Executive Development

Why organisations work with Didier Marlier Co-author of Engaging Leadership (Palgrave Macmillan, 2009), which set out the Logos, Ethos and Pathos framework now used inside executive programmes at IMD, INSEAD, Nyenrode and Fundação Dom Cabral. Three decades of close work with European industrials, financial institutions and professional service firms, including BASF, Credit Suisse, Bank Julius Baer, Dow Chemical, Firmenich, KPMG and Freshfields Bruckhaus Deringer. Founded and ran the Enablers Network for almost thirty years before donating the brand to an independent association in 2024, an unusual signal of operating from conviction rather than commercial capture. Teaches change leadership across four continents in French, English and Portuguese, with deep practical exposure to Brazilian as well as European corporate cultures. Brings the same engagement methodology into professional sports environments, where the cost of disengagement is measurable on the scoreboard, and translates those lessons back into corporate boardrooms. Biography highlights Co-author of Engaging Leadership: Three Agendas for Sustaining Achievement, Palgrave Macmillan, 2009. Faculty and guest professor on executive programmes at IMD, INSEAD, Nyenrode, NEOMA and Fundação Dom Cabral. Founder of the Enablers Network, a European partnership of leadership and change practitioners, donated to the Enablers Association in 2024. MBA from IMD; law degree from Université de Lausanne. TEDx speaker and keynote at the GBTA Europe Conference 2013 in Prague. Long-standing client work with BASF, Credit Suisse, Dow Chemical, KPMG, Bank Julius Baer, Firmenich, Solvay, SAP and Total. Biography Strategy decks rarely fail on their logic. They fail because the people expected to deliver them never genuinely sign up. That gap, between the intellectual case for change and the behavioural reality of an organisation, is the territory Didier Marlier has worked in for three decades. His framework, set out with Chris Parker in Engaging Leadership (Palgrave Macmillan, 2009), borrows from classical rhetoric. Logos is the strategic argument. Ethos is the behaviour and tone leaders model day to day. Pathos is the emotional commitment that turns compliance into ownership. The book argues that serious change requires all three running together, not strategy first and culture later. The client list reflects the breadth of that idea in practice: BASF, Credit Suisse, Bank Julius Baer, Dow Chemical, Firmenich, KPMG, Solvay and Freshfields Bruckhaus Deringer among them. He teaches the same material on executive programmes at IMD, INSEAD, Nyenrode and Fundação Dom Cabral, which gives him an unusually direct read on how European and Latin American executives experience change differently. In 2024 he donated the Enablers Network brand, which he had built over almost thirty years, to an independent association, and now works through DMD. He also applies the same engagement methodology inside professional sports teams, where disengagement shows up immediately in performance data and feeds back into how he advises corporate clients. Key speaking topics Leadership in the disruption economy Engagement through strategic, behavioural and emotional change Post-merger and post-acquisition integration Cultural transformation in multinational organisations Board and executive team effectiveness Change leadership across European and Latin American contexts Ideal for CEOs, executive committees and boards leading strategic, cultural or post-merger transformation CHROs and transformation leads responsible for behavioural adoption of new strategies Senior leadership programmes in multinational organisations with cross-cultural workforces Professional service firm partnerships managing change without command authority Audience outcomes A working language for diagnosing why a current change initiative is stalling A clearer line of sight between the strategic case for change and the day-to-day behaviour leaders must model Specific signals to watch for when intellectual buy-in masks emotional disengagement Cross-cultural reference points from European and Brazilian corporate practice

Why organisations work with Didier Cossin He is the named author of the Four Pillars of Board Effectiveness, a governance methodology in active use at IMD’s Global Board Center and applied to over 3,000 board members worldwide. His advisory client list, which spans the UN, ECB, World Bank, IOC, PIF, ADQ and Temasek, gives him a reference set that very few governance voices can match. He treats stewardship as an operating discipline for senior leaders, not a values statement, and has built a body of work, including the book with Stewardship Asia, that codifies what that looks like in practice. The second edition of High Performance Boards extends the framework into cyber, ESG metrics, geopolitical risk and board activism, the live agenda for chairs and lead independent directors in 2026. Biography highlights Founder and Director, IMD Global Board Center; holds the UBS Chair in Banking and Finance at IMD. PhD, Harvard University, under the Robert C. Merton Chair; two Derek Bok Awards for teaching excellence at Harvard. Originator of the Four Pillars of Board Effectiveness methodology. Author of High Performance Boards (Wiley, second edition 2024) and Inspiring Stewardship (Wiley, 2016). Senior Advisor in Governance to UNICEF and the International Organization for Standardization. Advisor to the UN, ECB, World Bank, IFC, IOC and sovereign wealth funds including PIF, ADQ and Temasek. Biography The hardest problems a board faces rarely arrive labelled as governance problems. They arrive as a cyber breach, a regulatory letter, an activist shareholder, a geopolitical exposure no one had modelled. The board’s job is to make a decision before the situation forces one. The capacity to do that is what Cossin has spent two decades studying, codifying and teaching. At IMD, he founded the Global Board Center and developed the Four Pillars of Board Effectiveness, a methodology now used to evaluate and rebuild boards across corporates, sovereign wealth funds and supranational institutions. The framework treats board performance as a function of four interacting variables: the quality and diversity of the people in the room, the information they receive, the structures they operate within, and the dynamics that shape how they argue and decide. The advisory work tests the framework in unusual settings. He is Senior Advisor in Governance to UNICEF and to the International Organization for Standardization, and has