Digital Transformation

Why organisations work with Christian Howes He reads social and behavioural data the way a broadcaster reads a room, which means boards and marketing teams leave with a view of their customers that feels observed rather than modelled. He has been trusted on live television, from Big Brother’s Bit on the Side with Emma Willis to BT Sport and Channel 4’s alternative election night, to make data intelligible to audiences who are not data people. His corporate work spans PlayStation, Diageo, HSBC, Lloyds, ASOS and Barclays, so he arrives already fluent in the commercial contexts most clients are operating in. He doubles as a host, MC and panel moderator, which makes him a practical choice for events that want one credible voice across keynote, stage linking and awards. Biography highlights Regular social-data contributor on Big Brother’s Bit on the Side (Channel 5), 2011-2012, alongside Emma Willis. Television appearances on BT Sport (The Clare Balding Show, BT Sport Panel, BT Sport Live), ITV’s This Morning, BBC1 National Lottery, Good Morning Britain, and Channel 4’s alternative election night coverage. Co-founder of Mr Bridger, a content business developing formats for production companies and broadcasters. Corporate and keynote work with Sony PlayStation, Diageo, HSBC, RBS, Lloyds Banking Group, Barclays, ASOS, UMG, Channel 4, GoCompare, Skoda, Microsoft, Teradata and Cornerstone. Works as keynote speaker, conference host, awards presenter and panel moderator across UK and international business audiences. Biography Social data arrived in most boardrooms as a dashboard before it arrived as a story. Christian Howes built a career out of closing that gap. His route in was unusual: he started by modelling Twitter traffic around the Big Brother house to predict weekly evictions, which led to a weekly sofa spot on Big Brother’s Bit on the Side with Emma Willis, translating audience sentiment back to a live TV audience. That pattern, turning raw social signal into something a non-specialist can act on, became the core of his commercial work. He has gone on to appear as a data and digital contributor across BT Sport, ITV’s This Morning, BBC1’s National Lottery show, Good Morning Britain, and Channel 4’s alternative election night coverage. The broadcast craft is not decoration; it is the reason his corporate sessions land with marketing, CX and customer-service teams who have sat through too many unreadable analytics decks. His corporate roster reflects where social and behavioural data actually matters in large consumer businesses. He has worked with Sony PlayStation, Diageo, HSBC, RBS, Lloyds, Barclays, ASOS, UMG, Skoda, GoCompare, Microsoft and Teradata on what audiences are doing, what they are signalling, and how customer-service and merchandising operations should respond. In 2015 he co-founded Mr Bridger, a content business developing formats for production companies, which keeps his feet in the studio as well as the boardroom. The second half of his offer, and often the reason he is booked, is hosting. He anchors conferences, moderates panels and presents awards, and clients buy the combination: one voice that can deliver a substantive keynote on digital and data, then carry the rest of the room for the day. Key speaking topics Social media analytics and audience sentiment Big data and consumer behaviour Digital marketing and branding Customer experience and customer service transformation Conference hosting, awards presenting and panel moderation Media, broadcast and the attention economy Ideal for CMOs, brand and marketing directors in consumer-facing businesses Customer experience, customer service and digital transformation leads Conference and awards organisers needing one host across keynote and stage Retail, financial services and entertainment audiences working with large consumer datasets Audience outcomes A clearer read on what their customers are signalling on social and digital channels, with examples they recognise from their own category. A practical sense of where social and behavioural data should connect to operational decisions in marketing, CX and service. Concrete case references from consumer brands, financial services and broadcast, rather than generic digital theory. For hosted events, a single credible voice across keynote, interview and awards that keeps the room with you.

Why organisations work with Christer Holloman He built the playbook he now teaches. As founder and CEO of Divido, he scaled a white-label Buy Now Pay Later platform to 10 countries and an exit into NatWest, raising roughly $50 million from American Express and Sony along the way. His book “Transactional to Transformational: How Banks Innovate” is built on named case studies from Bank of America, BBVA, Citi, Deutsche Bank, ING, J.P. Morgan, Lloyds and Santander, not generic frameworks. He has been on the bank side as HSBC’s first Entrepreneur in Residence, so he speaks to incumbents from inside their own constraints, not as an outsider throwing stones. He works at the live edge of fintech: digital assets, open banking as a commercial play rather than a compliance exercise, and the shift from agentic AI into agentic commerce. Swedish by background, London and New York by career, multilingual, and at ease in a boardroom with both a retail CEO and a risk committee. Biography highlights Founder and CEO of Divido (2014-2022); company acquired into NatWest in 2024. Author of “Transactional to Transformational: How Banks Innovate” (Wiley, 2021). Author of “The Social Media MBA” series and “How to Sell Online” (Wiley). Entrepreneur in Residence, HSBC (2022-2023). Co-founder and CEO of sustainable finance platform Credential. MBA, Said Business School, University of Oxford. Forbes contributor on fintech; former tech writer for Sky News. Biography Buy Now Pay Later looked like a retail feature before it looked like an asset class. Divido, the company Christer Holloman founded out of an Oxford MBA thesis in 2014, was one of the first platforms to treat it as infrastructure: a white-label product that banks and lenders could plug into any merchant, in any country, without rebuilding their own stack. By 2022 the business had raised around $50 million from investors including American Express and Sony, operated in 10 markets, and counted Mastercard, BMW and HSBC among its clients. In 2024 it became part of NatWest. That operator experience is the spine of everything he now teaches. After Divido, HSBC made him their first Entrepreneur in Residence, an unusual role that put a founder inside one of the world’s largest banks to challenge how it