Lederudvikling

Why organisations work with Thomas Barta He shows organisations where their next growth comes from and, just as importantly, how to get risk-averse teams to actually pursue it. His McKinsey work training over a thousand internal leaders on driving change without formal authority is the engine of his method: growth needs people who can move an organisation they do not control. The behaviours he teaches are drawn from the largest dataset of its kind, more than 68,000 leadership assessments of what separates leaders who shift company performance from those who do not. His McGraw-Hill book with Patrick Barwise of London Business School, The 12 Powers of a Marketing Leader, gives the work a research spine rather than another opinion on growth. As leadership dean of the McKinsey and Marketing Academy CMO Fellowship, he prepares senior leaders for the step up to running a business, which keeps his view of growth leadership current. Biography highlights Former partner, McKinsey & Company; advised more than two dozen Fortune 500 organisations across 14 industries and 45 countries. Co-author with Patrick Barwise of The 12 Powers of a Marketing Leader (McGraw-Hill). CEO, Marketing Leadership Institute; founder of the Marketing Leadership Masterclass. Leadership dean, CMO Fellowship, run by The Marketing Academy with McKinsey. Honorary Fellow of The Marketing Society. Contributor to Forbes, Marketing Week, Nikkei and the Adobe blog; speaker at events for Adobe, Google, IBM, SAP, Oracle, Amazon and the Financial Times. Biography Most large organisations are structured to protect what already works. That is exactly why so many of them miss the next wave: over half the Fortune 500 from the year 2000, Kodak and Nokia among them, no longer exist. Thomas Barta’s work addresses the gap between the people who can see a growth opportunity and the far smaller number who can move an organisation to back it. His method rests on the largest study of its kind. Built on more than 68,000 leadership assessments, conducted with Patrick Barwise of London Business School, it identified the behaviours that separate leaders who shift their company’s trajectory from those who do not. That research became The 12 Powers of a Marketing Leader, published by McGraw-Hill. The behavioural engine came earlier, at McKinsey. As a partner he led growth transformations across 14 industries in 45 countries for more than two dozen Fortune 500 organisations. He was also dean of the firm’s highest-rated internal programme, where he trained over a thousand leaders on one problem: how to drive change when you have responsibility without formal authority. That is the daily reality of anyone trying to start something new inside a large company. He runs the Marketing Leadership Institute, serves as long-standing leadership dean of the McKinsey and Marketing Academy CMO Fellowship, and is an Honorary Fellow of The Marketing Society. An MBA from London Business School sits alongside a Master’s in Organisational Psychology from INSEAD, which is why his keynotes work less as strategy lectures and more as a practical account of how growth actually gets started, championed, and funded inside organisations that would rather play safe. Key speaking topics Finding and acting on new sources of growth Growth leadership and organisational entrepreneurship Driving change without formal authority Why incumbents lose relevance and how to stop it Customer-led growth Marketing leadership and CMO effectiveness Ideal for Executive teams looking for their next source of growth, not just defending the core CEOs and CGOs who want growth owned across the business rather than parked in one function CMOs and senior marketers stepping up to broader commercial and board-level roles Senior leadership offsites and growth or innovation programmes at large organisations Audience outcomes A clear method for spotting growth opportunities their organisation is currently structured to miss. A practical way to get peers and senior leaders to back a growth bet when the lever sits outside your control. The behaviours that research links to leaders who move company performance, not just manage their remit. A read on how to create permission for sensible risk so good ideas stop dying in committee.

Why organisations work with Adam Markel Author of three books on resilience and culture, including the Wall Street Journal bestseller Pivot and Change Proof (McGraw-Hill), with Re-Culture (Post Hill Press, 2026) setting out the WORK WELL TOGETHER framework for rebuilding trust and connection in teams. Leadership audiences get a researched body of work, not a personal story repurposed as advice. Co-Founder and Chief Researcher of WORKWELL, where his work translates resilience research into measurable cultural inputs for senior teams. Operator credibility from 18 years as a trial attorney and a multi-year run as CEO of a professional training business; senior buyers get someone who has run a P&L, not only studied one. His formats are built for application. Drawing on the Re-Culture argument that culture forms through repeated shared practice, sessions are structured to move a leadership team to specific commitments while still in the room. Track record with operating businesses under pressure, including Medtronic and Jack in the Box, working with leadership audiences rather than only HR and L&D. Biography highlights Author of three books on resilience and culture: Pivot (Wall Street Journal bestseller), Change Proof (McGraw-Hill, 2022), and Re-Culture (Post Hill Press, 2026) Co-Founder and Chief Researcher, WORKWELL Host of The Change Proof Podcast TEDx speaker Former CEO of Peak Potentials/New Peaks, a professional training enterprise; previously an 18-year trial attorney Corporate engagements with operating businesses including Medtronic and Jack in the Box Biography Most senior leaders do not have a resilience problem in the wellness sense. They have a decision-quality problem. Repeated restructures, AI rollouts, and cost programmes compound, and the cost shows up in slower judgement long before it shows up in attrition. That is the gap Adam Markel’s work addresses. His framework, set out in Change Proof (McGraw-Hill, 2022), treats resilience as a capacity organisations build into how leaders work, not a personal trait. The earlier Pivot, a Wall Street Journal bestseller, traced the same logic across career and business reinvention. Both sit on top of his research practice at WORKWELL, where he is Co-Founder and Chief Researcher. Re-Culture (Post Hill Press, 2026) extends that work from the individual leader to the team. Its argument is that culture forms through what people repeatedly practise together, and it sets out a framework, WORK WELL TOGETHER, for rebuilding trust in organisations strained by constant change. That argument shapes how he runs a room: sessions are structured so a leadership team leaves with specific commitments it has agreed together. The credibility comes from a layered career. Eighteen years as a trial attorney, a multi-year run as CEO of the professional training business Peak Potentials, and seven seasons as an ocean lifeguard before any of it. That operator history is what senior audiences respond to, and