worked with the UN, ECB, World Bank, IFC and IOC alongside sovereign investors including PIF, ADQ and Temasek. The same questions surface across these institutions: how to keep oversight credible as scale and complexity rise, how to protect long-term stewardship when short-term pressure intensifies. His two books, High Performance Boards (Wiley, second edition 2024) and Inspiring Stewardship (Wiley, 2016), turn that field experience into method. The newer edition adds cyber risk, ESG operating substance, board activism and geopolitical exposure to the original framework, which is now the live agenda for any chair preparing the board calendar for the year ahead. Key speaking topics Board effectiveness and governance Stewardship and long-term value creation Decision-making at the top of organisations Cyber and AI risk at board level ESG and sustainability governance Sovereign wealth and institutional investor governance Geopolitical risk and board oversight Ideal for Chairs, lead independent directors and non-executive directors CEOs and executive committees preparing for board scrutiny on cyber, AI, ESG or geopolitical exposure Sovereign wealth funds, pension funds and institutional investors Family-owned businesses and family offices building governance for succession Audience outcomes A working diagnostic for assessing their own board against the Four Pillars A view of how leading sovereign investors and supranational bodies structure governance under scrutiny A clearer separation between the board’s stewardship role and management’s operating role Specific reference points on cyber, ESG and geopolitical risk at board level, drawn from named institutions

Why organisations work with Christopher Howell He makes creativity visible as a method, not a mood. Magic gives the audience a direct experience of being wrong about what they just saw, which is a short route into discussions of assumption, bias and fixed thinking. His Project Illusions workshops have been booked into hard commercial environments, including a session for 25 senior leaders at Linklaters, then recognised as the FT’s most innovative law firm. He combines performer craft with coaching training, which means the content lands as a workshop, not a cabaret. Participants leave with techniques they can rehearse, not a memory of a show. His client list spans regulated professional services, global consumer brands and technology, including KPMG, Google, Procter and Gamble, BBC, Volkswagen, Danone and Arup. The material travels across sector and seniority. The format is unusually memorable in a category where most innovation keynotes blur together. For audiences that have sat through too many decks on disruption, his session is the one they still quote a year later. Biography highlights Member of The Magic Circle and Equity, trained under Jeff McBride and the late Eugene Burger, two of the most influential figures in late twentieth century stage magic. Founder of Project Illusions, a creativity and innovation programme delivered to BBC, Google, KPMG, Procter and Gamble, Volkswagen, Arup, Danone and Linklaters. Delivered a senior leadership workshop at Linklaters during the firm’s tenure as the Financial Times’ most innovative law firm, with a named endorsement from its Director of Strategy. Co-producer of the touring variety show Norvil and Josephine with Guinness World Record acrobat Desiree Kongerod. Performed at The Magic Castle (Hollywood), Wintergarten (Berlin), Hackney Empire and the Houses of Parliament. Holds a BA in Theatre Arts from Richmond University, London, classical singing training from Accademia Filarmonica, Bologna, and a Diploma in Life Coaching from Newcastle College. Supporter of Breathe Arts Health Research, which uses magic as occupational therapy for children with hemiplegia. Biography Creativity is the word every strategy deck asks for and every operating model quietly punishes. The gap between what leadership says it wants and what the working week actually rewards is where innovation programmes tend to die. Howell’s work starts in that gap. Project Illusions, the enterprise he founded, is built on a simple claim that is harder than it sounds: creativity is a skill, not a personality trait, and skills can be taught. The method uses magic as the teaching instrument. A trick lands because the audience held an assumption the performer quietly reframed. That mechanic, made explicit, becomes a workable model for how people get stuck on problems at work and how they get unstuck. The material has been delivered inside some of the less forgiving rooms in corporate life. BBC, Google, KPMG, Procter and Gamble, Volkswagen, Arup, Danone and Linklaters have all booked it. The Linklaters session, run for twenty-five senior leaders during the firm’s tenure as the Financial Times’ most innovative law firm, produced a named on-record endorsement from its Director of Strategy. Howell brings the training of a Magic Circle performer with mentors including Jeff McBride and Eugene Burger, a classical theatre and singing background, and a coaching qualification that keeps the sessions oriented around participant practice rather than spectacle. What separates his sessions from the usual innovation keynote is the evidence of change in the room. People who have just watched an assumption of their own dismantled in front of colleagues tend to hold their next assumption more lightly. That is the point. The magic is the teaching aid. The outcome is a group that leaves with a rehearsed way to question how they think. Key speaking topics Creativity as a trainable skill Innovation and change Problem solving under constraint Creative leadership Assumption and bias in decision making Personal and professional development Performance and presence Ideal for Senior leadership groups running innovation, transformation or strategy offsites Partners and directors in professional services firms facing commoditisation pressure Communications, marketing and brand teams looking for a culture-shifting plenary session Conferences and internal events where the brief is to make creativity stick rather than sound good Audience outcomes A working definition of creativity as a skill, with techniques that can be practised rather than admired. A shared language in the room for spotting assumptions, biases and default patterns in how teams approach problems. Specific methods for breaking fixed thinking, drawn from the craft of stage illusion and tested in coaching practice. A memorable shared experience that anchors follow-up work on innovation and change long after the session ends.