builds, buys and partners on new technology. It is also the reporting line behind his Wiley book “Transactional to Transformational: How Banks Innovate”, a collection of case studies drawn from named executives at Bank of America, BBVA, Citi, Deutsche Bank, ING, J.P. Morgan, Lloyds, Santander, Standard Chartered and others. The thesis is unsentimental: incumbents can innovate, but only when the operating model, not the PR team, gets redesigned. He has since moved to New York, co-founded the sustainable finance platform Credential, and continued to write for Forbes on fintech. Earlier in his career he launched Glassdoor in Europe for Rich Barton and ran digital product at The Times and The Sunday Times, which gives him a media-trained way of explaining complex regulated products to non-specialist audiences. What senior audiences get is someone who has raised the money, signed the bank partnerships, lived with the compliance questions and then written the book. He is particularly sharp on where AI, digital assets and embedded finance are about to collide inside balance-sheet businesses, and on the specific question of what serious incumbents should do about it. Key speaking topics Fintech and the future of banking Open banking as commercial strategy Digital assets and tokenisation Agentic AI and agentic commerce Buy Now Pay Later and embedded finance Innovation inside regulated industries Scaling a venture from founder to exit Ideal for Bank and insurance executive committees, innovation boards and retail banking leadership CDOs, CIOs and heads of innovation in financial services and large regulated enterprises Fintech, payments and retail finance conferences Corporate venture and M&A teams assessing fintech partnerships or acquisitions Audience outcomes A clear read on how incumbent banks are actually innovating right now, drawn from named case studies rather than consulting templates. Practical judgement on when to build, when to partner with a startup, and when to acquire. A working view of where open banking, digital assets and agentic commerce are converging into the next retail financial product. Founder-level honesty about what it takes to sell into, partner with and exit to a large bank.

Why organisations work with Chris Skinner His Intelligent Money thesis – that by 2030 AI will make money embedded, autonomous, and invisible within daily life – gives financial institutions a specific, time-bound structural challenge to test their strategy against, rather than a generic warning about disruption. Doing Digital draws on direct research inside transformation programmes at JP Morgan Chase, DBS, BBVA, ING, and China Merchants Bank – peer-level evidence on what structural change in banking actually requires, not what frameworks predict. The Finanser, updated daily for more than two decades, means organisations working with Skinner access a commentator whose knowledge base is built from continuous sector tracking rather than periodic research cycles. His advisory work spans the World Economic Forum, World Bank, United Nations, and White House – a perspective tested by global regulators and policymakers alongside market practitioners. The 2023 Lifetime Achievement Award from The Payments Association, the largest payments professional community in the UK, represents recognition from peers within the sector rather than from the speaker circuit. Biography highlights Founder and Chair, the Financial Services Club – European financial industry network, founded 2004 Author of 18 books on digital banking and fintech, including Digital Bank, Doing Digital, Digital for Good, and Intelligent Money (Marshall Cavendish, 2024) 2023 Lifetime Achievement Award, The Payments Association Visiting lecturer, Cambridge University; TEDx speaker (TEDx Athens) Non-executive director, 11:FS (fintech consultancy firm) Former VP Marketing and Strategy, Unisys Global Financial Services; former Strategy Director, NCR Financial Services Fellow of the British Computer Society; Fellow of the Institute of Management Services; BSc Management Sciences, Loughborough University Regular commentator on BBC News, Sky News, CNBC, and Bloomberg; contributor to American Banker Named among the Top 40 most influential people in financial technology, Wall Street Journal’s Financial News Biography The Finanser, Chris Skinner’s daily blog on financial markets and technology, has run for more than two decades. His 18 books – from Digital Bank to Intelligent Money (Marshall Cavendish, 2024) – form a sustained body of analysis on how digital technology is restructuring banking and what that means for institutions built around managing money on behalf of customers. Intelligent Money argues that by 2030 AI will make money embedded, autonomous, and invisible within daily life. This is a structural challenge asking institutions to account for what purpose they serve when AI handles financial decisions on the customer’s behalf. Doing Digital draws on direct research inside transformation programmes at JP Morgan Chase, DBS, BBVA, ING, and China Merchants Bank. It is one of the few comparative analyses of large-scale banking transformation built from institutional access rather than external observation. Before establishing The Finanser, Skinner was VP of Marketing and Strategy at Unisys Global Financial Services and Strategy Director at NCR Financial Services. He founded the Financial Services Club in 2004. He holds a BSc in Management Sciences from Loughborough University and is a Fellow of the British Computer Society. He has advised on financial system transformation at the World Economic Forum, World Bank, United Nations, and White House, and appears regularly on BBC News, Sky News, CNBC, and Bloomberg. In 2023, The Payments Association awarded him its Lifetime Achievement Award. He is a visiting lecturer at Cambridge University. Key speaking topics Digital transformation in banking and financial services AI and generative finance: the future of money Fintech, payments, and the restructuring of banking models Central bank digital currencies and the digital payments landscape Future banking strategy in a platform-driven economy Technology and ESG in financial services Ideal for Chief executives, strategy directors, and transformation leads in banking and financial services Boards and executive committees of financial institutions navigating digital restructuring Fintech leaders and payments executives Financial regulators and policy teams examining digital money and AI in finance Audience outcomes A specific framework for understanding what AI-driven financial systems mean for existing banking models – not just what technology is changing, but what institutions need to become Case study evidence from major banks including JP Morgan Chase, DBS, and BBVA on what large-scale digital transformation actually requires at an institutional level Clarity on the distinction between digitising banking processes and restructuring banking as a business model A grounded view of where central bank digital currencies, decentralised finance, and AI-managed money systems fit within existing regulatory and institutional frameworks A time-bound analytical perspective on the future of financial services, grounded in two decades of continuous sector tracking