it stays tested against current briefs through the Change Proof Podcast and engagements with operating businesses such as Medtronic and Jack in the Box. Key speaking topics Leadership resilience under sustained change Change Proof: building organisational capacity for uncertainty Re-Culture: designing culture through shared practice Workplace culture, trust, and engagement Leading through restructure and reinvention Burnout prevention in senior teams Ideal for CEOs and executive committees facing repeated change cycles CHROs and people leaders responsible for senior-team resilience Leadership offsites and annual conferences for operating businesses Transformation and change leads owning multi-year programmes Audience outcomes A working definition of resilience as an operating capacity, not a personal trait A diagnostic for where change fatigue is degrading senior decision quality Specific practices for recovery and renewal that fit inside a leader’s working week A frame for translating resilience research into culture and engagement decisions Language to use with their own teams about why this matters now

Why organisations work with Ade McCormack His Intelligent Organisation framework gives leadership teams a concrete diagnostic model for identifying the gap between their current design and one capable of sustained adaptiveness in volatile conditions. He draws on evolutionary biology, neuroscience, and anthropology rather than management theory alone, making his arguments for organisational change more durable and harder to dismiss as trend-following or consultancy-derived. His intellectual trajectory, from astrophysics and the European Space Agency to a decade as a Financial Times columnist on digital leadership, gives him credibility at both the technical and executive levels that most leadership speakers do not carry. He authored the E-Skills Manifesto for the European Commission and has advised at policy level on digital workforce readiness, meaning his perspective on talent and transformation extends beyond corporate practice into systemic consequence. His involvement in executive education at the Moller Institute, University of Cambridge and at MIT Sloan means his frameworks have been stress-tested against academic scrutiny and refined for senior leadership audiences, not just configured for conference delivery. Biography highlights Former columnist for the Financial Times on digital leadership for approximately a decade Lecturer at MIT Sloan School of Management on digital leadership Executive leadership development at the Moller Institute, Churchill College, University of Cambridge Founder of The Intelligent Organisation, a think tank focused on how organisations must evolve to remain viable under permanent disruption Author of six books including Biz 4.0, The E-Skills Manifesto (commissioned by the European Commission), and Beyond Nine to Five Advisor to the European Commission on digital skills and e-skills policy Astrophysics graduate; early career includes software engineering at the European Space Agency Biography When organisations describe their transformation programmes, they usually mean technology deployment: new platforms, new tools, upgraded infrastructure. What they less often examine is whether the management model operating underneath those tools was designed for conditions that no longer apply. This is the central tension in Ade McCormack’s work. Most organisations are optimised for industrial-era stability but the environment they now operate in rewards adaptation. McCormack began his career as a software engineer. Trained in astrophysics, with early work at the European Space Agency, his background shaped his ability to think in systems and across disciplines. His trajectory took him eventually to the Financial Times, where he wrote on digital leadership for close to a decade. He has since worked with senior executives at MIT Sloan and at the Moller Institute, University of Cambridge, bringing the same argument into formal leadership education. His Intelligent Organisation framework sets out a model for the shift from process-driven, efficiency-optimised organisations to what he describes as living organisms; adaptive, distributed, and built to sense and respond rather than plan and execute. He draws on evolutionary biology, neuroscience, and anthropology to build this case, developing concepts such as super-resilience, synthetic certainty, and the cognitive gymnasium. These are not rhetorical devices. They map specific structural and cultural moves that organisations can make to function in conditions where certainty is the exception. As founder of The Intelligent Organisation and author of six books, including the E-Skills Manifesto commissioned by the European Commission, McCormack’s work spans individual performance, organisational design, and policy. For executive audiences, the diagnosis he offers is one most are reluctant to reach on their own: that the management model they have inherited is not underperforming, it was simply never built for the era they are operating in. Key speaking topics Adaptive leadership and post-industrial organisation design The Intelligent Organisation model and super-resilience Digital transformation and the limits of technology deployment Future of work and the human-centric organisation Talent, cognitive performance, and the workforce of tomorrow Leadership in conditions of sustained volatility Organisational agility and living-systems thinking Governance in an increasingly volatile world Ideal for C-suite executives and boards leading large-scale transformation programmes in established organisations CHROs and people leaders rethinking workforce design, talent strategy, and culture in the context of accelerating disruption Transformation programme directors and change leads where incumbent operating models are under structural pressure Senior leadership development cohorts at business schools and executive education programmes Audience outcomes A working vocabulary; super-resilience, cognitive athletes, synthetic certainty, to reframe internal conversations about organisational change and leadership capability A concrete framework (the Intelligent Organisation model) for diagnosing the structural gap between a current operating model and one capable of sustained adaptiveness A reorientation of technology investment decisions: from efficiency gains to adaptiveness enablement Clarity on why conventional strategic planning is inadequate under conditions of permanent volatility, and what a more adaptive posture requires in practice An argument, grounded in biology and human performance science, for why putting people, not process, at the centre of organisational design is a competitive necessity, not a cultural preference