Why organisations work with Chris Boardman Demonstrable experience building high-performing teams in three distinct environments: elite sport (the British Cycling R&D team known as the «Secret Squirrel Club»), commercial business (Boardman Bikes), and UK national infrastructure (Active Travel England). The pattern transfers. Most speakers only have one of these on the CV. Genuine authority on driving innovation inside institutions that are structurally set up to resist it. His work on the Bee Network in Greater Manchester, alongside Mayor Andy Burnham, is a case study in pushing something new through a political and administrative system built for continuity. Credibility with senior leaders who are tired of generic «marginal gains» content. Boardman was inside the team that produced the phrase and can explain what the method actually looked like on the ground at British Cycling, without the subsequent mythology. A personal story of reinvention that holds a senior room’s attention: carpenter, Olympic champion, product entrepreneur, commissioner of a £2 billion government agency, with the same discipline around preparation running through each phase. Biography highlights Olympic gold medallist, Barcelona 1992 (4km individual pursuit); first British cycling gold in 72 years. World Hour Record holder on two separate occasions; three times wore the yellow jersey at the Tour de France; three-time World Champion. CBE (2022) for services to transport; MBE (1992) for services to cycling. Led the R&D group within British Cycling known as the «Secret Squirrel Club»; co-founded Boardman Bikes with Alan Ingarfield and Sarah Mooney. National Active Travel Commissioner for England and Chair of Sport England, with oversight responsibility for billions of pounds of public investment in active travel and sport. Author of «Triumphs and Turbulence» (Cross Sports Cycling Book of the Year, 2017); BBC and ITV cycling commentator, including London 2012 Olympic coverage. Biography Britain had not won an Olympic cycling gold in seventy-two years. In 1992, at Barcelona, a former carpenter from the Wirral crossed the line first on a Lotus frame. Chris Boardman’s name has been tied to technology-led performance ever since. Two decades later, that fascination with preparation had been institutionalised. As head of research and development at British Cycling, Boardman led the small team that became known inside the sport as the Secret Squirrel Club. Its remit was to find every unglamorous, repeatable improvement a well-prepared squad could stack on top of raw talent. The approach underwrote Team GB’s dominance at Beijing 2008 and London 2012. The phrase «marginal gains» was, in practice, its house style. The same method has since travelled further than most sporting careers ever do. Alongside Mayor Andy Burnham, Boardman designed the Bee Network as Greater Manchester’s first Cycling and Walking Commissioner: an 1,800-mile, £1.5 billion plan to rewire how a city region moves. From 2022 he has led Active Travel England, the national executive agency responsible for the standard of walking and cycling infrastructure across the country. He chairs Sport England in parallel. What makes him useful in a senior boardroom is the translation. Most speakers have built one high-performing team, in one context. Boardman has done it three times: inside an elite sporting federation, inside a consumer bike business he co-founded, and inside a government agency running a £2 billion programme. The common thread is stamina: how you keep a team intact and productive long enough to deliver something the surrounding system quietly prefers not to change. Key speaking topics High-performance team building Innovation culture in complex institutions Change leadership and organisational resistance Marginal gains and operational excellence Leading large-scale public delivery Personal reinvention and career translation Ideal for CEOs and senior leaders responsible for major transformation programmes Public sector, transport, and infrastructure leaders delivering long-duration projects Innovation, strategy, and transformation directors inside risk-averse institutions Audience outcomes A sharper view of what it takes to build a team capable of sustained high performance, drawn from inside British Cycling’s Olympic programme. A working understanding of why innovation usually fails inside institutions, with examples from both elite sport and UK public policy. Specific examples of moving large organisations from strategy to delivery, drawn from the Bee Network and Active Travel England. A direct, practical account of managing one’s own career through repeated reinvention.

Why organisations work with Cedric Dumont His performance model is built from conditions where cognitive failure is fatal – not from business simulations. The gap between knowing what to do and doing it under pressure is one that only genuine extreme-environment experience can close. His academic grounding in Applied Sports & High Performance Psychology means the frameworks he brings into leadership programmes are clinically structured – not borrowed metaphor. The neurochemistry of flow – the state in which hyper-awareness and peak decision-making converge – is a concept he has lived under life-or-death conditions. He translates it into actionable emotional regulation tools that leaders can apply within weeks. His two books, Dare to Jump and Defy Gravity (Simon & Schuster, 2025), give organisations a portable framework they can embed in development programmes beyond the event itself. He delivers in English, Dutch, and French – making him a practical choice for European leadership events that span language and cultural context. Biography highlights Red Bull athlete and pioneer in basejumping and wingsuit flying, with over 11,000 skydives and 2,500 BASE jumps Holds records including first BASE jump from the Vilnius TV Tower, Lithuania (170m, 2009); Jin-Mao Tower, Shanghai (431m); and the Royal Gorge Bridge, Colorado (384m) Degree in Applied Sports & High Performance Psychology Author of Dare to Jump (Lannoo Campus) and Defy Gravity (Simon & Schuster / Lannoo Campus, 2025) TEDx speaker: “When Women Succeed, We All Win” (listed on TED.com); TEDxUHasselt talk on flow, survival, and high-pressure environments Clients include PwC Belgium, Brussels Airport, Le Pain Quotidien, and Spadel Biography Cedric Dumont has made over 11,000 skydives and 2,500 BASE jumps – and holds records from locations including Shanghai’s Jin-Mao Tower and the world’s highest suspension bridge in Colorado. He has been