Why organisations work with Chris Riddell First Chief Digital Officer at Mars in Australia and New Zealand, with direct operator experience of building digital capability inside a Fortune-scale consumer business. Not a commentator who has never had to make the call. Inaugural Innovation Partner and current Strategic Advisor to the Australian Federal Police on emerging technology and global drivers. The same pattern-recognition applied in boardrooms is also informing national law enforcement strategy. Resident Global Affairs and Technology Expert for Channel Seven, and a regular commentator on The Project. Practised at translating complex technology into language a general audience will actually retain, which is what boards also need. Advisory work spans consumer goods, financial services, telecommunications and government, including Google, PepsiCo, Credit Suisse, EY, Jaguar Land Rover and Vodafone. The reference list signals pattern recognition across sectors, not a single-industry view. Biography highlights First Chief Digital Officer at Mars Incorporated in Australia and New Zealand, with responsibility for digital strategy across Whiskas, Pedigree, Wrigley, Snickers, Starburst and Maltesers Inaugural Innovation Partner and current Strategic Advisor to the Australian Federal Police on emerging technology and global drivers Resident Global Affairs and Technology Expert for Channel Seven, and regular commentator on The Project (Network 10) Former director of the Museum of Australian Democracy at Eureka (MADE) Presenter of the Tomorrow’s World technology and futures video series Advised organisations including Google, PepsiCo, Credit Suisse, EY, Jaguar Land Rover, Facebook, eBay and Macquarie Bank Biography Mars Incorporated is one of the largest consumer businesses in the world, with brands ranging from Snickers and Maltesers to Whiskas and Pedigree. Until the appointment of its first Chief Digital Officer in Australia and New Zealand, it had no single figure accountable for digital strategy across that portfolio. Chris Riddell held that role. The perspective he built in it is the foundation of everything he now tells leadership audiences about digital change. Riddell’s argument from the Mars experience has a specific shape. Technology trends are only legible to people who have had to act on them with budgets and timelines on the line. Outside that pressure, trend-spotting becomes entertainment. The signals remain interesting but never connect to a decision a CEO actually has to make. That operator background separates the work from conventional trend commentary. Beyond Mars, Riddell was the Australian Federal Police’s first Innovation Partner, and continues as its Strategic Advisor on emerging technology and global drivers. He is also the resident Global Affairs and Technology Expert for Channel Seven, and a regular commentator on The Project on Network 10. Television work forces a discipline most futurists avoid: complex technology has to be made intelligible in three minutes or it does not make air. The work spans geographies most commentators never touch. Riddell has operated across the UK, Saudi Arabia, Dubai, Kuwait, China, New Zealand and Australia. His advisory list includes Google, PepsiCo, Credit Suisse, EY, Jaguar Land Rover and Macquarie Bank. The through line in every engagement is a single question: which technology shifts will actually change the economics of this business, and which are a rounding error? Key speaking topics Digital transformation and emerging technology strategy Artificial intelligence and its business implications The future of leadership in a disrupted economy Innovation and business model reinvention Consumer behaviour and customer experience in a digital economy Global technology trends and geopolitical drivers Organisational change in the face of rapid disruption Ideal for Boards and executive committees of large organisations working through technology-led transformation Chief Strategy Officers, Chief Digital Officers and Chief Transformation Officers with accountability for the digital agenda Leadership conferences in consumer, financial services, telecommunications and government sectors Innovation leads and strategy teams responsible for identifying and acting on emerging technology trends Audience outcomes A sharper filter for separating technology signal from noise in their own industry Named examples of how emerging technologies are already reshaping consumer behaviour and commercial models A frame for deciding which trends warrant investment, and which can safely be deferred Language for explaining complex technology shifts to boards and customers without losing the substance A clearer view of which internal questions about digital capability have not yet been asked

Why organisations work with Chris Gledhill He has worked both sides of the fintech competitive line: inside Lloyds Banking Group’s disruptive innovation function, then co-founding the UK challenger bank Secco as its CEO. Audiences get an advisor fluent in incumbent constraints and start-up economics. His Secco thesis, that customer data and reputation can function as forms of banked value, pushed the UK challenger debate past interface and pricing into a harder conversation about what banks actually sell. He is a consistent top-tier voice in credible fintech influencer indices, including Onalytica’s Fintech Top 100, where he has ranked as high as third, and the CityAM Fintech Powerlist. He contributed to The FinTech Book (Wiley, edited by Susanne Chishti), the first crowdsourced reference work in the field. His chapter on the future evolution of money beyond cryptocurrency is part of the core literature. Biography highlights Former innovation technologist and lead mobile architect within Lloyds Banking Group’s Digital Innovation and Payments team, part of the bank’s disruptive innovation function Co-founder and former CEO of Secco, a pre-licence UK challenger bank built around customer ownership of money, data