Why organisations work with Alan Stein Jr. Direct working access to Kevin Durant, Stephen Curry, and Kobe Bryant during their formative years gives him firsthand observation of how the highest performers in modern basketball actually prepare, not the version told in interviews. Three published books (Raise Your Game, Sustain Your Game, Next Play) form a connected curriculum on individual performance, sustained output without burnout, and focus discipline. Leaders can extend a keynote into a longer programme. Translates athletic preparation into language a corporate audience already uses. Sales teams, retail operators, and frontline managers leave with habits they can run on Monday morning. Repeat client list crosses retail, financial services, healthcare, and franchise operations: American Express, Pepsi, Under Armour, Starbucks, Charles Schwab, Orangetheory Fitness. The material travels across sectors. Biography highlights Performance coach at the LeBron James Skills Academy and the Jordan Brand Classic Trained Stephen Curry in the month before the 2009 NBA Draft Author of Raise Your Game (Hachette), Sustain Your Game (Hachette Book Group), and Next Play (Amplify Publishing, 2025) Foreword to Raise Your Game by ESPN analyst Jay Bilas, who also features on the Next Play audiobook Corporate clients include American Express, Pepsi, Under Armour, Starbucks, Charles Schwab, Orangetheory Fitness Host of the Raise Your Game podcast Biography The best basketball players in the world are not the most physically gifted people in the room. They are the most prepared. Alan Stein Jr. spent fifteen years inside that preparation as a basketball performance coach, training Kevin Durant, Stephen Curry, and Kobe Bryant during the years their habits were being formed. That access is the substance of his work. As a coach at the LeBron James Skills Academy, the Jordan Brand Classic, and Mike Jones’s DeMatha programme, Stein watched how elite players approached the unseen hours: warm-ups, recovery, film, the same drills repeated for years. The behaviours were unglamorous and learnable. He now teaches them to senior leaders and their teams. His three books map a single argument across individual, sustained, and focused performance. Raise Your Game (Hachette), with a foreword by ESPN’s Jay Bilas, sets out the habits. Sustain Your Game (Hachette Book Group) addresses stress, stagnation, and burnout. Next Play (Amplify Publishing, 2025) takes Coach K’s two-word philosophy and turns it into a discipline for what to do after a mistake or a win. Corporate clients use the material because it crosses sectors without losing specificity. American Express, Pepsi, Under Armour, Starbucks, Charles Schwab, and Orangetheory Fitness have all booked him. The vocabulary is athletic, but the application is operational: how a sales team prepares for a quarter, how a frontline manager recovers from a bad week, how a leader sets a daily standard the team can see. Key speaking topics Peak performance habits for senior leaders Self-leadership and preparation under pressure Team cohesion and high-performance culture Stress, burnout, and sustained output Sales performance mindset Lessons from elite athletes for corporate leaders Ideal for Sales leaders and chief revenue officers running performance offsites CHROs and L&D leads building leadership development programmes Franchise and retail operations leaders running annual conferences Senior leadership teams resetting standards after a difficult quarter or year Audience outcomes A clear set of preparation habits modelled on how elite athletes actually train Specific routines for managing stress and sustaining performance over a full year, not a quarter A shared vocabulary for accountability and standard-setting that a leadership team can use the next day Concrete examples from named NBA players that make the principles memorable for frontline staff A reframe of “talent” as habit and preparation, useful for managers building younger teams

Why organisations work with Albert Riba A five-book catalogue spanning twelve years, from Mamut o Sapiens (2013) to Mamut o Humanoide (2025), gives clients a sustained body of writing to reference rather than a one-off keynote thesis. The Expansión column, monthly since September 2012, anchors his material inside the conversation Spanish-speaking executives are already reading. The combination of InPreneur (entrepreneurial culture inside corporations) and Sapiens Mindset (founded March 2019) gives him two distinct delivery vehicles for different client problems. Twenty-plus years of technology-sector operating experience, including a decade leading Kinetical Business and a partnership at Innova B2B, gives the mindset material commercial grounding rather than purely motivational framing. Bilingual English and Spanish delivery makes him particularly useful for Spanish, Latin American and pan-European leadership events where a regional voice is required alongside Anglo-American content. Biography highlights Founder of InPreneur and Sapiens Mindset (established March 2019) Author of five books including Mamut o Sapiens (2013) and Mamut o Humanoide (2025) Monthly opinion columnist in Expansión since September 2012 Twenty-plus years in the technology sector; former leader of Kinetical Business; partner at Innova B2B Regular radio contributor on Rac1, RNE R4, Catalunya Ràdio and Cadena Ser Catalunya Three master’s degrees in technology-related fields Biography The book Albert Riba is most associated with, Mamut o Sapiens, carries his argument in the title: organisations either adapt or they extinct themselves. Over the past twelve years he has extended that thesis across a five-book catalogue, from the 2013 original to Mamut o Humanoide: De la extinción a la IA in 2025. The books are in Spanish and circulate mostly through Spanish-language corporate audiences, but the underlying frame, entrepreneurial mindset applied to incumbent organisations, translates cleanly into English delivery. He runs two linked vehicles. InPreneur is his intrapreneurship advisory, focused on building entrepreneurial behaviour inside corporations, and Sapiens Mindset, founded in March 2019, delivers his keynote and coaching work on mindset and adaptation. Earlier in his career he led Kinetical Business for a decade and continues as a partner in the Innova B2B technology company, which gives the material its operating base. His public presence in Spain is longer-standing than his international bureau listing suggests. He has written a monthly opinion column in Expansión, Spain’s leading business daily, since September 2012, and contributes regularly to Rac1, RNE R4, Catalunya Ràdio and Cadena Ser Catalunya. His personal story of late academic start, three subsequent master’s degrees and a twenty-plus year technology career often shows up in his speaking work as a live illustration of the adaptation thesis. For Spanish, Latin American and European leadership audiences looking for a mindset and intrapreneurship voice with a published track record, a working corporate practice and a current column in Expansión, Riba sits inside a small group of regional thinkers who operate fluently in both English and Spanish. Key speaking topics Mindset and adaptation in the age of AI Intrapreneurship and entrepreneurial culture in established companies Change management and organisational transformation Digitalisation and corporate culture Resilience and burnout prevention Ancient and monastic practices applied to modern organisations Ideal for Spanish and Latin American corporate leadership audiences Pan-European events where a senior Catalan voice complements an English-language programme Technology firms and incumbents working on entrepreneurial culture and AI-driven change Leadership offsites and change programmes requiring a mindset-focused keynote Audience outcomes A working frame for adaptation and mindset change drawn from the Mamut o Sapiens and Mamut o Humanoide thesis Practical techniques for building entrepreneurial behaviour inside established organisations A Spanish-market view of digital and AI transformation A set of reference books and Expansión columns for internal follow-up

