Robbie Lyle
Founder and CEO of Global Fan Network, Businessman, Entrepreneur, and Media Personality
Robbie is perhaps best known for being the face of AFTV (previously known as Arsenal Fan TV), which is just one of many Global Fan Network channels that also includes DR Sports, a channel that takes on the issues of the day in a multitude of global sports such as Boxing and Formula 1.
Full Profile
Robbie Lyle: Champion of Fan-Driven Sports Media
Robbie Lyle is a pioneering media entrepreneur, acclaimed for reshaping the sports broadcasting landscape through fan-first platforms that deliver authentic, community-driven commentary. As Founder and CEO of the Global Fan Network—home to flagship channels including AFTV (formerly Arsenal Fan TV) and DR Sports, Robbie has established new benchmarks for engagement and inclusivity in sports dialogue.
Building Engagement, Tackling Industry Challenges
Robbie’s story demonstrates how passionate leadership and digital innovation can challenge mainstream narratives, driving meaningful change for fans and the wider industry. His unique approach wrests control of pre- and post-match conversation from broadcasters, putting real voices front and centre. This strategy helps organisations address major business challenges, including:
- Navigating media disruption in a digital-first age
- Building resilient fan communities that drive loyalty and advocacy
- Tackling issues of inclusion and representation in sport
- Responding to shifting commercial pressures and changing audience expectations.
A sought-after keynote speaker and regular media contributor, Robbie has featured on the BBC, ITV, Talksport, and Channel 4. His widely praised Channel 4 show, “Real Football Fan Show,” and the ITV documentary, “Under Their Skin,” highlight his commitment to tackling complex topics such as racism and the lived experiences of black supporters in the UK sports ecosystem.
Robbie regularly delivers impactful talks and workshops at institutions including TEDx Warwick, Oxford Union, Westminster School, and Bristol University, inspiring new generations of leaders and changemakers.
Robbie’s expertise is recognised by top brands and academic venues. He brings fresh insight into building digital communities, harnessing influencer dynamics, and leveraging the power of authentic storytelling to connect with audiences worldwide.