and reputation Contributor to The FinTech Book (Wiley), edited by Susanne Chishti of FINTECH Circle Author of “Consumerization: The Enterprise Guide to BYOD” Ranked #3 in Onalytica’s Top 100 Fintech Influencers and a recurring feature in CityAM’s Fintech Powerlist TEDx speaker and long-running commentator on fintech and digital banking Biography Most retail banks are not structured to reinvent themselves. They are built to run their current model efficiently, which is a different problem. The result is a sector that uses the language of transformation while iterating on the same product shelf. Chris Gledhill has argued the opposite case from both sides of the line. Inside Lloyds Banking Group’s Digital Innovation and Payments team, he worked as a lead mobile architect and innovation technologist within what the bank called its disruptive innovation lab. He then co-founded Secco, a pre-licence UK challenger bank, and became its CEO. Secco’s proposition went further than most. Where other UK challengers matched the incumbents on product and improved the interface, Secco proposed that a bank could hold data and reputation alongside money, with the customer owning and controlling both. Gledhill set out the fuller argument in The FinTech Book (Wiley), edited by Susanne Chishti. His chapter asks what money becomes once value itself can be both social and programmable. He is a consistent feature in credible fintech indices, including Onalytica’s Top 100 Fintech Influencers, where he has ranked as high as third, and the CityAM Fintech Powerlist. For boards and strategy teams, that recognition reflects a decade of specific public arguments carried into industry discourse. Key speaking topics Fintech and the future of financial services Digital banking and challenger bank strategy Emerging technology in banking: AI, blockchain, biometrics Digital identity and customer data ownership Innovation inside incumbent financial institutions Open banking and the API economy Ideal for Banking and financial services leadership teams confronting digital-native competitors Heads of digital and innovation inside incumbent financial institutions Fintech and payments industry conferences and strategy offsites Financial services boards setting strategy through a period of technology-led disintermediation Audience outcomes A sharper strategic map of where digital banking is heading and what that means for incumbent business models First-hand perspective on the full-stack challenger bank thesis, including what Secco actually tried to build and why Better questions to take back to boards about customer data ownership and digital identity Informed judgement on which emerging technologies are genuine strategic levers for banks and which are features chasing problems

Why organisations work with Chris Brogan A defined framework for online influence, not just opinions about it. Trust Agents named what separates real customer traction from noise, and the CREATE equation in The Impact Equation turned the same idea into a model a marketing team can actually apply to a campaign. Three decades of working through every online wave in real time. He was blogging before the term existed, co-founded the PodCamp unconference series in 2006, and signed up as the 10,212th user on Twitter. His read on what AI will do to marketing is calibrated by having been early on the last four platform shifts. Credibility with the brands others want to sell into. Disney, Google, General Motors, Microsoft, Coke, PepsiCo, Cisco, Humana, and Sony USA have all retained him as a consultant or keynote speaker. He has sat inside the marketing functions of the companies most audiences are trying to reach. A thousand keynotes’ worth of calibration. Audiences have ranged from the Coldwell Banker GenBLUE conference to the royalty of the United Arab Emirates. Forbes named him one of its Must Follow Marketing Minds; Success magazine commissioned him to interview Richard Branson for its cover story. Biography highlights New York Times bestselling co-author of Trust Agents with Julien Smith (John Wiley & Sons, 2009; 10th Anniversary Edition 2019), also a Wall Street Journal bestseller. Author or co-author of nine business books, including The Impact Equation (Portfolio, 2012) and The Freaks Shall Inherit the Earth (Wiley, 2014). Named by Forbes as one of its Must Follow Marketing Minds of 2014; chrisbrogan.com listed by Forbes among the 100 best websites for entrepreneurs. Co-founder of the PodCamp new-media unconference series (launched 2006 with Christopher S. Penn). Former monthly columnist at Entrepreneur magazine; featured in The Boston Globe, Forbes, Success, and USA Today; appeared on the Dr. Phil Show. Over a thousand keynote speeches delivered to clients including Disney, Google, General Motors, Microsoft, Coke, PepsiCo, Cisco, Humana, and Sony USA. Biography The cost of reaching customers online has fallen dramatically. The cost of earning their belief has climbed. Trust Agents, the 2009 New York Times bestseller Chris Brogan co-authored with Julien Smith, was among the first mainstream business books to name this problem. Its argument was that influence online accrues the way reputation does anywhere else, through consistent and useful contact with a defined community. The book’s “trust agent” framework set a vocabulary for a commercial category. With AI now flooding every inbox and feed with plausible noise, the framework has aged unusually well. The follow-up, The Impact Equation, made the same argument operational. Impact equals Contrast multiplied by the sum of Reach, Exposure, Articulation, Trust, and Echo. The formula tells a marketing team which of five dials to turn when campaigns underperform. Brogan’s work has been tested inside some of the companies with the most to lose on this question: Disney, Google, Microsoft, General Motors, Coke, Cisco, Humana, Sony USA. His authority on this stretches back further than most in the category. He was blogging before the term existed, co-founded the PodCamp unconference series in 2006 with Christopher S. Penn, and was signed up as the 10,212th user of Twitter. Forbes has listed him among its Must Follow Marketing Minds and named chrisbrogan.com one of the 100 best websites for entrepreneurs. Entrepreneur magazine ran his monthly column for years; Success commissioned him to interview Richard Branson for its cover. The point Brogan keeps returning to in keynotes and advisory work is commercial. Every competitor runs broadly the same automation stack and the same CRM vendors. The organisations that win real customer loyalty are the ones willing to do slower, more specific