Why organisations work with Albrecht Enders His Solvable framework – Frame, Explore, Decide – gives leadership teams a replicable method for complex decisions, not a diagnostic template. It addresses the two failure modes his research identifies most consistently: solving the wrong problem, and deciding without adequate stakeholder input. His academic work on discontinuous change, published in Administrative Science Quarterly and the Academy of Management Journal, explains why established firms with strong strategies still get disrupted – and what the firms that adapt successfully did differently. This gives his executive work a research foundation most strategy practitioners cannot draw on. His specific argument – that stakeholder engagement must be embedded throughout a decision process, not appended at the end – is a named, testable position that directly challenges how most senior teams structure their strategy work. He brings both sides of the strategy question: his IMD research and teaching work on how organisations should decide, and his consulting work with organisations including Siemens, Vodafone, Deutsche Bank, Novartis, and Thyssen Krupp on what that looks like under real operating conditions. Biography highlights Professor of Strategy and Innovation at IMD; former Dean of Programs and Innovation Co-author of Solvable: A Simple Solution to Complex Problems (Pearson, 2022), co-authored with Arnaud Chevallier; proposes the Frame, Explore, Decide methodology for complex problem-solving Research published in Administrative Science Quarterly, Academy of Management Journal, Academy of Management Review, and Research Policy Contributor to Harvard Business Review, MIT Sloan Management Review, and the Financial Times EFMD Excellence in Practice Gold Award (2014); Academy of Management BPS Division Glueck Best Paper Award (2011 and 2013) Co-director of IMD’s Complex Problem Solving and Transition to Business Leadership programs Former consultant, Boston Consulting Group (Cologne); board member, Agathon AG Biography The decisions that define an organisation’s direction are rarely the ones with clean answers. They involve competing stakeholder priorities, incomplete information, and environments that may not resemble anything the leadership team has navigated before. Albrecht Enders, Professor of Strategy and Innovation at IMD, has spent two decades studying why these decisions go wrong – and building the tools to improve them. His core argument is structural. Most leadership teams separate the act of deciding from the act of engaging the people who will be affected. They analyse, choose, then communicate. Enders’ research shows this sequence is both intellectually and politically costly: involving key stakeholders throughout a decision process produces better choices and creates the sense of fair process that drives implementation. His book Solvable (Pearson, 2022), co-authored with Arnaud Chevallier, translates this into a three-step method – Frame, Explore, Decide – designed to stop executive teams from jumping to solutions before they have properly defined the problem. His academic research, published in Administrative Science Quarterly, the Academy of Management Journal, and Research Policy, focuses on the specific question of how established firms respond to technological discontinuities. This work explains not just that incumbents struggle with disruptive change, but why the structural and behavioural conditions inside large organisations make poor responses predictable – and what distinguishes the firms that adapt. It gives his practitioner work an empirical foundation that strategy consulting alone does not provide. At IMD, Enders co-directs the Complex Problem Solving program and the Transition to Business Leadership program, and served as Dean of Programs and Innovation until 2020. Before joining IMD, he spent three years at the Boston Consulting Group in Cologne, working on strategy development and reorganisation across financial services, energy, and industrial goods. He sits on the board of Swiss precision toolmaker Agathon and is a founding member of the E4S (Enterprise for Society) executive committee, the sustainability initiative launched jointly by IMD, the University of Lausanne, HEC Lausanne, and EPFL. Key speaking topics Strategic decision-making processes Managing discontinuous and technological change Complex problem-solving frameworks Top-team strategy development Incumbent response to disruption Corporate strategy in uncertain environments Stakeholder engagement in strategic decisions Ideal for C-suite and executive leadership teams reviewing or rebuilding their strategy processes Chief Strategy Officers and corporate strategy functions navigating market discontinuities Senior leaders in established industries facing disruption from new technologies or entrants Executive education and leadership development programmes at board and senior management level Audience outcomes A structured understanding of where strategic decision-making processes typically break down – and the specific interventions that address each failure point Familiarity with the Frame, Explore, Decide methodology from Solvable and how to apply it to live organisational problems Insight into the research evidence on why incumbents underperform in discontinuous environments, and which organisational conditions predict better responses A reframed view of stakeholder engagement – not as communication management, but as an integral part of building a better decision Practical tools for structuring strategy conversations with senior teams that produce both better choices and greater commitment to implementation

Why organisations work with Álex Rovira His central argument – that lasting success is created through deliberate preparation, not reactive management – reframes how senior leaders understand the relationship between their own behaviour and organizational performance. It is a leadership accountability argument backed by one of the most widely distributed Spanish-language business books ever published. La buena suerte, co-authored with Fernando Trías de Bes and translated into 42 languages, gives leadership teams a shared conceptual framework for building proactive cultures – one that has already been tested, challenged, and sustained across millions of readers in dozens of countries before it arrives in a corporate setting. His thinking draws on humanist philosophy and classical mythology as well as management practice, giving boards and executive teams a different register for conversations about organizational values, purpose, and identity – one that moves beyond standard competency frameworks and performance metrics. His Escuela de Transformación Vital y Liderazgo, through which more