James Peach
Global Marketing Leader, World Cyclist and Adventurer, Leadership and Performance Coach, Founder of The Growth Project — “The No-Nonsense Growth Guide: How to Build Resilient People, Culture and Performance”
- Award-winning marketing leader for iconic brands such as Uber, Coca-Cola, Vinted and Innocent
- Cycled solo and unsupported around the world over two life-changing years and hiked across three continents
- A leadership and performance coach, helping people reinvent their resilience
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James Peach's 2025 biography
About James Peach
Award-winning global marketing leader (Ex-Uber, Ex-Coca-Cola, Ex-Vinted), world cyclist and adventurer, leadership and performance coach.
James has built some of the world’s most successful household brands in tech and consumer goods, leading award-winning marketing and creative teams across Europe and North America.
James spent two years cycling a lap of the world solo and unsupported, covering over 41,000 kilometers across 38 countries. He has hiked solo across three continents, and even pioneered the first triathlon to span an entire nation.
As the Founder of The Growth Project, James is redefining the way we think about growth and how we achieve ambitious goals – moving beyond the traditional ‘growth mindset’ to a new, more actionable framework. The Growth Project explores how we can use the lessons of the past and adopt a set of behaviours to accelerate future growth, unlocking new ways for individuals, teams and business cultures to thrive.
A highly relatable, entertaining and sought-after speaker, James captivates audiences with humor, energy, and meaningful takeaways. His talks offer a refreshing departure from the every day and inspire audiences to think differently about life and work.
“I’ve seen a lot of speakers over the years, and James is the best I’ve encountered—a normal person who has done extraordinary things.” — Nestlé
James Peach's 2025 talks & topics
Reinventing Resilience: Turning Stress into Strength
In today’s fast-paced world, change is constant and pressures are unavoidable. But what if pressure wasn’t the enemy of performance, but the catalyst? What if resilience was no longer just bouncing back, but leaping forward?
This session redefines what it means to thrive under pressure. Drawing on James’s experience at global giants like Uber and Innocent, alongside stories from cycling 41,000 kilometres around the world, audiences learn how to build real, modern resilience that fuels consistent, high-level performance.
Participants will explore how to shift from reactive burnout to proactive strength, turn uncertainty into momentum, and lead teams that can bend without breaking. James shares how to apply the mindset of an adventurer and the structure of a global business leader. Resilience is no longer just a personal trait, it is a team-wide strategy.
Key Takeaways:
- Strategies to turn pressure into performance and embrace the unknown
- Insights on how to lead with clarity and calm during uncertainty
- A mindset shift from individual resilience to a shared, team-wide strategy
The Growth Project: You Are the Strategy
At some point, every individual or team hits a wall. Progress slows, motivation dips, and it becomes unclear how to move forward. These moments are not the end of growth. They are an invitation to redefine what is possible.
In this session, James shares a practical framework to move beyond stagnation and unlock continuous development. He draws on leadership experience from global brands like Uber and Innocent, along with hard-earned lessons from his solo expeditions across continents. The result is a powerful blend of business insight and personal grit that helps teams grow with intention.
Participants will learn how to identify plateaus early, turn pressure into progress, and create a culture where growth is steady, sustainable and shared by everyone.
Key Takeaways
- A clear framework for identifying and overcoming personal and professional plateaus
- Taking ownership of individual growth and being a champion for continuous improvement
- Practical strategies for building long-term development habits
The Culture Shift: Teams That Dare More and Deliver Better
Too often, leaders rely on traditional methods to solve complex cultural challenges. While these approaches may offer short-term fixes, they often miss the opportunity for lasting transformation.
In this session, James introduces a new way of thinking by blending corporate leadership strategies with lessons learned from navigating extreme adventures. This unique combination encourages leaders to think creatively, act boldly, and lead with greater impact. The focus is on moving beyond tactical solutions to foster true cultural change and long-term innovation.
Participants will discover how to break free from default thinking, challenge assumptions, and build environments where innovation and adaptability thrive.
Key Takeaways
- Strategies to unlock creativity and innovation within teams
- Insights on how to lead through complexity with clarity and courage
- Tangible lessons in building a culture of collaborative curiosity