work for a defined audience. A thousand keynotes across audiences from the Coldwell Banker GenBLUE conference to the royalty of the United Arab Emirates is the track record that stands behind the argument. Key speaking topics Trust and influence in digital markets Customer relationships in the age of AI marketing Content strategy and online community building The CREATE framework for campaign impact Human-centred approaches to digital transformation Executive leadership in a distracted marketplace Ideal for CMOs and marketing leaders rebuilding channel strategy as paid reach plateaus and AI transforms audience behaviour Sales and customer experience leaders responsible for converting digital attention into durable revenue Communications and corporate affairs teams rethinking how their organisation earns trust at scale Founders and senior operators in content-heavy businesses where audience, community, and media are the core assets Audience outcomes A usable way of diagnosing where marketing effort is being wasted, drawn from the CREATE equation A sharper read on where AI and automation extend customer relationships and where they erode them Shared vocabulary for internal debates about attention, trust, and audience value Specific examples from Fortune 500 marketing functions that clarify what “doing business the human way” looks like in practice

Why organisations work with Chris Anderson He wrote the book that gave retail, media and platform strategists a working vocabulary for digital assortment. The Long Tail is still the reference point senior teams reach for when they debate hits versus niches. Three separate books, three separate business-model arguments. Few speakers have published a sustained thesis on assortment, pricing and manufacturing in sequence, each rooted in named cases and data. He ran Wired through its most commercially important decade, winning the National Magazine Award for General Excellence three times. That is an operator’s view of how digital economics hit an established media business, not a consultant’s. He built a drone company out of an open-source community and took it to meaningful commercial scale. Leaders get a first-hand account of how distributed, software-led manufacturing actually works, not a slide about it. His framing has been adopted by boards and strategy teams well beyond technology, from publishing and retail to industrial products, because the underlying economics travel. Biography highlights Editor-in-chief of Wired from 2001 to 2012; the magazine won the National Magazine Award for General Excellence in 2005, 2007 and 2009. Author of The Long Tail (2006), Free (2009) and Makers: The New Industrial Revolution (2012); The Long Tail won the 2007 Gerald Loeb Award for Business Book. Named on Time magazine’s list of the 100 most influential people in the world in 2007. Co-founder and former CEO of 3D Robotics; founder of the DIY Drones community and founding chairman of the Linux Foundation’s Dronecode Project. Seven years at The Economist covering business and technology from London, Hong Kong and New York; earlier editorial roles at Nature and Science. Physics at George Washington University, graduate study in quantum mechanics and science journalism at UC Berkeley, with research time at Los Alamos National Laboratory. Biography The Long Tail began as a Wired article in 2004 and, by 2006, had become the language strategy teams used to argue about assortment. Anderson’s point was simple and consequential. When shelf space is effectively free, the economics of selling a little of a lot start to rival the economics of selling a lot of a little. Retail, media and platform businesses have been adjusting to that argument ever since. Free and Makers extended the same pattern into pricing and production. Free looked at what happens to revenue models when the marginal cost of a digital copy is close to zero. Makers argued that cheap fabrication, open-source design and online distribution would move parts of manufacturing into the hands of smaller, faster firms. Both books sit on the reading lists of serious commercial strategists for the same reason. They name the mechanism, not just the trend. Anderson is not only a writer about these shifts. He ran Wired for eleven years, the period when the magazine won the National Magazine Award for General Excellence three times, while its print model had to adapt to the internet it was covering. He then co-founded 3D Robotics, built out of the DIY Drones open-source community he started in 2007, and chaired the Linux Foundation’s Dronecode Project. That sequence, from The Economist and Wired to an open-source manufacturing business, is why his view of digital economics is operator-grade. For commercial leaders, the value is a single coherent argument applied to three of the levers they still own: what they sell, how they price it, and where it gets made. Time magazine listed him among its 100 most influential people in 2007; The Long Tail won the Gerald Loeb Award the same year. The recognition matters less than the fact that his frameworks are still the ones boards use to test their strategy in digital markets. Key speaking topics The Long Tail and digital assortment strategy Pricing and revenue models in zero-marginal-cost markets Distributed manufacturing and the Makers economy Open-source communities as commercial engines Drones, autonomous systems and the commercial robotics market Media and content business models in digital markets Technology-led entrepreneurship Ideal for Boards, CEOs and chief strategy officers testing assortment, pricing and production choices against digital economics. Chief commercial, marketing and digital officers in retail, media, publishing and platform businesses. Heads of innovation, product and manufacturing in industrial firms exploring distributed production and open-source hardware. Corporate venture, R&D and transformation leaders assessing drones, autonomous systems and community-driven technology markets. Audience outcomes A sharper read on where long-tail economics do and do not apply in a given business, and what that means for range and merchandising decisions. A working framework for pricing when the marginal cost of the digital component is near zero. A clearer picture of how open-source communities, cheap fabrication and distributed production change the shape of a manufacturing strategy. Named cases from retail, media and hardware that leaders can bring directly into their own board and strategy conversations. A realistic operator’s view of how incumbent businesses adjust when digital distribution reorganises their market.