than 70,000 people have engaged with his frameworks, means his arguments are continuously tested against large, diverse audiences – not fixed at the time of publication. Three decades of organizational consulting on cultural change, talent, innovation, and market development provides the applied foundation that keeps his frameworks grounded in the realities of organizational life, not just leadership theory. Biography highlights Business Sciences degree and MBA from ESADE Business School, Barcelona Co-author with Fernando Trías de Bes of La buena suerte (Good Luck), published in English by Jossey-Bass/Wiley; translated into 42 languages, with more than 3 million copies sold in the first two years of publication Author of more than 15 books including La brújula interior (The Inner Compass) and Los 7 poderes (The Seven Powers); total body of work approaching 10 million copies sold across more than 40 languages Founder of the Escuela de Transformación Vital y Liderazgo, with more than 70,000 enrolled students LinkedIn Top Voice; combined following of more than 800,000 across Instagram, Facebook, and YouTube Over 30 years of organizational consulting covering cultural change, talent development, innovation, and market analysis Biography Álex Rovira built his reputation on a deceptively simple argument: that good luck is not random, it is the result of conditions deliberately prepared in advance. That argument, articulated in La buena suerte – co-authored with Fernando Trías de Bes and published in 42 languages – became one of the most widely distributed business books in Spanish publishing history, with more than 3 million copies sold within two years of publication. For organizations, the implication is structural: cultures either develop the habits, values, and practices that generate sustained advantage, or they default to reactive management and wait. Rovira holds a degree in Business Sciences and an MBA from ESADE. He spent more than three decades working as an organizational consultant on cultural change, talent development, innovation, and client-behaviour research with companies across multiple sectors. That applied foundation grounds a body of work – now approaching 10 million copies sold across more than 15 books, including La brújula interior (The Inner Compass) and Los 7 poderes (The Seven Powers) – in the kind of organizational reality that leadership audiences recognize immediately. His thinking draws on an unusual combination of sources: humanist philosophy, classical mythology, and leadership psychology, brought to bear on questions of organizational purpose, cultural alignment, and self-leadership. Where conventional leadership development tends toward competency models and behavioral frameworks, Rovira works at the level of meaning and orientation – helping leaders examine the foundational beliefs that shape culture long before they appear in performance data. Through his Escuela de Transformación Vital y Liderazgo, more than 70,000 people have engaged with his frameworks for self-leadership, organizational culture, and values-based decision-making. That continuing pedagogical practice keeps his thinking in active contact with the challenges organizations are actually facing – and makes him an unusual combination of internationally published author and working educator. Key speaking topics Leadership psychology and self-leadership Creating conditions for sustained organizational advantage Values-based leadership and organizational purpose Cultural transformation and constructive organizational culture Resilience, antifragility, and leading through uncertainty Humanist leadership and ethical organizational management Narrative, myth, and meaning in leadership thinking Ideal for Senior leadership teams and C-suite executives navigating cultural transformation or strategic reinvention CHROs and people leaders designing or refreshing leadership development programmes Corporate conference and offsite audiences where a values-based perspective on leadership is needed to complement strategy or performance-oriented content Boards and executive committees exploring purpose, organizational identity, and long-term cultural alignment Audience outcomes A clear, named conceptual framework – rooted in La buena suerte – for understanding how leaders and organizations build the conditions for sustained success rather than reacting to circumstance Practical distinctions between reactive management and deliberate leadership that participants can apply to their own organizational context A different register for leadership conversations about values, purpose, and culture – one that complements, rather than duplicates, standard competency frameworks Renewed clarity on the relationship between individual self-leadership, team culture, and organizational performance Concrete orientations for building proactive, resilient cultures that generate rather than merely respond to change

Why organisations work with Alex Staniforth Both of Staniforth’s Everest attempts (2014, 2015) ended in catastrophe, which means his argument about resilience, failure, and redefining success is not constructed from triumph. That credibility is difficult to replicate. His personal mental health disclosure; depression, anxiety, eating disorders, epilepsy, and a lifelong stammer, is specific and public. It allows him to reach parts of a leadership audience that pure performance speakers cannot, including people who are privately struggling. The ‘Resilience Rucksack’ gives audiences a named, practical framework to take away: not just an inspiring story, but a set of tools mapped to real workplace pressures. As co-founder of Mind Over Mountains, a national UK charity combining outdoor experience with professional mental health support, he brings an institutional track record to conversations about psychological safety that extends well beyond the stage. His Honorary Doctorate (DLitt) from the University of Chester, awarded in 2025 for his contribution to young people’s mental health, positions him credibly across both the performance and the clinical ends of the wellbeing conversation. Biography highlights Survived the 2014 Khumbu Icefall avalanche and the 2015 Nepal earthquake, the two most significant disasters in Everest history, on consecutive attempts, as a teenager First and fastest person to complete all 446 Nuttall mountains in England and Wales under human power in 45 days; fastest ever ascent of all 100 UK county tops (72 days) Author of Icefall (Coventry House Publishing, 2016) and Another Peak (2019) Co-founder, Mind Over Mountains: national UK charity restoring mental health through therapeutic outdoor programmes (est. 2020) Honorary Doctorate (DLitt), University of Chester, 2025: for outstanding contribution to young people’s mental health services Prime Minister’s Points of Light award, 2023; Pride of Britain Granada Reports Fundraiser of the Year, 2017; over £150,000 raised for charity across endurance challenges Biography Everest has a way of clarifying what resilience actually means. Alex Staniforth attempted the summit twice – the 2014 season ended by the Khumbu Icefall avalanche, the 2015 attempt halted by the Nepal earthquake – and returned from neither having reached