Diego Gilardoni: Biography highlights

Diego Gilardoni, born and raised in Switzerland, brings a rich and eclectic professional experience spanning different sectors, cultures, and continents.

Full biography

A truly global speaker with a global mindset, Diego brings a rich and eclectic professional experience spanning different sectors, cultures, and continents.

By building on a cross-disciplinary and international background as a journalist in Europe and in the US, and as a business consultant in China, Diego today wears many hats, as an executive advisor, strategist, author, cross-cultural business consultant and trainer, academic lecturer and a sought-after public speaker.

Thanks to his ability to draw wide, original, and insightful perspectives at the nexus of global business, communication, reputation, culture, strategy, and international affairs, in the last few years Diego has been invited to speak at corporate events and international conferences. Events of note include the annual conference of the China International Public Relations Association, the Istanbul Global Leadership Summit, the PWC Global Sports Industry Summit, the Oman Business Forum, the global convention of The Leading Hotels of the World, the Get Global Conference in L.A., the High Forum for Intercultural Business Communication in Beijing, the World Communication Forum, and the high-level Euro-China Forum organized in Brussels by the Think Tank Friends of Europe and the PRC’s Mission to the EU.

He has also given a TEDx Talk on global communication and he is the Author of “Decoding China. Cross-cultural strategies for successful business with the Chinese”.

In 2019 Diego was appointed member of the International Advisory Board of the National Image Research Center of Tsinghua University in Beijing, the leading Think Tank providing advice to Chinese institutions and corporations on public and corporate diplomacy strategies. He is also Europe Advisor of the China International Public Relations Association.

Diego is also active as an academic lecturer and he was recently Visiting Professor in global business and corporate diplomacy at the University of International Business and Economics in Beijing.

A graduate in History from the University of Fribourg (Switzerland), Diego holds a Postgraduate Diploma in Global Business from the University of Oxford with a focus on global reputation and corporate diplomacy, and an Executive Certificate in Advocacy in International Affairs from the Graduate Institute of International Studies in Geneva. He is also a certified intercultural management consultant and trainer.

Diego gives speeches in English, French, and Italian.

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After Dinner Engagement
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Watch Diego in action

Playlist
1/3 videos
1
Navigating Global Complexity:  The Cultural Compass | Diego Gilardoni | TEDxLugano
Navigating Global Complexity: The Cultural Compass | Diego Gilardoni | TEDxLugano
14:46
2
WCFGeneva. The Power of Country Communications - Reputation, Soft Power, Branding.
WCFGeneva. The Power of Country Communications - Reputation, Soft Power, Branding.
05:12
3
Corporate Communication: le sfide della competizione internazionale
Corporate Communication: le sfide della competizione internazionale
01:58
PWC

“We had the pleasure of having Diego as a keynote speaker at our annual Sports Industry Summit 2018. He provided great insights on the broader picture behind China’s investment into sports. Diego provided the 100+ delegates with actionable on-stage advice on how to best drive business relationships with Chinese clients. We got great feedback from all attendees – very well done !”

David Dellea
Head of Sports Business Advisory
Edelman

“I have seen Diego giving a speech on global communication and nation branding at the National Image Research Center of Tsinghua University in Beijing. I really enjoyed his presentation: insightful, crispy, entertaining, and, most importantly, able to convey an effective and meaningful message to both Chinese and Western audiences.”

Yang Boning
Sr. VP Public Affairs China
Swiss-American Chamber of Commerce

“One of the most brilliant speaker ever had at our CEO luncheon.” 

Franco Polloni
“The Leading Hotels of the World”

“Diego is an incredibly engaging and knowledgeable speaker who is adept at illuminating how China’s complex historical and cultural context impacts the intricacies of the business culture and consumer mindset today. We had the pleasure of welcoming him as a keynote speaker at our 2018 Annual Convention in Shanghai. There he addressed a crowd of more than 200 independent hoteliers of luxury hotels from around the world, providing thoughtfully tailored insights and opportunities to capture the rising affluent Chinese class.”

Shannon Knapp
CEO
Red Carnation Hotels Collection

“With a combination of broad knowledge, cross-disciplinary approach, business insights, and an engaging communication style, Diego provided us with a framework to help us better understand the changing global business environment. He also provided us with sharp insights on how to adapt to these realities by developing a truly global mindset.”

Jonathan Raggett
Managing Director
USI University, Switzerland

“Diego’s personal experience in working across cultures and his broad knowledge of global issues and dynamics made a significant contribution to our program aimed at developing innovative strategic thinking in international business. His lecture, through a lively and creative integration of theory and practical examples, was very well received by the participants, managers and executives who are constantly faced with the challenges posed by an increasingly complex global business environment.” 

Gianluca Colombo
Director of EMBA
EU Business School

“I have had the opportunity of working and sharing the platform with Diego on various conferences and events. He is a great communicator with the ability to break down and simplify complex information.” 

Suddha Chakravartti
Director of StratCommWorld and President of Grupp Global Partners LLC

“Diego is an engaging storyteller and eloquent speaker―whether in Europe, North America or Asia. I’ve had the pleasure of sharing a stage with him to witness how he holds an audience, makes insightful points and proves to be a pleasure to hear.”

Robert Grupp

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