a Red Bull athlete since the turn of the millennium. He also holds a degree in Applied Sports & High Performance Psychology. That combination is the foundation of his work. In extreme environments, flow state is not a performance aspiration – it is the condition for survival. Dumont has spent two decades studying how the cognitive and emotional mechanisms that make elite athletes function under mortal pressure can be transferred, deliberately and structurally, into leadership and organisational contexts. His two books – Dare to Jump (Lannoo Campus) and Defy Gravity (Simon & Schuster / Lannoo Campus, 2025) – develop this argument for a leadership audience. The core claim is that the skills organisations most need in disruption – emotional regulation, adaptive intelligence, calculated risk tolerance, and the ability to sustain focus under stress – are the same skills extreme athletes train systematically and that most leadership programmes treat as innate. He has brought this work to CEOs and senior leadership teams across Europe – including at PwC Belgium, Brussels Airport, and Le Pain Quotidien – and has delivered TEDx talks on both flow psychology and gender dynamics in risk-taking. He speaks English, Dutch, and French. Key speaking topics High-performance psychology under pressure The neurochemistry of flow and peak cognitive state Fear management and calculated risk-taking Leadership resilience and emotional regulation Energy management for sustainable performance Psychological safety and trust in high-performing teams Bold leadership and adaptive mindset Ideal for Senior leadership teams and C-suite executives navigating sustained disruption or transformation CHROs and L&D leads building resilience and performance capability at scale High-potential leader cohorts in executive development programmes Organisations using conference or offsite formats to reset culture and performance expectations Audience outcomes A structured model for understanding the psychology of performance under pressure – including why cognitive capability degrades under stress and how to reverse it Practical tools for emotional regulation and fear management transferable to high-stakes workplace decisions A clearer distinction between energy management and time management – and why the former determines sustainable output A framework for building psychological safety within teams, drawn from environments where trust is operationally critical Sharper awareness of the gap between knowing what to do and executing under pressure – and specific methods for closing it

Why organisations work with Brian McBride He has actually done the job a board is usually asking about: scaled Amazon UK as CEO, then chaired ASOS and Trainline through listed-company growth. His view on digital disruption is operator-grade, not commentator-grade, grounded in P&L decisions inside a pure-play digital business. He has governed at national scale as President of the CBI and as Lead Non-Executive on the UK Ministry of Defence Board, which gives him a rare read on the business-state interface. He speaks the language of chairs, non-executives, and regulators fluently, because those are the roles he still holds. He is credible with both traditional boards and digital-native leadership teams, and comfortable translating between them. Biography highlights CEO of Amazon.co.uk, 2006-2011 Chairman of ASOS plc, 2012-2018 Current Chair of Trainline plc President of the Confederation of British Industry, 2022-2024 Lead Non-Executive Director, UK Ministry of Defence Board, 2020-2025 Independent non-Executive, KPMG UK Public Interest Committee Honorary Doctorate, University of Glasgow; Fellow of the Royal Society of Edinburgh Biography Amazon UK was still a challenger in the British market when Brian McBride took over as CEO in 2006. By the time he left in 2011, it had become the default reference point for what digital retail looked like in the UK, and the benchmark every high-street incumbent was measured against. That experience sits underneath almost everything he has done since. After Amazon he moved into chairing listed digital businesses. He chaired ASOS plc from 2012 to 2018 through its expansion as a global online fashion retailer, and he currently chairs Trainline plc, the UK-listed online rail and coach platform. Chairing digital-first companies at public-market scale is a narrow skill, and his track record in it is unusually deep. His governance reach runs well beyond any single company. He served as President of the CBI from 2022 to 2024, a period that included the most serious institutional crisis in the organisation’s recent history, and as Lead Non-Executive Director on the UK Ministry of Defence Board from 2020 to 2025. He is now an Independent non-Executive on KPMG UK’s Public Interest Committee and a senior adviser at Scottish Equity Partners. Earlier in his career he ran Dell’s UK and Northern Europe business and was Managing Director of T-Mobile UK, where he led the UK launch of 3G. Glasgow University awarded him an honorary doctorate in 2024 for services to business and philanthropy, and the Royal Society of Edinburgh elected him a Fellow in 2025. Key speaking topics Digital business leadership at scale E-commerce strategy and platform competition Board governance in listed digital companies Transformation inside traditional businesses Public and private sector leadership The UK business and policy environment Ideal for Chairs, CEOs and board directors of listed companies facing digital-era competition Executive teams inside traditional businesses running a transformation programme Senior leaders in public sector and government-adjacent institutions working with private sector partners CBI-level industry bodies, banks, professional services firms and large retailers Audience outcomes A working view of how a pure-play digital business actually makes decisions, from someone who ran one A sharper sense of what effective board governance looks like when the business model is still changing A clearer read on where leadership styles break down in the shift from traditional to digital-native operating models A grounded perspective on the UK business environment from a former CBI President Practical reference points from Amazon, ASOS and Trainline rather than abstract case studies