the top. Both experiences form the foundation of his argument to organisations: that the most useful preparation is not for success, but for what happens when things go wrong. Since those expeditions, Staniforth has completed a series of documented endurance records. He is the first and fastest person to run and cycle all 446 Nuttall mountains in England and Wales in 45 days and holds the record for the fastest ascent of all 100 UK county tops. He is the author of Icefall and Another Peak, and in 2020 co-founded Mind Over Mountains, a national UK charity that combines outdoor experience with professional mental health support. What separates his contribution from most adventure-based speaking is where it goes beyond the summit metaphor. Staniforth has spoken publicly about depression, anxiety, and eating disorders experienced as an endurance athlete: alongside epilepsy and a lifelong stammer. This specificity allows him to speak credibly in mental health conversations where most performance speakers cannot go. His practical framework, the ‘Resilience Rucksack’, translates that experience into tools that leadership audiences can name and apply. His keynotes have been delivered to Rolls-Royce Submarines, Samsung, Bank of America, Accenture, FedEx, and the NHS, among others. He was awarded an Honorary Doctorate (DLitt) by the University of Chester in 2025 for his contribution to young people’s mental health, and received the Prime Minister’s Points of Light award in 2023. He is an ICF-trained coach and certified Gazing Red2Blue practitioner. Key speaking topics Resilience under pressure Mental fitness and sustainable performance Leadership through adversity and change Burnout prevention and psychological safety Goal setting and redefining success Team performance in uncertainty Wellbeing as a performance foundation Ideal for Senior leadership teams navigating organisational change or post-disruption recovery CHROs and people leads building mental health or wellbeing programmes with senior buy-in Leadership development and high-potential programmes requiring a resilience anchor Corporate conferences where performance and wellbeing are a combined agenda item Audience outcomes A practical, named framework (the ‘Resilience Rucksack’) for maintaining performance during setbacks, change, and high pressure A more specific understanding of the relationship between mental fitness and sustained performance – not as a trade-off, but as the same investment Increased confidence among leaders in modelling openness around mental health, and in recognising early warning signs in their teams A shift in how failure and setback are framed – from evidence of inadequacy to material for growth Reference points from extreme conditions that translate directly to the pressures of demanding professional environments

Why organisations work with Alison Levine A leadership curriculum tested in two unforgiving classrooms: the Department of Behavioural Sciences and Leadership at West Point, and the death zone above 8,000 metres on Everest. A bestseller, On the Edge, with a substantive thesis on decision-making under uncertainty, endorsed by Mike Krzyzewski and named 800-CEO-READ Best Business Book in the leadership category. A board seat at the Coach K Center on Leadership and Ethics at Duke, which gives her direct line of sight into how the most-studied executive teams in sport and business actually behave under stress. A track record across the Seven Summits, both Poles, and a 600-mile West Antarctic traverse, which lets her speak about cohesion and risk from inside the conditions, not as commentary on them. Biography highlights Team captain, first American Women’s Everest Expedition. Completed the Adventure Grand Slam: Seven Summits plus skiing to both Poles. Fewer than forty people have done it. Adjunct professor for four years at the United States Military Academy at West Point, Department of Behavioural Sciences and Leadership. Board member and former Senior Fellow, Coach K Center on Leadership and Ethics, Duke University. MBA, Duke. New York Times and Wall Street Journal bestselling author of On the Edge: Leadership Lessons from Mount Everest and Other Extreme Environments, foreword by Mike Krzyzewski. Executive producer of Pasang: In the Shadow of Everest (2022), which screened at 45 festivals and won 20 awards. Biography The orthodox leadership playbook still assumes a degree of environmental stability that most senior leaders no longer recognise from their own week. Conditions change before plans land. Information is partial, teams are tired, and the cost of a wrong call rises while the time to make it shrinks. This is the territory Levine has spent twenty years in, first on expedition and later in a West Point classroom. She served as team captain of the first American Women’s Everest Expedition, has summited the highest peak on each continent, skied to both Poles, and in 2008 completed a 600-mile traverse across West Antarctica hauling a 150-pound sled. She did all of this while managing Raynaud’s disease and the aftermath of three heart surgeries. The expeditions are not the message. They are the laboratory. For four years she taught leadership at the United States Military Academy at West Point, in the Department of Behavioural Sciences and Leadership, before transitioning to the Thayer Leader Development Group. She sits on the board of the Coach K Center on Leadership and Ethics at Duke, where she earned her MBA, and was a Senior Fellow there. On the Edge, her bestseller, distils what holds and what fails when teams operate at the edge of capacity, and was named Best Business Book of the Year by 800-CEO-READ in the leadership category. What buyers get is a serious operator with a serious classroom record, who can describe the precise mechanics of decision-making, team cohesion, and the strategic use of fear in conditions where being wrong is final. Pasang: In the Shadow of Everest, the documentary she executive-produced about Nepal’s first female Everest summiter, sits alongside the rest of the work as evidence that her interest in leadership extends beyond her own expeditions. Key speaking topics Leadership under uncertainty Decision-making in extreme environments Team cohesion under pressure Risk, fear, and ego in senior leadership Resilience and recovery from setback Inclusive and values-based leadership Personal performance under physiological constraint Ideal for Boards and executive committees navigating sustained volatility Senior leadership offsites for operating teams in regulated, safety-critical, or capital-intensive sectors Military, law enforcement, emergency services and first-responder leadership programmes CHROs and learning leaders building leadership development curricula Audience outcomes A working model for making sound decisions when information is incomplete and conditions are deteriorating. A clearer view of how high-performing teams hold cohesion under fatigue, fear and disagreement. Specific tools for separating useful fear from career-limiting risk aversion. A reframe of setbacks and physical limitations as data, not as identity. Confidence that leadership lessons from the death zone translate into board-level decision practice, not metaphor.