Why organisations work with Brian Solis Operator and analyst in one seat. He runs ServiceNow’s global Innovation and Executive Briefing Centers while writing and researching, so the frameworks he presents are stress-tested on live enterprise engagements. Twenty-plus year track record naming shifts early. His “digital Darwinism” argument, developed across The End of Business as Usual, WTF and X, forecast customer-behaviour-led disruption before most boards were discussing it. Anthropological lens on AI and technology. He frames innovation around how customers and employees are actually behaving, not around the technology stack, which gives CX, marketing and transformation leaders usable material rather than vendor abstractions. Published thesis on the current executive question. Mindshift (Wiley, 2024) sets out how leaders move from reactive management to visionary direction in an AI-first operating environment, making him directly relevant to transformation and CEO agendas right now. Credible with both technology and customer experience audiences. His work is regularly cited across ServiceNow, Salesforce alumni networks, and customer-experience publications, which lets a single booking land with CIO, CMO and CXO communities. Biography highlights Head of Global Innovation, ServiceNow, overseeing Innovation and Executive Briefing Centers in Silicon Valley, New York, London, Paris, Sydney and Singapore. Former Global Innovation Evangelist, Salesforce. Former Principal Analyst, Altimeter Group, covering digital transformation, customer experience and disruption. Author of eight business books including Mindshift (Wiley, 2024), Lifescale (Wiley, 2019), X: The Experience When Business Meets Design, What’s the Future of Business and The End of Business as Usual. Ranked in Thinkers360 Top 50 Metaverse Thought Leaders, 2023. Hosts the (r)evolution video series and the WTF podcast, with a combined following of more than 700,000 across social platforms. Biography Digital transformation has been oversold and under-delivered inside most large enterprises. Programmes launch, dashboards light up, and the underlying operating model stays the same. Brian Solis has been writing about this gap for two decades and now sits inside it, as Head of Global Innovation at ServiceNow, running Innovation and Executive Briefing Centers across Silicon Valley, New York, London, Paris, Sydney and Singapore. His argument across eight books is consistent. Customer and employee behaviour shifts first, technology amplifies the shift, and organisations that treat innovation as a theatre of announcements get outrun by the ones that rewire how decisions are made. He captured this as “digital Darwinism” in The End of Business as Usual and sharpened it in X: The Experience When Business Meets Design and What’s the Future of Business. Mindshift, published by Wiley in October 2024, reframes the same question for an AI-first environment. It is aimed at executives who need to move their teams from reactive management to a visionary posture, spot trends early and convert them into prioritised innovation bets. Before ServiceNow, Solis was Global Innovation Evangelist at Salesforce and, before that, Principal Analyst at Altimeter Group, where he built much of the public research base he still draws on. He is one of the few voices in this space who operates at the intersection a senior buyer actually cares about: the analyst who names the shift, the author who frames it for a boardroom, and the operator responsible for making it real inside a global enterprise. Key speaking topics Digital transformation and digital Darwinism AI-era leadership and the mindshift from reactive to visionary Innovation strategy and the future of the enterprise Customer experience and behavioural change Disruption and emerging technology trends The future of work and employee experience Ideal for CEO, CIO, CDO and transformation leads responsible for enterprise-wide digital and AI strategy. CMO, Chief Customer Officer and CX leads rebuilding the customer model around new behaviour. Innovation, R&D and strategy leaders moving from proof-of-concept to operating-model change. Board and executive offsites framing the next three to five year technology and experience agenda. Audience outcomes A sharper read on which behavioural and technology shifts are material for their sector right now. A working definition of the difference between innovation theatre and innovation that changes the operating model. Language to argue internally for a move from reactive programmes to a visionary, trend-led agenda. A framework from Mindshift for spotting, prioritising and acting on emerging opportunities in an AI-first environment. Specific cues for aligning customer experience, employee experience and technology investment around the same thesis.

Why organisations work with Brian McBride He has actually done the job a board is usually asking about: scaled Amazon UK as CEO, then chaired ASOS and Trainline through listed-company growth. His view on digital disruption is operator-grade, not commentator-grade, grounded in P&L decisions inside a pure-play digital business. He has governed at national scale as President of the CBI and as Lead Non-Executive on the UK Ministry of Defence Board, which gives him a rare read on the business-state interface. He speaks the language of chairs, non-executives, and regulators fluently, because those are the roles he still holds. He is credible with both traditional boards and digital-native leadership teams, and comfortable translating between them. Biography highlights CEO of Amazon.co.uk, 2006-2011 Chairman of ASOS plc, 2012-2018 Current Chair of Trainline plc President of the Confederation of British Industry, 2022-2024 Lead Non-Executive Director, UK Ministry of Defence Board, 2020-2025 Independent non-Executive, KPMG UK Public Interest Committee Honorary Doctorate, University of Glasgow; Fellow of the Royal Society of Edinburgh Biography Amazon UK was still a challenger in the British market when Brian McBride took over as CEO in 2006. By the time he left in 2011, it had become the default reference point for what digital retail looked like in the UK, and the benchmark every high-street incumbent was measured against. That experience sits underneath almost everything he has done since. After Amazon he moved into chairing listed digital businesses. He chaired ASOS plc from 2012 to 2018 through its expansion as a global online fashion retailer, and he currently chairs Trainline plc, the UK-listed online rail and coach platform. Chairing digital-first companies at public-market scale is a narrow skill, and his track record in it is unusually deep. His governance reach runs well beyond any single company. He served as President of the CBI from 2022 to 2024, a period that included the most serious institutional crisis in the organisation’s recent history, and as Lead Non-Executive Director on the UK Ministry of Defence Board from 2020 to 2025. He is now an Independent non-Executive on KPMG UK’s Public Interest Committee and a senior adviser at Scottish Equity Partners. Earlier in his career he ran Dell’s UK and Northern Europe business and was Managing Director of T-Mobile UK, where he led the UK launch of 3G. Glasgow University awarded him an honorary doctorate in 2024 for services to business and philanthropy, and the Royal Society of Edinburgh elected him a Fellow in 2025. Key speaking