Why organisations work with Bill Fischer Primary-source access to Haier’s rendanheyi model, one of the most studied organisational experiments of the last two decades, with direct consulting engagement rather than secondary commentary. A working framework for turning a commodity business into a platform of autonomous micro-enterprises, grounded in Reinventing Giants and a decade of fieldwork inside Chinese and Western incumbents. Co-direction of IMD’s Driving Strategic Innovation programme with MIT Sloan gives him a live executive audience and a tested pedagogy, not only a book. A Thinkers50 Hall of Fame induction and a former CEIBS presidency signal range: he reads Chinese industrial strategy and Western corporate transformation from the inside of both. Two decades of work on creative teams, from Virtuoso Teams to The Idea Hunter, give him a practitioner language for how ideas actually get found and executed inside organisations. Biography highlights Professor Emeritus of Innovation Management at IMD, Lausanne. Inducted into the Thinkers50 Hall of Fame, 2019. Former President of China Europe International Business School (CEIBS), Shanghai, 1997-1999; recipient of Shanghai’s Silver Magnolia award. Co-founder and co-director of IMD’s Driving Strategic Innovation programme with MIT Sloan. Author of Reinventing Giants (Wiley, 2013), The Idea Hunter (Wiley, 2011), and Virtuoso Teams (FT/Prentice Hall, 2005). Forbes columnist, “The Ideas Business”; management innovation consultant to Haier Group. Biography Haier was a near-bankrupt Qingdao refrigerator maker when Fischer first studied it. Three decades later it is the world’s largest home appliance group and the most watched organisational experiment in global management, run as a platform of thousands of autonomous micro-enterprises. Fischer’s book Reinventing Giants documented how that happened, and he has advised the company on its rendanheyi model since. That work sits inside a longer argument. Fischer’s research treats innovation as a social problem, not a creativity problem. Virtuoso Teams looked at how small groups of strong talents produce original work under pressure. The Idea Hunter showed that good ideas are mostly found, not invented, and that the hunt is a disciplined practice. Reinventing Giants pushed the question up one level, to the architecture of the firm itself. His institutional track record reinforces the range. He held an endowed chair at the University of North Carolina at Chapel Hill for more than two decades, led CEIBS in Shanghai at the point when it became China’s first serious global business school, and has been on the IMD faculty in Lausanne since 1990. With MIT Sloan he co-directs Driving Strategic Innovation, one of the longer-running senior executive programmes on the subject. For buyers, that means a speaker who can move from the CEO question, how do we stop strangling new businesses inside the old one, to the concrete organisational moves that Haier and a small number of other firms have actually made. Key speaking topics Business model innovation in mature incumbents Haier and the rendanheyi platform model Organisational design for innovation Creative teams and talent Corporate transformation in China Leadership of innovation programmes Ecosystems and micro-enterprise structures Ideal for CEOs and boards of large incumbents under pressure to generate new businesses from the core. Chief Strategy, Chief Innovation and Chief Transformation officers redesigning operating models. Senior leadership teams at industrial and consumer-goods firms competing against Chinese platform companies. Executive development audiences on innovation, strategy, and organisational design. Audience outcomes A clear read of what Haier actually did, beyond the slogans, and what parts travel to other firms. Sharper vocabulary for diagnosing why new ideas die inside the existing structure. A working model of the firm as a platform of micro-enterprises, with the trade-offs named. A practitioner frame for finding, developing and scaling ideas through small strong teams. Perspective on Chinese management practice from someone who has taught and led inside it.

Why organisations work with Beau Lotto His central argument is scientific, not motivational: the brain did not evolve to see the world accurately, it evolved to survive, which means every leader’s judgment is shaped by assumptions they cannot see. That insight reframes the innovation problem from a strategic failure to a perceptual one. Lab of Misfits designs Experiential Experiments: structured immersive experiences that demonstrably shift how audiences perceive in real time, not merely inform them about perception. An audience leaves having experienced a change in how they see, not having heard a case for why change is necessary. His awe research, conducted with Cirque du Soleil and published in peer-reviewed form, is a named organisational experiment demonstrating that specific emotional states measurably alter perception and behaviour, giving executives evidence-based ground for culture and creativity investment. The Blackawton Bees project, which produced the first peer-reviewed scientific paper authored by primary school children, published in the Royal Society’s Biology Letters, is proof that his participative science method changes how non-experts engage with uncertainty and discovery. Over 70 peer-reviewed articles give hard scientific grounding to conclusions that most innovation and leadership speakers make from anecdote or case study alone. Biography highlights PhD in Cellular and Molecular Developmental Neuroscience, University of Edinburgh Medical School; BSc in anatomy and physiology, UC Berkeley; postdoctoral fellow at Duke University Lecturer then Reader at University College London; currently Visiting Scholar at New York University Founder of Lab of Misfits (2001), described across multiple independent sources as the world’s first neuro-design studio; clients include Cirque du Soleil, Microsoft, and L’Oréal Author of Deviate: The Science of Seeing Differently (Hachette Books, 2017); co-author of Why We See What We Do with Duke neuroscientist Dale Purves Three mainstage TED talks; combined online viewership of over 1.6 million Led the Blackawton Bees project, which produced the first peer-reviewed scientific paper authored by primary school children (Royal Society’s Biology Letters, 2010) Featured in BBC Horizon; Lab of Misfits held a two-year public residency at London’s Science Museum (2010–2012) Biography When the brain processes information, it does not reflect the world. It predicts it. That is the central finding of Beau Lotto’s 25 years of research into human perception, and it has a direct organisational consequence: the assumptions leaders cannot see are the ones most reliably shaping their decisions. Lotto earned his PhD