Why organisations work with Allyson Stewart-Allen She has worked with more than 260 businesses across 27 countries, including named clients such as BAE Systems, HSBC, Lufthansa, NBCUniversal, Shell, Burberry and Chanel, which means her advice is calibrated against live transatlantic deal flow rather than secondary research. Working with Americans, now in its second edition with Routledge, is the most specific practitioner handbook on US business culture from a non-American authority, and it gives organisations a shared reference point before she walks into the room. She is the first two-time winner of the European Foundation for Management Development Excellence in Practice Award, for programmes delivered with Lufthansa at London Business School and BAE Systems at Oxford Saïd, which is rare independent recognition of how her work lands in executive development. Her teaching affiliations at Saïd Business School (Oxford) and the Møller Institute (Cambridge) place her inside the senior-executive programmes her audiences attend; she speaks to issues she also teaches on. Her media track record, including BBC, CNN, Sky News, Financial Times, USA Today and Wall Street Journal, makes her a credible voice for high-profile internal events and externally facing client conferences. Biography highlights CEO and founder of International Marketing Partners Co-author of Working with Americans: How to Build Profitable Business Relationships (Routledge, second edition) First two-time winner of the European Foundation for Management Development Excellence in Practice Award, for programmes with Lufthansa (London Business School, 2009) and BAE Systems (Saïd Business School, Oxford, 2012) MBA from the Drucker School, Claremont Graduate University, where she studied under Peter Drucker; BSc International Business, University of Southern California Teaching affiliations with Saïd Business School (Oxford) and the Møller Institute (Cambridge) Regular commentator for BBC, CNN, Sky News, Financial Times, USA Today and Wall Street Journal Biography US market entry is one of the most consistently over-promised and under-delivered strategic moves a European or Asian company can make. Allyson Stewart-Allen has spent her career working on the other side of that problem. As CEO and founder of International Marketing Partners, she has advised more than 260 organisations in 27 countries on how to internationalise their brand, their sales approach and their leadership style without losing what made them work at home. Her grounding is unusual. An MBA from the Drucker School under Peter Drucker himself, a BSc in International Business from USC, and a London-based practice that has worked with Accenture, BAE Systems, Burberry, Chanel, HSBC, Lufthansa, NBCUniversal, SABMiller and Shell. The resulting point of view is specific rather than diplomatic: most companies fail internationally for reasons that were visible at the approval stage and deferred by the people in the room. Her book Working with Americans, co-authored with Lanie Denslow and published by Routledge in a second edition, is the practitioner text in its category. It remains the reference most widely used by European and Asian professionals trying to build durable commercial relationships with US counterparts. The programme work is comparable in scale: she is the first two-time winner of the EFMD Excellence in Practice Award, for leadership programmes with Lufthansa at London Business School and BAE Systems at Oxford Saïd. The teaching continues at Saïd Business School and the Møller Institute at Cambridge, alongside non-executive and advisory roles at the Chartered Institute of Marketing, the British Business Excellence Awards and the Chief of Staff Association. For organisations planning significant international moves, that combination is unusual: an operator with an academic footprint, a published author in the room, and a commentator whose voice their leadership team has already seen on the BBC or FT. Key speaking topics International growth strategy and market entry US market entry and transatlantic commercial culture Global brand building and brand internationalisation Corporate diplomacy and cross-cultural leadership Reputation strategy for globally facing organisations Building and running international teams Ideal for CEOs, CCOs and CMOs committing to US or multi-market expansion Boards and executive committees pressure-testing an international growth plan before approval Heads of international, regional presidents and business unit leaders operating across US, UK, EU and Asia Leadership development and talent functions designing programmes for globally mobile executives Audience outcomes A practical diagnostic of where a planned international expansion is most likely to fail, based on patterns from 260-plus client engagements Specific frameworks for US market entry and working across US-international commercial relationships, drawn from Working with Americans A sharper view of how global brand decisions translate into local commercial outcomes Reference points from named client programmes recognised by the EFMD, applicable to the audience’s own sector

Why organisations work with Amy Carroll She works on the specific moments leadership training usually skips: board challenges, negotiations that stall, team conversations that tip into defensiveness. Leaders leave with something they can apply on Monday, not a model to file. Her 7 Partner Mindset methodology, built on the licensed Predator, Prey or Partner model from Pat Kirkland Leadership, gives executives a usable vocabulary for power dynamics most leaders feel but cannot name. The client list runs through organisations that do not buy soft skills lightly: Nestle, Novartis, Cisco, UBS, Ernst and Young, the World Economic Forum, the United Nations, the European Stability Mechanism. Thirty years across psychology, executive coaching, and psychiatric and managed-care settings give her range on human behaviour that communications trainers rarely carry. Recognition from Global Gurus, including a Top 20 position in the Communication category, places her among a small group of named practitioners in the field. Biography highlights Author of The Ego Tango: How to Get More of What You Want More Often with Less Hassle, Using These 7 Partner Mindset Techniques Host of Partner Up! with Amy Carroll on VoiceAmerica Business Channel, available on Apple Podcasts and Spotify Ranked among Global Gurus’ Top 30 Communication Professionals, placing #18 in 2023 Professional Certified Coach (PCC) and Master Practitioner of Neuro-Linguistic Programming, with a BA in Psychology Coaching and training clients include Nestle, Novartis, Microsoft, Cisco, UBS, Ernst and Young, Procter and Gamble, Medtronic, the World Economic Forum, the United Nations, and the European Stability Mechanism Licenses the Predator, Prey or Partner model from Pat Kirkland Leadership Inc. and built the 7 Partner Mindset methodology on