Caroline Criado-Perez

Invisible Women - inside the gender data gap

From car safety to medical drugs, from public policy to AI, the world has been designed for only 50% of the population. Caroline’s bestselling expose of the worldwide gender data gap has sold nearly a million copies worldwide and continues to influence policy, product design and research globally. Hear firsthand from Caroline about the findings from her book as well as her on-going research as she explores what it takes to create a world that works for everyone.

What the gender data gap means for organisations

Data has never been more important for future-proofing your organisation. As AI becomes ever more integral to our lives, advances in this emerging technology, from Chat GPT to cutting-edge medical diagnostics, the opportunities are greater but so are the pitfalls. Since the release of Invisible Women in 2019, Caroline’s groundbreaking research has birthed new organizations, shaped governmental and corporate policy and inspired a generation of product designers. Hear what she’s discovered from working on the frontlines and learn practical tips on how your organization can leverage the transformative power of accurate data.

Campaigning for change

Caroline knows first-hand what it takes to accomplish change. From her first campaign to get a female historical figure on Bank of England banknotes, to getting Twitter to introduce a “report abuse” button on tweets, to getting the first statue of a woman (Millicent Fawcett) in Parliament Square, London, Caroline has worked with leading politicians, activists and NGOs and knows her way around the corridors of power. Hear her story and learn the secret to identifying problems, building coalitions, and delivering meaningful change.