in Cellular and Molecular Developmental Neuroscience at the University of Edinburgh, completed postdoctoral work at Duke University under neuroscientist Dale Purves, and went on to become a Reader at University College London. His research, spanning more than 70 peer-reviewed articles, examines how the brain constructs reality at the cellular, computational, and perceptual levels, with the aim of understanding how biologically-inspired systems adapt to uncertainty. That research became the basis for Deviate: The Science of Seeing Differently (Hachette Books, 2017), which argues that the next significant innovation, in business as in science, is not a new technology but a new way of seeing. To put the thesis into practice, Lotto founded Lab of Misfits, the world’s first neuro-design studio, which has designed Experiential Experiments for organisations including Cirque du Soleil, Microsoft, and L’Oréal, and conducted peer-reviewed awe research with Cirque du Soleil that demonstrated measurable psychological and behavioural effects from specific experiential conditions. His three mainstage TED talks and a two-year residency at London’s Science Museum, where his Lottolab studio ran live public experiments in perception, establish a rare combination: a working scientist who has spent decades translating rigorous neuroscience into experiences that change how both individual leaders and large audiences actually perceive. For organisations serious about adaptation, that distinction matters. Key speaking topics Neuroscience of perception and decision-making Leading and adapting under uncertainty Perceptual constraints on innovation The science of awe and its organisational applications Assumptions, context, and behavioural change Experiential science and participative learning Creativity and the ecology of innovation Ideal for C-suite and senior leadership teams navigating significant strategic or cultural change Transformation and innovation leads looking for evidence-based frameworks rather than motivational framing CHROs and learning and development leaders building cultures of curiosity and adaptability Boards and strategy forums grappling with decision-making quality under conditions of complexity Audience outcomes A neuroscientific understanding of why assumptions – not a lack of information – are the primary constraint on leadership judgement and organisational change Direct, first-person experience of how perception can be altered, not just an explanation of why it matters A reframed understanding of uncertainty: why it is a precondition for discovery and adaptation, not simply a risk to be managed Concrete vocabulary for discussing perceptual bias and assumption in team and leadership contexts Awareness of how experiential design and structured questioning can expand the range of what an organisation is able to see

Why organisations work with Arsène Wenger He is the only senior practitioner in any field who built and led a team through an entire unbeaten top-flight league season – a 38-game case study in what sustained, system-level performance actually requires, fully documented and independently verifiable. His most instructive period for organisations is arguably not the Invincibles season but the decade that followed: leading under financial constraint, serial talent loss, and rivals with structurally larger budgets, while still maintaining Champions League qualification and winning trophies. This is the pressure most organisations recognise. His framework for leadership – distinguishing clearly between the structural long-term work of the manager and the motivational short-term work of the coach, and insisting both must operate simultaneously – gives senior leaders a concrete architecture for their own role, not a motivational analogy. Cross-cultural management experience across France, Japan, and England, combined with an economics degree from the University of Strasbourg, means his account of how performance systems are built is structural and comparative, not anecdotal. His current role at FIFA – overseeing global coaching standards, the IFAB rules-making body, and technical analysis of international tournaments – extends his perspective from club performance to institutional design and global governance, a dimension no other speaker in this market shares. Biography highlights Managed Arsenal for 22 years (1996-2018) – the longest tenure in the club’s history and in the history of the Premier League; won 3 Premier League titles and a then-record 7 FA Cups Architect of the 2003-04 Arsenal “Invincibles” – the only team to complete an unbeaten top-flight English league season in the modern era (38 matches) Previously managed AS Monaco (Ligue 1 title 1988; Coupe de France 1991) and Nagoya Grampus Eight, Japan (Emperor’s Cup; J-League Manager of the Year, 1995) Three-time Premier League Manager of the Season (1997-98, 2001-02, 2003-04) FIFA Chief of Global Football Development (appointed 2019); chairs the FIFA Technical Study Group and oversees IFAB and global coaching education Awarded the Légion d’honneur (2002) and an Honorary OBE (2003); inducted into the English Football Hall of Fame (2006) Autobiography My Life in Red and White (Orion, 2020) – Sunday Times No. 1 bestseller; the second football manager ever to reach No. 1 overall Economics degree, University of Strasbourg; fluent in six languages Biography The 2003-04 Arsenal season – 38 Premier League matches, zero defeats – remains the only unbeaten campaign in English football’s modern era. What made it possible was not an exceptional squad alone, but a system: nutritional standards that transformed player fitness, analytical scouting methods, and a culture whose values were defined by players and coaching staff together at the start of each season. Arsène Wenger’s career was cross-cultural long before that was a leadership virtue. He won the French league title with AS Monaco in 1988, then moved deliberately to Japan – taking Nagoya Grampus Eight to the Emperor’s Cup and the J-League Manager of the Year award in 1995. Managing across France, Japan, and England gave him a comparative framework for what in performance systems is universal, and what depends on context. At Arsenal, the decade after the Invincibles season is often more instructive for organisations than the unbeaten campaign itself. Wenger sustained Champions League qualification and FA Cup success while operating under severe financial constraint and losing key talent to better-funded rivals – conditions organisations recognise more readily than an anomalous trophy