top of it Biography Most leadership failures happen in conversation. A board member challenges an assumption and the chief executive concedes ground she should have held. A senior partner pushes harder than the client will accept. A team leader in a performance review slips from clarity into apology. The cost is rarely dramatic, but it compounds, and it sits outside what strategy decks or standard communications training address. Amy Carroll works on that gap. Her 7 Partner Mindset methodology, built on the licensed Predator, Prey or Partner model from Pat Kirkland Leadership, gives executives a working vocabulary for the power dynamics they feel in the room but cannot usually name. The framework draws from three decades in psychology, executive coaching, and earlier work in psychiatric and managed-care settings, which is a wider behavioural base than most communications coaches bring. Her book, The Ego Tango, sets out the methodology through cases from the workshops she runs with multinational clients. The client list is instructive: Nestle, Novartis, Cisco, UBS, Ernst and Young, Medtronic, the World Economic Forum, the United Nations, the European Stability Mechanism. These are organisations where a senior leader’s composure under challenge is a measurable commercial asset. She hosts Partner Up! with Amy Carroll on VoiceAmerica Business Channel, and has been named among Global Gurus’ Top 30 Communication Professionals, including a Top 20 placement in 2023. The recognition is useful context; the substance is the work itself, which is a repeatable method for holding authority when the stakes rise. Key speaking topics Leadership communication under pressure Power and influence in senior conversations Executive presence and authority High-stakes negotiation dynamics Emotional intelligence for senior leaders Storytelling and persuasion in business Coaching culture and leadership development Ideal for C-suite and senior leadership teams preparing for board, investor, or regulator-facing conversations Partners and client-facing leaders in professional services and financial services HR and Learning leads building executive development programmes Senior women navigating authority in traditionally male-dominated rooms Audience outcomes A named vocabulary for the power dynamics that sit beneath difficult conversations, so leaders can diagnose what is happening in the moment Specific techniques from the 7 Partner Mindset model to stay composed when challenged and to influence without escalating A sharper read on their own default patterns under stress, including where they concede and where they overreach Language for feedback, negotiation, and disagreement that holds authority without damaging the relationship A practical sense of how senior presence is built through behaviour, not positioning

Why organisations work with Amy Edmondson She is the original source of the psychological safety research now cited by Google, the NHS, and most leading management programmes, not a downstream interpreter of it. Her frameworks come from two decades of field research inside hospitals, manufacturing plants, and Fortune 500 teams, not from theory or anecdote. She translates an idea that leaders often misread as softness into operational language about error rates, learning speed, and innovation throughput. Her Right Kind of Wrong work gives executives a practical taxonomy of failure types, separating the failures organisations should prevent from the failures they should encourage. Thinkers50 ranked her the world’s number one management thinker in both 2021 and 2023, which signals her standing among the practitioners and academics buyers most respect. Biography highlights Novartis Professor of Leadership and Management, Harvard Business School. Ranked #1 on the Thinkers50 global ranking of management thinkers in 2021 and 2023. Winner of the Financial Times and Schroders Business Book of the Year 2023 for Right Kind of Wrong. Author of seven books, including The Fearless Organization, Teaming, and Right Kind of Wrong. Recipient of the Thinkers50 Breakthrough Idea Award (2019) and Talent Award (2017). PhD in Organizational Behavior, AM in Psychology, AB in Engineering Sciences, Harvard University. Biography The most expensive errors inside large organisations are rarely caused by people who do not know what to do. They are caused by people who know, and choose not to say. Decades of research at Harvard Business School have made that pattern visible, and have given senior leaders a vocabulary for it: psychological safety. Amy Edmondson built that vocabulary. As Novartis Professor of Leadership and Management at Harvard Business School, she has spent more than twenty years studying teams in hospitals, manufacturing operations, technology firms, and government. Her 1999 paper in Administrative Science Quarterly is the academic anchor for an idea now used inside Google’s people analytics, NHS quality improvement work, and most credible executive education curricula. The work has expanded from a single concept into a coherent body. Teaming examined how cross-functional groups learn fast enough to keep up with the work in front of them. The Fearless Organization gave leaders a step-by-step model for making honest contribution the norm, not the exception. Right Kind of Wrong, which won the Financial Times and Schroders Business Book of the Year in 2023, separates the failures organisations should engineer against from the failures they should be willing to commission. Thinkers50 has ranked her since 2011 and named her the world’s number one management thinker in 2021 and again in 2023. That recognition matters because it tracks how often working executives, not academics, cite her frameworks when they describe what they are trying to change inside their own organisations. Key speaking topics Psychological safety and team performance Learning from intelligent failure Teaming in cross-functional and high-stakes work Leadership in high-reliability environments Organisational learning Innovation cultures and candour Leading through error and recovery Ideal for C-suite and board audiences in healthcare, aviation, financial services, and other high-stakes industries CHROs and chief learning officers redesigning culture and capability programmes Heads of innovation and R&D leaders building teams that need to fail intelligently Executive education and leadership development cohorts inside large organisations Audience outcomes A working definition of psychological safety that separates it from comfort, niceness, or lowered standards A taxonomy of failure types that leaders can apply to their own portfolio of decisions Specific leader behaviours that increase the rate at which problems surface early A clearer language for talking about error, candour, and accountability inside the organisation Evidence-based responses to the common executive objection that psychological safety reduces performance pressure