topics Digital business leadership at scale E-commerce strategy and platform competition Board governance in listed digital companies Transformation inside traditional businesses Public and private sector leadership The UK business and policy environment Ideal for Chairs, CEOs and board directors of listed companies facing digital-era competition Executive teams inside traditional businesses running a transformation programme Senior leaders in public sector and government-adjacent institutions working with private sector partners CBI-level industry bodies, banks, professional services firms and large retailers Audience outcomes A working view of how a pure-play digital business actually makes decisions, from someone who ran one A sharper sense of what effective board governance looks like when the business model is still changing A clearer read on where leadership styles break down in the shift from traditional to digital-native operating models A grounded perspective on the UK business environment from a former CBI President Practical reference points from Amazon, ASOS and Trainline rather than abstract case studies

Why organisations work with Brian Forde He briefed President Obama on bitcoin in 2014 and shaped the early federal posture on digital currency, so buyers get someone who understands how US policy actually gets made, not a commentator guessing at it. He built the MIT Media Lab’s Digital Currency Initiative from the ground up, convening cryptographers, economists, and distributed systems researchers. Few speakers can explain the engineering and the regulatory stakes in the same sentence. He teaches the MIT Sloan blockchain curriculum alongside Christian Catalini and Simon Johnson, which keeps his material connected to current research rather than recycled decks. He has operated, not just advised: he co-founded a telecoms company that served a quarter of a million Nicaraguans, and now runs Numero, a campaign finance technology firm. He speaks about adoption from the perspective of someone who has shipped. He ran for US Congress on a crypto-funded campaign that drew legal and political attacks in real time. On questions of public trust, optics, and compliance, he brings direct scar tissue. Biography highlights Co-founder and former Director, Digital Currency Initiative, MIT Media Lab. Senior Lecturer, MIT Sloan School of Management, teaching blockchain technologies. Former Senior Advisor for Mobile and Data Innovation, White House Office of Science and Technology Policy. Young Global Leader, World Economic Forum; contributor to the WEF agenda. Co-founder and CEO of Numero; co-founder and former CEO of Llamadas, S.A. in Nicaragua. 2018 Democratic candidate for US Congress in California’s 45th District; raised a record sum in cryptocurrency donations. Biography Most boards hear about blockchain from a vendor or a lobbyist. Brian Forde is one of the few people who has been the White House official writing the early rules, the MIT researcher auditing the code, and the founder trying to raise money inside the regulatory grey zone. He briefed President Obama on bitcoin in 2014, when the federal government was still deciding whether to treat it as currency, commodity, or threat. At the MIT Media Lab he co-founded and led the Digital Currency Initiative, assembling cryptographers, economists, and distributed systems researchers to study how digital currencies could work at scale. The initiative seeded research that now underpins how central banks, custodians, and exchanges think about settlement risk. He now teaches the subject at MIT Sloan alongside Christian Catalini and Simon Johnson. His operator record matters as much as the policy work. He co-founded Llamadas, S.A., a low-cost internet phone company that served more than a quarter of a million Nicaraguans after his Peace Corps service. He currently runs Numero, building campaign finance software for political campaigns. In 2018 he ran for US Congress in California’s 45th District and accepted cryptocurrency donations, raising more in crypto than any previous American candidate and attracting a political attack campaign that tested how the mainstream handles digital-asset politics. The value he brings to a room is that combination. Audiences get engineering precision, Washington insight, and founder scar tissue from a single speaker who can answer the question most keynotes dodge: what does a serious organisation actually do on Monday morning. Key speaking topics Blockchain adoption in regulated industries Digital currency and central bank policy Bitcoin and the future of payments Emerging technology and public policy Government regulation of digital assets Innovation inside large institutions Ideal for Boards and executive committees at banks, asset managers, and payments firms weighing digital asset strategy. Chief technology officers, chief innovation officers, and heads of strategy assessing blockchain pilots. Chief compliance officers and general counsel preparing for evolving digital asset regulation. Government and public sector leaders building digital infrastructure and data policy. Audience outcomes A clear map of where blockchain is genuinely useful in financial services, healthcare, government, and supply chain, and where it is not. A working understanding of how US and global digital asset regulation is being shaped, and what that means for near-term decisions. Practical framing for how to evaluate and resource a blockchain or tokenisation pilot without over-committing. Perspective on the political and reputational dimensions of digital asset adoption, informed by direct campaign experience. Sharper questions to take back to internal technology, legal, and risk teams.

Why organisations work with Brent Hoberman He has built and exited two unicorns, lastminute.com and Made.com, and can speak to scaling and to failure with equal credit. Through Founders Factory and firstminute capital, he has first-hand visibility of more than 400 early-stage companies and 12 seed-stage unicorns, giving corporate audiences a live read on where technology is moving. His corporate partner list at Founders Factory, including The Guardian, L’Oreal, easyJet, Aviva and Reckitt Benckiser, means he speaks the language of incumbent strategy as well as founder strategy. As Co-Chair of Enterprise Britain and an adviser to successive UK Prime Ministers, he frames growth inside the real policy and capital conditions leaders operate under. He is candid about what went wrong at Made.com, which gives senior audiences a working case study in IPO timing, governance and post-pandemic demand rather than a highlight reel. Biography highlights Co-founder and former CEO of lastminute.com; sold to Sabre for approximately $1.1bn in 2005. Co-founder of Made.com; founding chairman until shortly before its 2021 IPO. Co-founder and Executive Chairman of Founders Factory, Founders Forum and firstminute capital. Appointed CBE in the 2015 New Year Honours for services to entrepreneurship. Co-Chair of Enterprise Britain; has advised multiple UK Prime Ministers on entrepreneurship policy. Non-executive director roles have included Guardian Media Group, TalkTalk, Shazam, Time Out and The Economist. Biography Lastminute.com went public in March 2000, weeks before the dot-com market broke. The IPO was 43 times oversubscribed and remains one of the fastest company listings in European history. Brent Hoberman was its