season. His autobiography, My Life in Red and White (Sunday Times No. 1 bestseller, 2020), and public appearances – including at the Bank of America Global Investor Summit and the Gartner IT Symposium – return consistently to a single structural argument: effective leadership requires the manager’s long-term, institutional work and the coach’s short-term, motivational work to operate simultaneously, not in sequence. Since 2019, Wenger has served as FIFA’s Chief of Global Football Development, overseeing global coaching education, the IFAB rules-making panel, and technical analysis of international tournaments. He holds an economics degree from the University of Strasbourg, France’s Légion d’honneur, an Honorary OBE, and a place in the English Football Hall of Fame. His perspective on competitive sustainability is drawn from specific, verifiable decisions made under extreme and sustained pressure – which is precisely what distinguishes it. Key speaking topics Sustained high performance and competitive advantage Talent identification, development, and succession systems Organisational culture and values-based leadership Long-term strategy under short-term performance pressure Cross-cultural team management Performance science and the modernisation of professional sport Global football governance and institutional development Ideal for C-suite and board-level leaders accountable for long-term competitive positioning CHROs and people directors designing talent development and succession pipelines Senior leadership conferences in financial services, professional services, and sport Transformation leaders managing performance culture through periods of resource constraint or competitive disruption Audience outcomes A clear, applicable distinction between managing (structural, long-term) and coaching (motivational, short-term) – and why both must run in parallel rather than sequence A concrete, verified case study in what sustained competitive advantage looks like in practice: the talent, culture, and decision-making systems behind it Practical perspectives on leading through constraint and transition – not just peak success – drawn from a decade of performing under significant competitive disadvantage An understanding of how cross-cultural experience informs more resilient, adaptive performance systems A framework for building culture from the inside: how shared values, standards, and accountability are established, maintained, and renewed across successive generations of people

Why organisations work with Archie Norman He ran the Asda turnaround from 1991 and sold the business to Walmart in 1999 at eight times the starting share price, a reference point that still defines UK retail recovery. He has chaired three FTSE-scale boards in very different states of repair: Asda, ITV and Marks & Spencer. Few speakers can discuss board, CEO and shareholder dynamics from all three seats. He sits at the intersection of commercial leadership and public policy, having served as Conservative MP for Tunbridge Wells, Chief Executive of the Conservative Party, and Lead Non-Executive at BEIS. He co-founded Policy Exchange in 2001, a think tank that shaped UK economic and public service reform, which gives his commentary on business and government real weight. The Institute for Turnaround awarded him its Lifetime Achievement Award in 2010 for practitioner work on corporate recovery, not for commentary on it. Biography highlights Chairman of Marks & Spencer since September 2017. Chairman of ITV plc from 2010 to 2016. Chief Executive then Chairman of Asda from 1991 to 1999, sold to Walmart in July 1999. Co-founder of the Policy Exchange think tank with Francis Maude in 2001. Lead Non-Executive Board Member at the Department for Business, Energy and Industrial Strategy, 2016 to 2020. Conservative MP for Tunbridge Wells 1997-2005; Chief Executive of the Conservative Party 1998-1999. Institute for Turnaround Lifetime Achievement Award, 2010. Biography Asda was close to collapse when Archie Norman arrived as Chief Executive in 1991. Over the following eight years, he and Allan Leighton rebuilt the operating model, the culture and the commercial pitch. The business was sold to Walmart in 1999 at eight times the starting share price, and the story is still used as a practitioner case at Harvard Business School. What distinguishes his perspective is the seat he has held since. Chairman of ITV from 2010 to 2016 through a hard pivot in the broadcast market. Chairman of Marks & Spencer since 2017, running a multi-year reset of stores, supply chain and digital. Three listed boards, three different forms of inertia, one consistent operating philosophy about how change actually happens inside a large company. The public policy side matters commercially. He was Conservative MP for Tunbridge Wells, Chief Executive of the Conservative Party under William Hague, and Lead Non-Executive at the Department for Business, Energy and Industrial Strategy from 2016 to 2020. He co-founded the Policy Exchange think tank with Francis Maude in 2001. That background shapes how he reads the interaction between regulators, ministers and boards, which is useful for any chair or CEO managing that perimeter. Youngest partner ever at McKinsey at 28, group finance director at Kingfisher at 32, and recipient of the Institute for Turnaround’s Lifetime Achievement Award in 2010. The point of the sequence is not the speed of it. It is that by the time he arrives in a boardroom to discuss a stalled transformation, he has seen the same patterns from the inside at every scale a UK board is likely to be operating at. Key speaking topics Corporate turnaround and organisational recovery Board and chair leadership Retail strategy and transformation Culture change inside listed companies Business and government Executive leadership under pressure Ideal for Chairs, CEOs and senior independent directors navigating a turnaround or strategic reset. Retail and consumer sector leadership teams. Boards and executive committees managing cultural resistance to change. Senior leaders in regulated industries where government relations shape commercial outcomes. Audience outcomes A concrete view of what the first 100 days of a serious turnaround actually look like at board and operating level. A sharper read on where cultural inertia sits inside a listed business and how to move it. A practitioner perspective on how chair, CEO and shareholder dynamics succeed or fail in a crisis. A clearer picture of how the business-government perimeter is managed in practice, from both sides.

