution was Trendalyzer, an animated visualisation tool she designed with Ola Rosling that made decades of development data readable in seconds. Google acquired it in 2007. When she and Ola returned to Gapminder in 2010, the mission shifted from visualisation to diagnosis: systematically testing what educated, experienced people get wrong about global development – and why. That diagnostic work produced Factfulness, co-authored with Hans Rosling and Ola Rosling and published in 2018. The book names ten cognitive instincts – including the gap instinct and the generalisation instinct – that cause leaders to systematically misread global trends. It became a New York Times bestseller, with over 2.5 million copies sold across 45 languages. Her parallel project, Dollar Street, sent photographers to 50+ countries to document everyday life at every income level – 30,000+ images, organised by purchasing power rather than geography. These images replace national stereotypes with income-level reality, giving organisations a concrete tool for understanding global consumers. Anna holds a Master’s in Sociology from Lund University and a Bachelor’s in Photography from Gothenburg University. She was awarded an Honorary Doctorate in Informatics from the University of Skövde in 2018 and received the Fast Company World Changing Ideas Award in the Photography and Visualization category in 2017. Key speaking topics Fact-based decision-making and the Factfulness framework Global development trends and emerging market realities Data visualisation and communicating complexity to non-specialist audiences Consumer demographics and income-level market analysis Dollar Street and visual approaches to global data ESG and SDG literacy for business Strategic misconceptions and cognitive bias in leadership Ideal for Boards and senior leadership teams making strategic decisions about global markets, risk, or emerging economies Chief Strategy Officers and heads of corporate strategy evaluating long-term assumptions and scenario plans Sustainability and ESG leads working with SDG frameworks and global impact data Leadership development and executive education programmes building data literacy and fact-based reasoning habits Audience outcomes A working understanding of the ten Factfulness instincts and how they distort strategic decision-making Practical methods for identifying and correcting the shared assumptions driving organisational strategy A reframed view of global consumer markets using Dollar Street’s income-level visual data, reducing reliance on outdated country stereotypes Greater confidence in questioning shared assumptions during leadership team discussions and board conversations Awareness of which global trends are measurably improving versus declining, grounded in Gapminder’s verified datasets

Why organisations work with Henry Coutinho-Mason He brings a working method for trend-driven innovation, set out in Trend-Driven Innovation and refined across a decade as Managing Director of TrendWatching, rather than a curated list of things happening now. His second book, The Future Normal, co-written with WSJ bestseller Rohit Bhargava, gives executive audiences a structured view of the thirty shifts most likely to reshape the next decade, tailored by sector. He has delivered more than 100 keynotes and workshops across 30+ countries for Mastercard, Johnson & Johnson, Calvin Klein, Tata, Siemens, Google, HP and Marriott, so the material is already pressure-tested on senior corporate audiences. His AI sessions are built around a people-first innovation strategy, not a tools tour, which lands with leaders who need to commit capital and organisational focus rather than pilot for the sake of it. The 3Space track record, recognised by the FT/Citi Urban Ingenuity Awards and NESTA New Radicals, gives him operator credibility beyond the commentary layer. Biography highlights Co-author, The Future Normal: How We Will Live, Work and Thrive in the Next Decade, with Rohit Bhargava (Ideapress). Co-author, Trend-Driven Innovation: Beat Accelerating Customer Expectations. Former Managing Director, TrendWatching. Guest lecturer, HEC Paris. Co-founder, 3Space; European winner of the FT/Citi Urban Ingenuity Awards, commended by Fast Company World Changing Ideas, selected by NESTA New Radicals. Keynote and workshop engagements with Mastercard, Johnson & Johnson, Calvin Klein, Tata, Siemens, Telefonica, HP, Google, GE, Accenture, and Marriott. Biography Most large organisations know their customer expectations are moving. What they struggle with is turning that awareness into a pipeline of decisions a board will back. That gap, between trend awareness and commercial commitment, is where Coutinho-Mason does his work. He spent roughly a decade at TrendWatching, ending as Managing Director of what became one of the most widely referenced consumer trend intelligence firms in the world. That run produced a method, published as Trend-Driven Innovation, for converting shifting customer expectations into concrete innovation bets rather than observations. His second book, The Future Normal, written with Wall Street Journal bestselling author Rohit Bhargava, maps thirty ideas and instigators shaping the next decade, from generative AI to biophilic design. Leadership teams at Mastercard, Johnson & Johnson, Calvin Klein, Tata, Siemens and others have booked versions of the material tailored to their sector, often as the opening frame for a strategy offsite. Alongside the speaking and advisory work, he co-founded 3Space, a social enterprise that turns empty commercial property into space for charities and community groups. It won the European section of the FT/Citi Urban Ingenuity Awards and was commended by Fast Company’s World Changing Ideas, a proof point that the innovation method travels beyond the corporate setting into organisations that have to ship results with little margin for error. Key speaking topics Trend-driven innovation Consumer and customer expectations Strategic foresight People-first AI strategy Future of retail, work and cities Business model innovation Growth strategy Ideal for CSOs and heads of strategy commissioning a multi-year innovation agenda CMOs and customer experience leaders recalibrating propositions against shifting expectations Chief innovation officers and transformation leads looking for a repeatable method, not a trend deck Executive offsites and board sessions opening a decade-horizon strategy conversation Audience outcomes A shared vocabulary for distinguishing durable consumer shifts from short-cycle noise A working framework for translating trend signals into specific innovation bets A sharper view of where generative AI changes the economics of their category, and where it does not Concrete examples of how peer-scale organisations have already moved, drawn from cross-sector research A clear set of questions to take back to strategy, product and marketing teams