co-founder and CEO, and he ran the business through the crash and on to a $1.1bn sale to Sabre in 2005. That arc, from frenzy to survival to exit, sits under almost everything he says on stage. Since then he has built three platforms that back other founders. Founders Factory runs corporate-backed accelerators with partners including The Guardian, L’Oreal, easyJet, Aviva, Marks and Spencer and Reckitt Benckiser. firstminute capital is a global seed fund backed by more than 130 unicorn founders. Founders Forum is the community that connects the two. The combined portfolio gives him a working view across several hundred early-stage technology companies at once. He also co-founded Made.com in 2010 and was its founding chairman. He stepped down before the 2021 IPO, having questioned its timing, and the company later entered administration. He uses that outcome directly in corporate sessions on governance, category demand and IPO readiness, which is rare among founders at his level. Outside operating roles, he co-chairs Enterprise Britain with Stephen Fitzpatrick and has advised successive UK Prime Ministers on small business, scale-up and entrepreneurship policy. He was appointed CBE in 2015 for services to entrepreneurship. The policy work matters on the platform because it lets him connect founder behaviour, capital markets and government posture in a way most technology speakers cannot. Key speaking topics Entrepreneurship and founder psychology Scaling consumer internet and marketplace businesses Venture investing and early-stage capital Corporate innovation and startup partnerships AI and consumer technology trends UK and European tech policy Ideal for Boards and executive committees reviewing innovation strategy Corporate venture and M and A teams working with startups CEO and founder gatherings inside private equity and VC portfolios Senior leadership offsites at consumer, retail, media and financial services firms Audience outcomes A clear read on which early-stage technology categories are attracting serious capital and why A practical view of how corporates get useful work out of startup partnerships, from someone who structures them Frank lessons from a founder who has been through a record-breaking IPO, a billion-dollar exit and a public company collapse A sharper sense of how UK and European policy, capital and talent conditions shape what boards can realistically plan for

Why organisations work with Bernard Marr His frameworks for data strategy and AI adoption are grounded in peer-reviewed academic research from Cambridge and Cranfield – which means they hold up to internal scrutiny in ways that practitioner opinion rarely does. Business Trends in Practice, winner of the 2022 Business Book of the Year Award, gives executive audiences a shared, structured vocabulary for decisions that are otherwise made in fragmented, jargon-heavy conversations. His Forbes column reaches approximately one million readers a month – meaning his conceptual framing is often already in the room before he arrives, which accelerates rather than starts the conversation. He advises organisations across the full spectrum of sectors – from Google and Microsoft to the Bank of England, NATO and the NHS – which gives him a pattern-recognition advantage that single-sector specialists cannot replicate. Where most AI speakers address technology adoption as an IT problem, Marr consistently frames it as a governance and leadership problem – which is what boards and C-suites are actually wrestling with. Biography highlights Research Fellow, Cambridge Judge Business School; subsequently at Cranfield School of Management – before founding Bernard Marr & Co in 2006 Author of more than 20 books on AI, data strategy and digital transformation, published in over 20 languages Business Trends in Practice named Business Book of the Year 2022; additional awards include the CMI Management Book of the Year, Axiom Book Award and WHSmith Best Business Book Award Ranked by LinkedIn as one of the top 5 business influencers in the world Regular contributor to Forbes and the World Economic Forum; media presence includes BBC News, Sky News, the Financial Times, Wall Street Journal and HBR Advisory clients include Amazon, Google, Microsoft, the Bank of England, NATO, the NHS, Shell and the United Nations Biography Bernard Marr spent his early career as a research fellow at Cambridge Judge Business School and then at Cranfield School of Management, where his published work – cited more than 5,400 times – focused on business performance, intellectual capital and strategic measurement. In 2006 he left academia to found Bernard Marr & Co, taking that analytical infrastructure into advisory work with some of the world’s most complex organisations. His books – more than twenty of them, translated into over twenty languages – are not airport business books. Data Strategy, AI Strategy, Generative AI in Practice and Future Skills each address a specific executive decision: how to treat data as a governed asset, how to build an AI adoption roadmap, how to prepare a workforce for automation. Business Trends in Practice won the 2022 Business Book of the Year Award. His writing for Forbes, published at a rate of around three articles per week, gives those frameworks sustained reach into executive audiences between engagements. What makes Marr useful to a board is not that he explains technology well – many speakers do that. It is that he consistently reframes technology questions as governance questions: who owns the data strategy, how do we assess AI risk, what does leadership fluency in this area actually require? These are the questions that stall transformation programmes, and they sit above the pay grade of a CTO. His advisory work spans Google, Microsoft, Amazon, the Bank of England, NATO, the NHS, Shell and the United Nations – a range that gives him cross-sector pattern recognition that sector-specific specialists cannot replicate. The organisations that benefit most from his work are those where the executive team is technically literate enough to know they don’t know enough, and needs a structured way to close that gap. Key speaking topics AI strategy and adoption for executive leadership Data strategy and data governance Generative AI and its organisational implications Digital transformation and business performance Future of work and future skills Emerging technology trends and business impact Strategic performance management Ideal for C-suite and board-level audiences navigating AI and data investment decisions Chief Digital Officers, Chief Data Officers and technology transformation leads Senior leadership teams ahead of major digital transformation programmes Corporate and enterprise conference audiences requiring clarity on technology without technical fluency as a prerequisite Audience outcomes A working framework for evaluating AI and data investments – not just a description of what they are Clearer language for discussing technology strategy at board level, with less dependence on specialist intermediaries Understanding of which emerging technology trends carry genuine near-term organisational implications versus which are still speculative A more structured approach to data governance and the conditions under which data generates strategic advantage Insight into the skills and capabilities organisations will need to build – and which to acquire versus develop internally