Why organisations work with Sir AP McCoy Twenty consecutive Champion Jockey titles give him a specific, unmatched claim on the question every leadership team asks: how do you avoid complacency when you are already winning. He speaks from a sport where the downside is injury, not a missed quarter, which makes his account of risk, recovery and getting back on the horse substantive rather than rhetorical. The 2010 Grand National win on Don’t Push It, at his fifteenth attempt, is a concrete case study in long-horizon goal discipline that audiences remember and cite. His current work as ITV Racing pundit, Times columnist and President of the Injured Jockeys Fund means he is a current public figure, not a retired athlete telling old stories. Biography highlights 4,358 career winners, a record for a National Hunt jockey. Champion Jockey in the United Kingdom twenty seasons in a row, from 1995/96 to 2014/15. 2010 BBC Sports Personality of the Year, the first jockey to win the award. OBE in 2010, Knighthood in the 2016 New Year Honours for services to horse racing. Winner of the Grand National, Cheltenham Gold Cup, Champion Hurdle, Queen Mother Champion Chase and King George VI Chase. President of the Injured Jockeys Fund, ITV Racing pundit and author of the autobiography Winner: My Racing Life. Biography Twenty consecutive Champion Jockey titles is not a record that rewards talent alone. It rewards a decision, taken every morning for two decades, to ride through injuries, weight constraints and pain that would retire most athletes inside a year. That is the ground from which Sir AP McCoy speaks to organisations. The numerical case is straightforward. 4,358 winners, a British season record of 289 wins in 2001/02, and 1,040 weeks at the top of his sport, longer than any other athlete in any discipline. The harder case is the one boardrooms actually need: how a performer keeps renewing the motivation to win when the trophy is already on the shelf. The Grand National answers part of that question. McCoy had won the Cheltenham Gold Cup, the Champion Hurdle, the Queen Mother Champion Chase and the King George VI Chase before Aintree finally relented. The 2010 win on Don’t Push It, at his fifteenth attempt, made him the first jockey to take the main BBC Sports Personality of the Year award, with 41.98% of the public vote. The discipline behind that result, not the result itself, is what translates. Post-retirement he is a working broadcaster rather than a retired athlete. He is a pundit on ITV Racing, a columnist for The Times and President of the Injured Jockeys Fund, the charity that looks after the riders who are not as lucky as he was. His autobiography Winner: My Racing Life was published by Orion in 2015. The Knighthood followed in the 2016 New Year Honours. Key speaking topics Sustained elite performance Resilience and recovery from setback Goal discipline over long horizons Leadership under physical and mental pressure Motivation after success Lessons from National Hunt racing for business High-performance mindset Ideal for Senior leadership teams facing the complacency risk that follows sustained success Sales and commercial organisations where year-on-year renewal of performance is the central challenge Financial and professional services firms hosting flagship client or partner events Board and executive offsites where a concrete, non-theoretical account of resilience is useful Audience outcomes A specific account of what it takes to stay hungry once winning has already been achieved A memorable case study in long-horizon goal discipline through the fifteen-year pursuit of the Grand National Direct insight from the rider’s own words on how to absorb setback, injury and public failure without losing the next race A measured, credible view on when to stop competing and how to rebuild a second career

Why organisations work with Sir Andrew Strauss He led England to the world Test No. 1 ranking in 2011, a position the team had not held for three decades, and can speak specifically to what it takes to move a group from mid-table to the top of its field. He has sat on both sides of the performance question: as the captain inside the team, and later as Director of Cricket at the ECB responsible for the system that selects, develops and accounts for that team. His 2022 ECB High Performance Review, convened with Sir Dave Brailsford and Rob Key after the 4-0 Ashes defeat, is a named case study in structural reform of an underperforming elite system. He founded the Ruth Strauss Foundation in 2019 and can speak from experience to leading people and commitments through personal crisis without collapsing the standards he asks of others. Biography highlights 100 Test matches for England, 7,037 runs at an average above 40, 21 Test centuries. England captain in 50 Tests; Ashes winner in 2009 and 2010-11, and architect of England’s rise to world No. 1 in 2011. Director of Cricket, England and Wales Cricket Board, 2015-2018. Chair of the ECB High Performance Review, 2022, with Sir Dave Brailsford and Rob Key on the panel. Knight Bachelor, 2019 Resignation Honours, for services to sport and charity. OBE, 2011. Founder and chair of the Ruth Strauss Foundation, established 2019. Author of Driving Ambition: My Autobiography (Hodder). Biography England were ranked the best Test side in the world in August 2011, for the first time in thirty years. The captain who took them there, over a four-year rebuild, had replaced an injured Michael Vaughan on debut seven years earlier and opened with a century at Lord’s. The gap between those two facts is where the substance of Strauss’s leadership argument sits. The captaincy is the obvious credential: 50 Tests in charge, the 2009 Ashes at home, the 4-0 series win in Australia in 2010-11, the first there in twenty-four years. The less-told part is what happened after the playing career ended. Strauss returned to the England and Wales Cricket Board in 2015 as Director of Cricket, where he was responsible not for one dressing room but for the pipeline, culture and selection architecture behind the national side. That dual perspective, captain inside the system and later the executive above it, sharpened after the 2021-22 Ashes collapse. Strauss chaired the ECB’s High Performance Review, working with Sir Dave Brailsford and Rob Key, and produced recommendations for the structure of domestic cricket intended to reset England’s standing across all three formats. It is a recent, named piece of work on the harder problem leaders actually face: reforming an institution that is failing on its most public measure. The private context matters too. Strauss founded the Ruth Strauss Foundation in 2019 in memory of his wife, who died of a non-smoking lung cancer, and has built it into a significant charity for bereavement support and rare-cancer research. It is the part of the story that gives the leadership material its weight in the room. Key speaking topics Leadership under sustained pressure Building and rebuilding high-performance team culture Captaincy, accountability and honest feedback Reforming underperforming institutions Decision-making in elite sport Resilience through personal crisis The transition from practitioner to system leader Ideal for CEOs and executive committees managing a performance turnaround or a credibility rebuild Senior leadership offsites focused on team culture, selection and accountability Sales and commercial leadership audiences that operate under repeated public scorecards Boards and HR directors working on succession, captaincy, and leadership development Audience outcomes A working model for how a captain or senior leader holds standards when results are against them. Specific examples from the 2009 and 2010-11 Ashes rebuilds of how team culture was reset. A view from inside the ECB High Performance Review on what reforming an elite system actually requires. Language for talking honestly about pressure, scrutiny and personal loss in a leadership context. A sharper question set for their own team: who owns standards, who gives honest feedback, and who decides when the group is failing.